Connect with us

Powered

728x90 banner available here

Latest News

Revealed: The public’s all-time favourite on-screen characters of film, TV and gaming

Published

on

Reading Time: 3 minutes

 

gaming

  • If search volume equated to Instagram followers, the Joker could charge $102k (£74.5k) for a sponsored post 
  • Rachel Green has the most Instagram posts hashtagged with her name of all sitcom characters (1 million) 
  • Pennywise, Chucky and Jigsaw are the most searched-for horror characters 
  • Games featuring Pikachu rake in highest revenue ($90 billion/£65.9 billion) of all the top gaming characters 

There are hundreds of iconic characters from film, TV and gaming who will forever be household names. But which characters are the public’s all-time favourites? New research by Currys looked at online search volumes and social media posts that talked about some of the most famous personalities from various media genres. Below you can find out who topped each list as the most legendary icons of their genre.

The most iconic gaming characters

  • If search volume equated to Instagram followers, Sonic could charge $67k (£48.9k) for a sponsored post 
  • Pikachu has the most Instagram posts hashtagged with his name of all gaming characters (7.4 million) 
  • Mario has appeared in the most games of all characters (259) 
  • Total revenue for the Pokemon game series ($90 billion/£65.9 billion) is higher than any other game, with second-placed Mario Bros lagging far behind ($30.3 billion/£22.2 billion) 

The world of gaming has transformed over the decades, but is it the high-definition characters of today that are the fan favourites, or the iconic cartoons of decades gone by? The answer appears to be the latter. The ever-so-speedy Sonic the Hedgehog raced to the top of the search volume ranks, followed by Pikachu and Pac-Man. It’s a similar story on Instagram, with Pikachu, Mario and Sonic receiving the most posts.

Rank Character Global Monthly Search volume No. of Insta posts with name hashtagged
1 Sonic 6,700,000 3,273,487
2 Pikachu 3,700,000 7,430,874
3 Pac-man 3,000,000 1,642,920
4 Mario 2,100,000 5,559,810
5 Big Boss 712,500 2,800,000
6 Luigi 641,200 1,300,000
7 Lara Croft 607,700 735,000
8 Kratos 571,900 654,000
9 Yoshi 556,700 1,800,000
10 Diablo 490,900 1,100,000

The most terrifying horror characters

  • If search volume equated to Instagram followers, Pennywise could charge $15k (£10.9k) for a sponsored post 
  • Pennywise has the most Instagram posts hashtagged with his name of all horror characters (2 million) 
  • Hannibal Lecter has the highest average IMDb rating (rated 7.2) 

Although many of us would probably rather forget some of the most memorable horror characters, the fact that we can’t makes them all the more iconic. Taking first place for search volume and number of Instagram posts is killer clown Pennywise, who has really had a lasting impact on audiences. He’s followed by evil doll Chucky and Saw’s murderous mastermind Jigsaw in terms of search volume, and Dracula and Halloween’s Michael Myers in number of Instagram posts.

Rank Character Global monthly search volume No. of Insta posts with name hashtagged
1 Pennywise AKA IT 1,500,000 2,000,000
2 Chucky 1,400,000 1,100,000
3 Jigsaw 967,000 844,000
4 Freddy Krueger 943,000 991,000
5 Michael Myers 798,000 1,200,000
6 Frankenstein’s Monster 673,900 124,000
7 Hannibal Lecter 635,000 332,000
8 Dracula 632,000 1,500,000
9 Slenderman 579,500 517,000
10 Eli 324,100 1,000,000

The Best-loved sitcom characters

  • If search volume equated to Instagram followers, Mr Bean could charge $11k (£8k) for a sponsored post 
  • Rachel Green has the most Instagram posts hashtagged with her name of all sitcom characters (1 million) 
  • Rachel, Monica, Ross and Phoebe from Friends have the joint highest average IMDb rating (rated 8.9)

There have been plenty of memorable sitcoms over the decades, each attracting die-hard fan bases. So, it’s interesting to see that the data reveals a landslide victory for Friends, with the cast beaten only by Mr Bean in search volume. Not only does this suggest that Friends could be the most iconic sitcom of all time, but it also answers the question many Friends fans have been dying to know – who is the most popular ‘Friend’? It turns out the on-screen couple, Ross and Rachel both take the crowns.

Rank Character Global monthly search volume No. of Insta posts with name hashtagged
1 Mr Bean 1,100,000 568,000
2 Ross Geller 589,300 932,000
3 Rachel Green 509,400 1,000,000
4 Monica Geller 491,700 969,000
5 Joey Tribbiani 470,000 957,000
6 Will Smith 364,000 247,000
7 Phoebe Buffay 338,000 812,000
8 Bart Simpson 303,000 590,000
9 Jerry Seinfeld 273,000 125,000
10 Homer Simpson 266,000 688,000

The most legendary superheroes and villains

  • The Joker, Spider-Man and Black Panther are the most searched-for superheroes and villains in the world 
  • Batman has the most Instagram posts hashtagged with his name of all superheroes and villains (28.2 million) 
  • Black Panther has the highest average IMDb rating for all films he has featured in (rated 8.1) 

Who steals the title as the greatest superhero is a popular topic of debate. As is the Marvel vs. DC Comics rivalry. To settle these disputes once and for all, the data reveals that Batman, and his nemesis the Joker, take the victory as the most-searched-for and posted about characters. But if we’re basing the win on a majority vote, Marvel and DC Comics are neck and neck, with five characters each ranking in the top 10 – leaving the competition very much open between the two market leaders.

Rank Character Global monthly search volume No. of Insta posts with name hashtagged
1 Joker 10,200,000 13,700,000
2 Spider-Man 7,200,000 20,500,000
3 Black Panther 4,400,000 6,000,000
4 Wonder Woman 3,800,000 9,300,000
5 Iron Man 3,400,000 16,600,000
6 Batman 3,200,000 28,200,000
7 Harley Quinn 3,200,000 6,600,000
8 Thor 2,800,000 10,900,000
9 Deadpool 2,700,000 6,100,000
10 Aquaman 2,600,000 2,500,000

Methodology

The top characters were identified using Google searches for the “top sitcom characters”, etc. From this, a list of approximately 100 characters was curated for each category, which was narrowed down to 15 based on the highest search volumes (found using SEMRush). Instagram hashtag counts are based on the number of posts hashtagged with the characters’ names, e.g. #Sonic, etc. Potential Instagram earnings were calculated by using the search volume for each character as a hypothetical ‘follower count’. With these figures, we calculated an earning per post based on an unspoken industry standard rate of $100 per 10,000 followers. IMDb ratings were calculated by averaging the IMDb rating of all TV shows or films the character has featured in. For gaming, we identified the total number of games the characters have featured in.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

Continue Reading
Advertisement
Prague Gaming & TECH Summit 2025 (25-26 March)
Click to comment

You must be logged in to post a comment Login

Leave a Reply

Latest News

Bety Casino Launches New Premium Platform with Trusted Licensing, Instant Crypto Withdrawals, and Elite Gaming

Published

on

Reading Time: 2 minutes

Bety Casino, owned and operated by Platinum Technology NV, officially launches its new crypto gambling platform Bety.com. It is offering players 10,000+ titles, several unique in-house games, and instant withdrawals via cryptocurrencies. The platform also operates under the license and regulation of the Curacao Gaming Control Board (GCB) to ensure players globally enjoy gambling in a secure and fair environment.

The majority of the game titles provided by Bety Casino are sourced from leading suppliers like Pragmatic Play, BGaming, Red Tiger, and Microgaming. With so much focus on responsible gaming, security, player entertainment, and satisfaction, Bety aims to redefine the online crypto gaming industry.

‘’Our vision for Bety Casino was basically to develop a crypto casino where every gamer or bettor feels safe, entertained, and fully in control of their funds.’’. Said a Bety chief executive Durrant Nagra. ‘’Our partnership with reliable software providers is really an assurance of an elite gaming experience. With over 10,000+ titles in our library that include online slots, table games, live dealers, and in-house games, every gamer will enjoy our selection.

‘’At Bety, we believe in creating a safe and enjoyable environment for all our players. We highly promote responsible gaming practices by offering features and/or tools that will help our gamers stay in control. Some of our responsible gambling resources include self-exclusion and setting deposit limits. Besides, our support team is well-trained to assist any player who might need help managing their gaming habits.’’ He added.

Both casual and high rollers can potentially enjoy one of the most competitive welcome bonuses of 280% up to €12,000 (or equivalent value in crypto) plus 150 free spins upon signing. Gamers can also enjoy regular promotions, tournaments, and lotteries. The platform also processes payout requests instantly via more than 10 popular cryptocurrencies like BTC, ETH, LTC, DOGE, USDT, and BNB.

‘’From the time players register to the moment they want to withdraw their winnings, we have ensured that every step is simple, fast, and rewarding.’’ Continued Bety chief executive, Durrant Nagra. ‘’The overwhelmingly positive feedback from our members is a clear indication that crypto gambling can be a truly premium experience.’’ Bety team.

Bety Casino has set out to be a game changer amongst other crypto casinos, a platform with exceptional value for users and players. From its notable features like its no KYC policy and fast transactions to its curated premium game library and rewarding bonus system, Bety delivers on key expectations for today’s crypto gamblers, combining variety, speed, and security in one platform.

In addition to its active customer support, advanced security features, and transparent operations, Bety is steadily positioning itself as the platform of choice for discerning players in 2025 and beyond.

About Bety Casino

Bety is a globally leading cryptocurrency gaming and betting platform offering an elite casino and sports betting experience. The platform leverages blockchain technology to ensure transparent, secure, and efficient transactions. Supporting 10+ cryptocurrencies, Bety allows players to make instant transactions with no hidden fees or delays.

Users can follow Bety platforms to stay tuned:

Website: https://www.bety.com 

Twitter/X: @betyofficial88

Telegram: @Betyofficial08 / @Betyofficial888

Facebook: www.facebook.com/people/BETY/61577217343728/

Instagram: @betyofficial88

The post Bety Casino Launches New Premium Platform with Trusted Licensing, Instant Crypto Withdrawals, and Elite Gaming appeared first on European Gaming Industry News.

Continue Reading

Latest News

Esports Charts Becomes Official Viewership Analytics Partner of StarLadder Budapest Major 2025

Published

on

Reading Time: 2 minutes

 

Esports Charts, the leading esports viewership analytics provider, has partnered with StarLadder, a pioneering tournament organiser. The Budapest Major 2025 marks a highly anticipated comeback for StarLadder, as it is their first Counter-Strike Major since 2019 and a significant return to the top-tier esports arena.

As the official analytics partner of the StarLadder Budapest Major 2025, Esports Charts will provide comprehensive, real-time audience data and insights throughout the event. This will empower organisers, teams, sponsors and fans with unparalleled transparency and a deeper understanding of the tournament’s global reach.

Artyom Odintsov, Co-founder and CEO of Esports Charts, said: “We are thrilled and proud to provide viewership analytics for StarLadder for the Budapest Major 2025. Since both Esports Charts and StarLadder are Ukraine-born companies, we share similar values and deal with similar challenges, which brings us even closer.

“It’s genuinely exciting to follow how viewership will develop at this Major. But knowing the expertise, drive, and passion that the organizers are bringing, I have no doubt we’ll witness some incredible things happen in Budapest.

“Esports Charts has always been driven by a mission to provide the esports community with accurate, actionable data, and we look forward to showcasing the impact and audience engagement of this world-class event.”

StarLadder has been a driving force in global esports for almost 15 years now, since hosting its first tournaments in 2011. Renowned for its innovation and reliability, the company has organised some of the industry’s most iconic events. These include the StarLadder Berlin Major 2019, which accumulated over 44 million hours watched and remains in the top 10 CS events by this metric, and the legendary StarSeries tournaments which started back in 2012.

Viacheslav Shcherbakov, Sales and Partnerships at StarLadder, said: “We’ve been working with Esports Charts since their founding and have always valued their professionalism and integrity. In a market where reliable data is essential, Esports Charts provides honest, transparent numbers, exactly the kind of insights sponsors and stakeholders rely on when assessing the potential reach of a World Championship event.

“We’re confident that this partnership will result in a high-quality analysis of our tournament’s performance and the audience data we’ll report to our partners. It’s a collaboration built on trust, shared values, and a deep understanding of what it takes to elevate esports to the next level.”

The Starladder Budapest Major 2025 will be held from November 24 to December 14 in Budapest, Hungary. The event will bring together the world’s top 32 Counter-Strike 2 teams to compete for a $1.25 million prize pool and one of the most prestigious titles in esports.

The post Esports Charts Becomes Official Viewership Analytics Partner of StarLadder Budapest Major 2025 appeared first on European Gaming Industry News.

Continue Reading

Latest News

Superbet Becomes New Main Sponsor of Jagiellonia Białystok

Published

on

Reading Time: 2 minutes

 

Superbet has become the new main sponsor of Jagiellonia Białystok. The logo of one of Poland’s leading bookmakers will appear on the front of the Podlasie team’s match jerseys. This is the fourth Ekstraklasa club, alongside Lech Poznań, Górnik Zabrze and GKS Katowice, to join the bookmaker’s extensive sponsorship portfolio.

The new partnership is more than just a logo on a jersey – the collaboration between Jagiellonia and Superbet is intended to have a particularly fan-focused nature. The brand is announcing numerous dedicated campaigns, events and surprises aimed at fans of the yellow and reds. The first of these has already launched with the announcement of the partnership – and will undoubtedly delight anyone planning to purchase the new jersey.

Superbet will pay a 100 PLN bonus towards the purchase of an official Jagiellonia match jersey. A total of 1920 jerseys will be available as part of the promotion – a number symbolically related to the year the club was founded. The promotion is valid both in-store and online and is open to all Superbet app users.

“When making a purchase in a stationary store, all you need to do is show the installed application, and for online customers, verification will take place via the email address: [email protected], to which you can simply send a short message, and in response, fans will receive a unique code entitling them to purchase a T-shirt at a discount,” explains Bartosz Malaka, Head of Marketing & Sponsoring at Superbet.

However, this is not the end of surprises for fans of the Białystok club, because if they register using the special code “JAGA,” they will also receive a welcome bonus.

“Jagiellonia fits perfectly into our sponsorship strategy – it’s a club with ambition, a strong identity, and enormous potential that combines modernity with local character. W’’re thrilled to be embarking on this journey together. Our logo will now appear on the fronts of the jerseys of four Ekstraklasa clubs, confirming our continued leadership in sports sponsorship,” said Łukasz Seweryniak, General Manager of Superbet Polska.

“Jaga is the perfect partner for us – with a great history and a huge, loyal community of fans who live and breathe this club every day. With them in mind, we’re preparing a whole package of activations, surprises, and events designed to build even stronger bonds. We want to show that just as Jaga is a super club, Superbet is a super sponsor,” Malaka said.

“I am extremely proud and happy to have entered into a partnership with such a renowned and recognizable brand as Superbet. I would like to emphasize that this is the highest-ever sponsorship agreement in the club’s history, which further underscores the importance of this partnership. I believe the word ‘partnership’ is key in the context of our agreement. I am most pleased that we are not just gaining a sponsor, but a true partner with whom we will achieve great things together,” said Ziemowit Deptuła, President of the Management Board of Jagiellonia Białystok SSA.

The partnership with Superbet is another important step in Jagiellonia’s development – not only in terms of sporting activities, but also in terms of modern marketing and fan engagement. Both parties emphasize that this will be a collaboration based on genuine commitment and closeness to fans.

The post Superbet Becomes New Main Sponsor of Jagiellonia Białystok appeared first on European Gaming Industry News.

Continue Reading

Trending

EEGaming.org is part of HIPTHER, parent brand of various prominent news outlets and international conferences. These platforms and events span a wide range of industries, including Entertainment, Technology, Gaming and Gambling, Blockchain, Artificial Intelligence, Fintech, Quantum Technology, Legal Cannabis, Health and Lifestyle, VR/AR, eSports, and several others. This indicates that EEGaming.org is part of a larger network that focuses on a diverse array of sectors, particularly those related to cutting-edge technology and modern lifestyle trends.

Contact us: [email protected]

Editorial / PR Submissions: [email protected]

Copyright © 2015 - 2025 HIPTHER. All Rights Reserved. Registered in Romania under Proshirt SRL, Company number: 2134306, EU VAT ID: RO21343605. Office address: Blvd. 1 Decembrie 1918 nr.5, Targu Mures, Romania

We are constantly showing banners about important news regarding events and product launches. Please turn AdBlock off in order to see these areas.