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Pixel Federation goes back to Slovakian roots to ramp up its successful CSR strategy

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The largest game developer in Slovakia, Pixel Federation, has spent the last 14 years growing successfully, now boasting a staggering €47.8m annual revenue in 2020 and 120 million loyal players across international markets, however it has also consistently dedicated itself to contributing to Slovakia’s development. A strong focus on responsible business strategy has always been key to Pixel Federation’s operations and supporting its hometown of Bratislava was core to the CSR. Pixel rose admirably to the challenge of the pandemic, with focus splitting from its long-standing education and innovative development, towards fundraising resources for frontline workers, and now Pixel is adapting its CSR strategy once again, to focus on the environment.
Actively contributing to the green fight swept the games industry last Summer, with initiatives such as Playing for the Planet and Green Game Jams pointing the spotlight onto the impact gamers and respective developers can have on global issues. A sector heavily scrutinised for its environmental footprint and carbon waste, it was an important step for game developers to take towards counteracting their global footprint and joining together to conserve the environment. For Pixel Federation staff and expansive player communities, doing their bit for the planet continues to be a poignant issue and so the company has pledged to dedicate a large portion of its upcoming CSR to a number of environmental projects.
“Education, the environment, culture and sport are still only an appendix on the edge of many Slovakians’ understanding of life skills. It’s a long-term and unchanged situation in non-strength sectors as they don’t have a quick return on investment. We want to ensure that the Slovakia we leave behind is better than the one we were born into,” says Co-Founder, CSR Strategy lead and CLO, Lucia Šickova.
Breath of fresh air
Pixel Federation is a company rooted in strong community values, and the call from the players and staff was clear; the environment is key to our greater survival, and a worthwhile and meaningful investment. Rolling up its sleeves to get back to its founding roots, the company chose to collaborate with Bratislava city on the 10,000 trees project, the first 12 of which, planted through this green initiative, already stand proud on Šancova Street in Bratislava.
“I see this activity as a partnership with the city. Our motivation is not personal or corporate PR, our motivation is impact and something that will outlive all of us,” comments Co-Founder and former CEO, Šimon Šicko
Alongside dedicating time and funds to the 10,000 trees project, Pixel Federation will also work closely with BROZ (Bratislava Regional Conservation Association) which brings together professional conservationists dedicated to the protection and restoration of rare habitats in the Slovakian mountain range, Little Carpathians. These mountains are victim to extensive felling, often of healthy trees, leaving behind a sparse and barren environment. Funding from Pixel Federation will be used to mark healthy trees for forest rescue and rejuvenation of the local habitat.
With these projects already underway, Lucia is determined that Pixel Federation’s support for wider efforts won’t be fixed, to allow for spontaneous aid where needed. “Our CSR strategy has always been a combination of long-term, consistent support for the projects we believe in, as well as one-time support for efforts we see as an urgent need. In recent years, we have also supported the Kramáre Hospital, the well-known Red Nose initiative, and focused our efforts to fundraise for frontline workers when the COVID-19 pandemic first hit Slovakia,” affirms Lucia.
The results stand firm
At the birth of Pixel Federation’s charitable ventures, the main ambition was to raise awareness of gaming and provide opportunities for young people to encourage fostering creativity and innovative skills, a field that Slovakian education at the time did not consider worthwhile.
Pixel’s first education project was the Butterfly Effect: a unique and highly valued platform across the nation where successful Slovakian digital companies such as Sygic, Leaf, HubHub and Pixel Federation share their knowledge with young people, and the results are impressive. More than 130 programme graduates have successfully created 22 products and produced four new start-ups full of enthusiastic young talent. With long-term financial support from Pixel Federation, the dedicated people behind Edulienka were able to create a standardized education system that focuses on innovative and comprehensive development of 21st century skills in socially disadvantaged children. Distributed amongst a number of schools in Slovakia, Pixel’s time and funds supported this project to ensure the expansion of the first school from 15 to 100 pupils and enabled those from socially disadvantaged families to study.
Pixel Federation also initiated the pandemic driven platform Who will help Slovakia to aid Slovak medical facilities in the face of COVID-19. Together with a number of other parties, Pixel launched a nationwide fundraising project in a record time of just a few days, gaining wider support from several companies including tech giant Amazon, ČSOB Foundation and many others. In total, Who will help Slovakia, headed by Pixel Federation, successfully raised an incredible fund of more than €1.4 million.
There is little doubt that the results Pixel has derived from its dedication to supporting development within Slovakia speak for themselves. The education projects alone have enabled hundreds of students to develop otherwise unattainable life skills and helped transform Slovakia into a gaming industry to be reckoned with.
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Betandyou shortlisted for three international awards
Despite the cold winter, the iGaming industry is entering its hottest season — awards season. This is the time when international experts evaluate the most innovative products, technologies, and services, highlighting the companies that set the standards for the year ahead. This season, Betandyou is kicking off with a strong start, making it onto the shortlist of several prestigious international awards.
Betandyou has been named a finalist at the European iGaming Awards in the category Sports Betting Platform of the Year, which recognizes brands delivering exceptional innovation, operational excellence, and user experience. At the same time, the brand has been shortlisted in the same category at the International Gaming Awards, one of the most influential global iGaming awards, where judging focuses on technology, UX, responsible gaming, and platform reliability.
Additionally, Betandyou has made it to the finals of the LCB Awards, earning recognition in three separate categories. This award is particularly meaningful because it combines expert evaluation with feedback from the real user community, reflecting both industry acknowledgment and players’ trust.
The Betandyou team commented on these nominations:
“This is an important milestone for us and a sign that our approach to product and service resonates with both the professional community and our users. We are grateful to the experts, partners, and players for their trust. Being shortlisted is already an achievement, and the wins are just the next step.”.
The team would like to thank partners, industry experts, and users for their support and high evaluation of the project. Awards season is just beginning, but Betandyou is already gaining international recognition as a strong player in the sports betting market.
Betandyou is a next-generation sports betting platform offering a seamless and secure experience for players worldwide. With a focus on innovation, fast payouts, and user-friendly design, Betandyou continues to set new standards for the online betting industry.
The post Betandyou shortlisted for three international awards appeared first on Gaming and Gambling Industry Newsroom.
Latest News
Betandyou shortlisted for three international awards
Despite the cold winter, the iGaming industry is entering its hottest season — awards season. This is the time when international experts evaluate the most innovative products, technologies, and services, highlighting the companies that set the standards for the year ahead. This season, Betandyou is kicking off with a strong start, making it onto the shortlist of several prestigious international awards.
Betandyou has been named a finalist at the European iGaming Awards in the category Sports Betting Platform of the Year, which recognizes brands delivering exceptional innovation, operational excellence, and user experience. At the same time, the brand has been shortlisted in the same category at the International Gaming Awards, one of the most influential global iGaming awards, where judging focuses on technology, UX, responsible gaming, and platform reliability.
Additionally, Betandyou has made it to the finals of the LCB Awards, earning recognition in three separate categories. This award is particularly meaningful because it combines expert evaluation with feedback from the real user community, reflecting both industry acknowledgment and players’ trust.
The Betandyou team commented on these nominations:
“This is an important milestone for us and a sign that our approach to product and service resonates with both the professional community and our users. We are grateful to the experts, partners, and players for their trust. Being shortlisted is already an achievement, and the wins are just the next step.”.
The team would like to thank partners, industry experts, and users for their support and high evaluation of the project. Awards season is just beginning, but Betandyou is already gaining international recognition as a strong player in the sports betting market.
Betandyou is a next-generation sports betting platform offering a seamless and secure experience for players worldwide. With a focus on innovation, fast payouts, and user-friendly design, Betandyou continues to set new standards for the online betting industry.
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MENA Emerges as Global Growth Engine for Blockchain Gaming, BGA 2025 Report Finds
The Middle East and North Africa (MENA) has emerged as the fastest-rising region in blockchain gaming, now representing nearly one-fifth of all industry professionals surveyed by the Blockchain Game Alliance (BGA), according to the newly released 2025 BGA State of the Industry Report.
The findings were unveiled on stage at the Global Blockchain Show Abu Dhabi 2025 by Sebastien Borget, Co-President of the BGA and Co-Founder of The Sandbox, during a panel discussion titled ‘Web3 Gaming’s Big Bet’ with Yat Siu, Chairman of Animoca Brands, and Cathy Hackl, CEO of Future Dynamics, moderated by Wissam Younane, CEO, Entrepreneur Middle East.
“Sharing this year’s BGA State of the Industry Report in Abu Dhabi shows the promise and huge potential of blockchain gaming’s next phase, and MENA’s rapid growth is a big signal that new regions around the world are stepping into leadership roles,” said Borget. “What we’re seeing in the data is an industry becoming more global, more disciplined, and more focused on building great games for real players.”
MENA’s representation has surged from virtually no presence in the survey sample just five years ago — under 1% in 2021 — to 19.8% of respondents in 2025, marking the most pronounced regional shift since the survey began. When combined with Africa’s steady growth, rising from 0.5% in 2021 to 5.5% in 2025, the two regions now account for more than a quarter of all global responses to the survey.
This momentum reflects a broader realignment in the gaming and technology landscape. MENA has become one of the world’s fastest-growing gaming markets, underpinned by a youthful, digitally-native population and extensive government investment into gaming, esports, and digital infrastructure. As global capital increasingly flows into the region through strategic acquisitions, large-scale development initiatives, and major esports events, blockchain gaming’s rising professional footprint signals that MENA is actively shaping the future of the sector.
The BGA’s growth across MENA and Africa has been strongly attributed to the leadership and regional advocacy of Yasmina Kazitani, who was elected by the BGA membership as the organization’s first female Co-President in March 2025.
An Algerian-born ecosystem builder with deep ties across both regions, Kazitani has focused on community partnerships and grassroots outreach in emerging markets, broadening participation while championing access for previously underrepresented groups. She is also a long-standing advocate for gender diversity and inclusion as Co-Founder of the Women in Web3 Alliance, working to reduce barriers to entry and elevate female leadership within the industry.
“The survey results reflect what we see on the ground: new communities with new talent and stewardship,” said Kazitani. “With more voices entering the conversation, we are reminded that diverse representation is essential because this is what influences the ideas, products, and priorities that will define our industry’s next phase. A broader range of perspectives strengthens decision-making, contributes to a more resilient ecosystem, and ultimately underpins a global industry that better reflects its players and creates games that resonate across cultures.”
This increasing focus on diversity and broader participation was reflected directly in the survey methodology itself. For the first time, the BGA survey was offered in multiple languages beyond English, resulting in nearly a quarter of responses being submitted in other languages including French, Spanish, Portuguese, and Japanese, with the majority received in Arabic. This expansion has provided a more accurate picture of industry participation while lowering barriers to inclusion in non-English-speaking markets.
Beyond its geographic findings, the report provides a comprehensive snapshot of a maturing industry navigating a challenging market environment. Respondents highlight rising confidence in regulatory clarity as a key driver of growth, alongside an increasing focus on high-quality game development and sustainable business models. At the same time, industry professionals identify scams and fraud as the greatest threats to credibility, funding scarcity as the most pressing operational constraint, and AI-enabled exploitation as a growing concern.
Key takeaways from the BGA 2025 State of the Industry Report are highlighted below:
Respondent Demographics
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19.8% of respondents come from the Middle East and North Africa (MENA), up from under 1% in 2021.
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22.7% female participation marks the highest level recorded in the survey’s history.
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32.6% of respondents work in studios or publishing, dominating industry representation.
Industry Drivers
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64.4% expect policy and regulation to have a positive impact on industry development.
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29.5% cite high-quality game launches as the primary driver of future industry success.
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27.5% point to sustainable, revenue-driven business models as a key growth factor.
Industry Challenges
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36.0% view scams and fraud as the greatest threat to industry credibility.
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32.6% report lack of funding or investment as their company’s biggest operational challenge.
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38.9% fear AI-enabled cheating, bots, and exploits as the largest risk of AI adoption.
The post MENA Emerges as Global Growth Engine for Blockchain Gaming, BGA 2025 Report Finds appeared first on Gaming and Gambling Industry Newsroom.
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