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German games market grows by 27 per cent in the first six months of 2020

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German games market grows by 27 per cent in the first six months of 2020
German games market grows by 27 per cent in the first six months of 2020Reading Time: 3 minutes

 

As a result of the COVID-19 pandemic, the first few months of this year not only broke records in terms of player numbers on many platforms; the games market also grew significantly during this period. Games and games hardware generated 3.7 billion euros in total revenue during the first half of 2020 in Germany: a 27 per cent increase, as announced today by game – the German Games Industry Association based on data collected by GfK and App Annie. Revenue from in-game purchases rose particularly sharply. In the first half of 2019, these purchases accounted for approximately 1.1 billion euros in revenue, whilst in the first six months of this year, that figure grew to nearly 1.5 billion euros – a 35 per cent increase. In-game purchases include both small charges – to better equip one’s game character, for example – and more expensive content like whole additional campaigns and season passes.

‘Particularly at the height of the COVID-19 pandemic, when countless contact restrictions were in place, games helped millions of people by keeping them entertained, allowing them to travel through virtual worlds when holidays were cancelled and keeping them in touch with friends and family,’ says Felix Falk, Managing Director of game. ‘This strong interest in games is now reflected in a spike in revenue – an exceptionally sharp spike, even for the German games market, which has already been experiencing rapid growth in recent years. It’s also notable that many people have opted to purchase gaming hardware, although revenue in this area typically tends to decline before the launch of a new generation of consoles. All these factors highlight just how important games really are – and not just during the COVID-19 pandemic.’

Games hardware in high demand
As part of the strong growth in the overall market, revenue from games hardware also increased drastically during the first six months of the year. Whilst in the first half of 2019 gaming PCs, games consoles and peripherals generated approximately 1.1 billion euros of revenue, that figure rose to 1.3 billion euros during the same period of this year. This equates to an increase of 21 per cent. And all four sectors of the market grew. Revenue from peripherals for gaming PCs increased particularly significantly; this includes input devices for gaming such as special mice and keyboards, monitors and graphics cards specially tailored to gamers, and virtual reality headsets.

Games help people get through the coronavirus crisis
In the lead-up to this year’s gamescom, game published representative survey data on the playing behaviour of Germans during the coronavirus crisis. The data showed that around one third (35 per cent) of players said they had played more than usual during the COVID-19 pandemic; about one quarter (27 per cent) had played more frequently than usual with family or friends. Overall, more than one quarter (28 per cent) of players said that games have helped them to get through the pandemic better.

About the market data
The market data is based on statistics compiled by the GfK Consumer Panel and App Annie. The methods used by GfK to collect data on Germany’s digital games market are unique in terms of both their quality and their global use. They include an ongoing survey of 25,000 consumers who are representative of the German population as a whole regarding their digital game purchasing and usage habits, as well as a retail panel. The data collection methods provide a unique insight into the German market for computer and video games.

The survey data used is based on an online survey by YouGov Deutschland GmbH in which 2,027 persons participated between 27 July and 1 August 2020. The results were weighted and are representative of the German population aged 16 and older.

game – the German Games Industry Association
We are the association of the German games industry. Our members include developers, publishers and many other games industry actors such as esports event organisers, educational establishments and service providers. As a joint organiser of gamescom, we are responsible for the world’s biggest event for computer and video games. We are an expert partner for media and for political and social institutions, and answer questions relating to market development, games culture and media literacy. Our mission is to make Germany the best games location.


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: German games market grows by 27 per cent in the first six months of 2020

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Bety Casino Launches New Premium Platform with Trusted Licensing, Instant Crypto Withdrawals, and Elite Gaming

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Bety Casino, owned and operated by Platinum Technology NV, officially launches its new crypto gambling platform Bety.com. It is offering players 10,000+ titles, several unique in-house games, and instant withdrawals via cryptocurrencies. The platform also operates under the license and regulation of the Curacao Gaming Control Board (GCB) to ensure players globally enjoy gambling in a secure and fair environment.

The majority of the game titles provided by Bety Casino are sourced from leading suppliers like Pragmatic Play, BGaming, Red Tiger, and Microgaming. With so much focus on responsible gaming, security, player entertainment, and satisfaction, Bety aims to redefine the online crypto gaming industry.

‘’Our vision for Bety Casino was basically to develop a crypto casino where every gamer or bettor feels safe, entertained, and fully in control of their funds.’’. Said a Bety chief executive Durrant Nagra. ‘’Our partnership with reliable software providers is really an assurance of an elite gaming experience. With over 10,000+ titles in our library that include online slots, table games, live dealers, and in-house games, every gamer will enjoy our selection.

‘’At Bety, we believe in creating a safe and enjoyable environment for all our players. We highly promote responsible gaming practices by offering features and/or tools that will help our gamers stay in control. Some of our responsible gambling resources include self-exclusion and setting deposit limits. Besides, our support team is well-trained to assist any player who might need help managing their gaming habits.’’ He added.

Both casual and high rollers can potentially enjoy one of the most competitive welcome bonuses of 280% up to €12,000 (or equivalent value in crypto) plus 150 free spins upon signing. Gamers can also enjoy regular promotions, tournaments, and lotteries. The platform also processes payout requests instantly via more than 10 popular cryptocurrencies like BTC, ETH, LTC, DOGE, USDT, and BNB.

‘’From the time players register to the moment they want to withdraw their winnings, we have ensured that every step is simple, fast, and rewarding.’’ Continued Bety chief executive, Durrant Nagra. ‘’The overwhelmingly positive feedback from our members is a clear indication that crypto gambling can be a truly premium experience.’’ Bety team.

Bety Casino has set out to be a game changer amongst other crypto casinos, a platform with exceptional value for users and players. From its notable features like its no KYC policy and fast transactions to its curated premium game library and rewarding bonus system, Bety delivers on key expectations for today’s crypto gamblers, combining variety, speed, and security in one platform.

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Bety is a globally leading cryptocurrency gaming and betting platform offering an elite casino and sports betting experience. The platform leverages blockchain technology to ensure transparent, secure, and efficient transactions. Supporting 10+ cryptocurrencies, Bety allows players to make instant transactions with no hidden fees or delays.

Users can follow Bety platforms to stay tuned:

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The post Bety Casino Launches New Premium Platform with Trusted Licensing, Instant Crypto Withdrawals, and Elite Gaming appeared first on European Gaming Industry News.

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Esports Charts Becomes Official Viewership Analytics Partner of StarLadder Budapest Major 2025

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Esports Charts, the leading esports viewership analytics provider, has partnered with StarLadder, a pioneering tournament organiser. The Budapest Major 2025 marks a highly anticipated comeback for StarLadder, as it is their first Counter-Strike Major since 2019 and a significant return to the top-tier esports arena.

As the official analytics partner of the StarLadder Budapest Major 2025, Esports Charts will provide comprehensive, real-time audience data and insights throughout the event. This will empower organisers, teams, sponsors and fans with unparalleled transparency and a deeper understanding of the tournament’s global reach.

Artyom Odintsov, Co-founder and CEO of Esports Charts, said: “We are thrilled and proud to provide viewership analytics for StarLadder for the Budapest Major 2025. Since both Esports Charts and StarLadder are Ukraine-born companies, we share similar values and deal with similar challenges, which brings us even closer.

“It’s genuinely exciting to follow how viewership will develop at this Major. But knowing the expertise, drive, and passion that the organizers are bringing, I have no doubt we’ll witness some incredible things happen in Budapest.

“Esports Charts has always been driven by a mission to provide the esports community with accurate, actionable data, and we look forward to showcasing the impact and audience engagement of this world-class event.”

StarLadder has been a driving force in global esports for almost 15 years now, since hosting its first tournaments in 2011. Renowned for its innovation and reliability, the company has organised some of the industry’s most iconic events. These include the StarLadder Berlin Major 2019, which accumulated over 44 million hours watched and remains in the top 10 CS events by this metric, and the legendary StarSeries tournaments which started back in 2012.

Viacheslav Shcherbakov, Sales and Partnerships at StarLadder, said: “We’ve been working with Esports Charts since their founding and have always valued their professionalism and integrity. In a market where reliable data is essential, Esports Charts provides honest, transparent numbers, exactly the kind of insights sponsors and stakeholders rely on when assessing the potential reach of a World Championship event.

“We’re confident that this partnership will result in a high-quality analysis of our tournament’s performance and the audience data we’ll report to our partners. It’s a collaboration built on trust, shared values, and a deep understanding of what it takes to elevate esports to the next level.”

The Starladder Budapest Major 2025 will be held from November 24 to December 14 in Budapest, Hungary. The event will bring together the world’s top 32 Counter-Strike 2 teams to compete for a $1.25 million prize pool and one of the most prestigious titles in esports.

The post Esports Charts Becomes Official Viewership Analytics Partner of StarLadder Budapest Major 2025 appeared first on European Gaming Industry News.

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Superbet Becomes New Main Sponsor of Jagiellonia Białystok

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Superbet has become the new main sponsor of Jagiellonia Białystok. The logo of one of Poland’s leading bookmakers will appear on the front of the Podlasie team’s match jerseys. This is the fourth Ekstraklasa club, alongside Lech Poznań, Górnik Zabrze and GKS Katowice, to join the bookmaker’s extensive sponsorship portfolio.

The new partnership is more than just a logo on a jersey – the collaboration between Jagiellonia and Superbet is intended to have a particularly fan-focused nature. The brand is announcing numerous dedicated campaigns, events and surprises aimed at fans of the yellow and reds. The first of these has already launched with the announcement of the partnership – and will undoubtedly delight anyone planning to purchase the new jersey.

Superbet will pay a 100 PLN bonus towards the purchase of an official Jagiellonia match jersey. A total of 1920 jerseys will be available as part of the promotion – a number symbolically related to the year the club was founded. The promotion is valid both in-store and online and is open to all Superbet app users.

“When making a purchase in a stationary store, all you need to do is show the installed application, and for online customers, verification will take place via the email address: [email protected], to which you can simply send a short message, and in response, fans will receive a unique code entitling them to purchase a T-shirt at a discount,” explains Bartosz Malaka, Head of Marketing & Sponsoring at Superbet.

However, this is not the end of surprises for fans of the Białystok club, because if they register using the special code “JAGA,” they will also receive a welcome bonus.

“Jagiellonia fits perfectly into our sponsorship strategy – it’s a club with ambition, a strong identity, and enormous potential that combines modernity with local character. W’’re thrilled to be embarking on this journey together. Our logo will now appear on the fronts of the jerseys of four Ekstraklasa clubs, confirming our continued leadership in sports sponsorship,” said Łukasz Seweryniak, General Manager of Superbet Polska.

“Jaga is the perfect partner for us – with a great history and a huge, loyal community of fans who live and breathe this club every day. With them in mind, we’re preparing a whole package of activations, surprises, and events designed to build even stronger bonds. We want to show that just as Jaga is a super club, Superbet is a super sponsor,” Malaka said.

“I am extremely proud and happy to have entered into a partnership with such a renowned and recognizable brand as Superbet. I would like to emphasize that this is the highest-ever sponsorship agreement in the club’s history, which further underscores the importance of this partnership. I believe the word ‘partnership’ is key in the context of our agreement. I am most pleased that we are not just gaining a sponsor, but a true partner with whom we will achieve great things together,” said Ziemowit Deptuła, President of the Management Board of Jagiellonia Białystok SSA.

The partnership with Superbet is another important step in Jagiellonia’s development – not only in terms of sporting activities, but also in terms of modern marketing and fan engagement. Both parties emphasize that this will be a collaboration based on genuine commitment and closeness to fans.

The post Superbet Becomes New Main Sponsor of Jagiellonia Białystok appeared first on European Gaming Industry News.

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