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EveryMatrix: Motivated by innovation

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“Everything we do is driven by the desire to reinvent the way things are being done in the industry,” is how Kiril Nestorovski, Head of Sales at EveryMatrix, described the company’s enduring game plan ahead of this year’s SiGMA.

As the market-leading B2B iGaming software provider prepares to enter 2020, which marks the brand’s 12th anniversary, EveryMatrix’s sights are firmly set on the future with plans to expand its commercial activity and new partnerships on the horizon. “2019 was the best year so far, especially for our casino, sports and affiliate business units,” Nestorovski explained. “We’ve reached outstanding numbers, and in 2020 we’ll work towards further expanding our commercial activity and securing partnerships with more renowned operators.”

For more than a decade, EveryMatrix has defined itself by delivering the high-end hi-tech systems required by the world’s leading operators, bookmakers and lotteries, and for Nestorovski reinvention is the key component in their arsenal. “As one of the leading software suppliers in iGaming, innovation is essential to keep our competitiveness and is embedded in our core values.

“Everything we do is driven by the desire to redefine the way things are being done in the industry, starting with programming technologies, development roadmaps, back-office productivity tools, the ways we aggregate and distribute content, and finishing with the way our operators’ websites look like.
Our company invested heavily in new technologies and put a lot of work in rebuilding the gaming platform. To keep up with the quick pace of development in the iGaming sector, EveryMatrix places high emphasis on using advanced technologies and API development. With new protocols and structures in place, we made sure players’ demands for seamless user experiences are achieved in all circumstances.”

In the last 12 months, the brand CasinoEngine has grown to be the number one casino integration platform in the industry, and also the largest content library totalling 8,000+ games from 140+ providers. EveryMatrix partnered with several prominent operators who all used the casino aggregation engine to expand their footprint in new jurisdictions as a result of the platform’s compliance with Spanish, Swedish, Norwegian, Armenian, Georgian, and Lithuanian Laws.

Additionally, the company’s unique payment and sports betting solutions have achieved record investment and accomplishments throughout 2019, supporting EveryMatrix’s forward-thinking goals going into the new year. The OddsMatrix team put its extensive sports betting experience to good work and developed new front-end capabilities to support bookmakers in creating high-end websites quickly and efficiently. The company’s payments business unit MoneyMatrix received critical acclaim, while its affiliate and agent system, PartnerMatrix, expanded into new areas forging new partnerships with leading companies and affiliate agencies.

Commenting on how these successes and new partnerships set the company apart in the gaming industry, Nestorovski said: “EveryMatrix aims to be a flexible and agile partner for its clients, the same way our software has been built. This objective is also something deeply rooted in the way the company is structured and the way our teams work.”

“Everyone in the company is very much loyal to our credo of making everything possible, and this guides every interaction with clients,” he added. “We do not impose pre-defined ways of working to anybody, but rather try to find the best way of empowering partners to implement their ideas and projects. We are dedicated to focus on what we do best, and that is offering specialised B2B products in the iGaming space, from casino, sports to payments and affiliate software.”

Ahead of this year’s SiGMA, EveryMatrix is preparing to capitalise on the major milestones in 2019 and its amassed expertise across 11 years with an increased focus on Research and Development across its products. One such example is the company’s industry first, stand-alone Unified Bonus System, which creates, manages and reports on bonusing for cross-product programs, both in casino and sports. Nestorovski believes this product exemplifies the importance of gamification, something which EveryMatrix prides itself to provide, namely the necessary tools across all its solutions for operators’ success.

“Gamification is adopted in numerous sectors, whether it’s for pure entertainment or enterprise, educational, marketing or gambling,” he said. “We have invested considerable resources, and not only budgets, but also the time of our best development teams, to support clients with customization and increasing conversion rates.

“By using our Unified Bonus System creative operators can create the perfect gaming environment where players can come back and be rewarded for their trust, level up in experience and be rewarded for it, or get challenged in various ways. The product can be delivered to clients on their own platform, as it is neither tied to the system of the game provider, nor the EveryMatrix platform and wallet service as all other bonus systems.”

He concluded: “Nobody knows what the future may hold when it comes to online gambling, but one thing is certain – the online gambling industry is always changing and keeping track with the latest developments in the world. We hope to see more great innovations in the future for better online casinos and happier online players.”

Kiril Nestorovski and his team will be available to discuss EveryMatrix’s product line-up at SiGMA in Malta so make sure you reach out and book a meeting at [email protected].


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: EveryMatrix: Motivated by innovation

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Stakelogic Live Casino Launches in Switzerland with 7melons.ch Deal

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Industry-leading content provider makes Swiss live casino debut with 7melons.ch

Swiss live casino enthusiasts will get their first taste of Stakelogic Live’s casino content thanks to an exciting new partnership with 7melons.ch.

Players at 7melons.ch will have full access to Stakelogic Live’s innovative live casino portfolio, which includes groundbreaking titles like Blackjack and Super Stake Blackjack and different Roulette types.

Stakelogic’s live casino output sets a gold standard within the industry. Games are broadcast live from purpose-built studios in Malta and the Netherlands using cutting-edge, high-definition streaming technology, ensuring a unique and immersive experience for players.

The developer already has a strong presence in Switzerland, with its slot selection enjoyed by players at several top casinos. This new strategic partnership with 7melons.ch, a hugely respected casino in the country, will allow it to introduce its live casino offering and cement its position as a must-have developer.

Neil Tanti, Senior Sales Manager at Stakelogic, said: Swiss players have always loved our slot content, and we decided now was the perfect time to introduce our live casino games to the country. 7melons.ch is renowned for its player-centric approach and brilliant platform, which makes it the ideal partner to work alongside for our live casino debut.

Players in Switzerland demand the best from their online casino experience, and our industry-leading software and creative approach to live casinos will fulfill this need.

Gerald Fineder, Head of Online Gaming at 7melons.ch, said: We have long been admirers of Stakelogic’s live casino output, and we can not wait to introduce it to our players. Live casino is a huge vertical for us, and we strive to offer our players the best of the best. Working alongside partners like Stakelogic Live, ensures we achieve this.

The post Stakelogic Live Casino Launches in Switzerland with 7melons.ch Deal appeared first on European Gaming Industry News.

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TapNation Fuses Mobile and Web3 with Industry Titans Arbitrum and Sequence

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In a ground-breaking move, TapNation, a leading mobile gaming publisher, announces its integration with giants Arbitrum and Sequence, bringing gold-standard blockchain technology to Monster Squad Rush and Cornhole League.

A Pioneering Step Into the Future of Mobile Gaming

Leading mobile publisher, TapNation is excited to announce a new integration with trailblazers Arbitrum and Sequence. This marks a significant milestone in TapNation’s journey, integrating Web3 features into two of its popular games, Monster Squad Rush and Cornhole League. This initiative underlines TapNation’s commitment to being at the forefront of the Web3 revolution in mobile gaming.

Following successful collaborations with The Sandbox and Immutable, TapNation continues to expand its Web3 commitment, showcasing its dedication to pioneering the integration of blockchain technologies in mobile gaming. The inclusion of Web3 features in Monster Squad Rush and Cornhole League not only enhances the gaming experience but also sets a new standard for innovation in the industry.

Integrating Web3 for Enhanced Gaming Experiences

TapNation, Arbitrum and Sequence are leveraging the unique capabilities of blockchain technology to offer gamers an unprecedented level of engagement and rewards. By integrating Web3 features into these games, players will have the opportunity to earn real-world assets through their gaming achievements, a move that is expected to revolutionize player engagement, growth and retention.

“By working with Arbitrum and Sequence, we’re not just integrating Web3 into our games, we are redefining what mobile gaming can be,” the Web3 Head for TapNation, Philippe Lenormand, said. “This collaboration is a testament to our commitment to innovation and our belief in the potential of Web3 to transform the gaming landscape.”

Sequence is renowned for its seamless, secure and cutting-edge solutions in Web3 gaming technology. As the leading developer platform to integrate Web3 into games, Sequence equips TapNation with the essential infrastructure required to effortlessly blend blockchain technology into its gaming experiences. This integration makes the unique benefits of TapNation’s strategy effortlessly accessible to players. Arbitrum, on the other hand, provides a high throughput and low cost blockchain that is leading the way with games studios like TapNation, who is looking to bring seamless Web3 experiences to the broader gaming audience.

A Future Focused on Seamless Integrations and Innovation

TapNation’s venture into Web3 gaming represents just the beginning of its plans to integrate blockchain technology across its portfolio. The company is dedicated to exploring new ways to enhance gaming experiences through Web3 elements, aiming to set new benchmarks for innovation and player satisfaction in the mobile gaming industry.

“We’re thrilled to collaborate with TapNation and bring the benefits of Web3 to a wider audience through Monster Squad Rush and Cornhole League,” the Head of Strategy and Partnerships for Sequence, Sam Barberie, said. “This partnership is a significant step forward in our mission to make blockchain technology accessible and enjoyable for everyone and TapNation’s proven success as a developer and publisher matches perfectly with our goals.”

“It is fantastic to see a leading games studio like TapNation adopt Web3 features with the view to enhance player experience in two of their leading products,” the Senior Gaming Partnerships Manager for Offchain Labs, David Bolger, said. “The combination of Sequence and Arbitrum will ensure this integration is seamless for the large audience that TapNation captivates.”

The post TapNation Fuses Mobile and Web3 with Industry Titans Arbitrum and Sequence appeared first on European Gaming Industry News.

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Sportradar and Oddin.gg ink AV betting agreement to elevate and expand esports reach

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Sportradar and Oddin.gg, an award-winning B2B betting-solutions provider for esports, today announced they have entered into a multi-year strategic partnership to offer audiovisual streaming of Oddin’s exclusive esports content to Sportradar’s betting operator clients around the world.

The deal will support Oddin.gg’s growth ambitions in the expanding global esports market, whose betting turnover was estimated to be €83 billion in 2023. It will extend the reach of Oddin.gg’s official competition content by leveraging Sportradar’s market leading position as an AV betting provider.

Sportradar’s global network of 900+ betting operator clients will benefit from the opportunity to offer greater volume and a wider variety of live streamed esports events to their customers, increasing opportunities for engagement with existing and new betting markets. The partnership also paves the way for future collaboration in other areas.

Oddin.gg holds the official rights to high-profile competitions including the newly released Counter Strike 2 (CS2) which Sportradar will distribute to sportsbooks through the company’s integrated streaming product, providing access to prominent competitions globally and enabling operators to offer exciting new content to their customers.

A number of prestigious competitions are featured in the partnership, including:

• PGL Copenhagen Major 2024, the first Major for the newly released Counter Strike 2;
• Dacha DOTA2 Qualifiers and Main Events;
• Dacha Counter Strike 2 Qualifiers and Main Events;
• Tipsport MCR 2024.

Patrick Mostboeck, SVP Fan Engagement, Sportradar said: “This agreement further strengthens Sportradar’s esports offering while supporting Oddin.gg in realising their growth plans through AV streaming for betting. Sportradar’s ultra-low latency audiovisual outputs, as well as our comprehensive Live Odds and real-time trading solutions, provide betting operators with the critical materials they need to commercialise the global, highly engaged esports fan base.”

Vlastimil Venclik, CEO and co-founder of Oddin.gg shared: “As the forefront innovator in the esports betting sector, Oddin.gg is embarking on a journey by aligning with Sportradar, a leader in the realm of sports data and content distribution. This partnership is not just a collaboration but a combination of distinct strengths, where Sportradar’s extensive and sophisticated video distribution capabilities are set to be the vehicle for our unparalleled esports odds and analytical insights. This strategic alliance aims to harness the best of both worlds, merging our profound expertise and nuanced understanding of the esports betting market with Sportradar’s wide-reaching video distribution.”

The post Sportradar and Oddin.gg ink AV betting agreement to elevate and expand esports reach appeared first on European Gaming Industry News.

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