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Veloce Esports announces Bang & Olufsen as Official Audio Partner

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Veloce Esports has today announced a partnership with Danish audio-visual brand, Bang & Olufsen, who will supply the London-based company with a range of premium audio devices for its new gaming HQ in Fulham and headsets for its talented pool of drivers.
The speakers from Bang & Olufsen now create the soundscape to Veloce’s new HQ which include the unique modular Beosound Shape wall speaker, which takes centre stage in the entry to the building. Other featured products include Beosound 1 and Beoplay M5 portable speakers, a Beovision Eclipse television, two Beosound Stage soundbars and the iconic Beoplay A9 speaker, to name just a few.
The collaboration marks Bang & Olufsen’s first venture into the gaming industry – Beoplay Portal, which was launched by the Danish audio company in March 2021, and is the first gaming headset and product in what is a new category for the brand.
The partnership couldn’t come at a better time, as Bang & Olufsen endeavours to reach an exciting new audience with the experienced and successful team at Veloce. Through a range of bespoke and engaging content, Bang & Olufsen will enter into Veloce’s extensive esports ecosystem, which receives over 215 million views per month.
The partnership is set to extend further into yet-to-be-announced collaborative projects that will be revealed later in 2021. The two parties will continue to work closely together throughout the year, with a view to continuing and expanding the partnership into 2022 and beyond.
Rupert Svendsen-Cook, CEO, Veloce Esports commented:
“We’re really excited to welcome Bang & Olufsen to the Veloce family. There are a lot of synergies between us and the products are a great fit for our brand. We’re looking forward to promoting the new range across our vast media network and putting Bang & Olufsen in front of a highly engaged as well as fresh audience.
“We’ve embraced the last 12 months to maximum effect with major growth across all of the company’s key verticals, including hitting record viewership, securing major new business and expanding our full time workforce to 36 staff as we’ve moved into our new Fulham HQ. The partnership with Bang & Olufsen only serves to solidify our credibility and growing status.”
Scott Anderson, Director UK & IE, Bang & Olufsen added:
“Veloce Esports is a very natural fit for us. As such a new and innovative organisation, we believe the partnership represents an ideal opportunity to introduce our brand to their gaming audiences, and their broadcast network numbers speak for themselves.
“Equipping Veloce’s new gaming HQ was a really fun project for us as it was a blank canvas, allowing us to tailor it to their requirements. Veloce’s broadcast talent and esports teams will also benefit from using our brand-new Beoplay Portal luxury gaming headset, offering industry leading sound quality for a truly immersive wireless experience — with features including feed-forward ANC and all-new virtual boom arm, it’s sure to give them the winning-edge! We look forward to developing the partnership further and are excited to see where it will take both Veloce and Bang & Olufsen.”
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Finland’s Gambling Reform Is Official – What Happens Next?
The wait is over: The Finnish Parliament has officially approved the new gambling legislation. In a decisive plenary session, MPs voted 158 in favor to 9 opposed, with 32 abstaining. The text remained unchanged from the version presented in previous weeks, solidifying the framework for Finland’s transition from a monopoly to a licensed market.
With the political uncertainty resolved, the focus now shifts to implementation. For operators, this means the race to compliance—and market entry—has effectively begun.
The Confirmed Timeline
With the legislation passed, the roadmap to the market opening is now set. Operators must use the coming months to prepare for a rigorous licensing process.
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Early 2026: The application window is expected to open. The regulator will begin accepting and reviewing license applications.
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2026 (Throughout): The “preparatory year.” This period is dedicated to vetting applicants, ensuring technical compliance, and establishing the new supervisory authority.
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January 1, 2027: The regulated Finnish market officially opens. Licensed operators can go live with betting and online casino services.
Entering the Finnish Market with Nordic Legal
Navigating a new jurisdiction is complex, but it doesn’t have to be inefficient. With extensive experience advising on gaming licences across the Nordic markets, Nordic Legal brings a proven, practical approach to the Finnish process.
Efficiency Through Synergy If you already work with us in Denmark or Sweden, we ensure your Finnish licence application isn’t a “start from scratch” project. We build directly on our existing knowledge of your organisation and systems.
Your usual Nordic Legal contact will coordinate directly with our Helsinki team at no extra cost. This integrated approach saves you time and avoids the frustration of duplicating work you’ve already done for other Nordic licenses.
Our Approach We focus on smart compliance:
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Reusing documentation where regulations overlap.
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Anticipating regulatory questions before they are asked.
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Aligning requirements for technical standards and responsible gambling.
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Engaging constructively with the Finnish authority to ensure a smooth process.
The Finnish Licence Application Package
To support your entry, we offer a comprehensive package designed to handle the heavy lifting:
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Translation of all required documents.
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Guidance and completion of complex application forms.
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Full project management from start to submission.
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Direct communication with the Finnish regulator on your behalf.
Next Steps
The window for preparation is narrowing. Contact your usual Nordic Legal advisor today to discuss the new legislation or our Licence Application Package. Alternatively, reach out to us directly to secure your place in Finland’s upcoming regulated market.
The post Finland’s Gambling Reform Is Official – What Happens Next? appeared first on Gaming and Gambling Industry Newsroom.
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GAMEPOP: The Culture of Play by Red Bull Media House – the first bookazine devoted entirely to video game culture
Introducing GAMEPOP: The Culture of Play, a new premium bookazine by Red Bull Media House and the world’s first magazine dedicated entirely to video-game culture. Designed as a rich, book-like publication, GAMEPOP rethinks what a magazine can be, capturing the creativity, personalities and ideas shaping modern gaming. GAMEPOP will debut at the Red Bull Tetris World Final in Dubai from December 11 to 13, followed by The Game Awards on December 11. The issue will then be available through select international retailers in the weeks that follow.
Across 180 pages, the issue brings together a wide range of cultural voices, including Japanese game designer Hideo Kojima, leading DC Comics creators, the Oscar-nominated team behind Grand Theft Hamlet and contributors with bylines in Vogue. The bookazine also spotlights standout Red Bull talent, including YouTube star Ludwig, Twitch creators Emiru and Caedrel, and Red Bull athlete MenaRD.
Rather than treating gaming as a standalone medium, GAMEPOP looks at how games influence, and are influenced by, wider culture. Through original photography, long-form features, illustration and visual essays, the publication explores how gaming connects to global trends in style, music, movement, storytelling and performance, and the creative communities driving that conversation.
The issue also includes interactive elements, including a bespoke Choose Your Own Adventure story created exclusively for the launch. A limited collector edition of 150 copies takes the concept a step further, featuring a fully functioning Tetris® device embedded directly into the cover – an industry first that turns the magazine into an object of play.
The post GAMEPOP: The Culture of Play by Red Bull Media House – the first bookazine devoted entirely to video game culture appeared first on Gaming and Gambling Industry Newsroom.
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Red Rake Gaming Expands Global Presence Through Partnership with QTech Games
Red Rake Gaming is pleased to announce a partnership with QTech Games, a leading aggregator and platform renowned for its strong presence in emerging markets on a global level. This collaboration brings Red Rake’s diverse and visually engaging portfolio of slots to QTech Games’ extensive aggregation platform, giving players across multiple continents access to high-quality, entertainment-focused casino content.
Founded in 2015, QTech Games is celebrating its 10-year anniversary in 2025. Over the past decade, the company has grown from rapid early-stage expansion to become a dominant force into emerging markets worldwide. With a global presence —including a new tech hub in Spain and offices in Malta—and Latin America, QTech Games has established itself as a fully-fledged international powerhouse.
Players can now enjoy titles from the Million Series, the Super Stars Series, and seasonal slots such as Halloween Wins and Christmas Wins, alongside new adventures including Azteca Gold Collect, Sherlock and the Stolen Gems, Beating Alcatraz, Big Size Fishin’, and Midas Wins.
QTech Games CEO, Philip Doftvik, said: “It’s another notch on our belt to have integrated more premium content from Red Rake. Theirs is a growing and constantly innovating library, delivering impressive support to the depth of our broad igaming-vertical spread.”
Nick Barr, Managing Director for Red Rake Gaming Malta, commented: “We are thrilled to partner with QTech Games and bring our portfolio of games to their growing network. Their leadership in emerging markets and innovative approach to aggregation allow us to reach new players and provide them with high-quality gaming experiences featuring unique features and visually engaging content. This collaboration marks an important step in strengthening our presence in key markets and further establishing Red Rake Gaming’s international presence.”
The post Red Rake Gaming Expands Global Presence Through Partnership with QTech Games appeared first on Gaming and Gambling Industry Newsroom.
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