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Betinvest’s COO offers insights on land-based vs. digital debate
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The betting industry is almost unrecognisable to what it was less than a decade ago following the growth of mobile and online gaming. However, the days of the industry living off the fat of the land are far from over according to Betinvest’s COO, Max Dubossarsky.
With much of the gaming industry focusing on their igaming presence going into 2020, Betinvest is ensuring its strategy continues to develop leading online solutions whilst capitalising on the land-based gaming across the globe. “We have 20 years of relevant sports betting experience, clients operating worldwide and professional teams of IT specialists, traders, risk managers and more,” he explained. “As a result, we know how to run a retail betting business in a way that is sure to bring our partners stable profit. Currently we offer a cashier system and betting terminal software, both of which we developed in-house.”
With so much online connectivity and emphasis on online and mobile betting, it can be hard for operators to see the revenue opportunities in offline. As one of the leading international sports betting products and solutions providers for both online and land-based services, Betinvest believes land-based operations can stand out by providing something different for their customers who are looking for a unique experience. “Customers who frequent betting shops tend to be the ones who, for whatever reason, don’t want to bet online,” he continued. “Often they’re people who want to be a part of the betting community and interact with people who have similar interests. This is a specific category of customers operators cater for and, despite everything becoming digital these days, not all players want to bet online, and offline services will be around for many years to come.”
Terminal solutions can form a key revenue source for land-based operations, according to Betinvest, not just through player retention but by reducing cashier workload, appealing to introverted players and expanding the visual demand by streaming races, sporting events, lotteries and virtual games.
“Obviously, betting shops will evolve over time to meet players’ requirements,” commented Dubossarsky. “What’s more, betting shop customer personalisation can help to make the player-operator relationship smoother. I’m talking about using an omni channel approach where players have a single account which they can use to access both online and offline services. Using this approach means that operators can get a better idea of the audience profile and preferences in order to get more players involved in their loyalty programmes. Betting shops can also tailor promotional offers to their customers attracting players to a particular betting shop via localised promotions.
“It goes without saying that betting shops’ locations and the quality of their customer service are also contributing factors to the success and profitability of land-based services.”
In terms of different markets, Betinvest is keen to highlight the growth in offline success across the international landscape but warns newcomers to the sector how retail betting will develop differently in every country. Max Dubossarsky said: “Its potential for success depends on the local regulations, the country’s economic indicators, the quality of the internet coverage and, last but not least, the level of competition from other operators. This is why it’s particularly difficult to predict overall long-term trends in this sector of the industry.”
For operators looking to work offline, Betinvest COO predicts five core hurdles which need to be overcome before setting up shop in a new market: ensuring regulation of a particular region will allow the business to be profitable; working with a provider who holds a good reputation; finding the right staff to deliver first class customer service; choosing an optimum location; and finally, marketing to establish trust in a brand and deliver relevant promotions to local players.
Despite the scope of online and mobile gaming continuing to grow, looking forward Betinvest is optimistic about the growth of the offline sector in every major territory internationally. The brand is keen for operators to share this optimism and invest across both sides, delivering world class gaming for all types of players in every country.
“Asia has a lot of potential for the development of land-based betting services,” Max Dubossarsky continued. “Community is a very important aspect of their culture, more so than in other parts of the world. As for Europe, the tendency there is for betting shops to be located outside the city centre, and often they are integrated with sports bars. The number of betting terminals is increasing and progress is being made in customer service.”
He concluded: “Over the next few years, the betting industries of Africa and Latin America will be largely reliant on their retail businesses. On the one hand, this is because having a physical presence is important for establishing trust in a brand, but on the other, it’s due to a lack of regulations for online services and poor internet coverage. When it comes to the US, gambling has always revolved around local casinos where everyone could come and play. This is still relevant today and will continue to prevail in the coming years, even though sports betting, including the provision of online services, has been legalised.”
For more information, visit: www.betinvest.com.
Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Betinvest’s COO offers insights on land-based vs. digital debate
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13 gambling company executives in appeal against ATG’s proposal to raise gambling tax in Sweden
BOS – The Swedish Trade Association for Online Gambling – is today submitting a letter to the government. The letter is signed by 13 gambling company executives and BOS’s secretary general. In the letter, the signatories urge the government not to support the gambling company ATG in their proposal to raise the general gambling tax in favour of a reduction in the tax on horse racing.
As a main argument, the signatories highlight the fact that the level of the gambling tax affects the proportion of consumers who choose to gamble on the legal licensed gambling market, and that too many consumers are already opting out of the safety of the licensed market with its extensive consumer protection.
“Horse betting has a channelisation rate of between 98-99 percent. Online casino, according to the most optimistic estimates, has a channelisation rate of between 72-82 percent. The higher the tax, the greater the risk that the consumer will choose unlicensed gambling, where neither gambling tax nor consumer protection exists. To then lower the gambling tax for horse betting, which already has a very strong channelisation, and raise it for online casino, which has a very weak channelisation, would be completely incomprehensible. At least for those who prioritize consumer protection,” says BOS Secretary General Gustaf Hoffstedt.
You can read the full letter here: Letter to Government on ATG gambling duty
The post 13 gambling company executives in appeal against ATG’s proposal to raise gambling tax in Sweden appeared first on Gaming and Gambling Industry Newsroom.
FBMDS proudly unveils the Momentum Series, a crash gaming collection built to deliver fast-paced thrills, immersive visuals, and strong retention for online casino operators worldwide with the Piñata Rush, Magical Garden and Arctic Jumper titles.
Designed “for emotions” and “born to captivate”, the Momentum Series includes three high-performing titles — Piñata Rush, Magical Garden, and Arctic Jumper — that redefine the crash genre with dynamic gameplay, deep personalization, and stunning 3D environments.
The Momentum Series was created to give players more control, excitement, and emotional connection while providing operators with games designed for longer sessions and better retention metrics. Each title combines intuitive gameplay with high volatility, 97%+ RTP, and a responsive, mobile-first design, ensuring performance across devices and browsers. Players can personalize their experience with auto bets, double bets, and auto cashouts, adapting each round to their individual risk strategy.
Piñata Rush offers a colorful, multiplayer crash gaming experience set in lively Mexican-inspired streets. Players can track others’ progress in real time and enjoy a community-driven atmosphere that keeps engagement levels high. With 97.06% RTP and features such as Multiplayer, Auto Play, Auto Cash-Out, and a configurable Max Bet from 100x to 1000x, this crash game provides vibrant entertainment across Android, iOS, Mac OS, and Windows.
Magical Garden immerses players in a lush 3D fantasy world where serenity meets suspense. This single-player experience blends calm and thrill through Auto Play and Auto Cash-Out functions, allowing personalized strategies and a Max Bet configurable from 100x to 1000x. With 97% RTP, it offers operators a high-performing product with wide cross-platform compatibility.
Arctic Jumper brings adrenaline to the frozen north with a fully 3D single-player experience. Its immersive visuals and smooth performance are enhanced by Auto Play, Auto Cash-Out, and customizable betting options that match each player’s risk profile. Operating at 97% RTP, this title delivers consistent engagement and retention potential for competitive markets.
“The Momentum Series represents FBMDS’ evolution into crash gaming — a genre built on emotion, timing, and control,” said Renato Almeida, Director at FBMDS. “With Piñata Rush, Magical Garden, and Arctic Jumper, we’re delivering fast, flexible, and emotionally charged experiences that empower both players and operators.”
FBMDS brings a winning portfolio of innovative iGaming solutions, blending tradition with cutting-edge technology to deliver engaging, reliable, and profitable gaming experiences for operators worldwide. With a focus on slots, table games, video bingo, and now crash games, FBMDS empowers partners to scale and succeed in competitive markets.
The post Momentum Series: A Crash Gaming collection crafted for emotions in your online casino appeared first on Gaming and Gambling Industry Newsroom.
- Sunny feel-good vibes for everyone: Cozy Coast now available for iOS and Android
- New trailer highlights entertaining storytelling, merge-2 puzzles, and diverse gameplay elements
- Upcoming updates with new events and challenges for long-lasting fun
A beach adventure with heart: InnoGames, one of Germany’s leading developers and publishers of mobile and browser games, today launches Cozy Coast worldwide, bringing sunny feel-good moments to smartphones and tablets. The game is now available for free on the App Store and Google Play Store. Players in selected regions have already explored the Mediterranean island of Calista and experienced the captivating story of the two protagonists Mia and Elara. The unique mix of merge-2 puzzles, exploration, and heartfelt moments is clearly resonating with players, earning 4.8 on the App Store and 4.6 on Google Play out of 5 stars.
With today’s launch, InnoGames expands the game’s language support. Alongside the existing languages German, English, and French, Cozy Coast is now also available in Italian, Polish, Portuguese, and Spanish.
New Features, More Events: Regular Updates for Lasting Fun
In Cozy Coast, players accompany best friends Mia and Elara on a journey across the picturesque Mediterranean island of Calista. For Mia, the island is filled with childhood memories, but its former charm has faded. Together, they set out to restore the island. The gameplay centers on merge-2 mechanics: By skillfully combining items, players fulfill the wishes of island residents, collect resources, and restore buildings to unlock new areas of Calista. Along their journey, Mia and Elara encounter interesting characters, discover secrets, and explore the environment.
Check out the trailer on youtube: youtube.com/watch?v=hpacBlPfio4
Since the initial launch of Cozy Coast in selected regions, the development team has steadily expanded the merge-2 adventure. Customizable portraits, 3D decoration events, special quests with unique rewards, and advanced challenges for experienced players ensure there’s always something new to discover. The holiday season has also arrived: players can earn daily rewards, including the festive avatar “Winter Elara”.
Key Features of Cozy Coast
- Merge items: Strategically combine items to create new and higher-value objects
- Restore the seaside promenade: Renovate abandoned buildings to unlock new areas
- Adventure in paradise: Follow best friends Mia and Elara as they discover hidden places and uncover the secrets of a corporation with questionable intentions
- Characters with personality: Meet fascinating characters. Every encounter comes with a story – sometimes touching, sometimes mysterious, but always full of emotion
- Fresh challenges every day: Participate in competitive, daily, weekly, and seasonal events like exploration quests, puzzle collections, decoration and special story-driven missions to receive exciting rewards and enjoy lasting gameplay
- A personal touch: Use portrait customization to bring individuality and personality to every adventure.
- Unwind in a Mediterranean setting: Experience stress-free gameplay paired with a captivating story of friendship, courage, and hope
- Free to play without restrictions: Available worldwide on iOS and Android (except in Russia and China)
Cozy Coast is available on the App Store for iOS and on Google Play for Android.
For the latest news about the game, visit the official website or follow Cozy Coast on Facebook, Instagram, TikTok, and YouTube.
The post Cozy Coast Launches Worldwide: Beach Adventure from InnoGames Now Available appeared first on Gaming and Gambling Industry Newsroom.
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