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Jogo Global interview: Offering alternative content to UK operators
Jogo Global, having recently been granted its licence by the UK Gambling Commission, now has its eyes set firmly on achieving growth in one of the world’s most recognised gambling markets. The fast-growing platform provider and casino content developer is already intensifying its activity in the region, negotiating with big-name operators to demonstrate its approach to delivering new and exciting gaming experiences.
European Gaming caught up with group CEO David Marcus to discuss how the ambitious company’s differentiated product portfolio will be highly appealing to UK-licensed operators, including the importance of gamification tools to elevate the user experience.
European Gaming: What are your immediate plans in the UK market, now that you are licensed in the region?
David Marcus (DM): Securing such a licence is a detailed and comprehensive process with many boxes that needed to be ticked. Attaining a Remote Gambling Software and Games Host (Casino) licence shows that we have the necessary infrastructure to deliver to the highest of standards. The process was managed by our General Manager/Compliance Officer Ellen Sezerino, along with the outstanding Jessica Wilson from law firm Harris Hagan. I cannot commend both Ellen and Jessica enough on their hard work, guidance and knowledge from start to finish.
With the UKGC licence, the bar is set incredibly high – we welcome this high threshold, as it maintains a high standard industry-wide. We have already begun to capitalise on the opportunities the licence has given us, creating positive relationships with a number of leading operators to distribute our content and build high-quality platforms.
European Gaming: Which of your products do you think will especially resonate with UK operators and why?
DM: Slots always resonate with UK operators and their players, but I think the market is shifting towards experiences that offer something unique. The slots market is saturated and, as such, there is demand from online casinos for games with a difference. Our focus is on building niche products, such as crash games, video bingo and keno – bingo especially is a game that is underrepresented in this market. Regarding innovation in slots, we are also creating mini games for sportsbooks, which are small versions of games that play in a window while the main screen is still fixed on the latest odds and markets. It allows people to continuously bet in a variety of ways and focusing on incorporating additional playability like this, is one of Jogo Global’s core aims.
With new UKGC legislation enforced recently, auto-play is now no longer allowed. There have to be other ways to make games more attractive and empowering to play, so expect to see new types of games enter the marketplace, including hybrids of existing game types.
European Gaming: Player behaviours differ depending on the territory – how will you tailor your offering to meet the specific needs of the UK player?
DM: Player bases in certain international markets exhibit particular habits that we have to adapt to – players in Latin America are wanting to play quick, for example, so repeat play is something that demographic is comfortable with. A large segment of British players are more cautious, so play tends to be at a slower pace in the UK. The dynamic is different. As such, we place a lot of importance on bonus games and jackpots – the key is to create added incentives for players to give them a reason to keep playing and inject the experience with another level of value.
European Gaming: What will be the key to sustaining long-term success in the UK for Jogo Global?
DM: Gamification is the next stage for the industry, and Jogo is set to pioneer its use to the next level. In conversations with tier one operators, we have demonstrated that a great game, both in terms of gameplay and aesthetics, can still struggle to make waves in the market if it does not have great gamification behind it. It’s very easy to produce attractive, high-quality content but it is all about keeping players engaged. Tournaments, for example, are one of the game-changers of the market, they provide a USP for a game amidst the thousands of competing products. There is also the social aspect: playing with friends and sharing wins. Top-class games with cutting-edge images and robust maths form the basis of our operation, but what sets Jogo Global apart from the crowd is our commitment to games with engaging and unique gamification. Player engagement is key.
European Gaming: What markets does Jogo plan on entering next? What is informing your decision process?
DM: The US regulated market is on our radar. We have already picked up a few projects within the region and there is a demand for content of which our credentials show we are in the ideal position to provide – we have the platforms and content to support a robust omni-channel experience. At Jogo, all of the right mechanics are in place to solidify a good presence in the US and deliver cross platform content for the land-based casinos that are looking to get online, whether that be social slots or real money play. Watch this space!
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Red Bull WOLOLO 2026 Takes Over London As Tickets Go On Sale For Eighth Edition: ‘Londinium’
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- Red Bull Wololo returns for its eighth edition, Red Bull Wololo: Londinium, taking place from April 1st – 6th, 2026.
- The tournament brings together elite Age of Empires strategists from around the globe to battle across Age of Empires II: Definitive Edition and Age of Empires IV.
- London itself has been transformed into a living Age of Empires spectacle today, with a citywide takeover that lets fans experience the spirit of Age of Empires firsthand.
- Tickets for the Playoffs are available on eventbrite.co.uk/e/red-bull-wololo-playoffs-tickets-1974965913211?aff=oddtdtcreator,
- Tickets for the Grand Final are available on royalalberthall.com/tickets/events/2026/red-bull-wololo-londinium, giving fans the chance to witness the world’s top Age of Empires players compete in iconic London venues.
The call of “Wololo” rings across the capital of the UK today as tickets officially go on sale for Red Bull Wololo: Londinium, the grandest chapter in Age of Empires competitive history. Taking place from April 1st – 6th, 2026, the renowned esports tournament will not only bring elite RTS competitors to London but transform the city itself in a landmark takeover celebrating the return of Red Bull Wololo for its eighth edition.
To mark the launch of ticket sales, Red Bull Wololo has staged a special takeover across London today, bringing Age of Empires to life in three iconic locations. From Leicester Square and Tower Bridge, to Hyde Park with the Royal Albert Hall rising in the distance, the streets have come alive with performers dressed as iconic characters from the game. Wielding medieval-style flags emblazoned with the Red Bull Wololo emblem, they offered passersby and fans a glimpse into the tournament and the chance to join the action as London beheld the spirit of Age of Empires.
In 2026, across six days of competition, Red Bull Wololo: Londinium will see the world’s best Age of Empires strategists battle for supremacy in Age of Empires II: Definitive Edition and Age of Empires IV, culminating in a historic Grand Final at the Royal Albert Hall – the first-ever Age of Empires orchestrated esports final, with a 40-piece orchestra performing the game’s legendary soundtrack live for over 2,500 fans.
Red Bull Wololo: Londinium Key Dates
- Group Stages: April 1st – 3rd, 2026 – Red Bull Gaming Sphere, Shoreditch
- Playoffs: April 4th – 5th, 2026 – The Odeon Luxe Cinema, Leicester Square
- Grand Final: April 6th, 2026 – Royal Albert Hall
The action kicks off at the Red Bull Gaming Sphere with the Group Stages before moving to the Odeon Luxe in Leicester Square for the Playoffs, where top competitors from the Age of Empires II and Age of Empires IV qualifiers battle under the spotlight in one of London’s most iconic entertainment venues. The tournament will then reach its crescendo within the historic walls of the Royal Albert Hall, where players who have proven themselves worthy will face off for ultimate glory and a place in Age of Empires competitive history.
Tickets are now on sale for the Playoffs and Grand Final of Red Bull Wololo: Londinium. Secure your Playoff tickets (eventbrite.co.uk/e/red-bull-wololo-playoffs-tickets-1974965913211?aff=oddtdtcreator) and Grand Final tickets (royalalberthall.com/tickets/events/2026/red-bull-wololo-londinium) . Don’t miss the chance to see elite esports players from around the world compete across Age of Empires titles in historic venues, as London itself becomes a stage for strategy and conquest.
Fans across the globe will be able to tune into the action for every stage of the tournament via the Red Bull Gaming Twitch and YouTube channels.
The post Red Bull WOLOLO 2026 Takes Over London As Tickets Go On Sale For Eighth Edition: ‘Londinium’ appeared first on European Gaming Industry News.
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Konami Digital Entertainment and the Confederation of African Football (CAF) Have Signed a Partnership Agreement
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Konami Digital Entertainment pleased to announce the signing of a partnership agreement with the Confederation of African Football (CAF).
Konami Digital Entertainment B.V. (Konami) announces a partnership agreement with the Confederation of African Football (CAF) has been signed. CAF is the continental federation governing football associations in the African region, currently comprising 56 member countries and regions. CAF organises numerous tournaments, including the Africa Cup of Nations, which determines the continent’s top football team, significantly contributing to the sport’s development.
In recent years, football has enjoyed overwhelming popularity in Africa, with interest in national and club teams rapidly increasing. Furthermore, interest and enthusiasm for eFootball are also growing, leading to the signing of this new licensing agreement with CAF.
To commemorate this partnership, a special AFRICA CUP OF NATIONS 25 Campaign will be held within eFootball. Tournament events and African star players will appear in the game, allowing players to experience the excitement of the actual tournament.
Koji Kobayashi, Senior Executive Officer, Konami Digital Entertainment commented: “We are delighted to announce the establishment of a partnership with the Confederation of African Football (CAF). This partnership brings new possibilities to the gaming experience, and we are truly excited to deliver the passion of the African region-home to some of the world’s most powerful footballing nations – to fans around the globe through eFootball, and this partnership opens up exciting new possibilities for the gaming experience. Through this initiative, we look forward to adding new African star players and tournament licenses such as TotalEnergies CAF Africa Cup of Nations, further enhancing the realism and excitement of eFootball.”
Véron Mosengo-Omba, General Secretary of the Confederation of African Football (CAF) adds: “The TotalEnergies CAF Africa Cup of Nations Morocco 2025 will be one of the most exciting and widely followed editions of our flagship competition. Our partnership with KONAMI reflects CAF’s commitment to innovation, global fan engagement, and creating new opportunities for African youth in both football and digital spaces.”
Konami Digital Entertainment will continue to expand its licenses and provide authentic soccer experiences to fans worldwide through eFootball.
The post Konami Digital Entertainment and the Confederation of African Football (CAF) Have Signed a Partnership Agreement appeared first on European Gaming Industry News.
Reading Time: 2 minutes
- G2 has named Betpanda, a leading online crypto casino, as its official CS global betting partner
- Starting in 2026, Betpanda will appear on G2’s CS2 team jerseys
- Throughout the year, fans can take part in tournaments, giveaways, sweepstakes, and a variety of video and social content designed to enhance the fan experience
G2, one of the world’s leading entertainment and esports brands, has entered into a partnership with Betpanda, a leading online crypto casino, as the official global betting partner for the organisation’s Counter-Strike team. The collaboration will roll out a series of initiatives worldwide, including giveaways, sweepstakes, content, tournament activations, and more. As part of the collaboration, Betpanda branding will appear as the main logo on G2’s CS team jerseys from 2026.
Throughout 2026, fans will be able to experience the partnership first-hand at multiple esports tournament activations throughout the year, featuring creators and teams, offering exclusive in-person opportunities.
With a shared commitment to innovation and community, G2 and Betpanda aim to provide engaging experiences for fans throughout the year. The partnership will also extend to a range of digital activations, featuring exclusive video and social content, giveaways, and other initiatives.
“Betpanda joins us at an exciting moment for the organisation,” said Alban Dechelotte, CEO of G2. “This alliance allows us to build fresh, meaningful touchpoints for our fans throughout the year. We hope to create moments that will entertain and connect with fans all around the world.”
“G2 has set the standard for excellence in esports, and we’re proud to collaborate with a team that consistently pushes the boundaries of what the industry can be,” says Betpanda. “Their view on innovation and creativity goes perfectly hand-in-hand with our way of breaking boundaries and reaching new fans and audiences. Thank you to EMW Global for helping us to make this partnership possible. We’re excited to see the impact we can create alongside G2 in 2026”
The post G2 Announces Betpanda as Official CS Global Betting Partner Ahead of 2026 Season appeared first on European Gaming Industry News.
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