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Greentube acquires esports platform provider HERO


In a move that will see Greentube enter the esports sphere, the NOVOMATIC Interactive division has acquired esports betting provider and blockchain pioneer HERO.
Austria-based HERO was founded with an aim to disrupt the online betting industry through its blockchain-powered esports platform herosphere.gg, which allows players to create their own contests and compete against each other on the outcome of games.
The HERO esports platform cuts out the middleman and allows esports players from all over the world to challenge other enthusiasts without the interference of bookmakers’ settings the odds. The supplier’s proprietary virtual token HEROcoin serves as the currency for the platform ensuring that all transactions are transparent and secure.
The platform now has a user base of over 300.000 players. As well as esports, the HEROnetwork is designed to be used for any kind of pooling, betting, fantasy, or poker systems.
The acquisition will see Greentube venture into the esports and blockchain sphere for the first time and will significantly diversify the supplier’s wide product offering.
Michael Bauer, CFO/CGO at Greentube, said: “At Greentube, we aim to hold a leading position when it comes to adopting new trends and technology, and with HERO’s unique products, we have acquired an innovative and exciting business that will see us move into uncharted territory. The esports and blockchain space offers a lot of possibility for the gaming sector and will open up new doors for us as a company. We are excited to explore the possibilities that lie ahead together with HERO.”
Paul Polterauer, CEO at HERO, said: “Our objective has always been to change the nature of online betting and bring innovation and new technology into the sector by offering something completely different. Our products challenge the old concept that the house always wins and instead let users build a community that better benefits them. Being acquired by such a renowned company as Greentube is a huge testament to the hard work we have put into developing and evolving our products. Together with Greentube, we will be able to reach new heights.”
Philip Peinsold, CTO at HERO, said: “Our HEROnetwork was created to challenge the conditions and lack of transparency and trust that we see with traditional betting systems today. Through our blockchain technology, we have succeeded in our objective to revolutionise the betting market and to bring back the social element with the peer-to-peer approach. Greentube shares our vision to innovate the industry, and we are thrilled to now join forces. Together, we will continue to evolve our products and offer players something different.”
Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Greentube acquires esports platform provider HERO

Latest News
Gaming Americas Weekly Roundup – May 19-25
Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.
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Seminole Hard Rock Hotel & Casino Tampa has been named the luckiest casino in the US according to a recent study conducted by Casinos.com. The resort claimed the top spot based on an in-depth analysis of Tripadvisor reviews, measuring the frequency of luck-related keyword mentions. With a 25.49% luck rate, Seminole Hard Rock Tampa topped the list thanks to glowing guest feedback, including frequent mentions of jackpots, hand pays and bonus wins. 50 reviews mentioned the word “jackpot,” and 19 even referenced a “hand pay.” Casinos.com tracked keywords such as lucky, luck, won, winning, success, jackpot, hand pay, winner, bonus, profit to determine which U.S. casinos inspired the most winning moments among visitors.
The Missouri Gaming Commission has announced that it has officially begun accepting applications for sports betting license. The Commission made the announcement following the unanimous approval of a resolution drafted Tuesday that approved the licensing process. The resolution passed after Gov. Mike Kehoe’s office reviewed it. The licensing period opens roughly six months after Missouri voters narrowly approved a constitutional amendment legalising sports betting. The measure passed by less than half a percentage point, with a margin of less than 7500 votes.
Underdog Fantasy has relaunched its draft-style daily fantasy sports (DFS) games in New York, nearly two months after it withdrew all of its DFS competitions from the Empire State. The decision to withdraw all DFS contests from New York in March came after a ruling from the New York State Gaming Commission in which the commission determined Underdog was not in line with the state’s current DFS law. An Underdog Fantasy spokesperson confirmed the company is still working under a temporary license. The New York State Gaming Commission agreed to allow the company to offer its draft DFS games with the temporary license. Most DFS companies in New York operate with a temporary license.
New Partnerships
Pollard Banknote Limited has congratulated the West Virginia Lottery on the successful launch of Royal Court Riches, its first eInstant game from the Pollard Digital Games Studio. Royal Court Riches has already demonstrated strong performance in multiple markets—in its first international launch, it achieved that jurisdiction’s highest tickets sold, total sales and gross gaming revenue within its first 30 days of release. Royal Court Riches is the first in a series of games from the Pollard Digital Games Studio slated to launch in West Virginia this year.
SYNOT Games has announced a new partnership with Caliente, one of Mexico’s top gaming platforms. This collaboration marks an exciting expansion for SYNOT Games, as it brings its acclaimed portfolio of gaming content to the Mexican market. It enhances Caliente’s offerings with an extensive array of high-quality slot games such as Respin Joker, Book of Secrets, Realm of Lions and Forest Maiden, designed to captivate players and boost engagement. Caliente with its strong presence in Latin America, is the perfect partner for SYNOT Games’ expansion into the region. The partnership aims to deliver an exceptional gaming experience, combining SYNOT’s visually rich, innovative games with Caliente’s extensive reach and reputation.
The post Gaming Americas Weekly Roundup – May 19-25 appeared first on European Gaming Industry News.
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Fast Track Expands Barcelona Hub to Attract Tech Talent
Fast Track is delighted to announce the expansion of its Barcelona Hub as part of the company’s strategy to attract specialised tech talent and support the organisation’s rapid growth.
Barcelona was selected for its exceptional talent pool, particularly in technology, as well as its international appeal and high quality of life. The city’s excellent connectivity to the rest of Europe also makes it an ideal hub for attracting and retaining top talent.
The new office is designed to support Fast Track’s scaling efforts by enabling greater cross-team collaboration and increasing organisational resilience. It also reinforces the company’s presence in mainland Europe.
“We’re excited to strengthen our presence in Europe by investing in a city that clearly reflects our values. Barcelona is international, innovative, and well suited for long-term growth. This is about bringing in exceptional talent who share our vision and want to grow with us,” says Simon Lidzén, Co-Founder and CEO at Fast Track.
Reflecting Fast Track’s culture and vision, the space feels more like a creative studio than a conventional office. It is open, bright, and built for collaboration, with shared spaces, breakout areas, and social zones that support both teamwork and individual productivity. The atmosphere is easy-going, energetic, and inclusive, true to Fast Track’s ethos.
The Barcelona office will initially host teams across product, engineering, marketing, and partner-facing functions. As Fast Track continues to grow, it will also become home to leadership roles and cross-functional teams.
Far from being a satellite location, Barcelona is set to become a key strategic hub for the company. With a booming tech ecosystem, growing investment, and a deepening talent pool, Spain is rapidly emerging as a major force in European innovation, making it a natural fit for Fast Track’s expansion.
The post Fast Track Expands Barcelona Hub to Attract Tech Talent appeared first on European Gaming Industry News.
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ZITRO OBTAINS ISO 14064-1 CERTIFICATION
Zitro has achieved a new certification in its commitment to sustainability: the ISO 14064-1 standard, which manages the improvement of its corporate carbon footprint. After successfully completing the certification process, the company now holds this accreditation that supports the management of its greenhouse gas (GHG) emissions across all its global locations.
This certification strengthens the corporate system with which Zitro manages its ESG objectives, aimed at the progressive reduction of CO₂ emissions. The scope of this standard covers three key emission areas:
- Scope 1:Direct emissions generated by owned and rented vehicles used at all locations.
- Scope 2:Indirect emissions associated with electricity consumption in offices, laboratories, and warehouses.
- Scope 3:Direct and indirect emissions from the value chain, including suppliers, customers, business travel, product distribution, and waste management.
The ISO 14064-1 certification represents an essential milestone for Zitro in consolidating a more sustainable business model aligned with the highest international standards in corporate responsibility.
The post ZITRO OBTAINS ISO 14064-1 CERTIFICATION appeared first on European Gaming Industry News.
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