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Trading Blows: Cloudbet’s expert take on the rebounding NBA season

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As the NBA goes back to work – and hopes for no more Bubble trouble – the trading team at Cloudbet, the leading crypto sportsbook and casino, breaks down the latest market movers, telling you who’s hot and who’s not in the Disney World Laboratory.   

  1. League leaders reassert their claims over the championship: While they both dropped a game apiece during the scrimmages, the Milwaukee Bucks and Los Angeles Lakers showed enough to firm up their respective chances to take the Larry O’Brien Championship Trophy home.
    1. The long layoff has benefited teams with older or injured star players: For the Lakers, the hiatus allowed Lebron James to give his 35-year-old body a solid rest. The last time he did so, for the All-Star break in February, James then went on a tear to lead his team on a 7-2 run. He certainly bounced back in style during Thursday’s thrilling nightcap win.
    2. For the Bucks, Giannis Antetokounmpo – a clear favourite this season to win his second-straight Most Valuable Player award – was able to rest a sprained knee sustained in a March game against the Lakers.
    3. Both teams come to the restart refreshed and recharged. The Lakers are favourites to win the 2019-2020 title, with their line moving to 3.31 (~ 9/4; or +231;), from 3.34 (+234) prior to the scrimmage. Strong showings from their second and third-string players, especially in the third scrimmage game with James and Anthony Davis on the bench.
    4. The Bucks are just behind, at 3.45 (~ 5/2; or +245), from 3.53 (+253). Antetokounmpo clearly shone during the practice matches, with more-than-ample support from fellow starters Khris Middleton and Brook Lopez.

 

  1. Los Angeles Clippers lose ground in title race: While still third-favourite to win the championship, the Clips have been big drifters in the market since the scrimmages began.
  2. Among the top units, this team has been most impacted by the Covid bubble restrictions, with two key players (Lou Williams and Patrick Beverley) in quarantine after temporary family-related absences.
  3. Williams, the Clips’ leader in assists, was pilloried in social media for a much-publicised and ill-advised visit to an Atlanta strip club while on leave.
  4. Another player, Montrezl Harrel, has yet to return from family leave.
  5. This means a much diminished squad takes on the Lakers in their restart opener on July 30, and they’re unlikely to be back at full strength until at least the second week of the rebooted competition – that’s tough, given that there are only eight seeding match-ups to play.
  6. With these travails in mind, bets on the Clips to win it all are currently paying 4.15 (~ 3/1; or +315). Their probability of a championship now stands at 24.1%, roughly a percentage point lower than before the practice scrimmages began.
  7. Houston Rockets cement their status among the top four title favourites: Even though they ended the pre-Covid season with the league’s 10th-best win-loss record, the Rockets have worked their way in as fourth-favourites to win the title.

.               One train of thought has it that they more than others will benefit from the long break: four of their key players, including stars James Harden and Russell Westbrook are 30 or older, and the shorter season will shelter them from the extended wear-and-tear of a normal season.

  1. Harden worked out like a fiend during the layoff, coming to Disneyworld with a noticeably slimmer physique. Already the league’s top scorer this season, he unsurprisingly led his team’s point production over the three scrimmage matches.
  2. Westbrook was a question mark after testing positive for Covid in mid-July, but emerged from the NBA’s quarantine protocol in time to play solid minutes in all of his team’s three scrimmages.
  3. Houston’s odds of a championship this season firmed over the past week to 15.1 (~ 14/1; or +1415) from 15.6 (+1460).
  4. One setback emerged this week, with starter Eric Gordon injuring his ankle during H-Town’s victory over Boston. No clear movement in prices yet, as the market awaits test results to determine his immediate playing future.
  5. Toronto Raptors gain ground in title race: The defending champions’ performance this season prior to the league’s suspension (72% win rate) shows that they’re still a force to be reckoned with even after losing star player Kawhi Leonard to the Clippers.

.               The Raps won two out of their three scrimmages, which also saw the return of center Marc Gasol, who spent the hiatus rehabbing his dodgy hamstrings and dropping a significant amount of weight.

  1. Clipper odds for a repeat championship have narrowed from 18 to 16.9 (~ 17/1; or +1591).
  2. They’ve now displaced the Boston Celtics at fifth in the outright lists to take the title.
  3. New Orleans firms up its chances for a playoff spot in the West: The Pelicans won its three practice match-ups, including a 21-point drubbing of the Bucks on July 27, all without its star rookie Zion Williamson, who had been in quarantine following a family-related absence from the bubble.

.               The big news this week was Williamson resuming practice, an appearance warmly welcomed by teammates: He’s the Pellies’ second-highest scorer and has missed 44 games this season due to knee and ankle injuries.

  1. His return plus a solid scrimmage showing has improved the prospects for their performance in the West (see below).
  2. Also increases the interest over the tussle for the final play-off spot in that conference. The Memphis Grizzlies are current favourites to take that spot, paying 1.64 (~ 4/6; or -156), with New Orleans next at 3.81 (~ 11/4; or +281).

 

  1. Western Conference outcomes have been reframed, thanks to the above reasons: The Clippers’ personnel issues means they’ve lost the slim edge they previously had over the Lakers as favourites to take the West.
  2. Team Lebron is now tops with odds of 2.58 (~ 6/4; or +158) over the Clips at 2.66 (~ 13/8; or +166).
  3. The biggest improvement in fortunes belongs to the Rockets, with a line of 7.28 (~ 6/1; or +628) currently giving them a 13.7% chance of winning the conference, or 2.1 percentage points higher than before scrimmages began.
  4. The other big move was New Orleans: While they’re still unfancied as conference champs, their line moved from 54.6 into 31.1 (~ 30/1; or +3013).

 

NBA quarantine protocol:
New NBA protocol implies that players could be tested as often as daily during this resumption. If a player has a confirmed positive test, he must undergo treatment and rest for at least 14 days without exercising. In order to return, the player must pass cardiac exams and also test negative for the coronavirus twice in a 24-hour period.

On July 21, the NBA reported zero cases of the coronavirus following the testing of 346 players, and the league has gone three weeks without a positive result.

 

Prices are as compiled by Cloudbet and are current as of 4pm HK time on July 30


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Trading Blows: Cloudbet’s expert take on the rebounding NBA season

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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RTSmunity strengthen their position on the european market with forBET partnership

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RTSmunity, esports odds and trading provider, continue their expansion on european betting market with new partnership. The new cooperation with polish sportsbook operator forBET comes in a time where many major sports are facing problems, and esports are working as a stable stream of revenue. Customers of forBET will now be able to experience the top esports offer, improved in every measurable aspect – number of markets, uptime, odds.

The partnership between RTSmunity and forBET confirms the strategy that RTSmunity outlined earlier this year, which is continuous expansion on the european market, combined with new partnerships in the US and LatAm region. With many sportsbook operators looking to esports in a new new perspective, forBET demonstrated ability to be fast and agile company, by quickly enhancing their esports betting offer through RTSmunity odds feed.

Pavol Krasnovský, CEO of RTSmunity, said: We are very happy to start a new partnership with forBET. They have been able to succeed in very competitive betting market in Poland, and bringing their esports offer to the top level is the obvious step forward. We are very confident in our solution, and we have demonstrated that we are able to make esports a growing stream of revenue for sportsbook operators.

Petr Pacinek, General Director of forBET, said: The cooperation we have just started is a clear signal of the way we have chosen – continuous improvement of our offer, in order to support growth of our market share. Esports betting is still a developing industry, but already very competitive, and you can’t succeed without having the best offer. That’s why we have chosen RTSmunity to be our new partner, and we count on them to bring us to the top.


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: RTSmunity strengthen their position on the european market with forBET partnership

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Promising new partnership between Endorphina and Universal Soft for the LatAm Market

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endorphina-universal-soft Promising new partnership between Endorphina and Universal Soft for the LatAm Market
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The trendy slots provider Endorphina does not plan to stop with the incoming of partnerships this summer. We’ve just heard the news that Endorphina has kicked off a new partnership with Universal Soft, one of the most prestigious and well-known companies operating in the Latin American market and is focused mainly on horse racing and betting.

This partnership strikes itself to be promising for both parties. For Endorphina, this is their second partnership with a notable company within the LatAm market, so Endorphina will greatly expand to reach more players in this region. Universal Soft can also look forward to providing their clients with a diversify portfolio of colourful and trendy new games.

Henry Daniel Tapia Fernández, CEO of Universal Soft shares about the partnership:
“We are delighted to have partnered with Endorphina. A team full of professionals with a portfolio of high quality and reliable games. Endorphina’s games are becoming essential for every online platform and We are confident their games and gamification tools will exceed our customer’s needs in Latin America.”

Sales Manager at Endorphina, Zdenek Llosa, also shares:
“This marks itself as another great step for Endorphina’s expansion within the Latin American region, and we cannot be happier to have reached an agreement with Universal Soft. Their retail experience and strong understanding of the local market will be essential for our distribution and we are looking forward to having our latest releases like Chance Machine 100, The Rise of AI, Cash Tank and player’s preference Football Superstar to be soon available in their platform.”


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Promising new partnership between Endorphina and Universal Soft for the LatAm Market

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Optimove Announces General Availability of Self-Optimizing Journeys

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optimove Optimove Announces General Availability of Self-Optimizing Journeys
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Optimove, the Science-First Relationship Marketing Hub, announced the general availability of its Self-Optimizing Journeys, an AI-powered solution that autonomously determines the next-best-action for each individual customer.

With Self-Optimizing Journeys, marketers no longer face the burdensome task of determining which communications to prioritize or which sequence of communications result in the best customer journey. Self-Optimizing Journeys identify all the campaigns each customer is eligible for and evaluate all journey possibilities, response probabilities, and potential impact on customer lifetime value, to determine and serve the next-best-action for each customer.

“Self-Optimizing Journeys represent the first time marketers can stop worrying about manually plotting and prioritizing customer journeys to focus on what they do best—crafting personalized messages for each customer interaction,” said Shai Frank, VP Product at Optimove. “With today’s announcement, Optimove ensures individualized journeys that autonomously adapt based on each customer’s characteristics and behaviors, effectively allowing customers to ‘plot their own journey’.”

Optimove’s Self-Optimizing Journeys had been released to over 80 companies as a Beta since Q4, 2019. The following are results from the Self-Optimizing Journeys Beta:

  • 37.4x higher uplift per customer, compared to manually prioritized campaigns
  • 46% increase in total uplift, compared to manually prioritized campaigns
  • 55% of Beta users showed high adoption rates and orchestrated over 30% of their campaigns with Self-Optimizing Journeys
  • 450,454 weekly average autonomous decisions made

“Optimove’s Self-Optimizing Journeys help us make sure that our users always receive relevant and engaging campaigns,” said Yoav Banai, VP Customer Engagement at Deezer, the global online music streaming service. “Since implementing it, we’ve seen higher engagement levels and better overall performance for our campaigns. At the same time, our team has been able to save time on campaign execution.”

Marketers can either select a subset of their campaigns, or all of them to be orchestrated by the Self-Optimizing Journey algorithm. 88% of companies who took part of the Beta, orchestrated over 50% of their campaigns with Self-Optimizing Journeys, whilst the rest were manually prioritized.

For demonstrations and additional information on Optimove’s Self-Optimizing Journeys click here.


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Optimove Announces General Availability of Self-Optimizing Journeys

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