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Fantasy football platform Sorare officially launches out of Beta in the UK as Paris-Saint Germain joins the platform
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Paris Saint-Germain, the 2020 Champions League Finalist, and Sorare, the global fantasy football game, has signed a partnership to create digital collectibles of PSG players making it the 100th club to join Sorare
The UK ranks 5th in terms of total number of Sorare users, and number one in terms of total time spent on the platform per user, a reflection of the country’s appetite for Fantasy Football
The announcement comes as a first step in Sorare’s ambitious plans to partner with leading football teams and clubs in the UK, as its revenue increased twentyfold in the last 12 months
As part of this partnership with PSG, Sorare will gain the rights for ‘legendary players’ from 2013, including David Beckham
Paris, September 29th, 2020- Global Fantasy Football platform Sorare announces today that it officially launches in the UK, paving the way for significant partnerships with UK-based football teams
and clubs. Additionally, starting today and following PSG’s partnership with Sorare, collectors and gamers in the United Kingdom and elsewhere will now be able to freely buy, sell, and play with limited edition digital player cards of PSG players such as Neymar and Kylian Mbappé. This also includes historic players from 2013 such as David Beckham. Since its launch in early 2019, the platform has grown an average of 52% month on month, and today counts over 40.000 users worldwide.
Through organic growth alone, the UK has quietly grown into Sorare’s 5th largest market in terms of user base, sustained by a 70% month on month user growth in the country. The UK is also ranked the number one market as far as time spent on the platform, with an average of 1h25 mins per day per user. Sorare’s organic growth in the UK is a reflection of the country’s appetite for Fantasy Football, with Fantasy Premier League reaching close to 8million users, and more than doubling in the last 4 years. Today’s launch comes in response to the significant user demand from the market, and serves as an additional step in consolidating Sorare’s plans to secure partnerships with leading teams and clubs in the UK.
Nicolas Julia, CEO at Sorare, said: “We are delighted to officially launch in the UK today, getting Sorare one step closer to closing game changing partnerships with major teams and clubs in the country. The European Fantasy Football market was estimated at close to USD 900M per annum1 in 2018, and expected to double in the next five years. Expanding into more European markets early on in our growth is a strategic step for Sorare both in terms of market acquisition and brand recognition with users, football teams, and investors alike. With the inclusion of PSG to the platform, football fans in the UK and elsewhere will be able to leverage their football knowledge to play as a strategic manager and compete for rewards with skin in the game. PSG fans will be able to join the economy of their passions in a way that wasn’t possible before Sorare’s global fantasy football.“
The company is using blockchain technology to create digital scarcity and establish who owns the digital card of a player at any given time. It creates a new level of trust and freedom for collectors. The cards are more than just collectibles: they are useful in Sorare’s global fantasy football game to compete every weekend and fight for the best rewards.
Paris Saint-Germain is embracing Sorare’s vision to become the go-to fantasy game to increase the enjoyment of live football. PSG fans will be able to play with their favorite footballers by using their cards in their team. The score of the player card will depend on the performance of the player in real-life, would it be a Ligue 1 game or a Champions League game.
Andre Schurrle, early investor in Sorare, said: “Today’s UK launch is a major milestone for Sorare. Anyone remotely interested in football knows that the UK is home to some of the best teams and players in the world. I can’t wait to see Sorare announce UK Premier League teams and players in the coming months. Additionally, the inclusion of Paris Saint-Germain on the platform, a top division team in French and international football, is huge news for Sorare’s user base. As Sorare players know, the game is based on the real life performance of players, and from today, anyone on Sorare can purchase or trade cards from an outstanding team including world famous players such as Mbappe, Neymar and more. I stand behind Sorare’s mission to become the go-to platform for Fantasy Football and today’s announcement is yet another proof that the company is well positioned to execute on its objective.”
PSG is joining 99 other football clubs from Europe, the United States, and Asia have partnered with Sorare to issue officially digital player cards, amongst them Juventus and Atletico de Madrid. Through these partnerships, Sorare is able to create the first truly global fantasy football experience. Fantasy players can create a lineup with a Ligue 1 midfielder such as Neymar, a Serie A striker such as Cristiano Ronaldo, a La Liga goalkeeper such as Jan Oblak and a Bundesliga defender such as Sven Bender.
The game was launched in March 2019 by two experienced entrepreneurs, Nicolas Julia and Adrien Montfort, that saw the potential of blockchain technology to create a new category in the sports gaming industry. Sorare has generated USD 1.5 million of revenues from the sale of cards across 60 countries in just over 12 months. It is ranked as the blockchain game with the most volume according to nonfungible.
Fabien Allegre, Merchandising and Paris Saint-Germain Brand Diversification, explains: “Paris Saint-Germain is the new generation club. We are driven by our values of competitiveness. At the forefront of innovation, we are always looking ahead, looking to the future, to offer our fans new experiences. To constantly improve them, and to offer better coverage for our brand, Sorare will enable us to reach out to new, young communities, especially in Asia and America. We are proud of this new collaboration”.
See all licensed clubs on Sorare here.
Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Fantasy football platform Sorare officially launches out of Beta in the UK as Paris-Saint Germain joins the platform
Reading Time: 2 minutes
ELA Games beckons players to step into a shadowy realm of sorcery and mystery with its newest release: Witches’ Book
Bathe in the magic as a powerful coven of three witches conjures their spells across the reels, revealing mysterious rewards and surprises. Each spin is a step toward ultimate strength, where massive riches and bubbling magic await.
The Power of the Book
In the Witches’ Book, magic shimmers in every spin. Players aim to collect enchanted pages and experience the power of each witch’s most mythical spells.
Once players gather enough enchanted pages, they complete the spellbook and choose their witch and symbol to unlock the magical Free Spins. As the witches’ power grows, every symbol has the chance to transform into a Jackpot, turning ordinary spins into powerful, enriching moments.
A medium volatility level and 94.9% RTP ensure that wins are frequent even on the base game. Additionally, multiple surprise features can arise and spread across the 5×3 reel format, making each spin a potion of excitement.
ELA Games’ Magical Touch
Witches’ Book is an enchanting embodiment of ELA Games’ philosophy regarding creative innovation and a focus on engaging gaming experiences. The games’ animations, sound design, and dynamic mechanics blend to create an atmospheric game that will have players a part of the incantation.
Marharyta Yerina, ELA Games’ Managing Director, commented on the release, “With Witches’ Book, our goal was to create a title that emphasises the visually-rich aesthetics that embody the atmosphere of the brooding festive season. Every feature and design element was meticulously crafted to keep players engaged and deliver value for our partners. Witches’ Book is an example of our development approach: leverage creativity to entertain players while driving meaningful performance results for operators.”
Discover Enchanting Riches Now
Players can dive into the mysterious world of magic and spells today, with powerful gameplay and immersive experiences.
Finish your incantation and cast a powerful, lucrative spell today.
The post ELA Games Casts Its Latest Spell with Witches’ Book appeared first on European Gaming Industry News.
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Lisbon’s streets set the pace for Season 2 of GR8 Tech’s Bet It Drives — the drive-time podcast where iGaming’s most interesting voices speak freely, in motion. Hosted by Yevhen Krazhan, Chief Sales Officer at GR8 Tech, each episode captures raw insight, candid stories, and the kind of energy you can only find on the road.
Episode 2 puts the spotlight on Tiago Pereira, Head of Portugal at LeBull.pt, the executive who helped turn a logo and a bull into one of the fastest-growing brands in Portugal’s regulated iGaming market. With more than 20 years in sports betting, affiliates, and casino operations at Placard.pt, Betano.pt, bet.pt, and Sportingbet, Tiago has led market entries, compliance frameworks, sponsorships, and full-funnel digital growth.
During the ride, Tiago opens up about:
- How he found his path and his journey from architecture and computer science to marketing.
- The history of LeBull.
- Portugal vs. Brazil: same language, different mindset: why copy-paste doesn’t work and true localization is key.
- The idea behind the LeBull Night Show, a weekly late-night comedy event.
- His failed marketing project.
- Trusting younger generations.
- His previous approach to marketing when he joined Betano in 2017.
- Why the Portuguese sports betting market relies on the casino vertical.
- The next chapter for affiliation.
- Network or Not Work: mascots, localization, and keeping support teams local.
- A small personal detail that’s still quietly visible online for those who know where to look.
- His Champion Rule: move forward with an “I need to get this done” mindset. Whatever happens, don’t stop. Stay consistent, keep moving forward, and the results will follow.
“Tiago showed us how to win a new market with discipline, curiosity, and the courage to keep moving forward,” said Krazhan.
Watch or listen to Season 2, Episode 2 with Tiago Pereira on:
Bet It Drives Season 2 kicked off with Rasmus Sojmark and keeps the pace with upcoming episodes featuring Kyrylo Korobka and Kelly Kehn. Buckle up. Lisbon’s just getting started.
The next chapter of iGaming belongs to those who play smart and play bold. Meet GR8 Tech at booth 5028-2 during SiGMA Central Europe 2025 in Rome, November 3–6, and discover the Heavyweight Rulebook built for operators ready to scale, localize, and win.
The post GR8 Tech’s Bet It Drives Hits the Portuguese Fast Lane with Tiago Pereira of LeBull.pt appeared first on European Gaming Industry News.
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The Gaming in Germany Conference, which will take place November 11 in Berlin, has added several new speakers to its already impressive agenda.
Sebastian Buchholz, Head of Licensing and Market Supervision, Gemeinsame Glücksspielbehörde der Länder (GGL), will deliver the event’s keynote address.
The operator’s perspective will be well represented at this year’s Gaming in Germany Conference, with Christian Heins, Director iGaming Tipico; Alex Green, Vice President – Games, ZEAL Network; and Ewout Keuleers, former General Counsel, Kindred Group all confirmed to make an appearance at our event.
Naturally, attendees will also hear from both German and European trade associations, with Dr. Dirk Quermann, President, Deutscher Online Casinoverband (DOCV); Mathias Dahms, President, Deutscher Sportwettenverband (DSWV); and Maarten Haijer, Secretary General of the European Gaming and Betting Association (EGBA) contributing.
Willem van Oort, founder of Gaming in Germany commented: “I am extremely pleased with this year’s speaker lineup. I think it speaks of the relevance of our event, and especially the key topics that we are highlighting this year: the threat of the black market and the evaluation of the 2021 State Gambling Treaty. I see that licensed operators are highly committed to making the German iGaming market more sustainable and competitive and I am very happy that we are trusted to play a role in promoting fruitful discussion and debate on these topics.”
“As the event takes place while the evaluation of the 2021 State Gambling Treaty is ongoing, this is certainly the time to be part of the conversation,” van Oort added.
Breakout program and networking opportunities
In addition to its main program, the Gaming in Germany Conference will also feature several highly practical breakout sessions on data compliance, game certification, RG, live casino, eSports, and much more.
The full agenda, including breakout program, is available here.
In addition to a loaded program, the Gaming in Germany Conference also offers plenty of networking opportunities during pre-conference dinner, coffee breaks, lunch, and concluding networking drinks.
Practical information
The 2025 Gaming in Germany Conference takes place Tuesday, November 11, 2025, at the DoubleTree Hilton Ku’damm in Berlin – just 100 meters from the magnificent Kurfürstendamm.
The post Gaming in Germany Conference confirms new speakers, breakout program appeared first on European Gaming Industry News.
ELA Games Casts Its Latest Spell with Witches’ Book
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