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Netflix Gaming: Squid Games ‘game’ could be worth £280 million a month

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As of this week, Netflix Gaming is available globally on Android and IOS.

But just how much revenue could their new platform be worth when they launch the game versions of Netflix’s all-time most watched shows?

Since the revenue of the global mobile gaming market last year was £57.68 billion – it’s no surprise that streaming giant Netflix wants a slice of the action.

Currently, members can play five mobile games, two of which are based on Stranger Things.

Tech experts Repair Outlet have calculated the true value of what the platform’s most beloved films and TV shows would be if they were released as games on the app market.

For example, a ‘Squid Games’ game could make Netflix Gaming over £280 million in revenue every month.

Here are the full findings:

English TV

Title

Monthly Viewers

Monthly Revenue

Bridgerton

82,000,000

£161,752,774

The Witcher

76,000,000

£149,917,205

Maid

67,000,000

£132,163,852

Sex/Life

67,000,000

£132,163,852

Tiger King

64,000,000

£126,246,067

Queen’s Gambit

62,000,000

£122,300,878

Sweet Tooth

60,000,000

£118,355,688

Emily in Paris

58,000,000

£114,410,498

The Winx Saga

57,000,000

£112,437,904

Non-English TV

Title

Monthly Viewers

Monthly Revenue

Squid Game

142,000,000

£280,108,462

Lupin

70,000,000

£138,081,636

Money Heist

69,000,000

£136,109,041

The Platform

56,000,000

£110,465,309

Who Killed Sara?

55,000,000

£108,492,714

Blood Red Sky

53,000,000

£104,547,524

Below Zero

47,000,000

£92,711,956

Barbarians

37,000,000

£72,986,008

Lost Bullet

37,000,000

£72,986,008

Elite

37,000,000

£72,986,008

Movies

Title

Monthly Viewers

Monthly Revenue

Extraction

99,000,000

£195,286,885

Bird Box

89,000,000

£175,560,937

Spenser Confidential

85,000,000

£167,670,558

6 Underground

83,000,000

£163,725,368

Murdery Mystery

83,000,000

£163,725,368

The Old Guard

78,000,000

£153,862,394

Enola Holmes

76,000,000

£149,917,205

Project Power

75,000,000

£147,944,610

Army of the Dead

75,000,000

£147,944,610

Fatherhood

74,000,000

£145,972,015

To reveal the potential revenue from Netflix Gaming’s future releases, Repair Outlet used the average revenue per player for the current top mobile games on the Android market, and then used Netflix’s monthly viewers per top title to calculate the potential value of a specialist game being released.

Comment from Tom Peet, Repair Outlet Manager:

“Netflix is an entertainment giant, and it was only a matter of time before they delved into other forms of tech-focused entertainment other than streaming.

The mobile gaming industry is predicted to be worth $272 billion by 2030, and with the rise of high-performance smartphones rivaling the gaming function of many handheld consoles, expanding into mobile gaming was a smart and predictable move for Netflix.

Since Netflix already has such a gigantic, loyal viewership, we wanted to see what the potential revenue would be for them when they inevitably release the gaming versions of their most-viewed titles – with Squid Games alone potentially bringing them in over £280 million in revenue.”

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Steer Studios Joins Make-A-Wish® International’s Infinite Wishes Initiative

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– Steer Studios joins Bandai Namco, Square Enix, and 2K in supporting Make-A-Wish International’s mission to unite the global games industry for good. –

Make-A-Wish® International, the world’s leading wish-granting organization, has today announced that Riyadh-based Steer Studios, part of Savvy Games Group, has joined the organization’s Infinite Wishes Initiative, offering valuable support to help make a difference.

The funds were raised through Steer Studios first mobile title, Grunt Rush. By collecting stars during gameplay, the player community unlocked the donation, helping to grant life-changing wishes to children living with critical illnesses.

Launched in August 2025, Infinite Wishes is a global programme built to unite the video games industry. It was created in response to a growing number of gaming-related wishes from children around the world.

Steer Studios joins a growing list of partners and advisors including Bandai Namco, Square Enix, and 2K, helping shape how the games industry can make a tangible, positive impact for children who need it most.

In 2024, the Make-A-Wish International network granted more than 16,000 wishes for children living with critical illnesses.

The post Steer Studios Joins Make-A-Wish® International’s Infinite Wishes Initiative appeared first on European Gaming Industry News.

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New GoldenRace game, RaceDay, allows players to simultaneously place bets in several races

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GoldenRace, leading provider of award-winning Virtual Sports and betting solutions, is always reinventing its products so operators can increase their winnings and players can obtain a better betting experience.

Set to transform the way your players engage with Virtual Sports, GoldenRace’s brand-new multi-race product for Retail and Mobile, RaceDay, allows them to bet on up to six races of your choice, simultaneously, offering higher odds and increased betting volume.

Operators can select their favourites from GoldenRace’s top-quality races: Horses (in different formats with 6, 8, 10 or 12 competitors) and Greyhounds – two of GoldenRace’s more successful products- Motorbikes, Karts and Trotting. They decide which ones and how many, giving players the power to bet across all those races at once.

RaceDay highlights

  • More bets: Players can now bet on up to six races concurrently, maximising their opportunities and increasing betting volume on your platform.
  • New RaceDay market: With combination bets across different competitions in one view. This innovative market helps boost the odds and leads to more significant wins for players.
  • Stronger player growth: Higher payouts and an exhilarating experience attract more players, driving sustained growth.
  • Increased appeal: RaceDay delivers premium user experience with live video, real-time scores, upcoming events and a unique, customisable design.
  • Anywhere reliability: Thanks to low-bandwidth optimisation, RaceDay offers seamless performance and reliability on both Mobile and Retail platforms, ensuring players can “Race it all!” wherever they are.

With real-time video, live scores, upcoming events, customisable design and low-bandwidth optimisation, RaceDay blends pure adrenaline with the best user experience to unlock higher odds, bigger wins and more bets on worldwide operators platforms.

 

The post New GoldenRace game, RaceDay, allows players to simultaneously place bets in several races appeared first on European Gaming Industry News.

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QTech Games adds more creative content from BEON

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QTech Games, the leading game aggregator across all emerging markets, has continued to maintain the momentum in its premium pipeline, as evidenced by its latest deal with BEON, an emerging force in the slots space, whose first raft of games is crash games-focussed.

Integrating a progressive portfolio from one of the most productive and innovative developers in the sector adds more muscle to QTech Games’ proprietary platform, which is leading the way across growth markets like LatAm and Africa. In a progressive production line that will span different slots genres, BEON is also committed to launching games tailored to specific partner requests, while simultaneously growing its portfolio with a new wave of titles in development.

As a result BEON is building a reputation for creating high-quality, immersive games with standout features that set them apart in any igaming domain, thanks to a smooth performance running off agile mechanics which are dedicated to gameplay precision and optimal retention. Its first five games to be released comprise Skydot, Fury Flight, Redy, Nomad and Orizon, while BEON’s unique Crash Game Generator tool allows operator partners to launch customised content inside 24 hours.

This collaboration delivers a targeted range of localized content, enabling QTech Games to continue to meet the varied preferences of players across emerging markets, while supporting both companies’ ambitions for global growth.

Philip Doftvik, QTech Games’ CEO, said: “BEON’s initial rollout of eye-catching crash games is premised on clever mechanics, easily intelligible gameplay, high payouts and colourful graphics, which are breaking up an often-copycat environment. This kind of content is well-suited to LatAm and African markets, which directly tracks our ongoing expansion throughout these territories. These games are robust, scalable, and future-ready – so, we look forward to seeing what’s next. ”

Saba Chkheidze, Managing Partner at BEON, added: “Partnering with QTech Games constitutes the perfect opportunity for us to bolster our product distribution across emerging markets and deliver our fantastic crash games to more and more top-tier operators.

“It’s a collaboration which marks a step-change in BEON’s growth strategy across untapped markets like Latin America and Africa, where we hope our games will connect with many new players. Aside from crash games, our roadmap is packed with fresh concepts and slots titles that aim to combine engaging gameplay with solid technical performance, ensuring that our partners and players always have something new to look forward to.”

The post QTech Games adds more creative content from BEON appeared first on European Gaming Industry News.

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