Latest News
BtoBet’s founder Alessandro Fried discusses vision, strategy and product innovations for 2021
2020 was hugely successful for BtoBet. What are the set targets for 2021?
Further consolidating our presence in those markets where we are already considered as market leaders, whilst seeking to strengthen our partner portfolio in mature and new markets must be the target we set for ourselves for this year. During 2020, despite all the challenges brought about by the novel coronavirus pandemic, we have not only continued strengthening our positions in markets, such as Africa and Latin America, announcing strategic partnerships that will reap substantial benefits for the company on the medium to long term, but we have also set out a clear vision to make a similar impact in more mature markets such as Europe, whilst setting our eyes on new opportunities.
Increasing our footprint on an international level has always been our intention from the very onset, and what the company has achieved in a relatively short period of time is testimony to the determination and talent within the company’s ranks to meet the set targets.
Furthermore, BtoBet’s acquisition by Aspire Global now puts us in the ideal position to be able to enter more complex market scenarios, such as Europe, which are highly characterised by an overwhelming level of regulation. Together we are able to meet the requirements of all operators requiring a technological partner serving the entire iGaming value chain, providing them with a cutting edge sports betting platform, and also all requirements from a content and services point of view. All this whilst adhering to the compliance requirements of the vast majority of regulated jurisdictions, keeping to a minimum the time-to-market.
Having said this, the overzealous regulation and over taxed market scenarios characterizing the European market have led to businesses turning towards the fresh, and new opportunities other emerging markets can offer them. And our strong presence in these markets, puts us at in an optimal position to assist those operators seeking to gain an advantageous position in these so-called emerging markets.
The past months have seen BtoBet very active in different markets, announcing key partnerships – such as Betfair and William Hill in Colombia, and Sports Lotteries LLC in Russia – and in the coming weeks we seek to maintain the momentum.
Any new products in the pipeline from BtoBet?
We are currently finalizing a string of new tools that are set to have a great impact for both operators and players.
The major trend today is that we live our lives on screens and this affects every aspect of our daily life. In order to stay current, especially in online gaming, you need to be disruptive. By producing a better product that incorporates the way people live, you can disrupt the space in an industry. Innovation is a constant objective of any company within the iGaming industry.
Having said that, whilst other industries especially the entertainment industry, have harnessed new technologies based on ML and AI in order to ameliorate the customer experience, the betting industry has yet to truly harness this form of disruptive technology. And this is what we have been working on for the past months… tools based on in-depth data analysis allowing operators to fully understand the different player demographics, psychographics and playing habits, ultimately enabling them to create enhanced, personalized experiences based on the individual player preferences and behaviours.
Whilst this will undoubtedly play a major role towards a player-centric UX, bookmakers will also be able to harness great benefits from the technology from an operational perspective. A primary example that comes to mind is that these tools are able to single out suspicious betting patterns and payments. And all these in an automated environment.
How disruptive was the coronavirus pandemic for the industry?
2020 was deeply marked by the global coronavirus outbreak. It has affected the industry in many ways, with many businesses – both B2C and B2B – having to re-dimension the traditional way of how they operate.
Luckily for us, we had been investing for quite some time in widening the content portfolio for all verticals, and simultaneously having had invested heavily on our platform in order to better assist those retail operators opting to start wholly or partially migrating their business to the digital channels in an interlinked environment.
Now the big question is will everything revert back to pre-Covid scenarios? In reality I don’t envision the development of widely available vaccines, which will mark the end of the pandemic, to prompt the industry to go back to the 2019 situation.
The pandemic has undoubtedly brought about a digitalisation reform, and this is reflected in all those industries which featured retail as part of their business model. Adults who have entered the digital age of wagering may shift some of their spending to more traditional forms of entertainment channels – namely retail casinos – but many of those adults will undoubtedly continue sharing their wallet with the digital channels. Does this mean that this is the end for the industry’s retail outlets? Definitely not, but I do expect the digitalisation of the industry to maintain its momentum.
Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: BtoBet’s founder Alessandro Fried discusses vision, strategy and product innovations for 2021
Latest News
Kambi Group plc repurchase of shares during 27 December 2024 – 7 January 2025
Kambi Group plc (“Kambi”) has during the period 27 December 2024 to 7 January 2025 (the “Buyback Period”) repurchased a total of 50,000 ordinary shares (ISIN: MT0000780107) as part of the share buyback programme, within the mandate approved at the Extraordinary General Meeting on 20 June 2024 (the “Programme”).
The objective of the Programme is to achieve added value for Kambi´s shareholders and to give the Board increased flexibility with Kambi´s capital structure by reducing the capital. The Programme is being carried out in accordance with the Maltese Companies Act, EU Market Abuse Regulation No 596/2014 (“MAR”) and other applicable rules.
During the Buyback Period, Kambi repurchased a total of 50,000 ordinary shares at a volume-weighted average price of 103.38 SEK. From the beginning of the Programme, which started on 6 November 2024, until and including 7 January 2025, Kambi has repurchased a total of 394,000 ordinary shares at a volume-weighted average price of 104.74 SEK per share.
All acquisitions have been carried out on Nasdaq First North Growth Market in Stockholm by Carnegie Investment Bank AB on behalf of Kambi. Following the acquisitions and as of 7 January 2025, Kambi’s holding of its own shares amounted to 394,000 and the total number of issued shares in Kambi is 29,903,619 ordinary shares. Under the Programme Kambi is authorised to repurchase a maximum of 3,127,830 ordinary shares, up to a maximum amount of €12.0 million.
The post Kambi Group plc repurchase of shares during 27 December 2024 – 7 January 2025 appeared first on European Gaming Industry News.
Latest News
GAMSTOP Announces Record Registration Numbers as It Introduces New 5-Year Auto-Renewal Exclusion Option
GAMSTOP, the national self-exclusion scheme for online gambling, has announced record registration numbers for the start of the year.
In the biggest daily figures since its inception in 2018, GAMSTOP saw 415 people signing up on January 1st, followed by 413 new registrants on January 2nd and 396 on the 6th – the 3 highest daily registration figures since May 2023.
In a continued effort to support vulnerable consumers, GAMSTOP has introduced a new ‘5 years with auto-renewal’ option, for vulnerable consumers looking to extend their exclusion from gambling websites and apps. The new 5 -year auto-renewal exclusion was developed in direct response to feedback from users.
More than half a million people have signed up for GAMSTOP’s services in the years following its launch, with many expressing a desire for longer-term exclusion options. Independent evaluation of the service by Ipsos found that some users are nervous about what happens when they come to the end of their exclusion period and others would have opted for a “lifetime” ban if it had been available.
Currently, at the end of a consumer’s self-exclusion period, the exclusion remains active for up to a further seven years unless they contact GAMSTOP to ask for it to be removed.
Under the new option, consumers who select 5-years with auto-renewal will have their exclusion automatically renewed for an additional 5-year period once the initial term expires. This cycle will continue, providing an ongoing safeguard against gambling participation unless the consumer actively chooses to opt-out of the auto-renewal feature.
For consumers who have opted in to receive emails, GAMSTOP will also begin sending email reminders to those with 5-year exclusions (with or without auto-renewal) every 15 months, helping them stay informed about their upcoming expiration and renewal dates.
The 5-year auto-renewal exclusion option is now available alongside GAMSTOP’s existing 6-month, 1-year, and 5-year exclusion periods. Consumers with a current 5- year exclusion will be able to upgrade it by turning on auto-renewal within their account.
Gamstop Group CEO, Fiona Palmer said:
“We have come a very long way since our launch in April 2018, but our journey doesn’t stop there.
Our goal is to provide consumers with tools and options that empower them to take control of their gambling activity. As such, we’re consistently listening to feedback and evaluating the effectiveness of our service.
Consumers wanted longer exclusion periods and we listened. The introduction of the 5-year auto-renewal exclusion is an important step in ensuring consumers peace of mind when using our service and helping vulnerable consumers take a sustained break from their gambling.”
The post GAMSTOP Announces Record Registration Numbers as It Introduces New 5-Year Auto-Renewal Exclusion Option appeared first on European Gaming Industry News.
Latest News
Rapidly expanding content provider launches Plinko 2, the latest in the extremely popular Plinko series
Popular iGaming content provider BGaming is set to excite fans again with the launch of the long-awaited Plinko 2. The game is the latest sequel to the hugely popular Plinko title, which hit virtual shelves in 2019 and has been a mammoth hit for the company, spawning several successful spin-offs.
Like its predecessor, Plinko 2 adopts a classic pachinko setup. Players drop a ball from the top of a pegged pyramid, watching in excitement as it bounces down to land in one of several portals at the bottom, each displaying multiplier prizes. This seamless blend of simple gameplay mechanics and unpredictable, highly rewarding outcomes has solidified the Plinko series as one of the most exciting on the market.
Plinko 2 revitalises the timeless charm of Pachinko, utilising state-of-the-art graphics and customisable gameplay features to provide players with a unique experience. The game boasts a vibrant, engaging interface and uses crisp animations to bring the action to life.
Adding a fresh twist to the traditional format, Plinko 2 allows players to modify their gameplay experience. Players are encouraged to embrace their individuality and enjoy Plinko on their terms, with two game versions available.
If they want to keep things basic, they can enjoy the classic Plinko game in its purest form, but if they want to add extra spice to the action, they can play the enhanced version with the option to activate three new features. Whichever option they choose, they have the chance to land a maximum win of up to 10,000x their stake.
Each of the three bonuses is available for purchase. The multiplier feature will add stretch lines to the game, applying multipliers if the ball moves through them. Not only that, but players are free to move these multipliers to their preferred spot on the playing field. The Multiplier Ball Chance could see balls with a 2x or 4x multiplier loaded, and the Respin Chance feature will add portals that can activate a free spin.
This flexibility extends beyond the bonus features. The game allows players to adjust the number of active lines and risk levels. Anywhere between eight and sixteen lines can be active, while the risk level can be set at low, normal, or high, allowing players to adopt their own strategies when playing the game.
Plinko 2 tops all of this off with a captivating maths model, with the RTP sitting at an impressive 99%, making it an excellent selection for players looking to land big wins.
Julia Aliakseyeva, Chief Product Officer at BGaming, said: “After the overwhelming success of Plinko, we decided to get Plinko 2 into development as soon as our roadmap allowed.
We’ve taken the core elements that made the original a success and enhanced them with innovative features, giving players a unique game that they are free to tailor to their preferences.
When creating Plinko 2, we wanted to emphasize flexibility and customization; by giving players the chance to play the basic version of the game and the enhanced one, we are offering the best of both worlds.”
The post Rapidly expanding content provider launches Plinko 2, the latest in the extremely popular Plinko series appeared first on European Gaming Industry News.
-
Latest News3 months ago
How Slot Gamers Shape Storylines Through Interactive Choices
-
Latest News2 months ago
India’s top gamers Jonathan & TechnoGamerz to face off in eFootball showdown at DreamHack India 2024
-
Latest News3 months ago
Top Online Casino Trends to Watch: Megapari’s Expert Analysis
-
Latest News2 months ago
The 2024 PUBG MOBILE Global Championship (PMGC) Grand Finals Arrive in London!
-
Latest News2 weeks ago
GamCare releases Annual Report following record breaking year of support on the National Gambling Helpline
-
Latest News2 months ago
Mortal cements his name as face of Indian gaming, wins ‘Content Creator of the Year’ at global Esports Awards 2024
-
Bulgaria3 months ago
SOFTSWISS Gets Certification for Its Jackpot Aggregator in Bulgaria
-
Latest News4 weeks ago
Abios powers upcoming gaming media platform Apollo with in-play statistics for League of Legends
You must be logged in to post a comment Login