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Challengermode hires key leaders and promotes internal talent to level up leadership team

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Challengermode makes dual appointments with Philip Hübner promoted to CBDO and Dan-Alp Lindberg joining as CFO
Leading esports platform Challengermode today announced the appointment of Dan-Alp Lindberg as Chief Financial Officer and the promotion of Philip Hübner to Chief Business Development Officer. The hires follow a substantial period of growth and a $12 million investment round led by eWTP Innovation Fund, the global investment arm of the Alibaba Group, Telia Ventures and Swedish soccer legend Zlatan Ibrahimovic.
Joining Challengermode in 2017 as Head of Business Development, Hübner has previously been responsible for onboarding the very first partners at the company, as well as devising the company’s partnerships and business strategy. With a wealth of esports specific experience – his first involvement in the space as a competitive DOTA player – Philip has worked in a variety of positions, from marketing and communications to product management to business development and strategy – highlighting the value of a broad knowledge base to grow the business side of the industry. In his new role Hübner will draw on this experience to translate increased accessibility in esports into greater value for stakeholders.
Lindberg joins as Chief Financial Officer, where he will be responsible for the company’s revenue growth and profitability while managing risks and compliance in order to facilitate Challengermode’s continued high-growth journey. He has over 15 years of management experience at both large companies and scale-ups , including roles at IKEA as well as creative agency and entertainment company B-Reel. Linberg’s deep knowledge of finance, operations, risk and analytics makes him a valuable asset to Challengermode given its position in the constantly evolving world of esports.
“I’ve always been keen to help grow esports as an industry, even back when I was a competitor – so I am excited to be bringing that accumulated experience to my new role as CBDO” comments Philip Hübner Chief Business Development Officer at Challengermode. “For all its recent success, the esports industry is still relatively young, and is still in a process of change. While sponsorships and big event tournaments will continue to be important, our mission is to create new partnerships and new opportunities that will drive growth in the grassroots level of esports in the years to come.”
Dan-Alp Lindberg, Chief Financial Officer at Challengermode, said: “I am super excited to step into the role of CFO at Challengermode and look forward to continuing to roll out our esports platform internationally. I truly believe the team and this platform has incredible potential to accelerate the growth of esports, harness the space’s commercial potential, facilitate new business models and establish new revenue streams along the way.”
Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Challengermode hires key leaders and promotes internal talent to level up leadership team
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Million Games Launches Million Dice – Fast-Paced Over/Under Betting in a Single Roll
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Million Games has announced the launch of Million Dice, a streamlined, fast-play betting game designed for modern casino lobbies. Simple to learn yet endlessly engaging, it puts players in control with one clear question: will the dice land over or under your number?
Each round is immediate — players set a target between 1 and 100, choose their direction, and roll. The odds and multipliers update automatically, creating transparent gameplay that balances risk and reward in real time.
With an RTP of 98%, instant outcomes, and a responsive mobile interface, Million Dice delivers short, engaging sessions that fit perfectly into today’s high-velocity iGaming environment.
“Million Dice is proof that simplicity can be powerful,” said Thomas Nimstad, CEO of Million Games. “It’s a straightforward, transparent game that appeals to casual players while still offering strategic depth for those who enjoy balancing risk and reward. It’s designed to perform across any device and every audience.”
Million Dice joins the Million Games portfolio of simple, skill-infused titles like Million HiLo, expanding the brand’s reach into the fast-play category where clarity and excitement go hand in hand.
Now live on www.milliongames.com, Million Dice is available for integration across partner networks and operators worldwide.
The post Million Games Launches Million Dice – Fast-Paced Over/Under Betting in a Single Roll appeared first on European Gaming Industry News.
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Atucha Strategic Advisory Announces Immensity.AI as First Client
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Atucha Strategic Advisory, the consultancy founded by gaming industry veteran Ramiro Atucha, has announced its first official client partnership with Immensity.AI. The data intelligence company is redefining how iGaming operators manage marketing efficiency and player acquisition.
Immensity.AI, originally developed for digital marketing across multiple verticals, has tailored its AI-powered attribution and decision intelligence platform for the iGaming sector. The solution enables operators to calculate true CAC, optimise spend for FTDs, and unlock measurable growth through unified, adaptive analytics. The platform empowers operators to maximize marketing ROI and focus every investment on real, deposit-driven results.
Atucha, co-founder and former CEO of Vibra Gaming and Leander Games, joins Immensity.AI as Board Advisor, guiding its go-to-market strategy and helping align the technology with the realities of regulated gaming markets worldwide.
“Our industry has struggled to calculate true Customer Acquisition Cost and optimise for First-Time Depositors for years – until now,” said Atucha. “Joining the superb team at Immensity.AI comes at a pivotal time for the industry, as these key metrics continue to rise and acquisition margins tighten. Immensity.AI gives operators better visibility, smarter tools, and faster decisions.”
Tim Mathews, Immensity.AI co-founder, added: “Ramiro’s expertise and perspective from inside the iGaming ecosystem are invaluable as we scale this solution globally. His experience guiding companies through growth, regulation, and innovation perfectly complements our vision of turning data into an always-on growth engine.”
The post Atucha Strategic Advisory Announces Immensity.AI as First Client appeared first on European Gaming Industry News.
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EGT Digital Shines at BEGE Expo 2025
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Fresh off its success at SiGMA Central Europe EGT Digital is set to make a strong impression at BEGE Expo 2025, showcasing its award-winning games, enhanced X-Nave platform, and newest iGaming innovations.
Visitors to the EGT Digital booth will experience a full spectrum of entertainment and gaming content – from its 150+ in-house developed slot titles and popular jackpots like Bell Link, Clover Chance, and Gods & Kings Link, to the Aggregator platform, which now provides seamless access to over 13,000 games from 200+ global providers.
A central highlight of the showcase will be the X-Nave Platform – EGT Digital’s all-in-one modular iGaming ecosystem built for speed, scalability, and total control. Integrating Casino, Sportsbook, Payment Gateway, and streamlined compliance support, the platform empowers Оperators to elevate player engagement, deliver personalized user journeys, and accelerate business growth across all channels.
With its recent international accolade and a rapidly expanding global footprint, EGT Digital continues to strengthen its position as a key force in shaping the future of digital gaming.
Visit EGT Digital at stand 2.22 at BEGE Expo 2025 to discover innovation in motion.
The post EGT Digital Shines at BEGE Expo 2025 appeared first on European Gaming Industry News.
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