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Esports Technologies Appoints iGaming Industry Veteran Mark Thorne as Chief Marketing Officer

George Miller
June 2, 2021
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New CMO Brings Decades of Valuable Commercial and Marketing Leadership Experience, Completes Executive Team Spearheading Planned European Market Entry
Esports Technologies, Inc., a leading global provider of advanced esports wagering products and technology, today announced the appointment of accomplished gaming industry veteran Mark Thorne as its new Chief Marketing Officer. Thorne brings nearly 20 years of industry experience to the executive team, having served in leadership roles with Betfair (LON: FLTR), GVC (LON: ENT), Betfirst, Bonnier Gaming, and Twin.com.
In this newly created role, Thorne adds to the existing heavyweight executive team driving Esports Technologies’ new market entries. He will aim to leverage his commercial and marketing expertise to further build the company’s brand, reputation, audience and revenue as well as expanding licensing while ensuring regulatory compliance. He will report directly to Aaron Speach, Esports Technologies CEO.

Speach said, “As we continue to expand globally, Mark’s detailed understanding of the markets we currently operate in, along with those in which we plan to operate, makes him a natural fit for us. His experience in the industry brings an important dimension to our leadership team as we drive Esports Technologies to its full potential. He has already proven to be an important advisor and an excellent lead for our growing marketing team.”

Thorne said, “Esports Technologies is one of the most exciting and promising players in the esports wagering space with ambitious plans, a clear roadmap and the ability to be agile and deliver rapidly. The momentum and potential for growth is both undeniable and astounding as is the caliber of the team. Post-IPO, the company has already launched the free-to-play app ESG (Esports Games), entered into impressive strategic partnerships, and expanded the Gogawi territory significantly. I look forward to joining the team and adding value to an already well-oiled machine.”

Thorne’s arrival heralds the opening of Esports Technologies’ Malta office, from which he intends to build a team to assist with European market entries, working closely with the Esports Technologies operations office in Dublin. He speaks four languages and holds degrees in computer science engineering and biochemistry.

George Miller

George Miller

George Miller began his career in content marketing before joining the HIPTHER team in 2016 as an Editor and Content Manager. His ability to distill complex regulatory data into newsworthy B2B content led to his appointment as Head of Content in 2017.…

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At the heart of the ever-evolving gaming and technology sectors lies EEGaming.org, a premier B2B platform and the definitive Intelligence Hub for industry leaders. As a flagship publication of HIPTHER, we bridge the gap between regional heritage and global innovation, redefining how the industry connects, informs, and inspires.

Expertise & Evolution – More Than Just News

Reaching a vast network of decision-makers, EEGaming.org goes beyond the headlines to deliver high-stakes intelligence and strategic foresight. From the intricacies of European regulations to the rapid evolution of global tech, we provide comprehensive coverage across the verticals that drive the industry:

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Whether through our daily "Zero Fluff" news, exclusive executive interviews, or in-depth market reports, our content provides the Expertise required to navigate today’s markets and the Evolution needed to lead tomorrow’s.

Bringing the Industry Together

Our impact extends far beyond the digital page. EEGaming.org is a proud host of virtual meetups and industry-leading conferences that spark dialogue, foster collaboration, and drive innovation. Through detailed reports and live events, we create a space where operators, suppliers, regulators, and professional services come together to shape the future of gaming.

Get In Touch

Editorial / PR Submissions: [email protected]
Business & Advertising: [email protected]

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