Latest News
Bookies Rejoice with Planned Return of the PL
To the supreme joy of UK bookies, punters, and football fans alike, The Premier League (PL) has been given the green light to resume after its multi-month-long hiatus. Beginning on 17th June, teams will once again hit the field with the goal of finishing off the rest of the season before 2nd August, a deadline set by the Uefa.
Finally, with major questions being answered – including a frenzy of televised games – sportsbooks can breathe a collective sigh of relief that the football betting market will soon be back in action. Of course, the 92 remaining fixtures (all clubs playing 29 games each) will need to playout according to pandemic rules, which means matches will take place in empty stadiums and mostly at the stadiums of the home team. Every match will be shown live on TV, with 64 of the 92 games on Sky and 25 of the 92 games to reportedly be free to air.
The Return of Football Could Give Bookmakers a Much-needed Profit Boost
COVID-19 has devastated economies across the globe and few businesses can claim that they haven’t suffered a loss in revenue since the novel coronavirus tightened its hold. Gambling operators, particularly sportsbooks, are not among these lucky few.
Even social-distance friendly online and mobile bookies have felt the crushing blow with football being the main income source for these apps; an income that quickly dried up when professional sports were suspended across the board in March.
But is canceling football really such a loss to these brands that have so many other sports markets? Indeed, it is. According to a 2018 UK Gambling Commission survey, 73% percent of gabling participants engage in sports betting online and football is the most popular betting activity followed closely by horse racing.
Even in Germany football is usually the top choice among bettors but COVID has been affecting major markets. This has resulted in either German punters choosing to pause betting activities (85.1%), or those who continue to bet to turn their attention to the likes of virtual sports and eSports. In fact, eSports events have actually done very well at German sportsbooks, taking 75% of bets in recent months versus the mere 7.1% on football.
However, with the Premier League returning, online bookies are likely to see a return of some of their bettors. What’s more, even land-based bookies may finally catch a break after being forced to shut their doors for nearly three months, as physical shops are also set to open 15th June.
The Future Remains Uncertain
Still, while some bookies may be ready to breathe a collective sigh of relief, others are holding their breath because dates of reopening shops and resuming PL matches could be pushed back if infection rates rise.
Moreover, although the Premier League has resolved what it will do next, this doesn’t mean that other clubs and leagues are in the same boat. On the contrary, at the time of this writing, League Two clubs voted to end the season, League One has yet to reach a decision about what it will do, and the Championship continues to hope it will resume.
Also, let’s not forget that even if the Premier League and other clubs and leagues restart, this doesn’t mean that all will go according to plan. Without a vaccine, medical protocols still need to be stringently followed. Any players or staff member who tests positive for COVID-19 will be required to isolate for seven days. While this may not be a problem if only one or two become infected, if multiple players test positive, this – or a wide-scale resurgence of the virus in the country – could, yet again, bring the season to a standstill.
For now, bookies, punters, and football fans can only hope the new normal will kick-off for the PL without a hitch.
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Salford customer triumphs at Genting Casino £20k Spin Leaderboard Challenge final
The multi-stage competition, launched by premium Live Casino Genting Casino in October, invited online players across the UK to compete for leaderboard points by playing selected games, earn free spins and secure a place in a VIP live finale at Resorts World Birmingham.
The top five online qualifiers headed for a VIP weekend, including travel costs and a stay, culminating in a high-stakes live roulette tournament where one final spin decided the champion. The overall winner walked away with the £20,000 Grand Prize Spin, a life-changing moment for the tournament victor.
Genting Casino has Live Roulette streamed from Genting UK casinos, Palm Beach, Resorts World Birmingham and Genting Manchester and this competition brought together its digital and on-floor experiences, with customers transitioning from a digital competition to being invited and competing in a live casino format.
Speaking after the event, the winner, Karthik, who had never competed in a live casino tournament before, said: “No way! I never expected this at all. It came completely out of the blue. Suddenly, I got a call saying I was selected for the tournament.”
Despite the tension of the final spin, the winner revealed their approach: “I went purely with instinct. I don’t have a favourite colour. It was just a feeling in that moment. Looking at the board, there had been a lot of red, and it gave me the feeling to go with red.”
The winner described the experience as both exhilarating and rewarding: “Yes, absolutely. It wasn’t just about fun. It was also about how engaging everything was, the people, the organisation and the entire experience.”
The £20k Spin Leaderboard Challenge ran until 17 November 2025, granting players free spins and leaderboard points for qualifying deposits and gameplay. The top five qualifiers were invited to Resorts World Birmingham to compete in an exciting filmed live roulette bracket-style tournament, with the final spin determining who would take home the grand prize.
Mike Vella, Brand Marketing Project Manager at Genting Casino, said: “We couldn’t be happier with how the £20k Spin Leaderboard Challenge played out.
“The energy and enthusiasm from all our players, both online and at Resorts World Birmingham, exceeded our expectations.
“Seeing the leaderboard finalists come together for the live roulette showdown was fantastic, and we’re genuinely delighted for the winner. It’s a brilliant moment for them and a great example of how rewarding these experiences can be.
“For the winner, this isn’t just a prize, it’s a moment they’ll remember forever. Seeing their reaction, the joy and disbelief at landing the Grand Prize Spin really highlights the human side of these competitions. It’s these moments of genuine surprise and triumph that remind us why we create these events.
“The team at Genting Casino and Resorts World Birmingham are immensely proud to have delivered such a seamless, exciting experience and we hope it inspires even more players to take part in future challenges.”
The success of this year’s leaderboard challenge highlights Genting Casino’s ongoing commitment to providing engaging experiences that bridge online excitement with unforgettable live moments on the casino floor.
Genting Casino, who offer a premier gaming experience with top-tier slots, is set to transport players straight to the heart of the Strip with its Las Vegas Casino Experience, launching in early 2026. This unique promotion will bring the glitz and glamour of Las Vegas to the digital platform, featuring themed games, exclusive jackpots and interactive experiences designed to capture the thrill of the iconic city’s casinos.
The post Salford customer triumphs at Genting Casino £20k Spin Leaderboard Challenge final appeared first on Gaming and Gambling Industry Newsroom.
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3 Oaks Gaming fortifies position in Italy’s regulated gambling market with Stanleybet.it tie-up
3 Oaks Gaming, a leading distributor of iGaming content, has expanded its presence within the Italian Regulated market through a new partnership with Stanleybet.it, one of the country’s leading online gaming platforms.
Under the agreement, Stanleybet.it will integrate 19 of 3 Oaks Gaming’s premium slot titles, providing a diverse range of games that combine strong maths models, polished design and proven retention mechanics.
The collaboration reflects 3 Oaks Gaming’s ongoing commitment to working with established iGaming platforms within key regulated markets.
By partnering with Stanleybet.it, the distributor strengthens its global reach and continues to deliver premium, feature-rich slots to operators seeking engaging and reliable content.
Luca Richter, Sales Manager at 3 Oaks Gaming, said: “Italy remains a key region for our continued European growth, and partnering with Stanleybet.it reinforces our dedication to working with established, trusted platforms,”
“By integrating 19 of our top-performing titles, we’re ensuring their players enjoy a wider range of immersive, premium slot experiences that deliver both excitement and long-term engagement.”
Dalia Pecingina, Head of Online at Stanleybet.it said: “We are thrilled to bring 3 Oaks slots to our users, a provider we admire for its ability to combine innovation, quality, and fun. The games represent a unique offering
in the Italian gaming landscape, designed for those seeking diverse and engaging gaming experiences. This launch further strengthens our commitment to providing excellent content
and cutting-edge entertainment.”
The post 3 Oaks Gaming fortifies position in Italy’s regulated gambling market with Stanleybet.it tie-up appeared first on Gaming and Gambling Industry Newsroom.
Latest News
Finland’s Gambling Reform Is Official – What Happens Next?
The wait is over: The Finnish Parliament has officially approved the new gambling legislation. In a decisive plenary session, MPs voted 158 in favor to 9 opposed, with 32 abstaining. The text remained unchanged from the version presented in previous weeks, solidifying the framework for Finland’s transition from a monopoly to a licensed market.
With the political uncertainty resolved, the focus now shifts to implementation. For operators, this means the race to compliance—and market entry—has effectively begun.
The Confirmed Timeline
With the legislation passed, the roadmap to the market opening is now set. Operators must use the coming months to prepare for a rigorous licensing process.
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Early 2026: The application window is expected to open. The regulator will begin accepting and reviewing license applications.
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2026 (Throughout): The “preparatory year.” This period is dedicated to vetting applicants, ensuring technical compliance, and establishing the new supervisory authority.
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January 1, 2027: The regulated Finnish market officially opens. Licensed operators can go live with betting and online casino services.
Entering the Finnish Market with Nordic Legal
Navigating a new jurisdiction is complex, but it doesn’t have to be inefficient. With extensive experience advising on gaming licences across the Nordic markets, Nordic Legal brings a proven, practical approach to the Finnish process.
Efficiency Through Synergy If you already work with us in Denmark or Sweden, we ensure your Finnish licence application isn’t a “start from scratch” project. We build directly on our existing knowledge of your organisation and systems.
Your usual Nordic Legal contact will coordinate directly with our Helsinki team at no extra cost. This integrated approach saves you time and avoids the frustration of duplicating work you’ve already done for other Nordic licenses.
Our Approach We focus on smart compliance:
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Reusing documentation where regulations overlap.
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Anticipating regulatory questions before they are asked.
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Aligning requirements for technical standards and responsible gambling.
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Engaging constructively with the Finnish authority to ensure a smooth process.
The Finnish Licence Application Package
To support your entry, we offer a comprehensive package designed to handle the heavy lifting:
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Translation of all required documents.
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Guidance and completion of complex application forms.
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Full project management from start to submission.
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Direct communication with the Finnish regulator on your behalf.
Next Steps
The window for preparation is narrowing. Contact your usual Nordic Legal advisor today to discuss the new legislation or our Licence Application Package. Alternatively, reach out to us directly to secure your place in Finland’s upcoming regulated market.
The post Finland’s Gambling Reform Is Official – What Happens Next? appeared first on Gaming and Gambling Industry Newsroom.
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