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UK gaming company secures Brazilian international footballer ambassador

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UK gaming company secures Brazilian international footballer ambassador
UK gaming company secures Brazilian international footballer ambassadorReading Time: 2 minutes

 

Leading international gaming entertainment business 1st11 has secured Brazilian international and Juventus football star Arthur Melo as the company’s first global ambassador.

Arthur Melo, a star midfielder for Juventus & the Brazilian National Team commented: “I love 1st11’s vision. It’s unique approach to enhancing the fan experience by bringing together gaming creators and sports stars into interactive formats is unique and cool. It brings gaming entertainment to the next level, allowing the real and the virtual worlds to collide in new and often unexpected ways.”

1st11 works in collaboration with leading talent from the world of gaming, pro sports and esports – allowing fans to play in specially created formats and experiences across a wide range of the world’s most popular titles. The offering includes advanced mobile technology connecting fans seamlessly into interactive gaming formats, whilst simultaneously live streaming action directly to subscribers and broadcast partners. The platform’s ethos is designed to make competitive gaming more scalable and enjoyable, rewarding fans not just for winning but also for sharing, engaging and participating.

Peter Glancy 1st11 CEO said, ‘This is a special time for 1st11 and I’m delighted to welcome Arthur as 1st11’s  ambassador. He is a very special talent and a magnificent addition to the team. The signing of Arthur demonstrates our intentions to continue to grow and expand our business internationally. He joins us at an important time as the company continues its expansion. Arthur is not only a football star but also an avid gamer with a huge following on Instagram. As growth in the gaming and esports sector increasingly becomes a global phenomenon, it will continue to attract star athletes with a passion for playing games, sharing content and engaging with an audience of millions”.

Arthur joins over 2.7 billion people playing video games with the industry predicted to reach over $300 billion in revenues by 2025.

1st11’s consumer app is a fan’s passport to access experiences, challenges and rewards. 1st11 offers creators the ability to collaborate with athletes across international territories with a reporting system providing advanced analytics and comprehensive data to brands and rightsholder partners whilst leveraging high-growth streaming platforms such as Twitch, YouTube and Facebook Gaming. 1st11’s mobile-optimised web destination 1st11fun.com showcases fun focused editorial, exclusive sports/gaming content and what 1st11 members and subscribers are able to access via the App.

As part of the company’s continuing growth strategy 1st11 has made a strategic investment into Latin America’s leading gaming entertainment business Final Level. Latin America is the fastest growing gaming market behind China and the USA, this investment provides a solid partnership delivering access to the most prolific creators and esports teams in the region.

1st11’s COO Flavio Maria said “1st11 has over 500 professional athletes integrated into 1st11’s Creator Network. With Arthur joining as our Global Ambassador the team at 1st11 looks forward to collaborating and working with him creatively, seeking innovative and fun ways to engage with fans.”

1stt11 is a UK based company with offices in London, São Paulo, Rio and Buenos Aires.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Counter-Strike 2, Dota 2, Fortnite, Fatal Fury: City of Wolves, UFL and More to Headline at the Games of the Future 2025

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Reinforcing the momentum of the latest evolution in gaming, Phygital International (PI), the exclusive rights holder and custodian of the Games of the Future (GOTF), announced the blockbuster titles that will be part of the Games of the Future 2025 in Abu Dhabi, 18-23 December.

Merging the speed and power of traditional sport with the skill and drama of esports, the Games of the Future 2025 will showcase the pinnacle of phygital competition. Athletes and fans will experience a unique format that blends real-world challenges with some of the world’s most iconic video games across 11 disciplines.

Counter-Strike 2 , the legendary tactical shooter, will anchor the Phygital Shooter competition, where players’ precision, strategy, and teamwork will be tested under intense pressure. A global icon of competitive gaming, Counter-Strike 2 will ignite the tournament’s digital stage with its signature intensity and legacy of fast-paced action. Alongside it, Dota 2, the iconic multiplayer online battle arena, will challenge teams in the MOBAPC competition, to demonstrate tactical mastery and resilience showcasing why it remains one of the most enduring and respected esports titles of all time.

The global sensation, Fortnite, with its vast global community and culture-defining impact, will headline the Battle Royale discipline. Its dynamic blend of survival and high-intensity action ensures that Battle Royale will deliver edge-of-the-seat drama, where only one club will be left standing taking the crown. Fatal Fury: City of the Wolves, one of the most storied franchises in fighting game history, will add a different kind of spectacle, combining precision, reflexes, and tactical prowess to determine the ultimate champion during the digital phase of the Phygital Fighting competition.

Alongside these flagship titles, this year’s Phygital Football competition at the Games of the Future, will feature the high-intensity, next-generation football title of UFL. Adding to the excitement, 3on3 Freestyle will headline the Phygital Basketball discipline, bringing its trademark street-style flair and fast-paced play to the tournament. Together, these dynamic disciplines will fuse virtual gameplay with real-world action, as athletes transition seamlessly between digital matches and on-field challenges, delivering a fast-paced showcase of skill, strategy, and teamwork that redefines competition in for a phygital era.

“Having these iconic titles at the Games of the Future 2025 marks a defining moment for both gaming and sport. This is where elite athleticism meets the creativity and energy of competitive gaming to create something truly extraordinary, demonstrating that phygital sport isn’t just the next chapter, it’s the future of global competition,” said Nis Hatt, CEO of Phygital International.

By combining some of the most iconic and globally recognized video games with the energy of live athletic challenges, GOTF 2025 will deliver an unparalleled sporting spectacle. Taking place at the Abu Dhabi National Exhibition Centre (ADNEC) from 18-23 December, the world’s leading phygital sports tournament will unite the world’s top phygital athletes for six days of competition, innovation, and entertainment. Alongside the tournaments, fans can expect immersive VR experiences, cutting-edge sports technology, cultural showcases, and interactive fan zones designed to celebrate the fusion of physical and digital worlds and create an unmissable experience.

The post Counter-Strike 2, Dota 2, Fortnite, Fatal Fury: City of Wolves, UFL and More to Headline at the Games of the Future 2025 appeared first on European Gaming Industry News.

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EsportSpot Announces Launch of Online Casino Review Website in Poland

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EsportSpot has announced the launch of its platform that offers a carefully curated ranking of top online polskie kasyna. Leveraging the expertise of its editorial team, the website delivers reviews based on key criteria, such as game variety, payment methods (including Blik), legal licensing, mobile access, bonuses and user experience.

With the online casino market in Poland growing, EsportSpot is responding to the demand for trusted guidance in this expanding segment. The platform guides users to the najlepsze polskie kasyno online by dissecting major categories: slots (automaty online), table games (ruletka, blackjack, bakarat), live dealer games and new-entry casinos targeting Polish players.

“Gambling in stationary and online form is a favorite entertainment of over 3 million Poles. With each passing year, admirers of this type of entertainment are increasing, and statistics predict that by the end of 2030, up to 5 million Poles may be hobbyically involved in gambling. There is no denying that it is a fairly expensive hobby, so it is worth knowing how to play and where to play. That is why we decided to prepare for you a ranking of legal online casinos, which can be safely used in Poland and in many other countries around the world,” said a spokesperson for EsportSpot.

Dedicated to becoming a trusted authority in the Polish online casino space, specialising in kasyna polskie online, EsportSpot helps users navigate the large number of polskie kasyna and choose safe options by ranking and recommending high-quality platforms suited for Polish players.

Offering a catalogue of informative articles and guides, EsportSpot focuses on a range of online casino services, including comprehensive game libraries (10,000+ titles), strong payment options (including Blik), mobile readiness, live casino experiences and generous bonuses/promotions.

Emphasising safety and transparency, EsportSpot not only lists platforms but also educates and empowers players on what to consider when choosing an online casino in Poland. From articles detailing how to register, how to pick the right casino and what legal/licensing issues to watch for (e.g., Malta Gaming Authority, Curacao Gaming Board) to ensuring users understand deposit and withdrawal options (e.g., via Blik, e-wallets, cryptocurrency), security features and responsible gambling controls, the website empowers every player to achieve the best possible online experience.

The post EsportSpot Announces Launch of Online Casino Review Website in Poland appeared first on European Gaming Industry News.

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Bragg Rolls Out Premium Content Suite with Napoleon Romania

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Bragg Gaming Group has expanded its reach in Eastern Europe with the launch of its premium content suite with Napoleon Romania.

The company took to social media to declare that the move, as well as strengthening its presence in Romania, “expands our already fantastic partnership with the Superbet Group brand.”

“Napoleon Romania players now have access to a rich portfolio of Bragg’s exclusive online casino content and aggregated online casino content, featuring hit titles like Golden Gal’s Cash Towers, Almighty Pegasus and Big Roar. We’re also celebrating the launch of fan-favourite Royal Seven Deluxe,” the company commented.

The company particularly singled out Linda Zaumane, head of account management and Neill Whyte, Bragg’s chief commercial officer for thanks.

“Their hard work and leadership were instrumental in securing and executing this important launch!”

The post Bragg Rolls Out Premium Content Suite with Napoleon Romania appeared first on European Gaming Industry News.

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