The offer of virtual sports by SKS365 continues to be enriched with prestigious contents. The international betting and gaming company has signed an agreement with Highlight Games and Kiron, two of the major international providers of Virtual Sports, for the launch – starting today – of two new virtual channels, each dedicated to a supplier. An important and expected novelty that arrives a few days from the Enada Fair, scheduled from 21 to 23 September in Rimini, at which the company will be present in hall C3 at stand 91. For SKS365 and its flagship brand Planetwin365 the partnership will be a further opportunity for growth on the Italian market with a complete offer, after the reopening of the retail network and the complete resumption of activities.

Virtual football with real Serie A images will find space on Planetwin365 with “Highlight Match” and “Highlight League”, two of the most popular Highlight Games by users. Through the synergy with SKS365, the British company that revolutionized the sector by offering the opportunity to bet on authentic archival footage with real comments, it aims to grow further in Italy and increase its market share. The agreement with Highlight Games will also allow Planetwin365 to offer – among the first operators in Italy – the new “NBA Last 60” product, which combines virtual basketball events with real images of the great stars and stripes basketball stars.

Further, Dogs and Horses will be the protagonists available on the channel dedicated to Kiron. This is a further milestone for the company who were the first to launch Virtuals in Italy, in 2013. Kiron has the most reliable platform, with the widest range of games and game mathematics on the market. Their racing products are the supplier’s flagship titles, thanks to realist visualization, rich contents and award-winning betting algorithms. Planetwin365 users will be able to choose the results in a simple and immediate way and live a virtual experience closer to reality, maximizing involvement.

“We are happy to present ourselves at the most important trade fair in the sector alongside two prestigious partners, Kiron and Highlight Games. Thanks to the synergy with both suppliers, we are now able to offer our customers, online and retail, a first-class Virtual Sports portfolio – commented Troy Cox, Chief Commercial Officer SKS365 -. Our offer is complete, immersive and increasingly realistic, and fully satisfies the tastes and desire for entertainment of our customers “.

Nick Gardiner, Co-CEO, Highlight Games, said: “Highlight Games is delighted to be partnering with SKS365 to bring its premium SOCCERBET products to a wider audience in Italy. SOCCERBET’s unique combination of archive Serie A footage coupled with real match commentary has already transformed the virtual sports space in Europe and proven that there is an increasing appetite for video-highlights based virtual sports games. We look forward to launching additional products in the near-future with our valued partners.”

Steven Spartinos, co-CEO, of Kiron said: “We are excited to be partnering with Planetwin365, a long established and respected brand in Italy, the country where we first introduced virtual content back in 2013. Our games have established themselves as top performers in the local market and we look forward to them being available to Platnetwin365 customers.