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Chelsea FC & Parimatch Launch a New Campaign Inspired by the Arthurian Legends
Parimatch Tech, an international tech company that promotes the Parimatch brand globally and provides tech and marketing solutions in the entertainment and betting industry, has today launched an advertisement campaign featuring Chelsea FC first team stars Marcos Alonso, César Azpilicueta, and Thiago Silva. ‘The Chosen Ones’ campaign is inspired by the Arthurian Legends, namely ‘The Sword in the Stone’.
The spot, shot by Electric Sheep Film studio from Kyiv, Ukraine, celebrates Parimatch’s partnership with the 2020/21 Champions League winners Chelsea FC, as club captain César Azpilicueta is successful in releasing the ball from the stone.
“The Arthurian Legends have been a universal source of inspiration for hundreds of years, and we are so happy that Chelsea FC were on board with exploring them with us in this new ad! The campaign revolves around the idea of how the past, the present and the future are intertwined. Chelsea FC’s players are the true ‘chosen ones’ – a fitting title for the current Champions of Europe. Working with Chelsea FC is always a great pleasure, and we can’t wait to see what the team has up their sleeve for this season” – Katerina Amirkhanova, Parimatch Tech CCO.
“When we signed our Partnership with Parimatch earlier this season, we promised that our activity together would be bold and innovative. This TVC spot achieves just that, and we look forward to seeing César, Thiago and Marcos playing their role as the ‘chosen ones’ on TV screens across Europe over the coming months” – Guy Laurence, CEO of Chelsea FC.
Chelsea FC and Parimatch announced their partnership earlier this year, kicking off a three-season deal. As part of the partnership, Parimatch will use Chelsea’s brand and a wide array of digital, social and logistical assets to create innovative activations for fans around the world.
The new advertisement was directed and executive produced by Andrei Kopots, with director of photography Nikita Kuzmenko. Electric Sheep Film has been successfully working with Parimatch Tech for a year now, creating several viral ads for the Parimatch brand, including the recent Juventus spot that featured a few of the club’s top players. The exclusive music for the ad was created by Eugene Filatov, also known as The Maneken – a prominent Ukrainian composer and sound producer of the ONUKA band.
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ACR POKER AND CHRIS MONEYMAKER LAUNCH ‘MONEYMAKER MYSTERY MILLION’ WITH $1 MILLION GUARANTEED PRIZE POOL
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A $109 buy-in allows players to take their shot at big bounties and poker glory, plus hundreds of qualifier flights, beginning Sunday, November 2nd
ACR Poker and poker legend Chris Moneymaker have announced the launch of the Moneymaker Mystery Million, a thrilling new online poker event giving players of all levels the chance to pursue their own million-dollar moment. Inspired by Moneymaker’s iconic journey from a modest buy-in to a world championship title, the tournament features a $1 million guaranteed prize pool and bounties worth up to $100,000.
For just $109, players can compete on their own schedule, joining hundreds of Day 1 flights from Sunday, November 2nd through Monday, December 1st to build their stack and aim for the final table. Every knockout triggers an instant surprise bounty, adding an extra layer of excitement to the competition.
Day 2 of the tournament takes place on Monday, December 1st at 3:05pm ET, culminating in the final table on Tuesday, December 2nd at 4:05pm ET, where the ultimate Moneymaker Mystery Million champion will be crowned.
“There’s nothing better than seeing everyday players turn a modest buy-in into something incredible,” said Moneymaker. “The Moneymaker Mystery Million tourney is all about giving everyone that shot — big action, thrilling bounties, huge prizes, and the chance to create their own poker story. Grab a seat, play your way, and I hope to see you at the tables.”
Players can also earn a spot in the Moneymaker Mystery Million through $50K worth of freerolls, offering multiple chances to join the legendary event for less.
For players looking for even more action, ACR Poker also runs the weekly $109 buy-in Sunday Moneymaker, featuring a $300,000 guaranteed prize pool every Sunday, and a $400,000 prize pool on the final Sunday of each month.
Fans and poker players can follow the Moneymaker Mystery Million final table action live-streamed on ACR’s Twitch channel on Tuesday, December 2nd.
For more information on the Moneymaker Mystery Million, visit ACRPoker.eu.
The post ACR POKER AND CHRIS MONEYMAKER LAUNCH ‘MONEYMAKER MYSTERY MILLION’ WITH $1 MILLION GUARANTEED PRIZE POOL appeared first on European Gaming Industry News.
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Team Vitality, a leading global esports organization, is proud to announce its new official partnership with Skin.Land, a premier online marketplace for buying and selling Counter-Strike 2 skins.
This collaboration reflects the shared ambition of both brands to offer players and the esports community the safest, smoothest, and most modern CS2 skin trading experience possible.
An alliance between two leaders driven by innovation and community
Renowned for its reliability, speed, and user-friendly design, Skin.Land has established itself as a trusted platform for Counter-Strike 2 players and collectors. The marketplace stands out for its instant cashouts, market-leading prices with no hidden fees, top-tier transaction security, and 24/7 customer support, making it one of the most premium and efficient platforms in the industry.
These values perfectly align with Team Vitality’s DNA, defined by performance excellence, community engagement, and a constant pursuit of innovation. Together, Skin.Land and Team Vitality share the same ambition: to provide CS2 fans with a trusted and high-quality environment.
A partnership designed for Counter-Strike fans
As part of this collaboration, Skin.Land and Team Vitality will roll out a series of digital and in-person experiences to bring added value to the CS2 community.
A dedicated landing page for Team Vitality fans will soon go live, featuring exclusive offers such as bonuses, promo codes, and giveaways. This initiative supports Skin.Land’s strategy to strengthen its credibility and visibility within the Counter-Strike ecosystem, while fostering long-term partnerships with leading industry players like Team Vitality.
“We’re delighted to welcome Skin.Land to the Team Vitality family. Partnering with such a trusted and innovative brand within the Counter-Strike ecosystem is a strong signal of reliability for us. Their constant focus on delivering a safe, transparent, and high-quality experience for players perfectly aligns with our own values. This collaboration reflects our commitment to working with the best to continue growing our ecosystem,” said Nicolas Maurer, CEO of Team Vitality.
“We’re proud to partner with Team Vitality, a team that represents the very best of Counter-Strike – discipline, consistency, and an unstoppable drive to win. Their commitment to excellence reflects the same principles that drive us at Skin.Land. Together, we aim to elevate the experience for players and fans alike, combining the Team Vitality spirit with our dedication to building a trusted and innovative platform for the community” Skin.Land Team.
The post Team Vitality welcomes Skin.Land as Official Partner appeared first on European Gaming Industry News.
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Bazoom Becomes the Official Sponsor of Gamblers Connect’s SiGMA Central Europe Delegation
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Gamblers Connect, the award-winning iGaming affiliate and media platform, is excited to share that Bazoom will be the official sponsor of Gamblers Connect’s delegation at the upcoming SiGMA Central Europe Summit in Rome, Italy.
As one of Gamblers Connect’s long-standing partners and one of the most trusted link-building and content platforms in the iGaming industry, this collaboration is another great example of creating real impact through strong partnerships. Both companies share the same vision, building with quality, not noise, and this sponsorship perfectly reflects that shared belief.
Thanks to Bazoom’s support, the Gamblers Connect team will have a greater presence at one of Europe’s most important iGaming events, connecting directly with operators, affiliates, and industry leaders from all over the world.
Gjorgje Ristikj, Founder & CEO at Gamblers Connect: “Thanks to Bazoom Group’ support as our sponsor, Gamblers Connect will be present at SiGMA Rome. Partnering with companies that believe in our mission and invest in our growth is exactly what allows us to show up, connect and deliver even more value.”
Bazoom’s innovative platform has become an essential ally for companies looking to strengthen their digital footprint. With access to nearly 100,000 verified media outlets worldwide, the platform makes it easier than ever to acquire quality backlinks and tailored content that drives real growth, all through a transparent, pay-per-link model.
Kristoffer Krog, Head of Global Partnerships at Bazoom: “At Bazoom we always strive to stay ahead of our competition and maintain our position as industry leader within link building. The partnership with Gamblers Connect for SiGMA Rome reflects exactly that, as we share the same ambitions, know-how and expert knowledge within the industry.”
The post Bazoom Becomes the Official Sponsor of Gamblers Connect’s SiGMA Central Europe Delegation appeared first on European Gaming Industry News.
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