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Ladbrokes Coral continue rollout of Racing Post Digital Betting Shop Display

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Ladbrokes Coral continue rollout of Racing Post Digital Betting Shop Display
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Ladbrokes Coral continue to accelerate their print-to-digital transition with the introduction of the new interactive Racing Post Digital Betting Shop Display (BSD) in eight of their stores across the UK and Ireland. The installation of the state of the art screens outlines the business objective to create the betting shop of the future.

The Racing Post BSD has been a mainstay for bookmakers since its launch more than 20 years ago and the new screens showcase the same great content in an interactive format. The product has advanced further in recent months with the addition of Racing Post Tipping Zone which includes top tips from Racing Post experts such as Paul Kealy and Tom Segal and a raceday live feed to keep up to date with all the action.

For more casual racing customers, the new interactive touchscreens contain key Racing Post content, including Verdicts and Spotlights so they can make informed betting decisions.

Racing Post parent group Spotlight Sports Group has been working on retail innovations across sport and racing to engage betting shop customers. Working with Ladbrokes Coral the group has been fine-tuning their expert editorial content to deliver snippets of information bettors can use to make their decisions.

Discussing the recent innovations and installation in new stores Spotlight Sports Group Retail Director, Alan Pepperell said:

‘With betting shops across the UK and Ireland closing for long periods of time this year, it’s vital that they now offer the best customer experience to welcome customers back. We are delighted that Ladbrokes Coral like most high-street bookmakers are relying on Racing Post and Spotlight Sports Group to produce the content that engages their visitors. The new digital BSD is like nothing else on the marketplace. With the latest releases, customers are getting key race information supplemented with tips from the biggest names in racing at the touch of a button. We’re excited to see bettors interact with our digital products over the coming months.’

Outlining how vital Racing Post is to the retail betting experience Entain Retail Product Manager, Toby Cook said:

‘We know customers expect and are constantly looking for Racing Post updates on the live racing. For years that has been through the newspaper and the betting shop display. Now we’re delighted to be moving with the business as we continue our digital journey. The new interactive screens have already been hugely successful in our shops in London and Dublin and we’re delighted to be installing them in more shops up and down the country.’


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Ladbrokes Coral continue rollout of Racing Post Digital Betting Shop Display

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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BGaming debuts in Africa with Premier Bet

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Popular iGaming content provider BGaming has signed a multi-brand content deal with African licenced operator Premier Bet, marking another major market entry.

Through this new collaboration, BGaming has delivered a selection of its games to Premier Bet’s platform. Titles such as Fruit Million, Wild Cash X9990, Bonanza Billion, Aztec Clusters and Merge Up are all available to the operator’s registered players across several African markets.

Premier Bet dates back to 1997 and currently operates in 17 countries on the continent. It is one of Africa’s biggest betting companies, offering gaming and business opportunities to people across the west, east, centre and south of the continent.

Africa has always been an epicenter for innovation and resilience, and one industry exemplifying its dynamism in recent years is gambling. This latest market expansion demonstrates BGaming’s exponential global growth and lays the foundations for further success in the thriving region.

Olga Levshina, CCO at BGaming, said: “BGaming continues to penetrate international iGaming markets, with its fresh approach to online casino proving a hit with a wide demographic of players. With this partnership, we have added some of our most appealing titles to Premier Bet’s games line-up as it seeks to expand its player base.”

Karen Hope, Director of Casino at Premier Bet, added: “We are pleased to partner with BGaming to drive this next phase of Premier Bet’s development across several key African markets. The studio’s vibrant games add variety to our casino games collection.”

 

BGaming is a fast-growing iGaming content provider converting gambling into gaming. Thanks to an expert team and a player-driven approach, the studio creates innovative and engaging products featured on reputable platforms and 1,100+ online casinos worldwide. BGaming is the world’s first to support cryptocurrencies and offer Provably Fair games. Today the brand’s portfolio includes 150+ products with HD graphics and a clear user interface for every device. The studio is also known for its brand exclusives created in partnerships with leading operators in the industry.

The post BGaming debuts in Africa with Premier Bet appeared first on European Gaming Industry News.

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Playnetic strengthens European presence with licence to operate in Sweden

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Playnetic, the new immersive B2B iGaming provider has announced that it has been granted a Swedish licence, following regulatory approval from the Swedish Gambling Authority, Spelinspektionen. 

The licence allows Playnetic to launch its catalogue of innovative iGaming titles in Sweden, enabling the company to finalise partnerships with prominent operators across the country. 

This significant milestone marks a major step forward in supporting Playnetic’s ambitious growth plans, which include increasing its foothold in other European markets, as well as continued expansion in regulated markets across the globe. 

Dan Phillips, Playnetic CEO said: “Since launching in early 2023, Playnetic has been exploring expansion opportunities in Europe to penetrate new markets and we are thrilled with achieving this milestone.  

“Thanks to our experienced compliance team, we were able to obtain this licence promptly, which is a huge positive as the market entry lines up perfectly with our regulatory roadmap for 2024. We are looking forward to launching our innovative suite of games which feature captivating themes and mechanics to players and operators in Sweden.” 

The post Playnetic strengthens European presence with licence to operate in Sweden appeared first on European Gaming Industry News.

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Wazdan adds to Croatian presence with SuperSport tie-up

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Wazdan, the gain-focused developer behind some of the world’s most rewarding casino game experiences, has gone live with SuperSport, expanding its foothold in Croatia.

As part of the agreement, an initial tranche of games go live with the operator, including its top-performing hits such as 9 CoinsGrand Gold Edition, 9 Lions, 12 Coins™ and Burning Sun™, with more titles set to be uploaded in batches at a later stage.

Thanks to the new deal, SuperSport’s players can now enjoy the provider’s renowned mechanics including Cash Infinity™, Sticky to Infinity™ and Hold the Jackpot™, which deliver proven results to operators.

With over 20 years of experience in the betting and gaming industry, SuperSport’s online platform is a market leader in Croatia and is now set to benefit from Wazdan’s pristine titles.

The Balkans have remained a key growth area for Wazdan as it continues to expand across regulated markets worldwide.

Radka Bacheva, Sales and Business Development at Wazdan: “Marking another step in our growth strategy, the Balkans have quickly emerged as one of the most exciting markets in Europe and we are delighted to bring our dynamic titles to SuperSport, a market leader in Croatia.

“Through our engagement-boosting features, we can guarantee an unmatched gaming experience to its players and can’t wait to see how they react.”

Robert Milic, Head of Games at SuperSport said: “Wazdan’s award-winning features and titles add real value to our offering, so we are thrilled to bring an influx of its games to our players.

“As a market leader in Croatia, it is imperative that our content remains of the highest calibre and genuinely excites players. By forging agreements with providers such as Wazdan, we can achieve this whilst elevating our position in the industry to new heights.”

The post Wazdan adds to Croatian presence with SuperSport tie-up appeared first on European Gaming Industry News.

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