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Online Gambling Addiction & Seniors

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According to some studies, gambling addiction among the elderly is increasing! Even if, according to statistics, the largest group of casino players is ranging from 18 to 54 years. However, it seems that the older players have weak will power.

Although the efforts of charities and anti addiction bodies have been directed to younger players. These studies will lead them to look at the elderly group who appear to be at greater risk!

The most important question here is why older people become addicted to gambling? In fact, gambling addiction does not include drugs, but it is like any other addiction in motives. The addict suffers from deep social and financial disorders. Although he resorts to gambling or alcohol to relieve these pains, he suffers from more crises. This is a vicious cycle that leads to the destruction of the addict’s life!

Recent studies add a new dimension to the problem. As they have shown that lack of entertainment and weak family and social boundaries make them more interested in betting, gambling, stock exchange, forex, and all risky activities; Because it gives them excitement and fun that they lack in their daily lives.

 

Why Are the Elderly Addicted?

Although the stereotype of the senior people shows them living in ancient times and unable to use the modern tech; this is of course not true! Nowadays old people are avid users of the internet and all tech. They love all kinds of games just as much as youngsters or maybe even more!

For example, in Las Vegas casinos older people represent 1 in every 3 players. In France, 1 in every 2 players at online casinos is over 55. While in the UK, several studies show that 47% of seniors have visited casino at least once in a year.

Old studies that overlooked the gambling addiction among the elderly concluded that the game’s attraction decreases as we get older; So, children and teens are the most interested group in all kinds of games. Followed by young people. Then adults. While players over 55 years aren’t on games.

However, recent studies have shed light on a new trend. More than 30% of people between the ages of 55 and 75 gambled at least once during the current year. Surprisingly, these numbers include both men and women since it is known that women are always a safe distance from gambling addiction.

 

Not Every Old Gambler Is Addict

It is important to clarify that these numbers do not mean that every old gambler is addicted. But they do suggest the severity of gambling addiction among the elderly only.

In fact, it is very difficult to conduct a direct study to determine the percentage of gambling addicts in a society because the addict does not consider himself an “addict”. Also, it is difficult to convince him to answer all the research questions. In addition, there are a lot of other tasks that involve “gambling” even though it is not casino games. For example, trading forex, CFDs, stock exchange and others. Therefore, this matter requires social campaigns directed to this group.

 

Could Gambling Addiction Among the Elderly Become More Serious?

Gambling addiction among the elderly is a unique phenomenon in addictive psychology. Although the producers of virtual gambling games and online casinos are preparing their products to suit the younger players, they are attracting seniors more and more deeply!

With the spread of the Corona virus, this phenomenon has taken a completely new direction. At a time when no one felt safe in their life or work, the number of online casino players has increased and their bets have doubled! This means that online gambling does not provide fun just like soap operas and movies, but are an escape from life pressures.

At a time when the media was saying that the pandemic did not pose a threat to the lives of the young. It was saying that the elderly is the most likely to die from it, which is certainly immoral. Perhaps these players found an escape from all negative thoughts only in online casinos!

Taking a more extensive and in-depth look, gambling and sports betting is only a limited part of the problem! Some old person who does not gamble may have the same urges as their addicted peers, and these urges may come in the form of compulsive shopping, disordered eating, or even self-harm.

In addition, the pensions may be enough for the elderly to get an affluent life. So, they may resort to trying their luck at gambling exactly like any person with financial problems.

 

Current Efforts to Combat Gambling Addiction

Although virtual gambling addiction is a global problem, efforts to combat it remain inadequate. The UK is the most advanced country in this field, and the UK Gambling Commission has made great efforts to tackle this problem. The last decision by the commission was to adopt the GamStop service and require all UK casinos to integrate it. More info.

GamStop is a service that provides free self exclusion for players prone to gambling addiction. The period of exclusion ranges from 6 months to 5 years. During which time the player will not be able to access any of the British gambling sites. However, there is a serious loophole that undermines the effectiveness of this service which is the non UK casinos that are not on GamStop! Therefore, a new service has been launched, GameBan, which allows the player to specify the sites that he does not want to access again on all his devices. Since this app cannot be deleted afterwards, it may be effective in filling the gap of GamStop.

 

Media Responsibility

It is clear that there the media has a great influence to tackle gambling addiction among seniors.

Instead of the bad trend that seeks to devalue the elderly. The media should encourage them to participate in society and perform constructive tasks that help them and others.

We live in a tough world where everyone is looking out for their own interests and forget the others. So, it is important to maintain the positive bonds that bring us together. Dealing with the pandemic on the grounds that it does not harm young people and is only harmful to seniors was a fatal flaw! And it is a lesson for all media in professionalism and humanity as well.

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Thunderkick signals Spanish growth ambitions through 777.es deal

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Independent slots studio Thunderkick has deepened its existing collaboration with prominent European operator 777, extending the agreement into Spain.

The initial partnership in Belgium proved a success, with Casino777.es set to build on that momentum by integrating a range of products from Thunderkick’s diverse portfolio, including the full Midas Golden Touch franchise and its popular Día de Muertos-inspired series, Esqueleto Explosivo.

The expansion of the agreement marks another step in amplifying Thunderkick’s position in a competitive market, with its Spanish commercial network now spanning numerous European heavyweights and rising regional operators.

The 777 brand is well-established across the continent, where it continues to broaden its online reach in addition to consolidating its retail footing through a partnership with Casino de Spa, one of the world’s oldest land-based facilities.

The onboarding of Thunderkick’s content will further elevate 777.es’ online casino offering, giving players access to distinctive, engaging content, while also strengthening the Swedish studio’s visibility in a jurisdiction earmarked as a priority within its wider European growth strategy.

Mariam Dodosh, Key Account Manager at Thunderkick, said: “The ongoing relationship between 777 and Thunderkick in Belgium is a fruitful one, and the expansion into Spain marked the natural next step of this collaboration.

“Our content continues to drive results with operators in the market, and we look forward to seeing our fan-favourite titles resonate with a new audience at 777.es.”

César Paredes, Country Manager at 777.es, added: “We have thoroughly enjoyed working with Thunderkick, and its commitment to creativity shines through in its games.

“We have no doubt Casino777.es players will enjoy the brand-new additions to our online casino as we continue to deliver fresh, dynamic content to the Spanish market. The integration of Thunderkick into our portfolio is another step in our commitment to providing our players with the best possible gaming experience.”

The post Thunderkick signals Spanish growth ambitions through 777.es deal appeared first on European Gaming Industry News.

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Paul Myatt joins ClearStake as investor and commercial advisor

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ClearStake, the platform transforming player verification in UK iGaming, has joined forces with Paul Myatt to support their sales and marketing efforts.

Myatt will help drive sales of ClearStake products, including ID by Bank, a new solution that enables operators to verify player identity instantly through banking apps. The product is designed to improve FTD conversion, reduce fraud and cut the volume of manual reviews.

Over a 15-year career in gaming, Myatt has previously held senior commercial and business development roles at NetEnt, QuickSpin and Aspire Global.

ClearStake CEO Martin Burt said: “Paul has a proven track record of helping major iGaming businesses commercially scale. His experience across both supplier and operator landscapes makes him the ideal partner to support sales and help us drive further revenue. This engagement strengthens our ability to scale ClearStake and support more operators with innovative verification solutions.”

ClearStake advisor Paul Myatt added: “I have followed ClearStake’s progress closely and it is clear the company is solving a real problem for operators. ID by Bank is a product with huge potential to improve onboarding and reduce cost, and I am excited to support the team as ClearStake moves into its next phase of growth.”

Last month, ClearStake completed a GBP 1.5 million funding round backed by leading names across the iGaming industry. The investment will accelerate growth and support the rollout of ID by Bank, already being used by several major UK operators including MrQ.

The post Paul Myatt joins ClearStake as investor and commercial advisor appeared first on European Gaming Industry News.

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Vindral and Imagine Live announce strategic partnership to elevate next-generation Live Casino experiences

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Vindral and Imagine Live have entered into a strategic collaboration aimed at advancing the quality, performance and innovation of Live Casino content. The partnership combines Imagine Live’s growing portfolio of live dealer games with Vindral’s advanced real-time streaming and green-screen technologies to deliver more immersive and cinematic player experiences.

This collaboration comes at a moment of rapid growth for Imagine Live, whose offering includes classic games such as Blackjack, Roulette, Poker, Baccarat and Dragon Tiger, along with a range of high-quality game shows. The company is also investing in new cinematic tools like its Robot Arm camera, designed to create smooth, dynamic movements that bring players closer to the action and enhance the sense of being at a real table.

Vindral, founded by a team of Swedish technologists with deep expertise in video, audio, real-time streaming, object tracking, computer vision and AI, provides a high-performance live video platform built for modern live game studios. Vindral’s technology stack includes advanced green-screen solutions and features such as V-Track Roulette, V-Track Money Wheel and Crystal Speech. Vindral also offers a world-class CDN solution, Vindral Live, delivering ultra-low latency and consistent streaming quality—powered by MOQ (Media Over QUIC), a next-generation protocol the company has helped develop over the past decade.

By bringing the strengths of both companies together, the partnership delivers a powerful set of capabilities for operators looking to offer richer, faster and more engaging live gaming experiences to players worldwide.

Niclas Åström, CPO & Founder at Vindral, commented: “We’re absolutely thrilled to collaborate with Imagine Live. This partnership allows us to bring our most innovative solutions to one of the most dynamic live casino providers in the market. We’re proud to support new innovation in iGaming through our AI-driven technology.”

Mikayel Aznauryan, CPO at Imagine Live, said: “Vindral’s technology perfectly complements Imagine Live’s vision to redefine the live casino experience. We are excited to deliver our next-generation content to partners and players worldwide through this collaboration.”

The post Vindral and Imagine Live announce strategic partnership to elevate next-generation Live Casino experiences appeared first on European Gaming Industry News.

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