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Team Vitality unveils partnership with Garmin
The organisation will utilise its experience competing at the highest level of competition to help the watchmaker take its Instinct® Esports Edition to the next level
Leading global esports organisation Team Vitality is pleased to announce a partnership with the world leader in the connected watch market, Garmin. The partnership will see Garmin supply Team Vitality with its model dedicated to gamers, the Instinct® Esports Edition as the two brands work closely together in R&D to further develop the product.
The Instinct® Esports Edition is based on Garmin’s health and sports technologies, and comprises a specific function dedicated to the analysis of biometric data during the game. The watch analyses and displays, for example, the user’s heart rate and stress level, together with the time and a game timer. Whether it be during the players’ physical preparation or during their games, the watch is fully in line with the team’s new ambitions.
Garmin sat down with Nicolas Maurer, CEO of Team Vitality to discuss the collaboration and the organisation’s approach to the partnership.
“The idea of creating a watch dedicated to gamers is really ingenious,” comments Nicolas Maurer, CEO of Team Vitality. “First, because it did not exist in the esports microcosm, unlike many other sports that have had their own connected watch for a long time. Then, because it will be exciting to follow the evolution and progress of this innovative product. There is so much to create around this watch…” A product stamped ‘Team Vitality’ for example? “Yes, why not! We already have some experience with branded products. It went very well with adidas. It is following the course of our history…”
Team Vitality did not hesitate to join forces with the American equipment manufacturer. First, due to its legitimacy and investment in the gaming industry as a technology expert. Then, because Garmin has “a cautious and considerate approach”. “Everyone has their own speciality. Garmin is a technological brand with talented R&D teams. For our part, our knowledge stems from practice and we have very experienced professional players, who have very specific and different expectations depending on the games. Esports is protean, let us not forget about that!”
For the time being, the Garmin and Team Vitality teams have already started brainstorming. The equipment manufacturer is reflecting on how best to work with Team Vitality and what future improvements can be made to the watch to help professional players perform even better. Team Vitality sees this as an opportunity to be challenged. “We are ultra-stimulated,” explains Nicolas Maurer. “We have to take a different look at the discipline. Innovation has always been part of our DNA. But this time we feel even more involved, boosted by this partnership, which aims to develop the best possible product and meet the expectations of all audiences, both professionals and amateurs.”
“Garmin’s approach is very sound,” says the CEO. “The equipment manufacturer is entering the esports market with caution and humility. Garmin is presenting a first product, which will likely need to be improved. It is then up to us to share our expertise with them. The partnership was, in fact, concluded with that in mind: in a logic of R&D, expertise and exchange.”
At the present time, it is difficult to know which of the functions included in the connected watch will appeal most to Team Vitality’s professional players. “We can imagine that in games like Counter-Strike or League of Legends, the watch can be used in the key moments of the game and provide additional information or DATA, allowing players to make the right decisions at the right time. It is important to remember that esports is based on two essential principles: decision-making and mechanical execution. These choices are made in record time, when every second counts. This is where the watch will have a role to play.”
Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Team Vitality unveils partnership with Garmin
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Imagine Live Partners with King.rs
Imagine Live the live casino provider launches with Serbian brand King.rs
Imagine Live is thrilled to announce its innovative entry into the Serbia market, made possible through a strategic partnership with the operator King.rs.
The collaboration is aimed at delivering King.rs players a premium gaming experience. Two Blackjack and one Roulette table will be equipped with the latest technology, allowing seamless gameplay and interactive features catering to Serbian players’ localised preferences.
Hakob Manukyan, CEO of Imagine Live Armenia, commented: “King.rs is an established brand throughout Serbia focused on delivering exceptional products and gaming experiences by putting the player at the centre of their brand story. Imagine Live is equally committed to providing premium and customised live dealer solutions with bespoke tables and studios for our operator partners to ensure a complete brand experience that players enjoy and return, which drives deeper engagement and revenue opportunities. We look forward to supporting and growing the live dealer experience with King.rs over the coming months.”
Dragan Djordjevic, COO King, said, “Working with Imagine Live has been an absolute thrill. Their unique mix of live performances, tech, and real-time interactivity is a game-changer in entertainment. It’s exactly the kind of creative energy we love at King.rs, where we’re all about reimagining live gaming. This partnership feels like a natural fit—two teams, both passionate about pushing boundaries and creating something fresh. I can’t wait to see what we come up with together and how we’ll keep surprising and exciting players around the world”.
The post Imagine Live Partners with King.rs appeared first on European Gaming Industry News.
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Digitain Announces New Slogan and Vision Ahead of ICE Barcelona
The post Digitain Announces New Slogan and Vision Ahead of ICE Barcelona appeared first on European Gaming Industry News.
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North Star Network acquires Soccernet.ng to strengthen Nigerian presence
North Star Network (NSN) has announced its acquisition of Soccernet.ng, a prominent Nigerian sports media platform, marking a significant expansion into the Nigerian sports scene and underscoring its ambition to solidify its footprint in the African media landscape.
Founded in 2014, Soccernet.ng has become a trusted authority on Nigerian football, providing in-depth daily coverage of local football alongside trending stories from the global soccer world. Known for its quality journalism and passionate team of football enthusiasts, the platform has achieved significant recognition, including the Sport Blog of the Year award at the Nigerian Blog Awards.
A Strategic Move into Africa
The acquisition of Soccernet.ng is part of North Star Network’s strategy to expand its portfolio in Africa. The platform joins NSN’s roster of over 30 respected sports media brands, which includes Afrik-Foot, Top Mercato, Football Whispers, Sportsmole, and Vringe.
Julien Josset, Co-founder of North Star Network, expressed enthusiasm about the acquisition:
“We’re excited to welcome Soccernet.ng into the North Star Network family. Their passion for Nigerian football and commitment to quality journalism align perfectly with our global vision of bringing fans closer to the game they love.”
Preserving Soccernet.ng’s Legacy
Soccernet.ng will retain its original team of dedicated journalists, ensuring the platform’s authenticity and unique voice remain intact. The website currently engages readers not only in Nigeria but also across over 150 countries, including the UK, USA, Canada, and Spain.
Biyi Akangbe, Founder of Soccernet.ng, reflected on the platform’s journey:
“We started as a small website 10 years ago with a passion to deliver news about Nigerian footballers to readers. We’ve since grown into a globally recognized source for Nigerian football news. This acquisition by North Star marks an exciting new chapter for our brand.”
Co-founder Lolade Adewuyi will continue to contribute to the site as a columnist, maintaining the brand’s strong connection with its loyal readership.
Expanding Global Reach
The acquisition of Soccernet.ng reinforces North Star Network’s dedication to amplifying local voices in key regions while offering unparalleled sports coverage. With its innovative strategies and growing portfolio, the group is poised to drive sustainable growth across its media brands.
North Star Network is a leading global sports media group, operating in over thirty countries and committed to delivering world-class sports content to fans worldwide.
This acquisition sets the stage for a new era in Nigerian sports journalism and highlights North Star Network’s continued efforts to connect fans to the heart of the game.
The post North Star Network acquires Soccernet.ng to strengthen Nigerian presence appeared first on European Gaming Industry News.
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