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Battlegrounds Mobile India launch party gets record-breaking views, shows its potential to become the best ‘India Ka Game’
With the much-anticipated and successful Esports title launch of Battlegrounds Mobile India (BGMI) in the Indian market, the launch party of the exclusive Indian game surprised all with the total number of views going past the 25-million mark throughout the entirety of the launch party across all platforms. Country’s eighteen prominent gamers, content creators and known personalities in the world of Esports came up with their exclusive squad and became the part of this virtual launch party which was held on July 8-9, 2021.
While accumulating the numbers, 97,19,493 and 79,14,400 views came on the first and second day respectively across Hindi and English language on BGMI’s official YouTube channel, the engagement throughout the launch party proved the potential of the game as well as it lived up to the hype created in the whole Esports and gaming community.
Some of the country’s prominent content creators were featured in the BGMI launch party tournament, led by 18 squad captains—Dynamo, Kronten, Mortal, Ghatak, Shreeman Legend, Maxtern, Gaming Guru, Classified YT, Antaryami, Alpha Clasher, K18, Snax, Sangwan, Godnixon, Ronak, Jonathan, Bandookbaaz and Clash Universe. This ultimate stand-off showcased in-game skills of India’s finest gamers and Hindi casters Animesh ‘Thug’ Agarwal and Ocean Sharma with their host Varun Thakur and English casters Icybaby12, Experiment, FYXS with their host Super Jonny was very enthralled to see their favourite streamers back in the action after a gap of several months. The launch party tournament was live-streamed on the Battlegrounds Mobile India’s Facebook and YouTube channels in Hindi as well as English.
The tournament, which boasted a whopping prize pool of INR 6,00,000, saw Team Snax emerging as the winners and securing prize money of INR 3,30,000 while Team Kronten and Team Ronak took home INR 1,50,000 and INR 1,00,000 with their second and third-place finish respectively.
Abhishek Aggarwal, Co-Founder and CEO at Trinity Gaming, who manages most of these talents, said, “This launch was a huge step in the space of Esports as it gave the players a new arcade to explore and compete. We are very proud to be associated with Krafton as their Official Talent Partner and initiated the first-ever Battlegrounds Mobile India launch party in the country and the event received more than 25 million views combining official YouTube, Facebook platforms of BGMI and the streaming channel of the content creators who were invited on this launch party. We have witnessed some of the best content creators and gamers battling it out and displaying their skill set with their exclusive squads.”
“The event was quite good as it starts up the spark of competition in a chill way to begin with, honestly this is one of the best starts to a game that wraps up around the emotions and understandings of influencers and the audience” said Ocean Sharma after the conclusion of the launch party.
With the fierce level of competition in the tournament and the amount of fans supporting the launch party, it’s safe to say that the game indeed has a very bright future in India and has the potential to become the country’s favourite game.
It was a crazy run for our team in the first-ever BGMI launch party, we are very thrilled to come out as the winner of the inaugural tournament where we outclassed a lot of top teams from across India. It will be a memorable tournament for us as we succeed to get four chicken dinners in the game. All thanks to Krafton and the whole production team which concluded this first-ever launch party successfully. We are looking forward to the upcoming tournaments of BGMI and our squad is fully prepared for it. Last but not the least, many thanks to viewers to give us an overwhelming response throughout this launch party” said Snax after winning the first prize with his squad.
“The BGMI launch party was a grand success with the Esports community joining the wave of the virtual gaming industry. The main attraction of the launch event was the BGMI tournament and the excitement was over the top I must say. We surely didn’t want to lose this opportunity and my squad took up the challenge, securing the second rank with impressive prize money to celebrate. We are eagerly waiting for the esports roadmap of BGMI where teams across all India can showcase their talent, skills and strategies. A brand new era of gaming has just begun,” said Kronten after coming second in the tournament.
Battlegrounds Mobile India has been receiving an overwhelming response, within a week after its release; the game has surpassed 34 million registered users. The game also recorded the highest of 16 million daily active users and 2.4 million peak concurrent users and this seems to be just the beginning of the rise of popularity of the much-awaited game.
																	
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The State of iGaming 2025: 11 Drivers of the Industry (Part 2)
In the second chapter of State of iGaming 2025, the Atlaslive team takes a closer look at what’s defining the next phase of industry growth. From evolving player protection tools to greener operations and new tech horizons, these drivers reveal how iGaming is preparing for a smarter, more responsible 2026.
Responsible Gambling Redefined
Responsible gambling has moved far beyond compliance checklists. Modern RG tools use behavioral insights and predictive data to help players manage time and spending. Subtle interventions, like break reminders or loss-limit alerts, are becoming key features for building player trust and keeping engagement healthy over time.
The Rise of Interactive Betting
Betting formats are multiplying, and players are engaging in new ways. Micro-bets, player props, same-game combos, and social leaderboards are turning wagering into real-time entertainment. The challenge now is clarity: platforms must balance choice with usability, giving players quick, simple access to complex markets.
Data at the Core
Data remains the invisible driver behind iGaming’s transformation. Real-time analytics now shape everything from live odds to fraud detection and personalized content. The leaders are those who don’t just collect data; they act on it instantly, adapting offers, managing risk, and improving retention on the fly.
Sustainability Takes the Stage
ESG principles are taking root across the sector. Operators are investing in green hosting, renewable energy, and transparent reporting, with regulators recognizing these commitments through official frameworks. Social impact, governance, and environmental action are becoming part of the industry’s identity.
Web3 on the Horizon
While regulation around crypto betting remains unsettled, Web3 continues to attract interest for its transparency and flexibility. Blockchain-based settlements, verifiable transactions, and digital rewards are redefining how trust and engagement can function. Once regulation aligns, its impact could be transformative.
iGaming in 2025 is evolving with purpose, fueled by innovation, guided by data, and anchored in accountability.
To see the full picture of where the industry is heading, read Part 1 and the complete Part 2 on Atlaslive’s blog.
This document is provided to you for your information and discussion only. This document was based on public sources of information and was created by the Atlaslive team for marketing usage. It is not a solicitation or an offer to buy or sell any gambling-related product. Nothing in this document constitutes legal or business development advice. This document has been prepared from sources Atlaslive believes to be reliable, but we do not guarantee its accuracy or completeness and do not accept liability for any loss arising from its use. Atlaslive reserves the right to remedy any errors that may be present in this document.
About Atlaslive
Atlaslive, formerly known as Atlas-IAC, underwent a rebranding campaign in May 2024. It is a B2B software development company that specializes in creating a multifunctional and automated platform to optimize the workflow of sports betting and casino operators. Key components of the Atlaslive Platform include Sportsbook, Casino, Risk Management and Anti-Fraud Tools, CRM, Bonus Engine, Business Analytics, Payment Systems, and Retail Module. Follow the company on LinkedIn to stay updated with the latest news in iGaming technology.
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Elantil enhances marketplace options with Booming Games integration
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Pioneering platform solutions provider adds content from leading software studio to bring customers an even wider selection of games and engagement tools
Elantil, the disruptive platform solutions provider on a mission to supply a revolutionary new “strategic backbone” for the iGaming industry, has announced that it has further increased the options in its online marketplace after partnering with Booming Games.
Established almost a decade ago by a close group of friends aiming to become one of the finest software studios in the iGaming industry, Booming Games has gone from strength to strength in recent years and now boasts a full content line-up of over 150state-of-the-art casino releases.
Licensed and certified in 17 regulated markets, including Malta, Ontario and the UK, Booming Games offers localised content in a variety of market-specific currencies and languages while also assisting operators’ engagement efforts with its exciting promotional tools.
As such, the studio promises to be a flexible addition to Elantil’s Marketplace that will enable operators to extend their outreach and supply an even more thrilling experience to players – and best of all, partners are free to contact the provider directly and form their own custom contracts.
With this, ensuring operators have complete control over the content and services that they take on and that Elantil never dictates the terms or duration of any agreements, operators can keep their costs to a minimum while also benefiting from Elantil’s quick and hassle-free integrations.
John Debono, Chief Technical Officer at Elantil, said: “Elantil’s Marketplace has been designed to put control back in the hands of operators and provide a quick and cost-effective way for them to expand their services. By adding Booming Games to our content line-up, we’ll be able to provide more thrilling content to customers that can help them reach new audiences globally.”
Frederik Niehusen, Chief Commercial Officer at Booming Games, said: “By partnering with Elantil, we’ll be able to reach new customers and deliver our top-performing slots to even more players around the world. This collaboration represents another important step in expanding our global reach and continuing to provide high-quality, engaging content to our partners and their players.”
The post Elantil enhances marketplace options with Booming Games integration appeared first on European Gaming Industry News.
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MiFinity Strengthens Global KYC with Veriff’s Automated Proof of Address Integration
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MiFinity, the award-winning global eWallet provider, has announced the integration of Veriff’s new automated Proof of Address (POA) solution, enhancing its Know Your Customer (KYC) process with cutting-edge fraud prevention and compliance technology.
This latest development builds on MiFinity’s successful two-year partnership with Veriff for Proof of Identity (POI) checks. By integrating automated POA, MiFinity will soon deliver a streamlined, highly effective KYC experience that combines POI and POA verification in real time. For customers, this means faster onboarding, instant account-level upgrades upon completion, and a frictionless journey. For merchants, it strengthens MiFinity’s ability to support genuine customers globally while mitigating fraud risks across the value chain.
The Veriff solution uses AI and machine learning to verify documents, detect manipulation, and identify fraudulent activity in real-time. This ensures only legitimate customers gain access, while reducing manual intervention for MiFinity’s KYC team. The outcome is a faster, more secure, and scalable onboarding process that protects merchants, boosts compliance, and supports long-term growth.
Paul Kavanagh, CEO of MiFinity, commented: “Our partnership with Veriff has always been about raising the bar on compliance, fraud protection and customer experience. With this new Proof of Address solution, we were proud to be involved early in the product development process, helping shape a service that works for our markets and our users. By adopting it from day one, we’ve not only streamlined customer onboarding but also strengthened the safeguards that protect our merchant partners. It’s a win-win; customers get verified quickly and easily, and merchants can be confident that MiFinity is committed to fraud prevention, compliance, and delivering trusted financial services worldwide.”
The integration also reinforces MiFinity’s position as a forward-thinking payments company committed to implementing best-in-class technologies. By reducing friction for legitimate users while blocking bad actors, MiFinity ensures higher customer satisfaction, greater trust in its platform, and added value for its network of over 1,200 global merchant brands.
Through this collaboration, MiFinity and Veriff are setting new standards for digital onboarding in fintech – where security, speed, and compliance work hand in hand to drive growth across sectors such as eCommerce, travel, Forex, and beyond.
The post MiFinity Strengthens Global KYC with Veriff’s Automated Proof of Address Integration appeared first on European Gaming Industry News.
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