Connect with us

728x90 banner available here

Latest News

UKGC Publishes New Rules to Clean Up Malpractices in VIP Customer Management

Published

on

UKGC Publishes New Rules to Clean Up Malpractices in VIP Customer Management
UKGC Publishes New Rules to Clean Up Malpractices in VIP Customer ManagementReading Time: < 1 minute

 

The UK Gambling Commission (UKGC) has published strict new guidance for operators in order to clean up the malpractices in VIP customer management.

The Commission identified VIP schemes as an area for change and challenged the industry to clean up its act earlier this year, pushing them to work together to address the issue through an industry code of conduct.

Following an extensive consultation, all operators will now need to follow new guidance on these schemes which see “high value” consumers provided with tailored bonuses, gifts, hospitality and preferential service from an operator designed to maintain or increase their custom.

Neil McArthur, chief executive of UKGC, said: “We have introduced these new rules to stamp out malpractice in the management of ‘VIP’ customers and to make gambling safer. Our enforcement work has identified too many cases of misconduct in the management of VIP schemes and this is the last chance for operators to show they can operate such schemes appropriately.

“We understand that the number of customers signed up to ‘VIP’ schemes has already reduced by 70% since we challenged the industry to get its house in order, last year. Whilst that is a sign of the positive impact our innovative approach to collaborative working can have, these new rules are designed to ensure progress continues to be made to protect vulnerable customers.

“Operators can be in no doubt about our expectations. If significant improvements are not made, we will have no choice but to take further action and ban such schemes. These new rules are part of the Commission’s comprehensive programme of tougher enforcement and compliance activity which has also seen the introduction strengthened protections around online age and ID verification, improved customer interaction practices, and the banning of gambling on credit cards.”


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: UKGC Publishes New Rules to Clean Up Malpractices in VIP Customer Management

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

Latest News

7Stars Partners Presents OnlySpins: A First-of-Its-Kind Casino With Advanced Gamification and Exclusive Playful Content

Published

on

7Stars Partners is proud to announce the launch of OnlySpinsa first-of-its-kind casino brand that redefines the gaming experience, where fantasy meets interactive storytelling.

A Unique Concept That Goes Beyond Traditional Play

OnlySpins is a fully gamified environment where players interact with real models, unlock exclusive moments, and progress through personalised storylines on a paradise island. Each location introduces a stunning model with her own character, photos, and videos — turning every journey into an immersive and rewarding experience.

Engagement Through Gamification

The core of the experience is the OnlySpins Slot Machine, where players use Energy to spin and trigger outcomes such as OnlyBucks, story progression, or mini-games. These mini-games add variety and chance-based excitement, rewarding players with additional currency, Collection Cards, and progress boosts.

Players can spend OnlyBucks to send gifts and go on dates with the models, unlocking exclusive real content and progressing the Affection Meter. Each interaction deepens the storyline and provides tangible casino rewards such as bonus money, free spins, or real cash. Completing collections of Cards tied to each model unlocks special videos and further rewards — ensuring ongoing engagement and motivation to continue playing.

Interactive Intimacy That Retains Players

What truly sets OnlySpins apart is its layer of real-time live chat with models. Players can subscribe to chat directly with real models, receiving personalized messages, photos, and videos. This creates a strong sense of exclusivity and intimacy, driving repeat engagement and loyalty beyond standard bonus mechanics.

Benefits for Partners

For affiliates and partners, OnlySpins represents a powerful new revenue opportunity:

  • Proven Conversion: The combination of slots, gamification, and exclusive-to-you content keeps players engaged and coming back for more fun.
  • Retention Beyond Bonuses: Story-driven progression, collections, and interactive chat extend player lifetime value.
  • Premium Brand Positioning: With stylish visuals and real model-driven storytelling, OnlySpins differentiates itself from all competitors.
  • Global Scalability: Mobile-first design, multilingual support, and flexible payments allow rapid expansion across GEOs.

OnlySpins is built to convert, retain, and scale,” said Krystal Tsiattalos, Head of Affiliates at 7Stars Partners. “It’s so much more than just a casino. This unique platform combines iGaming mechanics with exciting interactive entertainment, delivering measurable results for our partners. We believe this is the future of engagement in online gaming.”

About 7Stars Partners

7Stars Partners is a leader in the global iGaming affiliate industry, promoting innovative brands that merge entertainment, technology, and exceptional player experiences. With a growing portfolio of successful brands, the company continues to set new standards in retention, conversion, and partner growth.

OnlySpins is now live.

Partners can connect with the team today to learn how this groundbreaking brand can unlock new revenue opportunities.

Continue Reading

Latest News

Wazdan ready to exhibit as gain-focused partner and exhibitor at SiGMA Central Europe

Published

on

Reading Time: 2 minutes

Wazdan, the leading gain-focused developer, is ready to make its mark at the upcoming SiGMA Central Europe summit in Rome, taking place from 4th to 6th November at the Fiera Roma.

Italy represents one of Europe’s largest untapped online gambling markets, with total gambling revenue currently standing at an estimated €16 billion. Currently, only 25% of the market operates online, leaving €12 billion in offline revenue waiting to be unlocked.

Situated at stand 4040, Wazdan will be on hand to showcase the company’s Online gaining formula, featuring its captivating portfolio with over 250 certified games translated in more than 30 languages across 25 regulated markets.

Attendees will have the chance to experience the highly anticipated Mighty Wild: Gorilla release, while the recently launched Cash Grotto, 16 Coins x5000 and Mighty Crown: Legacy of Mars will also be on show, with all experiencing impressive early performances with the studio’s operator partners globally.

Turning attention to Wazdan’s industry-renowned network promotions, those in Rome will also benefit from invaluable insight into the upcoming multi-stage €6,000,000 Network Promotion, which has been built to secure long-term player retention rates during the busy festive period.

Beyond the product showcasing and prize giveaways, Wazdan views the summit as a key opportunity to strengthen regional partnerships and deepen its engagement with Italy’s thriving iGaming sector.

The event’s prominence on the global industry calendar makes it a natural fit for Wazdan’s ambitions to lead the way in compelling slot innovation and partner-focused growth.

Andrzej Hyla, Chief Commercial Officer at Wazdan, said: “SiGMA Central Europe is a fantastic opportunity to connect with partners and share how our Online gaining formula continues to drive measurable growth.

“We are delighted to be acting as a partner throughout the three-day summit, and look forward to shedding light on how our powerful game mechanics and retention tools can help partners accelerate their success in this dynamic market.”

The post Wazdan ready to exhibit as gain-focused partner and exhibitor at SiGMA Central Europe appeared first on European Gaming Industry News.

Continue Reading

Latest News

Push Gaming doubles the Halloween thrills with Tarot Treasures and Tricky Treats

Published

on

Reading Time: 2 minutes

B2B gaming supplier Push Gaming is set to deliver twice the thrills this Halloween with the release of two new seasonal titles, Tarot Treasures and Tricky Treats.

Both games highlight the recent launch of Push Gaming’s new product segmentation. Push Action delivers titles with enhanced layers of mechanics and player interaction, a category which Tarot Treasures proudly joins.

Meanwhile, Push Originals showcase the studio’s signature creative approach and innovative spirit, with Tricky Treats leading the way in this fresh line-up.

Tarot Treasures shuffles its diabolical deck in a spellbinding world where mysticism meets the proven success of the Push Ways mechanic.

Following the acclaim of Big Bite Push Ways, the feature receives a supernatural twist just in time for Halloween.

The introduction of cascade trails adds a fresh layer of gameplay, with enhanced dynamics during free spins. Players will also discover how hot zones and cascade trails combine to create electrifying experiences that offer both variety and excitement.

A week later, on October 22nd, Tricky Treats takes Halloween to the sweeter side, offering players a colourful cast of candy characters and a unique cluster wins mechanic.

Its innovative sticky wilds increase their multiplier with every win, while features such as Push Bet, which guarantees wilds, and the bonus buy option allow players to tailor their strategies to their own play style.

Added layers of thrill come from instant prize multiplier symbols and wild multiplier symbols, which boost all wilds and prizes on screen for explosive payout potential.

George Fil, Director of Product Strategy at Push Gaming, said: “With Halloween on the horizon, we wanted to give players two very different—but equally exhilarating—seasonal experiences. Tarot Treasures takes the Push Ways mechanic in a supernatural direction.

Tricky Treats, on the other hand, leans into the fun of the season with brilliantly designed candy characters and cluster wins that keep the action flowing.

“Together, both releases show how we’re pushing variety and innovation across themes, mechanics and volatility to deliver Halloween content players will love.”

The post Push Gaming doubles the Halloween thrills with Tarot Treasures and Tricky Treats appeared first on European Gaming Industry News.

Continue Reading

Trending

EEGaming.org is part of HIPTHER, parent brand of various prominent news outlets and international conferences. These platforms and events span a wide range of industries, including Entertainment, Technology, Gaming and Gambling, Blockchain, Artificial Intelligence, Fintech, Quantum Technology, Legal Cannabis, Health and Lifestyle, VR/AR, eSports, and several others. This indicates that EEGaming.org is part of a larger network that focuses on a diverse array of sectors, particularly those related to cutting-edge technology and modern lifestyle trends.

Contact us: [email protected]

Editorial / PR Submissions: [email protected]

Copyright © 2015 - 2025 HIPTHER. All Rights Reserved. Registered in Romania under Proshirt SRL, Company number: 2134306, EU VAT ID: RO21343605. Office address: Blvd. 1 Decembrie 1918 nr.5, Targu Mures, Romania

We are constantly showing banners about important news regarding events and product launches. Please turn AdBlock off in order to see these areas.