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UKGC calls for pub industry to take faster action to prevent under 18s accessing gaming machines in pubs
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A review of pubs in England and Wales has shown that 84% of them are failing to prevent under 18-year-olds from playing Category C gaming machines, also known as fruit machines.
Local authorities have primary responsibility for regulating these machines and businesses are responsible for ensuring that they are compliant in checking age verification. Over the last 12 months the Gambling Commission has worked with local authorities and local police to test compliance with laws in place to protect children from the risks gambling can pose.
Children are not permitted to play Category C gaming machines in pubs. Staff are expected to stop children playing on the machines and there should be clear signage indicating the age restriction.
This follows a test sample taken in 2018 which found that 88% of pubs in England failed to prevent children accessing 18+ gaming machines.
The findings suggest that the rules in place around these machines are still not being appropriately enforced and many employees are still unaware of the restrictions.
Programme Director, Helen Rhodes said: “The pub industry must accelerate action to enforce these rules. Pubs must take age verification on machines as seriously as they do for alcohol sales, and they risk losing their entitlement to offer machines if they do not.
Adding: ‘’The results last year were extremely disappointing and we have supported local authorities in their action to raise standards. This includes working with the providers of training to the pub industry to emphasise the legal requirements in training materials, as well as with the Home Office to work towards including materials on gambling in pubs in the curriculum for the personal licence holder course. The British Beer and Pub Association and UK Hospitality have responded to our call by issuing guidance to their members on the importance of enforcing the legal requirements. We urge the pub sector to respond to this opportunity to protect children and young people and to prevent the need for local authorities to take enforcement action.’’
The current pass rate for alcohol sales in pubs is between 70 – 85%.
Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: UKGC calls for pub industry to take faster action to prevent under 18s accessing gaming machines in pubs

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Genius Sports is the leading provider of live football content to the global regulated sports betting market, with the European Leagues now joining a top-tier content portfolio that includes the Premier League and French Ligue 1.
As part of a shared commitment to driving innovation, Genius Sports will deploy its next-generation GeniusIQ platform in stadiums across Europe.
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GeniusIQ is designed to future-proof the commercial value of official football data for all stakeholders, and this partnership now establishes a strong foundation for long-term strategic collaboration and innovation.
Alberto Colombo, General Secretary of the European Leagues, said: “As part of the continued evolution of the European Leagues, we are proud to have once again supported our members in their future business and commercial development. This landmark deal with Genius Sports reflects both the evolution of the sports data market but also the way technology will play an increasingly intertwined role in the way commercial deals come to fruition.”
Steven Burton, Chief Partnerships Officer at Genius Sports, said: “This expanded partnership with the European Leagues significantly enhances the breadth and depth of official, premium data available to our sportsbook partners.
“More importantly, it reflects a fundamental shift in the rights model, where technology investment resets traditional frameworks and creates a longer runway for future sales and revenue opportunities. By delivering the next-generation, AI-powered solutions that leagues want and need, we’re deepening alignment, strengthening our competitive moat, and accelerating the next wave of technological innovation across European football.”
European Leagues’ Members included in the agreement:
- Belgian Pro League
- Ligová Fotbalová Asociace
- Danish League
- Dutch Eredivisie
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- Finnish Veikkausliiga
- Deutscher Fußball Bund (on behalf of 3. Liga and Google Pixel Frauen-Bundesliga)
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The post Genius Sports Partners with European Leagues for Groundbreaking GeniusIQ Innovation and Exclusive Betting Data appeared first on European Gaming Industry News.
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The post Rise & Hustle enhances platform with proprietary AI-powered Rise Core solution appeared first on European Gaming Industry News.
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The post Spinomenal presents 4 Horsemen III: Inferno appeared first on European Gaming Industry News.
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