Connect with us

728x90 banner available here

Latest News

IMG ARENA and UFC to launch UFC’s first-ever official live betting products

Published

on

IMG ARENA and UFC to launch UFC's first-ever official live betting productsReading Time: 2 minutes

The UFC Event Centre Features Authorized UFC Data Feed and

Live In-Round Betting for Every UFC Event

UFC®, the world’s premier mixed martial arts organization, and IMG ARENA, a leading sports betting service and content hub, today announced they are launching UFC Event Centre, a ground-breaking sports betting product that will provide a host of new opportunities for live betting during each fight of every UFC event.

Both the UFC Event Centre and UFC’s official data feed will be made available globally through licensed partnerships with sportsbooks and gaming operators, including IMG ARENA’s existing portfolio of more than 300 operators.

The UFC Event Centre is the gaming industry’s first sports betting product created specifically for a major sports brand, developed by IMG ARENA to capture the thrilling UFC experience. It will deliver more features and markets for UFC events than any betting product available previously. These include:

  • Live In-Round Betting for Every UFC Event Globally
  • Official Data Delivery in Less than Two Seconds
  • Immediate Bet Settlement
  • Live Betting Data Points
    • Knock Downs; Submissions; Takedown Attempts; Takedowns Landed
  • Live Statistics
    • More than 50 positional and striking statistics
  • Fighter / Event Details
    • UFC event and bout schedules
    • Live event information
    • Fighter information and rankings
    • Weight class / division information
  • Mobile-First Design
  • 3D Visualizations of Live UFC Action

The UFC Event Centre will immerse fans in unique and official content every second of every round. A wealth of live, time-stamped data points will open a huge range of new betting opportunities, including reversals, knockdowns, submissions, takedown attempts, and takedowns landed.

“The UFC Event Centre and its official data feed will be a game changer for how UFC fans engage with our events through sportsbooks and gaming operators,” said UFC President Dana White. “We have the most passionate, die-hard fans of any sport, and they’re going to love the option to place bets live during a fight. Betting operators are also going to love this product because, unlike other sports, UFC has no off season. The action will be non-stop for fans and sportsbook operators.”

Freddie Longe, Executive Vice President and Managing Director of IMG ARENA said: “The UFC brand is extremely powerful and already resonates strongly with the key demographics of global sports betting consumers. Through this partnership with UFC, we have been able to develop official products that will help unlock significant value for both UFC and our global sports betting partners.”

 


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: IMG ARENA and UFC to launch UFC’s first-ever official live betting products

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

Latest News

WorldMatch Partners with Aristocrat Interactive to Offer Full Portfolio on its Aggregation Platform

Published

on

Reading Time: < 1 minute

WorldMatch has announced that its full portfolio of games is now available via Aristocrat Interactive’s aggregation platform. This landmark relationship represents a significant milestone in WorldMatch’s ongoing international expansion, and solidifies its presence in regulated markets through a collaboration with one of the industry’s most respected and innovative forces.

As part of the deal, WorldMatch’s acclaimed suite of slots, table games and instant games will be seamlessly integrated into Aristocrat Interactive’s state-of-the-art aggregation platform. This ensures that operators working with Aristocrat Interactive can now access and deliver WorldMatch’s high-performance, feature-rich titles to their players, boosting engagement and enhancing retention across key regulated territories.

“We are incredibly proud to bring our games to Aristocrat Interactive’s powerful iGaming ecosystem. Aristocrat Interactive is synonymous with excellence and innovation in gaming, and this relationship is a testament to the quality, creativity, and technical precision that define our content. We’re excited to reach new audiences and strengthen our global footprint alongside a partner that shares our vision for the future of digital entertainment,” said Xhuljana Demerxhiu, Head of Sales at WorldMatch.

WorldMatch’s games are built with a mobile-first approach, ensuring superior performance across devices and delivering immersive experiences with captivating visuals, dynamic mechanics and localised features. By joining the Aristocrat Interactive platform, WorldMatch gains a valuable distribution channel with access to leading operators and a robust, scalable infrastructure designed to support growth and regulatory compliance across multiple jurisdictions.

The post WorldMatch Partners with Aristocrat Interactive to Offer Full Portfolio on its Aggregation Platform appeared first on European Gaming Industry News.

Continue Reading

Latest News

Belgian Regulator Supports New Law for Tougher Player Protection and Increased Oversight

Published

on

Reading Time: < 1 minute

The Belgian gaming regulator Kansspelcommissie (KSC) has issued an endorsement of a proposed legislative bill aimed at strengthening player protection and enhancing regulatory oversight over gambling in Belgium.

The draft legislation’s key provisions include a proposed weekly deposit cap of €200 ($232.85) per gambling platform, a prohibition on gambling with credit, restrictions on the number of betting licences issued to newsagents and an extension of the national gambling self-exclusion register to include bars. The bill also proposes limits on the number of slot machines permitted in bar settings.

The bill also seeks to address the regulator’s concerns about its own operational capability and staff shortages. It proposes that the regulator must have at least 10 full-time members of staff, and it would also increase the maximum number of police officers that can be seconded to the commission be from four to eight.

While the KSC has broadly endorsed the bill’s objectives, it has recommended a phased rollout for certain measures, particularly the expansion of the exclusion system, which is expected to be fully implemented by May 2026. The commission also expressed some reservations about a total ban on credit card gambling.

The post Belgian Regulator Supports New Law for Tougher Player Protection and Increased Oversight appeared first on European Gaming Industry News.

Continue Reading

Latest News

Superbet Appoints Sacha Dragic as Sole CEO

Published

on

Reading Time: 2 minutes

Starting January 1, 2026, Sacha Dragic will become sole CEO of Superbet, while Jimmy Maymann will return to the Board of Directors. As part of the new leadership structure and also effective as of January 1, 2026, Albert S., current Group COO, will take on the role of Deputy CEO, aligning strategy and driving execution across the organisation.

At the same time, Eamonn O’Loughlin, current CCO International, will take on the role of Chief Operating Officer, expanding his responsibilities to lead customer Operations and Partnerships across the Group, while retaining commercial leadership for markets outside CEE.

Sacha Dragic, Founder and incoming CEO of Superbet Group, said: “I want to recognize Jimmy Maymann, whose leadership and partnership have shaped much of our progress to date. Over the past couple of years, we have achieved remarkable results, advancing our product and technology capabilities, strengthening our position in key markets, and building a culture of financial discipline and accountability. This planned evolution of our leadership team marks a natural step in our growth journey. It reflects the maturity of our organization and our ambition to push forward, positioning Superbet for the next phase of sustainable global expansion.”

Jimmy Maymann, incoming Member of the Board, Superbet Group, said: “When Sacha first asked me to join the Board three years ago, our ambition was made clear: to transform Superbet into a global challenger built on world-class product and technology platform. It was necessary to accelerate that change from within, and I took the lead on that chapter of transformation.

“Together, we have achieved a lot: launching Brazil, growing our actives, revenue and EBITDA while strengthening our product and tech stack, and now, with the migration of Romania to our own platform, we are nearing completion of our first phase of transformation. As we prepare for the next phase, simplifying how we operate will help us move even faster, with a single-threaded leader, our founder, Sacha Dragic.

“It’s been a privilege to work with Sacha and the whole Superbet team and I’ll continue to do so as an advisor and as part of the Group’s Board. This is a great company with a huge potential ahead and I’ll stay engaged and help see it materialize.”

The post Superbet Appoints Sacha Dragic as Sole CEO appeared first on European Gaming Industry News.

Continue Reading

Trending

EEGaming.org is part of HIPTHER, parent brand of various prominent news outlets and international conferences. These platforms and events span a wide range of industries, including Entertainment, Technology, Gaming and Gambling, Blockchain, Artificial Intelligence, Fintech, Quantum Technology, Legal Cannabis, Health and Lifestyle, VR/AR, eSports, and several others. This indicates that EEGaming.org is part of a larger network that focuses on a diverse array of sectors, particularly those related to cutting-edge technology and modern lifestyle trends.

Contact us: [email protected]

Editorial / PR Submissions: [email protected]

Copyright © 2015 - 2025 HIPTHER. All Rights Reserved. Registered in Romania under Proshirt SRL, Company number: 2134306, EU VAT ID: RO21343605. Office address: Blvd. 1 Decembrie 1918 nr.5, Targu Mures, Romania

We are constantly showing banners about important news regarding events and product launches. Please turn AdBlock off in order to see these areas.