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Yggdrasil set for Greek market entry after licensing approval

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Yggdrasil, the leading worldwide publisher of online gaming content, has been granted a Greek supplier licence.

The licence, awarded by the Hellenic Gaming Commission, enables Yggdrasil to launch its best-in-class games portfolio to Greek players under the country’s newly revised online gaming regulations.

A wide selection of premium games, including titles featuring Yggdrasil’s proprietary Game Engagement Mechanics (GEM), are now available to operators in the Greek market. Titles from the supplier’s successful YG Masters program are also on offer, providing exclusive content from exciting third-party studios.

Yggdrasil has already partnered with a number of major Greek operators and further details about the deals will be announced over the next few months.

The Greek licence is another milestone in Yggdrasil’s regulatory market strategy and was made possible by the company’s ISO/IEC27001 accreditation which it secured last year.

The Greek online gaming market is showing impressive growth and with new operators set to enter the country, it provides an exciting opportunity for Yggdrasil to expand its footprint across Europe.

Björn Krantz, Chief of Global Market Operations at Yggdrasil, said: “It goes without saying that Yggdrasil is yet again walking the talk and we continue to deliver on our regulatory market strategy.

“To obtain the Greek licence, and to capitalise on our ISO/IEC27001 accreditation is yet another milestone and achievement from the great team we have here at Yggdrasil. We would like to thank all local partners for their support in making a difference with Yggdrasil and our best-in-class portfolio of innovative games in Greece.”

George Miller began his career in content marketing before joining the HIPTHER team in 2016 as an Editor and Content Manager. His ability to distill complex regulatory data into newsworthy B2B content led to his appointment as Head of Content in 2017.…

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