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Gaming Americas Weekly Roundup – December 21-27

Reading Time: 3 minutes
Welcome to our weekly roundup of American gambling news again! It was again an eventful week in the USA, despite the still-active virus attack.
Here, we are going through the weekly highlights of the American gambling industry which include the latest news, new partnerships and new acquisitions. Read on and get updated.
Latest News
Further to the announcement on December 18 from the Ontario provincial government that certain businesses in certain regions, such as casinos and race tracks, will be restricted further operationally, Great Canadian Gaming Corporation has suspended gaming operations at Elements Casino Brantford and racing operations at Flamboro Downs from December 20.
Israel-based mobile gaming giant Playtika Holding Corp has filed for an initial public offering (IPO), disclosing shrinking profit on increased revenue this year. The company in its filing with the U.S. Securities and Exchange Commission listed the size of the offering as $100 million.
Landcadia has amended the purchase agreement relating to its merger with Golden Nugget Online Gaming (GNOG). The amendment was made after Landcadia failed to obtain enough shareholder votes in favour of the merger in a virtual meeting. While around 99.8% of those attending the meeting voted in favour, they represented just 40.5% of total shareholders as many did not attend. Landcadia’s policy required that at least 50% of all outstanding shares vote in favour. The purchase agreement has now been amended to allow the merger to be approved with more than 50% of votes cast at a particular meeting.
HeadsUp Entertainment has announced its strategic plan to enter the regulated sports betting market in Canada. Last month, the Canadian federal government introduced a bill (C-218) to the House of Commons that, if passed by both House and Senate, would legalise single-game sports wagering within the country’s 10 provinces and three territories. It is anticipated that this bill will pass in the spring of 2021 and HeadsUp is positioned to be a major player in the sector.
Casinos in New Orleans have reported $32.3 million in winnings this November. This shows a decline of 36.5% when compared to $50.8 million in November 2019. Harrah’s New Orleans reported winning $26.1 million in November 2019. Gaming revenue at the resort this November was $14.7 million, a falloff of 43.5%. Harrah’s recently announced an upcoming name change to Caesars New Orleans and a $325 million renovation. Gaming revenue at the three riverboat casinos in New Orleans saw a 29.3% drop in the November month-to-month comparison. Casino winnings went from $20.8 million in November 2019 to $14.7 million this November.
New Partnerships
BetMakers Technology Group’s wholly-owned subsidiaries BetMakers DNA Pty Ltd and Managed Trading Services Pty Ltd have signed fixed odds and global distribution deals with Supreme Ventures’ wholly-owned subsidiaries Prime Sports Jamaica Limited and Supreme Ventures Racing and Entertainment Ltd.
CT Gaming Interactive has further expanded its presence in the Mexican iGaming market. The company has entered into a new partnership and the deal sees onlinebigbola.mx host CT Gaming Interactive casino games.
New Acquisition
TGS Esports has completed the acquisition of Pepper Esports, a next-generation competitive esports platform. As part of the acquisition, the Pepper executive team, Guy Halford-Thompson, Jackson Warren, and Ben Hoffman, who have a decade of combined experience in growing early-stage companies in the public markets, joined the TGS executive team, and Guy Halford-Thompson will join the TGS board of directors.
New Launching
BetMGM has launched its market-leading sports betting app in Pennsylvania. The BetMGM app offers a user-friendly sports betting experience, making it easy to customise pre-game, live in-play, futures and parlay wagers. Additionally, BetMGM’s integration with MGM Resorts’ M life Rewards programme allows BetMGM customers in Pennsylvania to redeem their gameplay for world-class experiences at MGM Resorts properties nationwide.
Compliance
Online gambling comparison site Compare.bet has successfully completed the registration process in Colorado and is now able to operate in the newly regulated US state.
Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Gaming Americas Weekly Roundup – December 21-27
Latest News
SOFTSWISS Wins Best Marketing Campaign Award in iGaming
Reading Time: 2 minutes
SOFTSWISS, a global tech leader in iGaming solutions, has won the Best Marketing Campaign 2025 title at the SiGMA Central Europe Awards for its ‘Hungry for Success? Dive in with SOFTSWISS’ campaign. The award recognises outstanding creativity, innovation, and execution in marketing campaigns that drive measurable engagement and have a significant industry impact.
The campaign made its debut at ICE Barcelona 2025, where SOFTSWISS introduced the image of a shark as a symbol of its strength, precision, and the drive to stay ahead. It encouraged partners to ‘dive in’ and grow together with SOFTSWISS, reinforcing the brand’s position as a technology leader in iGaming.
Alongside an interactive stand experience, the campaign featured a collaborative art performance by a renowned Spanish street artist Slim Safont, who created a striking shark mural live at the entrance of the expo venue. This activity reinforced the campaign’s message, leaving visitors with an unforgettable experience of interacting with the SOFTSWISS brand.
Across digital channels, ‘Hungry for Success’ achieved exceptional results, delivering strong visibility and engagement on LinkedIn, Instagram, and Google Ads. The campaign outperformed expectations in terms of impressions and reach, while earning outstanding participant feedback for its creativity and execution.
Valentina Bagniya, Chief Marketing Officer at SOFTSWISS, shares: “Hungry for Success isn’t just a campaign – it’s our mindset. It captures who we are as a brand: ambitious, brave, and determined to lead. Winning at the SiGMA Central Europe Awards proves that when creativity meets clarity and conviction, it resonates and delivers real results.”
Earlier in 2025, the company received the Best Marketing Campaign award for its ‘Cheers to 15 Years’ anniversary concept at SiGMA Africa. Later in the year, SOFTSWISS earned double recognition at the EGR Marketing & Innovation Awards. The team was named Marketing Team of the Year for its creative use of data and technology, while Valentina Bagniya, CMO at SOFTSWISS, was honoured as B2B Marketer of the Year for transforming the company’s marketing function into a global brand powerhouse.
Expanding its influence, SOFTSWISS has released the 2026 iGaming Trends Report, the fourth edition of its annual data-driven study. The ebook provides fresh insights into the industry’s future for operators, suppliers, and industry stakeholders. Visitors of the SiGMA Central Europe Summit can learn more about these trends during the 2026 iGaming Trends Marathon, which will take place on 5 November 2025, from 12:00 to 16:00, on the People, Partners & Performance Stage.
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Casino Platform, the Game Aggregator with over 36,700 casino games, Affilka Affiliate Platform, the Sportsbook Platform, and the Jackpot Aggregator. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.
The post SOFTSWISS Wins Best Marketing Campaign Award in iGaming appeared first on European Gaming Industry News.
Latest News
RocketWisdom: 100 Real Player Insights in One Book
RocketWisdom is one of RocketPlay’s most personal projects to date — an authentic digital book featuring over 100 real stories, rituals, and gaming habits shared by RocketPlay players. It began as a small internal effort to explore the fun side of play — how people enjoy their gaming moments and what small traditions make the experience special. It has since grown into a full eBook, now available for download.
What is RocketWisdom?
RocketWisdom is a compact, living digital book featuring 100+ stories, rituals, and personal gaming habits submitted by verified RocketPlay users. These aren’t polished guides — they’re human: lucky charms, timing bets, favourite slots, pre-spin habits, and little moments that make play unique.
RocketWisdom is more than a campaign — it’s a celebration of players’ creativity, shared fun, and community spirit.
Originally, players would periodically share their favourite gaming stories and rituals with the RocketPlay support team and on social media channels. The casino team got curious: what makes each player’s gaming moment their own? Are there funny traditions, habits, or superstitions behind the spins?
So they asked the community directly — and the response was overwhelming. More than 500 submissions arrived: many deeply personal, some playful, others describing family traditions or lucky moments. What started as a simple idea soon grew into a collection worth preserving, so RocketPlay gathered it into a book — first intended for an internal circle, but as more players asked to see it, RocketPlay decided to make RocketWisdom publicly available.
What’s inside
- 100+ real stories and rituals from players — from lucky charms to favourite slot routines
- Exclusive bonus code embedded in the book for instant testing
From 4.11, RocketWisdom can be downloaded directly from the RocketPlay website in two convenient formats — PDF and EPUB — making it easy for players to explore the collection from any device.
Why it matters
Today’s players expect more than chance — they want shared experience, creativity, and fun. RocketWisdom delivers inspiration, smiles, and connection for both seasoned spinners and newcomers.
For streamers and content creators, it offers authentic and entertaining material ideal for livestreams, reviews, and community challenges.
For operators and affiliates, player-driven storytelling helps build engagement and a more connected community.
Beyond being a book, RocketWisdom became a heartfelt celebration of creativity and playfulness shared by the RocketPlay community. Inside the book, readers will find promo codes that invite them to try selected games — closing the loop between inspiration, curiosity, and play.
RocketPlay is a trusted online casino with over 9,000 slots from top providers. Highly rated on CasinoGuru (9.8/10), AskGamblers (9.06/10), and Trustpilot (4.4/5), it’s recognized for its quality, fairness, and reliability. The platform holds trust certificates from Chipy.com, CasinoGuru, and AskGamblers, and offers regular bonuses, tournaments, and strong Responsible Gaming features.
Latest News
Orange Gaming B.V. obtains license to offer online casino games in the Netherlands
Reading Time: < 1 minute
Orange Gaming B.V. has been granted a license by the Netherlands Gambling Authority to offer online casino games against the license holder in the Dutch market. With this milestone, Orange Gaming sets a clear course: safe, fair, and transparent online entertainment for Dutch players.
Petrit Dibrani, Director of Orange Gaming B.V., comments:
“We are a Dutch team with short communication lines and a down-to-earth mindset. My background in compliance forms the foundation of our decisions. We aim to go live soon, but we do so carefully and fully in line with all regulations. The Dutch market is demanding, with high taxes and strict limits, yet it also holds significant potential. That’s exactly why we focus on innovation, efficiency, and genuine attention to the player.”
Orange Gaming positions itself as an agile challenger among larger operators. Safer-play-by-design is embedded in all processes and communication. Limits, tools, and game rules are clearly explained, helping players stay in control and make conscious choices. The platform also includes several unique features that will be unveiled upon the website launch.
The post Orange Gaming B.V. obtains license to offer online casino games in the Netherlands appeared first on European Gaming Industry News.
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