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Spectacular News from Meridian Gaming as they head for Las Vegas G2E

Published

4 years ago

October 11, 2021

Reading Time: 4 minutes

Meridian welcomes global industry elite at G2E – new omni-channel betting and gaming offer, plus spectacular casino jackpot news

Meridian Gaming, global gaming powerhouse with operations on four continents, will participate at the 2021 Global Gaming Expo in Las Vegas. New games, sports betting concepts and tremendous gaming news and many more – ready to be presented to the American gaming public.

Titan Roulette Deluxe and Circus Fever Deluxe are the newest games in Meridian casino tremendous portfolio to see the action and podium of Las Vegas Expo. They are already global gaming trend for their unique gameplay and two-layer bonuses.

Meanwhile, Meridian casino has been all about one word – global jackpot! The operator had been paying out multimillion winnings and casino jackpots for months, but one figure stands out in global slots community. And will likely remain so.

Recently, Meridian has cashed out a €1,129,692.15 jackpot in the slot game Wild Crusade: Empire Treasures. The highest jackpot ever witnessed in European market.

For this provider, this is not the only novelty. Every day, the already rich in-house palette of interesting games is increased as we speak!

Speaking of sports betting, Meridian has plenty to offer at G2E, most notably the Live Bet Builder feature and Triple Chance market feature.

A fantastic network of B2C and B2B proprietary sports betting and gaming technology is waiting for you to be sampled in Las Vegas!

Meridian Gaming – 20 years of paramount and socially responsible entertainment

Founded in 2001, Meridianbet is today a global leader in the production and distribution of sports betting technology and online casinos, operating in over 30 regulated markets of Europe, Americas and Africa. With over 12,000 experts worldwide forming a network of employees, this company provides an innovative, exciting and responsible experience of sports betting and online casino and slot games.

Meridian Gaming developed 40+ its own state-of-the-art online casino games and many of them became global hits, namely: Titan Roulette, Titan Dice, Diamond Black Jack, Sic Bo, Mayas Treasure, Golden Hi Lo, Fairy in Wonderland, Piggy Party, Evoji, Sticky 777, Circus Fever, Crazy Horses, Meg Pixel Poker, Gem Miner, Wild Corrida, Swipe, Keno Instant, Odd One Out, Bounty Hunters, Forrest Rock, Titan Roulette Deluxe, Lucky Bettng Shop, Battle for the Throne, Book of Eskimo, Circus Fever Deluxe, Wild Icy Fruits, Book of Egypt, Capital City Derby and many others.

With a presence in online segment, Meridianbet network of over 800 retail outlets operates exclusively in regulated gaming markets. Since its inception, the company has had a well-established presence and constructive relationship with more than 55 local governments and regulators, setting the highest standards of responsible and professional service. Maintenance of affirmative aspects of the game is the first place, with strict supervision and prevention of any negative consequences of participation in games of chance.

Companies are individuals and users in the first place, both inside and outside the market relationship.

Responsible gambling
Meridianbet is committed to responsible betting, creating added value in local communities and respecting user rights. Trust is an essential, often invisible ingredient for success in the gaming industry, and positive interaction with players and listening to their needs is an essential factor in the company’s decades-long business sustainability. As a global leader, Meridianbet has earned the trust of customers thanks to its integrity and compliance with the laws and regulations of all jurisdictions in which it operates.

Ever since the outbreak of Covid-19 pandemic posed a challenge due to closures and restrictions on the operation of ground facilities. In order to respond to the extreme complexity of these requirements and challenges, Meridianbet has continued to proactively improve and optimize its portfolio of services to customer needs, primarily through learning and transfer of knowledge and experience across various markets where it operates.

Net-Zero Carbo by 2040
As part of its mission to become the world’s most customer-focused company, Meridianbet is committed to building a sustainable business model for its employees, partners and customers. Moving towards a future where the level of carbon emissions will be zero, Meridianbet is adjusting the entire production cycle to such an agenda – from bookmakers to associates, suppliers, employees and partners.

Meridianbet produces new champions – sports schools and support to local clubs
Jerseys, sports and technical equipment, shoes, balls… are another part of the mosaic of investing in the future of communities. In cooperation with clubs and sports federations throughout its global market presence, Meridian is launching the most comprehensive project in so far – free sport schools.
For Meridianbet, there are no terms such as “small” and “big”, professional and amateur, contact or no-contact sport – all sports fans throughout the world will have the support of Meridianbet. Over 50 clubs have become part of Meridian’s global sponsorship network so far.

Over $1M donated to Global Covid-19 Response
Since the start of the pandemic, Meridian Gaming Group, one of the world’s largest online gambling platforms, has striven to help local communities wherever it operates.

To this end, Meridian has so far contributed with over $ 1 million for medical wellbeing and good causes in 150 cities of European, LATAM and African communities.

For over 18 months now, Meridian keeps supporting national hospitals and medical centers, safe houses, transfusion centers, gerontology centers, social welfare NGOs, health foundations throughout Southeast Europe, European Union, LATAM, Central America, Africa and Asia.
The company has also partnered with World Health Organization (WHO) to help its global vaccine rollout, Covid-19 Relief and Solidarity Response Plan.

Thanks to companies like Meridianbet, the WHO has been able to support world’s most vulnerable countries in their efforts to roll out COVID-19 vaccination campaigns.

Latest News

From ‘Mummyverse’ to Crash Games: Belatra Reviews a Landmark 2025

Published

2 days ago

December 23, 2025

George Miller

Editor’s Take

Why this matters: Belatra has been a steady hand in the slots world for a long time, but 2025 marked a distinct shift in strategy. By entering the Crash vertical with Goose Boom Bang and winning big at SiGMA Africa, the studio is clearly pivoting to capture the high-growth, high-frequency players in emerging markets. They are no longer just a “classic slots” developer; they are diversifying the portfolio to ensure relevance in regions like LatAm and Africa.

The Full Story

Belatra Games, the specialist online slots developer, has issued a strategic review of its 2025 operations, celebrating a 12-month period defined by entry into new game verticals, significant franchise expansion, and high-profile industry recognition.

The year was characterized by a dual strategy: deepening engagement in established markets while aggressively expanding its content portfolio to suit local preferences in emerging territories.

Portfolio Evolution: Crash and Battles 2025 saw Belatra move beyond its traditional slot roots. The company made its debut in the high-demand Crash game vertical with the launch of Goose Boom Bang, a title designed to tap into the fast-paced gameplay preference of younger demographics.

Additionally, the studio introduced a fresh game concept with the launch of Battles, a new format unveiled for the first time in 2025, with further development planned for 2026.

The ‘Mummyverse’ Expands For fans of classic slots, the highlight of the year was the aggressive expansion of the Mummyverse. Belatra nearly doubled the size of this franchise over the year, making it the most extensive game universe in their entire catalog.

The developer also focused on B2B localization, releasing a number of exclusive bespoke games created specifically for selected operator partners to meet specific local market tastes.

Awards and Recognition The company’s strategic shifts were validated by industry accolades. Belatra secured over 30 nominations throughout the year, with standout wins including:

Best Slot Provider (awarded by BitStarz).
Most Played Game of 2025 for Make It Gold at the SiGMA Africa Awards.
Player’s Pick Award.

Management Commentary Misha Voinich, Head of Business Development at Belatra, commented on the studio’s momentum:

“This year has truly defined who we are as a studio – ambitious, creative and focused on building long-term partnerships. We’ve expanded our universes, launched new ones and entered exciting new markets that will all help us carry this momentum into the New Year.”

The post From ‘Mummyverse’ to Crash Games: Belatra Reviews a Landmark 2025 appeared first on Gaming and Gambling Industry Newsroom.

Latest News

‘Chaos and Soul’: Ebaka Games Plots Global Expansion After Viral Launch

Published

2 days ago

December 23, 2025

George Miller

Editor’s Take

Why this matters: The “Instant Game” vertical (Crash, Plinko, Mines) is becoming crowded, but Ebaka Games is cutting through the noise with a distinct brand personality. By securing BMM Testlabs certification so quickly after launch, they are signaling to Tier 1 operators that despite their “chaotic” marketing vibe, the math underneath is solid and compliant. The backing of industry veteran Dmitry Belianin also adds immediate commercial credibility to the startup.

The Full Story

Ebaka Games, the fledgling studio that promises to bring “chaos and soul” to the iGaming sector, has outlined an aggressive growth strategy for 2026 following a landmark launch period in late 2025.

The studio, which officially debuted in November, reports that its initial rollout reached more than five million people worldwide. The launch saw its portfolio go live with the operator Menace, serving as the initial testbed for its mechanics and “Ebaka modes.”

The Product: Instant Games with Personality Ebaka is bypassing traditional slots to focus on the high-growth vertical of fast-paced, instant-win games. Their initial lineup includes:

Plinko
Mines
Tower
Limbo
Crash

Differentiation is achieved through unique mascots and signature gameplay tweaks designed to offer high win potential and distinct visual identities, moving away from the generic interfaces often found in this genre.

Regulatory Milestone Crucially for its 2026 roadmap, Ebaka Games has confirmed it has secured certification from BMM Testlabs. This accreditation validates the fairness and integrity of its RNG (Random Number Generator) and game engines, removing a major barrier to entry for regulated markets. With this certification in hand, the studio plans to launch with a number of “major brands” in the coming year.

Management Commentary Vitalii Zalievskyi, CEO of Ebaka Games, commented on the studio’s unorthodox approach:

“It’s only been a few weeks since we first introduced Ebaka Games to the world. The feedback has been breathtaking, and it vindicates the decision for us to take a different path to the rest of the industry. You don’t need huge marketing budgets to grab people’s attention if you are building something truly innovative.”

Industry Backing The studio describes itself as being “created by players for players” but boasts significant industry firepower in its corner. The team includes Dmitry Belianin, a well-known figure in the sector who is the co-founder of Blask and Menace, as well as Managing Partner at Already Media.

The post ‘Chaos and Soul’: Ebaka Games Plots Global Expansion After Viral Launch appeared first on Gaming and Gambling Industry Newsroom.

Latest News

Racing Meets Nightlife: SBK Backs ARC’s New ‘Friday Night Live’ Series

Published

2 days ago

December 23, 2025

George Miller

Editor’s Take

Why this matters: British racing has a well-documented demographic problem; its core audience is aging. “Friday Night Live” is a direct attempt to fix this by blending high-stakes racing with the “experience economy” (DJs, nightlife vibes) that appeals to Gen Z and Millennials. Bringing SBK on board—a mobile-first, app-only sportsbook—is a perfect demographic fit, while the Racing Post adds the necessary credibility to ensure the actual racing product remains the focus.

The Full Story

Arena Racing Company (ARC) has unveiled the strategic commercial lineup for its upcoming Friday Night Live series, confirming SBK as the Exclusive Betting Partner and The Racing Post as the Official Media Partner.

Set to launch in January 2026, Friday Night Live is a new initiative created in collaboration with youth-focused events company INVADES. The series is designed to overhaul the traditional race day experience, featuring fast-paced fixtures under floodlights, DJ sets, and significant entertainment elements sandwiched between races.

The Commercial Deal

SBK: As the exclusive betting partner, the Smarkets-owned sportsbook will take naming rights and on-course branding for all 35 races. Crucially, these races will be broadcast live on mainstream television via ITV Racing as well as Sky Sports Research.
The Racing Post: As the Official Media Partner, the publication will provide content, coverage, and promotion across its digital platforms, aiming to bridge the gap between established racing purists and the new audience ARC hopes to attract.

A High-Stakes Experiment The series is not just a marketing exercise; it carries serious sporting weight. Each of the five scheduled nights will feature over £200,000 in prize money. The fixtures will rotate across three of ARC’s all-weather tracks: Wolverhampton, Newcastle, and Southwell.

Management Commentary David Leyden Dunbar, Group Director of Commercial Strategy at ARC, was clear about the target audience:

“We have been very clear that one of the aims of Friday Night Live is to engage the next generation of racing fans… Both [partners] have shown real enthusiasm to work with us… as well as using the platform that these fixtures will offer them to also engage with more established racing and sports fans.”

Adam Baylis, Marketing Director at SBK, added:

“Friday Night Live [is] a fresh and engaging concept that brings a new energy to British racing. SBK has always been built around sport… our focus is on enhancing the live race day experience in a fun, social and responsible way.”

The 2026 Schedule The series kicks off immediately in the new year: