Latest News
Can We Agree On What Gambling Is? Don’t Bet On It
Reading Time: 3 minutes
ONLY ten per cent of people consider themselves to be gamblers even though one in two of those surveyed buy lottery tickets, one in three purchase scratch cards and nearly one in five enjoy betting on sporting events, a new poll has revealed.
YouGov questioned more than 2,000 adults about their gambling habits over the last 12 months and found widespread confusion about what counts as gambling. Forty-two per cent do not think that playing machine games in a seaside arcade is gambling and there is similar uncertainty about other ‘softer’ activities – 40% do not think playing in a bingo club constitutes gambling, or playing the lottery (33%), or buying scratch cards (29%).
Whilst 51% of people surveyed say they gamble for fun and enjoyment, or as a sociable activity, more than one in five (22%) say they do it to make money, highlighting a knowledge gap that needs to be addressed. Only 34% are familiar with the idea of researching the odds, setting a time limit (21%) or setting a loss limit (37%).
The poll was commissioned by the Industry Group For Responsible Gambling to coincide with Responsible Gambling Week (November 7th-13th), a national campaign in the UK and Ireland to promote safer gambling, supported by the industry and leading gambling charities. The objective is to get people talking about how to gamble responsibly, without putting themselves and others at risk, and to provide year-round advice and help at www.responsiblegamblinguk.org.
Although 77% of people believe they have enough information to gamble safely and responsibly, there is strong support for a public education campaign to promote safe gambling. Six out of ten (59%) believe it is as important, or more important, than a campaign to promote responsible drinking; or active lifestyles (55%), a smoke-free environment (55%), safe sex (54%) and healthy eating (53%). However, more than half (53%) are unaware of a campaign to promote safer gambling.
YouGov asked about the extent of people’s gambling over the last 12 months.The Gambling Commission’s most recent research (Gambling participation in 2018: behaviour, awareness and attitudes) found that 46% of people surveyed had participated in some form of gambling in the previous four weeks – up slightly from 45% in 2017.
The YouGov poll highlights the distinction people make between ‘softer’ forms of gambling, which many do not regard as gambling at all, and so-called ‘harder’ gambling, which they believe may not apply to them. However, Responsible Gambling Week encourages everyone to remember simple tips whenever and wherever they are gambling. The poll gives an insight into the safer gambling messages people found most relevant to them:
- ‘Only spend what you can afford’: 55%
- ‘Set your limits’: 40%
- ‘Never chase your losses’: 39%
- ‘Gambling is not the answer to any problem’: 36%
- ‘Gambling shouldn’t interfere with personal relationships: 32%
- ‘Gambling when angry or upset is not a good idea’: 30%
More than 120,000 staff at thousands of gambling venues across the UK and Ireland and online sites are taking part in Responsible Gambling Week, initiating conversations with customers about safer gambling as part of an on-going commitment by operators to train staff to engage pro-actively with customers and intervene when necessary.
The poll found that customers expect to receive information about safer gambling from operators. Thirty-five per cent said they would find it most useful to be given information when they register to play or begin playing; 25% want to be signposted to information whilst playing; and 20% would find it most useful to be contacted directly by operators by email or telephone. Only 15% of customers would find it most useful to receive information from family or friends.
John Hagan, chair of the Industry Group For Responsible Gambling, said:
“This research highlights the importance of educating everyone about the importance of safer gambling, including those who think the messages do not apply to them. Every problem gambler is someone who once thought they didn’t have a problem. Most people gamble responsibly and purely for enjoyment, but we want safer gambling messages, such as setting time limits or spending limits, to become as instinctive as putting on a seatbelt when you get into your car.
“Promoting safer gambling is a year-round responsibility, which operators and their staff take very seriously. The poll shows there is strong support for a public education campaign and the objective of Responsible Gambling Week is to educate people about safer gambling, but the campaign is just one aspect of the work being done by the industry throughout the year to protect its customers”.
YouGov interviewed 2,006 adults in Great Britain on August 22-23, 2019. Questions relating specifically to gambling messaging and motivation for gambling were asked to an unweighted base of 1,811 adults who said they had taken part in one of the listed gambling activities.
Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Can We Agree On What Gambling Is? Don’t Bet On It
Reading Time: < 1 minute
Gamblers Connect is pleased to announce a new strategic partnership with NuxGame, a premier B2B software provider specialising in API-first, modular iGaming solutions.
This collaboration is designed to significantly enhance NuxGame’s brand visibility and solidify its authority across the critical regulated and emerging markets our operator network serves. NuxGame, which has been successfully developing and expanding operator projects since 2018, offers comprehensive Turnkey Casino and Sportsbook Platforms.
The company’s technical strength is unmatched, featuring a massive aggregated content library of over 16,500 games from more than 130 studios, alongside advanced, market-specific tools like its Telegram Casino Software and specialised Sweepstakes Casino Platform.
Gamblers Connect will showcase how NuxGame’s modular, API-first architecture allows clients to quickly launch a fully branded platform, easily scale into complex verticals like crypto, and benefit from full compliance support, including their Romanian Class II B2B Licence and GLI-19 Certification.
By offering transparency around risk management and a comprehensive support system, Gamblers Connect will de-risk the initial onboarding process for operators.
This strategic alliance underscores NuxGame’s commitment to delivering technical excellence and our dedication to providing our audience with trusted, high-value industry partners.
Gjorgje Ristikj, Founder of Gamblers Connect, said: “Our partnership will leverage Gamblers Connect’s high-authority platform to connect NuxGame directly with decision-makers seeking fast, scalable, and compliant software solutions. Our cooperation will focus on delivering expert content and deep technical insights into the platform’s core advantages.”
The post NuxGame & Gamblers Connect Enter a New Partnership appeared first on European Gaming Industry News.
Reading Time: 2 minutes
Soft2Bet, a leading provider of iGaming turnkey solutions, has been nominated for Best Solutions for iGaming Industry in Romania 2025 by Romania Gaming Celebration 11 – Casino Inside Gala Awards. The nomination highlights Soft2Bet’s continued investment in the country and its ability to deliver highly localised and high-performing solutions for local operators and players, powered by its proprietary gamification engine, MEGA (Motivational Engineering Gaming Application).
This nomination is the latest in a series of achievements in the Romanian market, highlighting Soft2Bet’s data-driven iGaming solutions for player retention. Previously, the company was honoured as the Best iGaming Solutions Provider in Romania at the 12th Reunion of Gambling Professionals. Furthermore, its local brand, Don.ro, secured the title of Best New Launch of 2024 at the same event, and in the process showcased how its approach to creating compelling brands specifically tailored for Romanian players is highly successful.
Don.ro has rapidly established itself as one of Romania’s most recognisable online entertainment platforms. Its success is built on a highly intuitive user experience (UX), a comprehensive range of casino and sportsbook options, and strategic, locally focused marketing campaigns. In addition, Don.ro has strengthened its brand appeal and established strong trust with Romanian players thanks to its partnership with the CFR Cluj 1907 football club, in the process contributing to local sports.
Don.ro uses Soft2Bet’s advanced MEGA technology to boost player engagement with missions, challenges and personalised rewards. This proprietary technology also ensures responsible gaming. MEGA allows operators to customise player experiences, rewards and activation triggers to fit local market needs. These features increase engagement, retention and long-term value for both casino and sports betting platforms.
Yoel Zuckerberg, Chief Product Officer at Soft2Bet, stated: “Being nominated in the Best Solutions for iGaming Industry in Romania 2025 category is a clear recognition of all the work our teams have accomplished with Don.ro and confirmation of the success in Romania. Our focus is on building locally relevant experiences, powered by MEGA and supported by strong compliance and design standards. We are proud of what we are achieving in Romania and remain committed to bringing quality iCasino engagement tactics and long-term strategies to our players.”
The post Soft2Bet Nominated for Best Solutions for iGaming Industry in Romania 2025 appeared first on European Gaming Industry News.
Reading Time: < 1 minute
London-based video virtuals and instant win games specialist Highlight Games Limited today announces that its flagship soccer products are now live online in Romania with the Fortuna Entertainment Group.
Highlight’s premium SOCCERBET games which feature genuine archive footage from some of the biggest leagues and teams in football are now available to Fortuna’s online customers in Romania via its Casa Pariurilor and Fortuna Romania brands. Available iterations of the product include Italian Football featuring Serie A, Spanish Football featuring LaLiga and English Football featuring English Premier League teams.
Steven Holmes, CEO, Highlight Games said: ‘I’m delighted to see our SOCCERBET portfolio go live with FEG in Romania. This launch represents another significant milestone in our expansion across regulated European markets, and we look forward to building on our partnership with Fortuna and bringing even more compelling content to its customers in the months ahead.’
Erik Klems, Group RNG Product Manager, Fortuna Entertainment Group added: ‘We are excited to introduce Highlight Games’ SOCCERBET products to our Romanian customers. The combination of authentic archive football footage and innovative gameplay brings something genuinely fresh to the market and perfectly complements our existing portfolio. At FEG, we are committed to offering players the best and most engaging experiences available, and this partnership with Highlight Games supports that mission. We anticipate a strong reaction from players and see great potential for continued collaboration.’
The post HIGHLIGHT GAMES LIVE IN ROMANIA WITH FORTUNA ENTERTAINMENT GROUP appeared first on European Gaming Industry News.
-
Latest News2 months ago
Announcement: 25th September 2025
-
Latest News3 months ago
GR8 Tech’s Bet It Drives Wraps Season 1 with Stephen Crystal—From Las Vegas Legends to Global Gaming Leadership
-
Latest News3 months ago
AI-Powered Gamification Arrives on Vegangster Platform via Smartico
-
Latest News1 month ago
JioBLAST Launches All Stars vs India powered by Campa Energy: A New Era of Creator-Driven Esports Entertainment
-
Latest News2 months ago
The Countdown is On: Less Than 3 Months to Go Until The Games of The Future 2025 Kicks Off in Abu Dhabi
-
eSports4 weeks ago
CS:GO Betting Gains Momentum in the iGaming Sector
-
Latest News3 months ago
Adidas Arena Set to Welcome the 2026 Six Invitational
-
Latest News3 months ago
LiveScore Group announces transformational partnership with X and xAI to drive the future of integrated sports media and betting
You must be logged in to post a comment Login