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Jogo Global interview: Offering alternative content to UK operators

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Jogo Global, having recently been granted its licence by the UK Gambling Commission, now has its eyes set firmly on achieving growth in one of the world’s most recognised gambling markets. The fast-growing platform provider and casino content developer is already intensifying its activity in the region, negotiating with big-name operators to demonstrate its approach to delivering new and exciting gaming experiences.

European Gaming caught up with group CEO David Marcus to discuss how the ambitious company’s differentiated product portfolio will be highly appealing to UK-licensed operators, including the importance of gamification tools to elevate the user experience.

 

European Gaming: What are your immediate plans in the UK market, now that you are licensed in the region?

David Marcus (DM): Securing such a licence is a detailed and comprehensive process with many boxes that needed to be ticked. Attaining a Remote Gambling Software and Games Host (Casino) licence shows that we have the necessary infrastructure to deliver to the highest of standards. The process was managed by our General Manager/Compliance Officer Ellen Sezerino, along with the outstanding Jessica Wilson from law firm Harris Hagan. I cannot commend both Ellen and Jessica enough on their hard work, guidance and knowledge from start to finish.

With the UKGC licence, the bar is set incredibly high – we welcome this high threshold, as it maintains a high standard industry-wide. We have already begun to capitalise on the opportunities the licence has given us, creating positive relationships with a number of leading operators to distribute our content and build high-quality platforms.

European Gaming: Which of your products do you think will especially resonate with UK operators and why?

DM: Slots always resonate with UK operators and their players, but I think the market is shifting towards experiences that offer something unique. The slots market is saturated and, as such, there is demand from online casinos for games with a difference. Our focus is on building niche products, such as crash games, video bingo and keno – bingo especially is a game that is underrepresented in this market. Regarding innovation in slots, we are also creating mini games for sportsbooks, which are small versions of games that play in a window while the main screen is still fixed on the latest odds and markets. It allows people to continuously bet in a variety of ways and focusing on incorporating additional playability like this, is one of Jogo Global’s core aims.

With new UKGC legislation enforced recently, auto-play is now no longer allowed. There have to be other ways to make games more attractive and empowering to play, so expect to see new types of games enter the marketplace, including hybrids of existing game types.

European Gaming: Player behaviours differ depending on the territory – how will you tailor your offering to meet the specific needs of the UK player?

DM: Player bases in certain international markets exhibit particular habits that we have to adapt to – players in Latin America are wanting to play quick, for example, so repeat play is something that demographic is comfortable with. A large segment of British players are more cautious, so play tends to be at a slower pace in the UK. The dynamic is different. As such, we place a lot of importance on bonus games and jackpots – the key is to create added incentives for players to give them a reason to keep playing and inject the experience with another level of value.

European Gaming: What will be the key to sustaining long-term success in the UK for Jogo Global?

DM: Gamification is the next stage for the industry, and Jogo is set to pioneer its use to the next level. In conversations with tier one operators, we have demonstrated that a great game, both in terms of gameplay and aesthetics, can still struggle to make waves in the market if it does not have great gamification behind it. It’s very easy to produce attractive, high-quality content but it is all about keeping players engaged. Tournaments, for example, are one of the game-changers of the market, they provide a USP for a game amidst the thousands of competing products. There is also the social aspect: playing with friends and sharing wins. Top-class games with cutting-edge images and robust maths form the basis of our operation, but what sets Jogo Global apart from the crowd is our commitment to games with engaging and unique gamification. Player engagement is key.

European Gaming: What markets does Jogo plan on entering next? What is informing your decision process?

DM: The US regulated market is on our radar. We have already picked up a few projects within the region and there is a demand for content of which our credentials show we are in the ideal position to provide – we have the platforms and content to support a robust omni-channel experience. At Jogo, all of the right mechanics are in place to solidify a good presence in the US and deliver cross platform content for the land-based casinos that are looking to get online, whether that be social slots or real money play. Watch this space!

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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In, Out, Shake It All About: Groove Technologies and InOut Games Partner to Rattle the iGaming Cage

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Groove Technologies, the powerhouse aggregator renowned for its elite content portfolio, today announced a strategic distribution partnership with breakout studio InOut Games, the creative force behind the viral sensation Chicken Road. This move integrates InOut Games’ innovative content directly into Groove’s vast ecosystem, providing its global operator network with access to one of the industry’s most talked-about new providers.

This partnership arrives as InOut Games makes its highly anticipated leap into the slot market with Chicken Royal. Inspired by the iconic crash game that captivated a global audience, this new slot transports the beloved chicken into a dynamic, feature-rich format. Designed to engage both seasoned slot players and fans of the original, Chicken Royal marks a pivotal “in” for the studio, expanding its portfolio beyond crash mechanics and signaling its commitment to versatile, high-impact entertainment.

With the addition of InOut Games, Groove’s entertainment ecosystem now blankets over 150 top-tier game providers. Operators worldwide, connected via Groove’s single, streamlined API, will gain immediate access to a catalogue renowned for its fast-paced thrills and unmatched player engagement.

This partnership is a direct reflection of Groove’s strategy to identify and distribute the content that defines the next wave of player preferences.

Rachel Tourgeman, Head of Partnerships at Groove, said: “Our mission is to keep our partners on the cutting edge, and InOut Games represents exactly the kind of innovative talent that moves the needle. This partnership isn’t just about adding games; it’s about injecting our ecosystem with a unique energy that drives retention and revenue.”

Groove’s enterprise-grade platform, equipped with advanced player engagement tools and real-time analytics, ensures that titles from studios like InOut Games achieve maximum visibility and profitability from day one.

“We are confident this partnership will catapult us to an entirely new level of distribution,” said Vladislav Snak, CEO of InOut Games. “Groove’s reach and technological prowess are the perfect accelerants for our growth as we roll out our expanded portfolio.”

Yahale Meltzer, Co-Founder and COO at Groove, added: “The ‘In’ and ‘Out’ of success in this industry is having the right content with the right partners. With InOut Games, we’re not just bringing a studio in; we’re helping to phase out the ordinary. Their bold transition into slots is a game-changer, and through our platform, that change will resonate across the entire operator landscape.”

The post In, Out, Shake It All About: Groove Technologies and InOut Games Partner to Rattle the iGaming Cage appeared first on European Gaming Industry News.

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EvenBet Gaming Presents Spins Poker: A Revolution in Online Poker

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EvenBet Gaming, a well-known developer of online gaming software, has announced the launch of its new innovative product – EvenBet Spins. This project promises to completely redefine the perception of poker by combining elements of classic poker games with the dynamics of slot mechanics. Even in the online gambling world, where genuine innovations are rare, EvenBet Spins stands out as a genuine breakthrough poised to attract a broad audience of players.

What is EvenBet Spins?

EvenBet Spins is a unique solution that blends poker mechanics and casino game experience into a single product. Unlike traditional poker, which involves long sessions and deep strategies, Spins Poker offers fast-paced and thrilling rounds that last only a few minutes. It is a perfect choice for players who prefer quick games where the outcome can change in a matter of seconds.

In addition, the inclusion of random win multipliers and hyper-turbo rounds adds an extra layer of excitement reminiscent of slot and jackpot games. This means every round can deliver a surprise, making the gameplay even more engaging. EvenBet Spins opens new horizons for those seeking shorter, more dynamic, and visually exciting poker experiences – without losing the familiar core mechanics of the game.

Integration with Casino and Sportsbook Platforms

Spins Poker offers a streamlined integration process tailored for casino and sportsbook operators seeking to expand their product offerings without the operational complexity of a traditional poker environment. The system integrates seamlessly with existing platforms, enabling operators to introduce poker-style gameplay to audiences accustomed to slots or sports betting, while minimizing the management overhead typically associated with a full poker room.

A simplified product structure eliminates the need for a dedicated poker operations team, extensive onboarding, or continuous oversight. Fraud monitoring and AML workloads remain significantly lower when compared to comprehensive poker solutions. As a result, Spins Poker becomes an accessible addition for operators aiming to diversify engagement tools with minimal resource commitment.

According to Dmitry Starostenkov, CEO of EvenBet Gaming, the concept behind Spins Poker focuses on reducing operational barriers for operators. He highlighted several key advantages:

  • Straightforward integration into websites or applications;
  • No requirement for an internal poker management team, since the product only needs initial setup with periodic adjustments of buy-ins and multipliers;
  • Lower operational effort compared to full-scale poker platforms, which typically demand more preparation, configuration, and ongoing optimization;
  • The ability for operators to test poker demand among casino and sportsbook audiences without investing in dedicated staff, lengthy integrations, or extensive marketing campaigns.

In essence, Spins Poker serves as a low-risk, low-maintenance entry point into poker verticals. Its simplified mechanics, flexible configuration, and compatibility with casino and sportsbook platforms make it an efficient tool for testing audience interest and expanding engagement without the commitment required for traditional poker solutions.

Design and Mobile Optimization

Special attention has been given to design and mobile optimization in EvenBet Spins. Considering the growing popularity of mobile gaming, the product was developed with a mobile-first approach to ensure maximum user comfort and convenience. The simple interface, intuitive navigation, and fast loading times make the game accessible to players of all experience levels.

The overall design emphasizes minimalism and functionality, ensuring a smooth and comfortable gaming experience. The product also adheres to the latest UX design trends, making it equally convenient on smartphones, tablets, and desktop devices. The mobile version of the game is ideal for players who enjoy gaming anytime and anywhere, making EvenBet Spins accessible to a wide range of audiences.

How EvenBet Spins is Changing the Online Poker Market

EvenBet Spins is not just another poker format – it’s a true revolution in the world of online gambling. It transforms the perception of online poker from a niche game to a new level, where speed and excitement become central to the gameplay.

This product opens new opportunities for both players and operators. The integration of random multipliers, hyper-turbo rounds, and other innovations within poker mechanics not only makes the game more appealing to newcomers but also introduces new engagement tools for experienced players. EvenBet Spins has the potential to set a new standard in the online poker industry and open up new perspectives for online casinos and sportsbooks.

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TCSJOHNHUXLEY Acquires GPI Dice Business, Becomes Global Dice Industry Leader.

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TCSJOHNHUXLEY, the leading global supplier of world-class casino equipment and services, today announced the strategic acquisition of the dice manufacturing business from Gaming Partners International (GPI).

This landmark acquisition provides TCSJOHNHUXLEY with immediate ownership of GPI’s dice manufacturing capabilities, significantly expanding the company’s production footprint and product portfolio.

With this purchase, TCSJOHNHUXLEY is reinforcing its position as the definitive industry leader. The company will now offer three premier dice brands: TK, Paulson, and TCSJOHNHUXLEY. Crucially, operations will be maintained in both Mexico and Missouri, USA, providing customers with dual supply capabilities for enhanced supply chain resilience and flexibility across all global markets.

This acquisition is a strategic move that enhances TCSJOHNHUXLEY’s core offering, secures its dominance in the dice sector, and ensures the continued delivery of the highest quality and most secure gaming dice to casinos worldwide.

The combined capabilities solidify the company’s commitment to producing the highest standard of precision gaming dice. TCSJOHNHUXLEY’s own “Certified Perfects” Dice are globally acknowledged as the world-wide industry standard for casino gaming dice and are trusted globally for accuracy, quality, and security. Available for Craps, Sic Bo, and Pai Gow, the dice can be specified with razor edge or ball corner profiles, come in various sizes, and are manufactured with dots flush to the surface before being wrapped in the signature gold foil, with options for monogramming or serialization to a casino’s specifications, ensuring complete security.

Tristan Sjoberg, Executive Chairman of TCSJOHNHUXLEY, commented “The acquisition of the GPI dice business is a truly transformative step for TCSJOHNHUXLEY. By immediately securing the renowned TK and Paulson brands, we are fundamentally consolidating our position as the definitive global leader in casino dice manufacturing. Leveraging this increased scale and our dual production capabilities, we can provide customers with unmatched supply security and sustained access to the world’s most precise, trusted, and high-quality gaming dice.”

The post TCSJOHNHUXLEY Acquires GPI Dice Business, Becomes Global Dice Industry Leader. appeared first on European Gaming Industry News.

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