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Scientific Games Reimagines Play at G2E 2019

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Scientific Games Reimagines Play at G2E 2019Reading Time: 6 minutes

 

Industry leader brings exciting new games, revolutionary technology and player-centric solutions to show floor

Scientific Games Corporation, through its subsidiary, Bally Gaming, Inc., showcases its commitment to Reimagine Play™ at the 2019 Global Gaming Expo (“G2E”) Oct. 14-17 in booth #1116 at the Sands Expo in Las Vegas.

Visitors will get a firsthand look at passion-filled, entertainment experiences, built on the games, technology and products that players and partners love. It all comes together in Scientific Games’ entertainment ecosystem powered by advanced solutions, systems and technology designed to increase player engagement and provide the most complete operational enhancements for the Company’s partners.

At G2E, Scientific Games will showcase its own great casino games like Ultra Hot Mega Link™ and Drop & Lock™ and its new licensed brand games such as MONOPOLY Money Grab™ and JAMES BOND™ DIE ANOTHER DAY™. The Company will be launching OpenGaming™, its new full-suite of engaging iGaming content and reliable platforms, and feature their thrilling new game Mega Drop™ Quest. The Company will also offer an incredible world of play with SG Game Service, which allows players to enjoy proven slots, keno, poker, electronic table games and sports wagering on a single device. In addition to these great games, Scientific Games will demonstrate the amazing capabilities of its turnkey, yet modular, sportsbetting solution, OpenSports™.

“At Scientific Games, we love to make great games that players and partners love,” said Barry Cottle, President and CEO of Scientific Games. “It’s our passion to create the best products and pioneering services for our players and partners, and we are thrilled to showcase our amazing new product line up at G2E.”

In recognition of Scientific Games’ commitment to excellence, the Company has been shortlisted for seven 2019 Global Gaming Awards: Land-Based Product of the Year, Industry Supplier of the Year, Customer Loyalty Program of the Year, Slot of the Year, Digital Industry Supplier of the Year, Digital Product of the Year and American Executive of the Year – Barry Cottle.

Great Games that Players Love
Leading the industry in the creation and design of gaming content, Scientific Games will bring together game series built on success, cutting-edge hardware and celebrated licensed brands for a dynamic player experience at this year’s show. Scientific Games will debut a great line-up of new games including:

  • WILLY WONKA™ Everlasting Gobstopper on the Gamefield™ 2.0 cabinet
  • JAMES BOND DIE ANOTHER DAY on Wave XL Horizon™
  • MONOPOLY Big Wheel Railroads on TwinStar® 3RM Wheel
  • Ultra Hot Mega Link on the TwinStar® Wave XL
  • Dancing Drums® on the new TwinStar® 5 Reel Mechanical
  • New Drop & Lock Series on the TwinStar® Wave XL
  • Ultimate Cash Spin on the new TwinStar J43 Motion Wheel™

Technology Underpins Great Content
Scientific Games is also showcasing cutting-edge new technologies from outside the gaming industry, which makes games more dynamic, provides a more frictionless experience for players and enables operators to run their businesses more efficiently.

  • SG Game Service allows players to enjoy proven slots, keno, poker, electronic table games and sports wagering on a new suite of low-cost gaming devices.
  • SG Unified Wagering provides new ways for enabling sports wagering across an entire casino floor, not just the sports book. Cashless solutions utilizing SG Unified Wallet power not only the SG Game Service suite of new devices, but also the rest of the Scientific Games’ Entertainment Ecosystem ranging from Electronic Game Machines (EGM’s) to tables.
  • Scientific Games is also showcasing SG Vision object recognition technology across tables for chip and biometrics, EGM’s, and new form factor gaming devices providing protection for players and the most accurate player tracking data solutions for operators.
  • Finally, a new cellular telemetry solution for EGM’s, SG Connect, provides insights into machine health and player preferences to allow better content to be created while reducing operating costs for casino operators.

Systems Advance to New Heights
Scientific Games’ cashless solutions, engagement tools and data capabilities that can revolutionize the floor will be on display.

  • SG Cardless and SG Unified Wallet offer player convenience.
  • Rewards Quest enables customized player engagement through achievements, badges, and rewards.
  • Player Boutique® automates gift programs to enhance the player experience and improve operating efficiency.
  • Praxis Analytics® leverages big data to improve ROI on marketing expenditures.
  • SG Vision technology enables new Systems products for patron identification and chip tracking to revolutionize player loyalty programs and table operations bringing bonusing to tables which is an industry first.

Revolutionary Table Game Technology
Scientific Games will display impressive table game products that up the ante for players and partners and include:

  • The groundbreaking new, MDX™ shuffler, has the capacity to shuffle four to 10 decks of cards. MDX has a 10 deck sorting capacity and eliminates edge sorting as well.
  • The table progressive game is reimagined with GM Atlas™, a next-level progressive operating system. The system offers new bonus and jackpot options and the ability to configure Must-Hit-By and random mystery prizes.
  • The dramatically redesigned Quartz™ cabinet is Scientific Games’ latest electronic table game innovation. Quartz displays up to eight games concurrently on an immersive 26.5-inch LCD HD player touchscreen.

The Future of Sportsbetting
With an exciting debut earlier this year, Scientific Games’ OpenSports platform delivers all the services an operator needs and players expect. Reimagined from the ground up, the fully modularized solutions bring together a comprehensive suite of sports betting technologies and memorable sports betting experiences for players.

  • OpenBet™ remains the core sports betting technology solution, the backbone for sportsbook operations, using Scientific Games’ proprietary betting engines tested for scale in global sporting events.
  • OpenPlatform provides world-class, fully compliant player account and wallet services and functionality.
  • OpenTrade, powered by Don Best Sports, offers 360-degree managed trading services including pricing, odds and feeds.
  • OpenEngage powers sportsbook operators with player focused flexible and innovative interfaces for digital (mobile apps, mobile web and desktop) and retail (SSBT, EPOS and Content Display).
  • OpenAccelerate helps operators implement, manage and run their day-to-day sportsbook operations. A team of experienced industry personnel designs and executes critical strategy to drive acquisition, retention, and player engagement.

Also new to the industry are Match HQ™ Scoreboards, immersing players in an onscreen, in-depth, game experience with play-by-play animations, commentary and real-time stats for live games across web and mobile. Another highlight for G2E is the OpenSports Retail Companion AppThe app helps players bridge the gap between retail and digital wager by making selections and preparing wagers anywhere, anytime before setting foot in a venue.

The next phase of the OpenEngage digital front-end includes new betting features, an optimized user experience and engaging content to help operators maximize their players’ experiences in the new world of online sports betting across regulated states in the U.S.

Digital Casino Best-in-Class Solutions
Scientific Games’ recently unveiled its OpenGaming suite of products and features, which puts players at the heart of iGaming by packaging leading digital casino gaming technology and content into one seamless integration. As a scalable solution, the OpenGaming platform helps operators reach new players, manage player data and offer an unparalleled portfolio of online games from the world’s largest library of in-house and third-party studios.

OpenGaming‘s digital casino content is delivered to players through a global content aggregation platform. This market-leading network gives operators access to a growing portfolio of over 2,000 game titles from its worldwide studio network, supported by player-centric features including:

  • Tournaments functionality for multiple games including time, wager size, and invite-only experiences. This provides players the chance to top the leaderboards and win great prizes.
  • In partnership with Amazon’s GameSparks, Missions are set for players to win bonus features such as free spins, cash drops and exclusive event access. Missions is already available across more than 500 games and 25 independent studios.
  • The Mega Drop™ Jackpot System is a must-drop, multi-level jackpot system that is accessible to all players at any level. Players are provided a chance to win one of three progressive jackpots that are not time-based for fairer delivery, filling a gap among existing must-hits jackpots.

At G2E, customers will also get a sneak peek at Pillars of Asgard, representing the highest volatility slot title from the renowned NextGen studio in Sydney, Australia. Offering an unprecedented one million ways to win with the new gaming engines, Wild Multipliers, Floating Wild Stacks and Buy Pass™, where players can purchase direct entry into the bonus round.

Industry-Leading Lottery Solutions
G2E visitors will also experience Scientific Games’ industry-leading lottery retail and digital innovations.

  • PlayCentral®HD, now with advanced vision technology, is a high-definition player self-service experience that offers a full portfolio of lottery game entertainment and convenient mobile and payment card options.
  • PlayCentral 54 makes its mark at G2E this year touting the Walmart Services Division 2019 Supplier of the Year Award for Product. Custom-innovated for one of the world’s largest retailers, PlayCentral 54 is the lottery industry’s first low-height player self-service machine in market.
  • SCiQ® — an intelligent instant game ecosystem modernizing the lottery retail environment with technology that improves inventory management, accounting, merchandising and security, while providing big data to track, measure and optimize sales performance.

Learn more about Scientific Games iLottery solution, which is powering the most successful iLottery launch in North America for the Pennsylvania Lottery, surpassing the $500 million in sales milestone since May 2018 led by top-performing games such as Monster Wins®Foxin’ Wins® and Volcano Eruption®.

Scientific Games’ digital solutions feature an advanced iLottery platform, expert managed services and an exciting portfolio of online/mobile lottery games. Since 2001, the Company has led digital lottery innovation with more than 700 interactive lottery games, mobile apps, player loyalty programs and other interactive products and services.

All ® notices signify marks registered in the United States. © 2019 Scientific Games Corporation. All Rights Reserved.

The MONOPOLY name and logo, the distinctive design of the game board, the four corner squares, the MR. MONOPOLY name and character, as well as each of the distinctive elements of the board, cards, and the playing pieces are trademarks of Hasbro for its property trading game and game equipment and are used with permission. © 2019 Hasbro. All Rights Reserved. Licensed by Hasbro.

WILLY WONKA & THE CHOCOLATE FACTORY and all related characters and elements © Warner Bros. Entertainment Inc. (s19)

007 and related James Bond Trademarks © 1962-2019 Danjaq, LLC and United Artists Corporation. 007 and related James Bond Trademarks are trademarks of Danjaq, LLC. All Rights Reserved.

 

About Scientific Games:
Scientific Games Corporation is a world leader in entertainment offering dynamic games, systems and services for casino, lottery, social gaming, online gaming and sports betting. Scientific Games offers the gaming industry’s broadest and most integrated portfolio of game content, advanced systems, cutting-edge platforms and professional services. Committed to responsible gaming, Scientific Games delivers what customers and players value most: trusted security, engaging entertainment content, operating efficiencies and innovative technology. For more information, please visit scientificgames.com.

 

SOURCE Scientific Games Corporation


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Scientific Games Reimagines Play at G2E 2019

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Americas Online Gambling Market To Soon Eclipse Europe’s, Finds Vixio Forecasts

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  • Vixio forecasts that regulated online GGR in North and Latin America will grow at a compound annual rate of 3 percent from US$22.3bn in 2023 to US$56.3bn by 2028, drawing level with regulated European market.

Vixio, a leading provider of regulatory intelligence solutions, ahead of SBC Americas forecasts that the regulated online gambling market in the Americas to be worth US$32.5bn by 2026, compared to US$15.6bn in 2022, more than doubling in size in a period of four years. This growth rate is more than double the equivalent in Europe, with the European regulated online gambling market projected to be worth €37.3bn in 2026, up from just under €30bn in 2022.

By 2028, regulated online gambling markets in the U.S., Canada and Latin American countries are expected to generate US$56.3bn, drawing level with Europe or potentially surpassing it depending on currency fluctuations.

“Prior to 2018, the regulated online gambling market was highly euro-centric but legalization of sports betting and iGaming in various U.S. states as well as the major markets of Ontario and Brazil has coincided with stricter regulations in European countries that has restricted growth in a number of cases,” said  James Kilsby, Chief Analyst, Vixio.

Vixio will be showcasing its data forecasting and regulatory intelligence solutions in more detail at the SBC Summit Americas 2026 at stand B175, with additional information in its Latin America Online Outlook report, available at vixio.com/research/latin-america-outlook-2025.

 

Vixio forecasts that regulated online GGR in North and Latin America will grow at a compound annual rate of 20.3 percent from US$22.3bn in 2023 to US$56.3bn by 2028, drawing level with regulated European market.

Providing further insight into one of the most closely watched online gambling markets globally, Kilsby, Vixio’s award-winning analyst, will be speaking during a panel session titled “Brazil 2025: A Surge in Licensing and Lessons So Far.” James was recently recognized as a Silver Stevie® Award Winner for Thought Leader of the Year in the 2025 American Business Awards®. The panel will take place on Wednesday, May 14, at 11 a.m. in conference room four.

In addition, Vixio has been shortlisted for Compliance Solution of the Year at the 2025 SBC Awards, which will be announced on the second day of the conference.

Visit us at stand B175 at SBC Summit Americas to learn more about how Vixio can help your business navigate the regulatory challenges of the gaming industry.

For more information, or to book a meeting with a Vixio representative at SBC Americas, visit vixio.com.

 

The post Americas Online Gambling Market To Soon Eclipse Europe’s, Finds Vixio Forecasts appeared first on European Gaming Industry News.

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ACR POKER’S FANTASY POKER LEAGUE RETURNS FOR VEGAS’ HOTTEST SUMMER SERIES

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Drafting opens from today through Monday, May 26th, giving players the chance to compete for cash rewards   

ACR Poker is bringing back its fan-favorite Fantasy Poker League promotion this month, offering players the chance to cash-in on Vegas’ biggest summer series without playing a single hand.

Building on the success of 2024’s inaugural Vegas edition, where over 700 teams were created, the Fantasy Poker League: Vegas 2025 gives fans and players worldwide a unique opportunity to engage with the action by drafting their ultimate lineup of poker pros and competing for cash prizes, glory and bragging rights.

“Fantasy sports are wildly popular, and after last year’s epic Vegas edition, bringing the Fantasy Poker League back was a no-brainer,” said 2003 WSOP Main Event champion and ACR Pro Chris Moneymaker. “Whether you’re railing your favorite pros or competing with friends, it’s the best way to stay connected to all the hot poker action in Vegas this summer.”

The drafting period for the Fantasy Poker League kicks off today and runs until Monday, May 26th (12pm ET). From Tuesday, May 27th through Wednesday, July 16th, participants will earn points every time their drafted players cash in live poker events during Sin City’s hottest summer series.

Here’s how the 2025 Fantasy Poker League works: 

  1. Draft your fantasy squad(s) (between 4 to 8 players), staying within the $300 salary cap (May 12th–26th)
  2. Choose between three fantasy league buy-in options: $20, $100, and $500 (May 12th–26th)
  3. Check the leaderboard daily to see how your selected team(s) are performing against the competition (May 27th–July 16th)

In addition to the Public League, ACR Poker is enhancing this year’s Vegas edition with the introduction of Private Leagues. Players now have the ability to design their own custom league experience with friends and choose their own buy-ins, salary caps, and participation limits to create the perfect competition.

Moneymaker also noted that participants can easily register and assemble their dream poker team(s) by visiting the My Account page – Rewards tab in the ACR Poker client. Plus, they can enter as many teams as they like.

Alongside the Fantasy Poker League, players looking for more poker action this May can jump into ACR Poker’s largest Online Super Series XL, guaranteeing over $50 Million. Plus, the ‘Moneymaker May-Hem’ offers players a chance to join Chris Moneymaker in Las Vegas for the $10K Main Event when they play in any $109 Sunday Moneymaker Tournament this month.

To learn more about the Fantasy Poker League: Vegas, visit ACRPoker.eu.

The post ACR POKER’S FANTASY POKER LEAGUE RETURNS FOR VEGAS’ HOTTEST SUMMER SERIES appeared first on European Gaming Industry News.

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Rapid growth in sports traffic and 400+ participating teams – the Golden Boomerang Awards 2025 results.

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The Golden Boomerang Awards 2025, a global affiliate traffic tournament hosted by Boomerang Partners, has officially concluded after three thrilling months of intense competition. From February 3 to May 11, the tournament brought hundreds of affiliate teams across two dynamic leaderboards: Sports betting and Casino.

Boomerang shared some impressive numbers and results from the tournament:

  • Over 400 affiliate teams from around the world participated (last year, 226)
  • The share of sports traffic to the Boomerang portfolio brands increased by 39% during the competition;
  • Sports traffic attracted to the active segment during the competition remained at 86%;
  • The top sports event during the contest period was the Champions League semi-final match between Barcelona and Inter;
  • During the same period, the top game on the casino leaderboard was the Sugar Rush 1000

In addition to awards in 11 categories (these will be awarded to the winners in May at a special ceremony), Golden Boomerang Awards 2025 participants competed for exclusive prizes in monthly drawings. There were a total of four such drawings:

  • Month 1 winner — RevPanda. They attended AC Milan vs Inter.
  • Month 2 winner — HighRoller Gaming. The prize was a trip to F1.
  • Month 3 winner — Boring Seo. The Boomerang Partners team will fulfil their wish.

Boomerang also held a special competition as part of GBA 2025. It was timed to coincide with the Champions League semi-finals. The winner was team FUMMA, which will receive the coveted ‘Home Stadium Fan’ VIP experience.

With the competition closed, the Top 30 affiliate teams are receiving official invitations to an exclusive award ceremony and networking event at the legendary San Siro Stadium in Milan. As the Official Regional Betting Partner of AC Milan, Boomerang Partners is proud to host the winners in true Italian style — with a show-stopping evening that combines recognition, entertainment, and football heritage. At the center of the celebration will be Andrea Pirlo, football icon and AC Milan legend, who will personally present the award nominations to the top-performing teams.

More details about the final event and winners will follow soon.

About Boomerang

Boomerang Partners is a rapidly growing global brand offering a wide range of services. Boomerang is the Official Regional Betting Partner of AC Milan and collaborates with women’s football star and influencer Alisha Lehmann. In 2024, it launched the inaugural Golden Boomerang Awards 2024, the first annual global affiliate tournament. Boomerang Partners’ betting segment surged 5x, and gambling — 2x in 2024. Its affiliate program demonstrated a 120% increase in partners, and the number of sports betting offers surged more than 6 times. Six new products were launched by Boomerang in 2024, which contributed to an almost 1.5-fold increase in product users.

Boomerang’s portfolio contains 15+ gambling brands, including sportsbooks. They cover over 35 GEOs and offer a wide range of betting options with favorable odds. These products provide personalized bonuses and 24/7 multilingual support.

The post Rapid growth in sports traffic and 400+ participating teams – the Golden Boomerang Awards 2025 results. appeared first on European Gaming Industry News.

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