Latest News
How have state lotteries embraced mobile solutions?


During this year of a global pandemic, where gaming rules and habits have completely changed, Custom has recorded and developed solutions suitable to a wide range of applications, with the target to listen and support the market in the best way.
Today “digital transformation” is not a differentiating element, but the minimum essential element to be competitive: social distances and maximum attention to hygiene are the two main aspects at the base of all markets; for these reasons, mobile solutions will be the main characters for the next 6 months.
Pandemic has brought to deep changes on markets habits. Custom has promptly reacted and will continue to invest to propose the right solutions. All digital and self-service solutions saw an important acceleration. Realities as Custom make the difference thanks to different expertises and transversal solutions given to Gaming & Betting market, to help at maximum players, workers, employees and Governments.
Despite self-service and scanning solutions big increase, Custom is registering a great interest in lotteries market for the hardware, software and services that can combine the forces: Kube II Lottery and P3 printers, which have distinguished themselves worldwide being speedy, reliable and above all extremely robust printers, combined with multi-platform terminals are increasing customer satisfaction and gaming experience. Alessandro Mastropasqua, Head of Corporate Marketing & Press Communication of Custom Group comments: «Offering technology to support gaming, lottery & betting and to support the consumer is the goal we have always pursued».
Covid-19 pandemic has prompted retail to evolve traditional store towards greater interaction between online and offline, the same we think is going on also in gaming, lottery and betting, between digital platforms and physical betting stores. Custom has improved all digital solutions through Netrising, a company of Custom Group, today leader in Italy for APPS development.
Particular mention to AR (increased reality) solutions, introduced in latest ICE editions, launching additional multimedia elements not found in real life (Custom has been the first firm presenting these augmented solutions to support the hardware both online and offline modes) and to Color R-evolution through “TK306, the smallest Electro-Photographic printer for a simple and fast color layout customization”, a solution capable of “increasing graphic appeal” to enjoy a unique, special color experience. Hardware + software: the genuine extra multimedia content, included even in protected environments and existing gaming software. The real solutions for the new future: an integrated solution capable of “increasing information and content” to enjoy a unique, specialist gaming experience. Custom has improved hardware with easy-to-use technologies with the most innovative Augmented Reality Experience.
Nowadays, Augmented Reality is highly technological support from both a commercial and a corporate viewpoint. It’s a genuine tool that should be included in business strategies that increasingly have to deal with highly competitive markets such as Gaming, Lottery and Betting. Custom has developed fully customized solutions that guarantee our representatives’ unique live experiences, in-store, or through online channels; solutions to present products to clients for purchasing and as part of training or maintenance”. As ever, Custom has the ability to develop technology in-house, customizing it on the basis of client needs. It is essential to understand the technology best suited to the target and then, as a result, to choose how to overlay multimedia elements onto the real world. This way, the Group can offer a range of applications that can be used in-store or externally to customize the gaming experience as part of Gaming, Lottery and Betting. Genuine, innovative solutions to provide extra content, to present new products, to introduce specific promotions and even to interact with the services while ensuring optimized costs, continuous training and an “always-on” service. There are numerous, solid benefits linked to new solutions presented by Custom Group; the effects can be used to increase business and to create customer loyalty but also as part of promo communication, for example on social networks in Instagram Stories.

Latest News
Kaizen Foundation and UEFA Foundation for Children send strong message on inclusion through continued partnership
The Kaizen Foundation participates in UEFA Foundation for Children’s 10th Anniversary celebration, supporting amputee football and raising awareness about inclusion through sport. The partnership will expand into the summer through the “Legacy for the Future” project.
Kaizen Foundation, the Social Purpose Foundation funded exclusively by Kaizen Gaming, is announcing its participation in the 10th Anniversary celebrations of the UEFA Foundation for Children. During the celebrations, the Kaizen Foundation will be sponsoring a showcase match of two amputee teams with players from Greece, England and Poland at the Colovray Stadium in Nyon on April 28th at 15:30-16:45 CEST. This will be followed by a dedicated cup ceremony.
The focus of the celebrations – held in collaboration with the UEFA Foundation’s partners Football Is More and the European Amputee Football Federation – is inclusion in sports. The amputee football match offers a unique opportunity to witness the incredible spirit and talent of amputee athletes as they compete for the trophy. Highlighting the importance of inclusion in football, the game is guaranteed to captivate the audience and showcase football’s unifying power.
In addition, the Kaizen Foundation will be supporting a Conference on Inclusion to discuss football’s role in social responsibility and inclusion. Happening at the Chateau de Bossey, scheduled to take place earlier on the same day at 11.00 – 12.30 CEST, the conference will feature high-profile guests, including Prof. Dr. Jürgen Buschmann from the German Sports University of Cologne.
Kaizen Foundation and UEFA Foundation for Children expand their partnership into the “Legacy for the Future” project
Excitingly, the Kaizen Foundation is also announcing the expansion of its successful partnership with the UEFA Foundation for Children by supporting the “Legacy for the Future” project, aiming to leave a lasting legacy which fosters the empowerment of girls and women in countries from the UEFA participating national associations.
Within the framework of this partnership, Kaizen Foundation shall support initiatives undertaken by Τhe UEFA Foundation for Children across Portugal, Belgium, Germany and Denmark. The initiatives aim to empower girls and women to dismantle barriers in football and beyond, namely in education, legal rights and access to sport. Said initiatives will be associated with the respective women’s national teams, in order to enhance visibility and promote collective social responsibility.
This builds on the Kaizen Foundation’s inaugural partnership with the UEFA Foundation for Children to support the “10,000 Smiles” project, which provided 10,000 UEFA EURO 2024™ match tickets to associations working with vulnerable children. As part of the expansion of this partnership, Kaizen Foundation shall donate €300,000 to further aid the UEFA Foundation for Children’s aims and ambitions.
“It’s a great honour to be part of the UEFA Foundation for Children’s 10th Anniversary celebrations,” said Panos Konstantopoulos, President of the Kaizen Foundation. “By championing inclusion through the amputee match, we hope to inspire clubs and communities across Europe and the globe to take meaningful steps toward breaking down barriers. The UEFA Foundation for Children does extraordinary work, and we are thrilled to expand our partnership into the Legacy for the Future project, supporting local charities with the mission to dismantle barriers for girls in and out of sports. Our joint initiatives are a powerful reminder that nothing should stand in the way of what people can achieve, regardless of who they are or where they come from.”
“Football has an extraordinary power to bring everybody together. Partnering with organisations like the Kaizen Foundation is key to building a movement that drives real impact and leaves a lasting legacy,” said Carine N’koué, General Secretary of UEFA Foundation for Children. “Not only are we celebrating our 10th Anniversary together, but by deepening our collaboration with the Legacy for the Future project, we can continue to build on our mission to use the power of football to unite and bring joy to millions of disadvantaged children around the world.”
The post Kaizen Foundation and UEFA Foundation for Children send strong message on inclusion through continued partnership appeared first on European Gaming Industry News.
Latest News
Fanatics Sportsbook Is the Fastest Growing Sportsbook in America – and Is Expanding Its FanCash and Fair Play Initiatives
Awarded $750k in FanCash last Week and Extended Fair Play Protection to First Half for NBA Playoffs |
Since its inception, Fanatics Sportsbook has been able to set itself apart from the competition with customer-first initiatives like FanCash Drops and Fair Play. Fanatics Sportsbook has expanded those efforts with the launch of the brand-new FanCash Drop game and an exclusive extension of the Fair Play policy from the first quarter to the first half for all games throughout the NBA Playoffs. Fanatics Sportsbook, now the fastest growing sportsbook in America*, recently debuted FanCash Drop, a new game giving customers the chance to win up to $10k in FanCash.** Last week, Fanatics Sportsbook awarded more than $750k in FanCash as part of the new FanCash Drop game. With 75% of sportsbook customers using FanCash and up to 10% of FanCash being redeemed each month on Fanatics.com and the Fanatics app, FanCash has become a major reason for customers to choose Fanatics Sportsbook. FanCash Drop will be available to sportsbook customers every Friday, and prizing will vary each week. Fanatics Sportsbook customers have enjoyed more than $6 million in winning payouts thanks to Fair Play since the start of the football season. Every year during the NBA playoffs, the game’s brightest stars rise to meet the moment, so it’s only fitting that Fanatics Sportsbook does the same, with an exclusive Fair Play protection extension from the first quarter to the first half for the entire NBA Playoffs. Fair Play will kick in whether it’s a straight, parlay or Same Game Parlay (SGP). In addition, Fanatics Sportsbook will introduce the Fair Play Hub in the app, where customers can track live player news and Fair Play payouts. Customers can download the Fanatics Sportsbook app on iOS and Android and for up to date news and information on Fair Play follow the Fanatics Sportsbook social channels on X @FanaticsBook and on Instagram @FanaticsSportsbook.
|
The post Fanatics Sportsbook Is the Fastest Growing Sportsbook in America – and Is Expanding Its FanCash and Fair Play Initiatives appeared first on European Gaming Industry News.
Latest News
Vixio’s Chief Analyst James Kilsby Honored As Silver Stevie® Award Winner In 2025 American Business Awards®
Vixio, a leading provider of regulatory intelligence solutions, is proud to announce that James Kilsby, Chief Analyst, has been named the winner of a Silver Stevie® Award in the Thought Leader of the Year – Business category in the 23rd Annual American Business Awards®. The American Business Awards are the United States’ premier business awards program.
Kilsby was honored for his impactful leadership in providing intelligence on regulatory and compliance trends affecting the global gambling industry, particularly in emerging markets like Brazil. In an industry where compliance monitoring is cumbersome, his analysis, forecasts, and deep expertise help take the complexity out of compliance. His work in 2024 included in-depth analysis of the new regulated Brazilian gambling market and the launch of Vixio’s Technical Compliance Tool.
Roseanne Spagnuolo, Chief Research & Data Officer, Vixio, said: “James’ contributions to the gambling industry and to Vixio are significant. Some of the world’s biggest brands trust Vixio to monitor regulatory developments affecting their licences and identify new market and product opportunities. James’ expertise, especially in emerging markets in the Americas such as Brazil, is a significant contributor to those efforts.”
“I’m deeply honored to receive this recognition from the American Business Awards,” said James Kilsby, Chief Analyst, Vixio. “This award is a reflection of the trust our clients place in us and the incredible team at Vixio that brings clarity to such a complex and fast-moving global industry. As jurisdictions like Brazil evolve, our mission remains the same: to empower organizations with the intelligence they need to navigate compliance challenges confidently and responsibly.”
Stevie® judges praised Kilsby’s clear and actionable insights in an often opaque industry. One judge said: “James Kilsby has demonstrated exceptional thought leadership in the gambling compliance sector. His deep expertise in gambling regulations, particularly in emerging markets like Brazil, has positioned him as a key industry voice. His contributions include high-impact research, frequent media appearances, and direct influence on product innovation, notably with Vixio’s Technical Compliance Tool.”
Another judge added: “The gambling industry is often an opaque field where it is hard to understand what is and what is not allowed. James’s ability to provide clarity in this area and use that to support compliance and responsible gambling are commendable.”
More than 3,600 nominations from organizations of all sizes and in virtually every industry were submitted this year for consideration in a wide range of categories.
“Organizations across the United States continue to demonstrate resilience and innovation,” said Stevie Awards president Maggie Miller. “The 2025 Stevie winners have helped drive that success through their innovation, persistence, and hard work. We congratulate all of the winners in the 2025 ABAs and look forward to celebrating their achievements during our June 10 gala event in New York.”
Nicknamed the Stevies for the Greek word meaning “crowned,” the awards will be presented to winners at a gala ceremony at the Marriott Marquis Hotel in New York on Tuesday, June 10.
Details about The American Business Awards and the list of 2025 Stevie winners are available at StevieAwards.com/ABA.
To learn more about simplifying compliance management with Vixio’s award-winning regulatory intelligence solutions, visit vixio.com.
The post Vixio’s Chief Analyst James Kilsby Honored As Silver Stevie® Award Winner In 2025 American Business Awards® appeared first on European Gaming Industry News.
-
Latest News3 months ago
India’s Biggest Gamers, Including Techno Gamerz, GamerFleet & Mythpat – battle at PlayGalaxy Cup 3.0
-
Latest News3 months ago
Sportradar’s Alpha Odds Receives Dual Honors at European iGaming Awards 2025
-
Latest News3 months ago
Fall in Love with Nature’s Greatest Romantics This Valentine’s Day at Springbok Casino and Claim 25 Free Spins
-
Latest News3 months ago
Swintt secured ISO 27001: 2022 certification
-
Latest News2 weeks ago
Exclusive Q&A With Bar Konson, Chief Business Development Officer at NuxGame
-
Latest News3 weeks ago
SARA TENDULKAR JOINS JETSYNTHESYS’ GLOBAL E-CRICKET PREMIER LEAGUE AS MUMBAI FRANCHISE OWNER FOR SEASON 2
-
Latest News15 hours ago
Fortuna Partners with 2025 UEFA Under-21 EURO
-
Latest News12 hours ago
Week 17/2025 slot games releases
You must be logged in to post a comment Login