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PartnerMatrix delivers its affiliate and agent platform technology to B2B partners

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PartnerMatrix delivers its affiliate and agent platform technology to B2B partners
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EveryMatrix’s affiliate and agent system PartnerMatrix enters several B2B partnerships with established turnkey providers seeking to offer affiliate marketing and agent management to B2C brands running on their platforms.

2020 saw PartnerMatrix expand its business into the B2B realm. The brand is becoming the affiliate software of choice for B2B platforms through a handful of selected partnerships with providers such as Digitain, Prisma Gaming, DAOGroup, and Soft2Bet, among others. PartnerMatrix’s B2B partners leverage the technology for their own B2C clients who are looking to launch high-performance affiliate programs.

Build under the vision of one platform to reach millions of players, PartnerMatrix aims to bring casino and sports operators, affiliates, and players closer. 70 new iGaming affiliate programs were successfully launched via PartnerMatrix’s solutions in less than 12 months, breaking PartnerMatrix’s own record set last year.

Levon Nikoghosyan, PartnerMatrix CEO, comments: “Although 2020 was not an easy year for our industry, PartnerMatrix is now stronger than ever. I’m happy to say that today we work with many platform providers in the iGaming space. These partnerships allow us to come and help providers complete their offering by plugging our affiliate and agent software into their PAMs in a quick and operative manner.

“We’re welcoming more B2B collaborations in the future with both established and emerging platform providers who seek to offer a comprehensive product suite to their online casino and betting operators.”

As part of EveryMatrix product suite and turnkey platform solution, PartnerMatrix provides its advanced affiliate and agent platform to over 100 international B2C brands.


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: PartnerMatrix delivers its affiliate and agent platform technology to B2B partners

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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BETMAKERS AND GIG PARTNER TO DELIVER RACING TO GIG’S SPORTSBOOK PLATFORM SPORTX

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BetMakers Technology Group  and Gaming Innovation Group are pleased to announce that they have entered into an agreement to deliver racebook services on GiG’s Sportsbook Platform SportX via integration with BetMakers’ Embedded Racebook Solution.

BetMakers’ Embedded Racebook Solution offers a fast and seamless pathway for licensed operators to offer a full racebook with a comprehensive platform that includes wagering, form, data and embedded video. Despite a rapid deployment timeline, BetMakers’ solution is powerful, offering expert trading and risk management, a wealth of racing content from across the globe, and robust reporting, brand and promotion engines.

Andrew Cochrane, CBO at Gaming Innovation Group, said, “This agreement reinforces our dedication to providing our partners with extensive event coverage and a best-in-class sports betting solution. The continual enhancement and innovation of our Sportsbook highlight SportX’s exponential growth potential, guaranteeing a feature packed, industry-leading offer that is focused on driving increased functionality, productivity and growth. We are delighted to offer the BetMakers Embedded Racebook Solution as part of SportX to our partners.”

Jake Henson, CEO of BetMakers Technology Group, said, “BetMakers is excited to partner with GiG to deliver racing on their state-of-the-art platform. GiG’s SportX Sportsbook Platform delivers an exceptional user experience and BetMakers’ Embedded Racebook Solution will fit seamlessly within that environment, providing a comprehensive and highly professional suite of services that will enhance the experience of their end users and provide valuable services to their operator partners. We are delighted to work closely with GiG to help grow demand for horseracing on their platform and further contribute to the health and welfare of the global racing industry.”

The post BETMAKERS AND GIG PARTNER TO DELIVER RACING TO GIG’S SPORTSBOOK PLATFORM SPORTX appeared first on European Gaming Industry News.

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SPOTLIGHT SPORTS GROUP ANNOUNCES SPONSORSHIP AGREEMENT BETWEEN RACING POST AND AK BETS FOR THE SWEET SPOT

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Spotlight Sports Group, a world-leading technology, content and media company specialising in sports betting, has today announced a partnership with AK Bets that will see the bookmaker become the title sponsor of the Racing Post’s acclaimed golf betting show The Sweet Spot, featuring revered golf tipster Steve Palmer and host Jack Reeve.

The Sweet Spot will be distributed every Tuesday with the dynamic duo of the Racing Post’s esteemed host Jack Reeve and renowned golf tipster Steve Palmer bringing their unrivalled expertise and engaging discussions to the fore with these unmissable weekly shows.

Additionally, viewers can look forward to four special edition episodes coinciding with each of the prestigious golf Majors, featuring exclusive live watchalong sessions of the thrilling final days of The Masters, PGA Championship, US Open and The Open.

Of the new deal, Spotlight Sports Group’s Head of Media Sales Damian Mears said: “The Sweet Spot has established itself as one of our most popular weekly shows and Steve’s insight and expertise is widely regarded as the leading content and opinion for golf sports bettors. We’re excited to partner with AK Bets and continue to grow our reach and engage with a valued audience in both the UK and Ireland.”

Discussing the partnership, Anthony Kaminskas, founder of AK Bets, said: “I have been an avid listener of The Sweet Spot for a number of years and I’m delighted AK Bets is now sponsoring the podcast. I’m particularly excited AK Bets are going to be involved with watchalongs for the four Majors and feel like that’s a format we, along with Jack and Steve, can have fun with while creating engaging content for the show’s followers. Golf is a sport we’re keen to attack at AK Bets and this partnership with The Sweet Spot fits perfectly with our aspirations to be the go-to bookmaker for golf bettors.”

The Sweet Spot can be viewed across the Racing Post YouTube channel and AK Bet’s social and sportsbook channels for detailed analysis of the week’s upcoming golfing action starting on Tuesday, April 9, 2024 for The Masters at Augusta.

The post SPOTLIGHT SPORTS GROUP ANNOUNCES SPONSORSHIP AGREEMENT BETWEEN RACING POST AND AK BETS FOR THE SWEET SPOT appeared first on European Gaming Industry News.

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BTG’s Fireworks Megaways™ to Light up Evolution Network This March

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Rockets soar and pop like glitter bombs, Catherine wheels fizz to the music triggering explosive chain reactions, roman candles spit fire. It can only be the pyrotechnic dream that is Fireworks Megaways™ , the new slot from Big Time Gaming (BTG) that will ignite the Evolution Network on March 27.

With 117,649 ways to win and combustible cascading symbols with every spin, this is a game that will have you “Oooh-ing,” not to mention “aaah-ing,” with delight.

Thanks to the Firework Wild Bonus, every spin and every reaction brings a burst of excitement when one of the four Extra Reel positions ignites at random to unleash a dazzling light display. When a purple, red, blue, or green Firework lands in the lit position, it magically transforms into a Wild symbol for the chance of a big win.

During Free Spins, the unlimited win multiplier increases with every Firework Wild Bonus triggered, creating more awe-inspiring explosions of colour. Every Free Spin and reaction will ignite two of the four Extra Reel positions, doubling your chances of triggering the Firework Wild Bonus.

But the excitement doesn’t stop there. Use Win Exchange™ to convert your big wins into 12 Free Spins. Alternatively, dive straight into the heart-pounding Free Spins action with Bonus Buy for 100x stake and let the fireworks commence. Experience the exhilaration of a staggering 150,335x maximum exposure coupled with an impressive RTP of 96.44% – a gaming delight that promises to captivate and delight players at every turn.

Nik Robinson, BTG CEO, said: “Fireworks Megaways™ is a thrilling spectacle of colour and sound designed to elevate engagement levels to the max. Beyond its visually stunning display, this slot introduces the exciting Firework Wild Bonus, setting a new standard for thrilling features. With Fireworks Megaways™, it’s not just about playing a game; it’s about immersing yourself in an extraordinary spectacle of excitement, innovation and gaming adventure like no other.

Nicholas Peters, Chief Business Development Officer for Europe at Evolution said: “This game is an audio-visual delight that will captivate players. BTG has a knack for pushing the boundaries and reimagining what a slot can be, and this time around they’ve turned a humble slot game into a glorious fireworks display.”

The post BTG’s Fireworks Megaways™ to Light up Evolution Network This March appeared first on European Gaming Industry News.

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