Agreement will see GTG Network.com deploy consumer-facing data platform with leading Australian bookmaker
Data and technology provider GTGnetwork.com (GTG) has signed a deal with BetEasy to deploy GTG’s iSport Genius product and software.
The ‘betting choice’ content-and-insights platform is designed to inform and educate customers about their choice of bet.
iSport Genius’ interactive consumer-facing platform leverages trillions of pieces of data, and via an intuitively designed interface creates a multitude of engaging calls to action and helps improve the overall experience for punters and sports fans alike.
Nathan Rothschild, co-founder and partner at GTGNetwork.com, said: “Our deal with BetEasy is recognition by another tier 1 operator of the value of our data platform and insights to sportsbooks and its customers. We’re delighted to be working closely with one of the leading operators in Australia.”
Martin Tripp, Chief Trading Officer for BetEasy said, “We’re constantly looking for ways to enhance our customers’ wagering experience and look forward to bringing this deal to life.”
Rothschild will be attending ICE 2020 before a trip throughout the US. If anyone wishes to arrange a meeting to see how GTG can enhance their sports offering, they should contact Nathan.
