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BoyleSports and 20SHOTS sign partnership taking free-to-play Premier League product Fantasy5 to operators’ UK & Ireland customer base

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UK B2B betting software supplier 20SHOTS have signed an agreement with operator BoyleSports to offer their flagship free-to-play football jackpot game, Fantasy5, to customers under a while label agreement.

The deal marks 20SHOTS first agreement with a tier one operator and will see Fantasy5 directly marketed under BoyleSports’ branding to customers, as the bookmaker looks to use the technology to boost acquisition, retention and engagement during the Premier League season.

Fantasy5 will be marketed directly by BoyleSports to their customers and is based on an integration which is managed by a single sign on mobile, desktop and app through players’ existing accounts.

The partnership comes as Fantasy5’s growth continues, surpassing 100,000 active users to become the fastest growing free-to-play football jackpot game in the industry.

Fantasy5’s growth this season has also been driven by 74% week on week retention rates, with active users logging in 3 times a week and spending in excess of 3 minutes on site per session when playing.

BoyleSports’ customers will enter a separate Fantasy5 game, running alongside the global Fantasy5 game, with entrants in both able to land a £10,000 jackpot from a free entry should they successfully pick players to surpass their fantasy football points target in a gameweek.

Commenting on the partnership and integration, Mark Kemp, CEO BoyleSports said: “We’re excited to launch Fantasy5 under our branding in order to boost our free-to-play offering for new and existing customers. Free-to-play is a key part of our customer acquisition and retention strategy and by bolstering our product offering with Fantasy5, we’re giving customers even more reason to log in each gameweek to spend time on site.

“As the first UK & Irish operator to offer Fantasy5, we’re hopeful that a BoyleSports customer wins the £10,000 jackpot from a free entry sooner rather than later.”

20SHOTS co-founder Jacob Kalms said: “Our landmark agreement with BoyleSports is complete meaning their sportsbook customers can soon join the global pool of players, now in excess of 100,000, competing for our jackpots, free of charge, every game week and directly from their existing BoyleSports accounts.

“Our retention statistics prove that free-to-play product represents the next player recruitment and retention battleground for the industry and by being able to offer the jackpot directly to their customers, BoyleSports’ offering to a valuable football betting audience is increased.”

“This landmark partnership and launch represents the next stage of our strategic growth which will see Fantasy5 offered to customers across the world via partnerships with operators and we are thrilled to see the competition open directly via a leading Uk & Irish sportsbook brand for the first time.”

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Invitation to Kambi’s third quarter 2025 result presentation

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Kambi Group plc’s result for the third quarter 2025 will be announced on Wednesday 5 November at 7.45 CEST. Kambi invites analysts, investors, and media to a presentation of the report at 10.00 CEST.

The presentation will be held in English by Kambi’s CEO Werner Becher and CFO David Kenyon and can be accessed using the links below. After the presentation there will be the opportunity to ask questions.

Webcast: If you wish to participate via webcast please use the link below. Via the webcast you are able to ask written questions. :edge.media-server.com/mmc/p/qrrugvox

Teleconference: If you wish to participate via teleconference please register on the link below. After registration you will be provided phone numbers and a conference ID to access the conference. You can ask questions verbally via the teleconference.: register-conf.media-server.com/register/BI543b2e9c60b54630b42e7bd0c0751f6e

 

The post Invitation to Kambi’s third quarter 2025 result presentation appeared first on European Gaming Industry News.

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National Platform Expands Its International Network of Partners: Memorandum Signed with IBIA

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The National Platform of Sports Integrity of Ukraine and the International Betting Integrity Association (IBIA) have signed a memorandum of understanding.

IBIA is the is the leading global voice on integrity for the regulated betting industry. It brings together more than 90 sports betting operators and over 200 brands across six continents. IBIA’s global monitoring network tracks over USD 300 billion in betting activity annually, detecting suspicious patterns in real time.

The organisation works closely with major international sports institutions such as FIFA, UEFA and the IOC, as well as with national gambling regulators worldwide.

The signing of the Memorandum opens new opportunities for the National Platform in identifying and countering sports competition manipulation, in particular:

  • access to IBIA’s Monitoring and Alert Platform;
  • the ability to receive alerts on suspicious betting patterns related to matches involving Ukrainian teams or athletes; and
  • strengthened international cooperation on sports integrity.

The National Platform stated: “Cooperation with IBIA allows us to integrate into the global system for safeguarding sports integrity. For Ukraine, this represents a qualitatively new level of detection and prevention of competition manipulation. We gain access to advanced international response mechanisms and become part of the worldwide network fighting corruption in sport.

Khalid Ali, CEO of IBIA stated: “IBIA is delighted to be able to reach this important agreement with the Ukraine National Platform for combating competition manipulation. The move maintains our approach of widening our global integrity collaborations and partnerships and aligns with our Mission 2030 strategic objectives.

The post National Platform Expands Its International Network of Partners: Memorandum Signed with IBIA appeared first on European Gaming Industry News.

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Ygam achieve milestone of reaching 5 million young people

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Ygam has now surpassed the milestone of reaching an estimated five million children and young people across the UK through its portfolio of prevention programmes.

Founded in 2014, Ygam has now delivered its award-winning training and resources on gaming and gambling harms to over 32,000 delegates.

Ygam’s reach extends beyond the education sector, with training delivered to more than 5,500 professionals working across health and social care — including hospitals, health boards, GP surgeries, and community nursing settings. This work, aligned with a public health approach to preventing gambling harms, has directly contributed to the digital safeguarding of nearly half a million children and young people accessing health services.

With growing concerns from parents and carers about the role of gaming and gambling in the wider online safety conversation, Ygam has become a trusted and respected source of advice and guidance for families. The charity has delivered workshops to more than 4,500 parents and carers. 

Ygam is a national charity with a footprint across every region of England, Wales, Scotland, and Northern Ireland, and a presence in 64 of the UK’s 76 cities. 

Ygam’s work has also seen a significant increase in the longevity of its reach, with nearly 100,000 resource downloads of its award-winning resources, and at least 50% of educators implementing these materials into their lessons. 

Helen Martin, Interim CEO of Ygam, said: “This milestone is more than just a number – it’s a reflection of the positive impact we’re making in every corner of the UK. We’re incredibly proud of the growing community that shares our passion for safeguarding children’s wellbeing in an increasingly complex digital world, where gaming and gambling are more accessible than ever. From schools to sports clubs, parents to practitioners, and colleges to community centres, we’re raising awareness through the powerful tool of education. As we mark this extraordinary achievement, the demand for our resources has never been greater. We remain committed to expanding our reach and deepening our impact, ensuring that every child has the knowledge and confidence to navigate the risks of gaming and gambling harms.”

But there’s so much more to do – help us reach the next 5 million…

The post Ygam achieve milestone of reaching 5 million young people appeared first on European Gaming Industry News.

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