Latest News
Digital Marketing and Working with Affiliates in Gaming vs Financial Websites – How to do it properly?
Reading Time: 4 minutes
Learn about the latest digital marketing techniques adopted in the gaming affiliate industry and the financial websites at European Gaming Congress 2019 Milan.
The gaming affiliate industry has not died out yet and even if it has encountered certain regulations across several European jurisdictions, it is still alive and kicking. Several innovative digital marketing techniques have been implemented which are now commonly being used by both affiliates and operators alike.
During the second edition of European Gaming Congress (EGC), which takes place on the 8th of November at Radisson Blu Hotel Milan, you have an excellent opportunity to take part in a unique workshop/panel discussion with some of the leading experts when it comes to marketing in the online gambling affiliate industry in combination with learning how to properly advertise in the financial industry.
The workshop/panel discussion will be joined by Melanie Hainzer (Marketing Manager at Wildz), Sara-Swetlana Klimper (Senior Independent Gaming Consultant) and last but not least Ariel Weiss (CEO of n00b).
The discussion will be moderated by the unique Advocate, Certified Computer Scientist, and Notary, Tal Itzhak Ron.
You can register here or view the agenda here!
Below you can find more details about each speaker and the moderator of the discussion:
About Tal Itzhak Ron (panel moderator) – Advocate, Certified Computer Scientist and Notary
Advocate, Certified Computer Scientist and Notary Tal Itzhak Ron (LLB, B.Sc., M.Sc.) – General Member of International Masters of Gaming Law (IMGL), practicing i-Gaming and Financial law and advising the biggest names since 2003. Tal graduated both from Haifa University’s School of Law (LL.B.) and Faculty of Computer Science (B.Sc.), and while leading a software development team at a publicly-listed software company, Ness Technologies, has further obtained a Master’s Degree in Computer Science (M.Sc.) from Bar-Ilan University. Tal established Tal Ron, Drihem & Co., Law Firm back in 2003, focusing from the start on Hi-Tech, Ad Tech, Financial Entertainment, and i-Gaming, quickly becoming one of the first international firms practicing exclusively these areas. The firm today advises the world’s leading operations, platforms and governing bodies and is considered the industry standard for entrepreneurs setting up businesses in the Gaming, Digital Marketing, and CFD/Forex industries in Europe, Asia, and Australia.
About Melanie Hainzer – Marketing Manager at Wildz
Melanie has been working in the iGaming sector for almost a decade, with a good portion of that geared towards affiliation, business development, and online marketing.
Her passion for this industry is as strong as the day she started, with industry advances and innovation forever keeping Melanie on her toes. Highly self-motivated (is an understatement) with strong negotiation skills and a great eye for detail is one way to describe her. Another, more simple way – as a passionate traveler and wine enthusiast.
About Sara-Swetlana Klimper – Senior Independent Gaming Consultant
Sara’s journey in the iGaming industry started 8 years ago in Australia and she finds it as a relatively young industry but one of a kind and very agile.
Sara has been fortunate to work with great companies and move around the world in these last years and have enjoyed every aspect of this journey through various stages such as CS, VIP, AM, Affiliation, Operations. The iGaming industry is filled with talented, innovative and ambitious professionals, who constantly contribute to the industry´s growth and she is looking forward to seeing what the future has in store for us within this industry.
About Ariel Weiss – CEO of n00b
Ariel is the CEO of n00b, an eSports startup aiming to make eSports accessible for non-professional gamers as regular sports are for everybody.
Ariel graduated from the Israel Institute of Technology (Technion) school of Mathematics & Computer Science in 2004 and further obtained an M.B.A from Tel Aviv University in 2010. With over 18 years of experience in the software and hi-tech business, Ariel has long held an appreciation of how technology can change the world. From early-career roles in the elite tech unit of the Israeli Defence Forces leading command & control system development to start-up, C-suite leadership roles in the edTech as well as the eSports space, Ariel has advocated the importance of creating technological products that address user pain points.
Make sure you take advantage of this unique opportunity of learning and networking with the gambling industry in Europe via the EGC platform every year.
Browse the official event website here: www.europeangamingcongress.com
Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Digital Marketing and Working with Affiliates in Gaming vs Financial Websites – How to do it properly?
Latest News
Tom Horn Gaming Unwraps a Frosty Treat with Santa Yetti
Reading Time: 2 minutes
This December, Tom Horn Gaming invites players to the snowy mountain peaks in its new release, Santa Yetti, a playful holiday adventure where the jolly king of the mountains swaps his sleigh for snow boots to deliver frosty fortunes and festive fun.
Santa Yetti brings a flurry of excitement to the reels with Expanding Wilds, Multipliers, Respins, and the Respin Booster feature.
The Snowman is a Wild symbol. When it lands on any of the three reels, it expands and triggers a single respin. During the respin, seven win lines transform into twenty-seven ways to win, piling up prizes like Christmas presents. When all three reels are fully stacked with the same symbol, the total win is multiplied by ten, creating a snowstorm of rewards.
Players can also activate the Respin Booster, which increases their total bet by 1.5x and boosts the chance of triggering a respin by 300%. The feature remains active until manually switched off, giving players full control over their gameplay. For those feeling extra lucky, the Star Gamble Ladder appears after every base game win, allowing them to gamble their winnings by guessing the next star’s colour – pink or blue. Each correct guess doubles the prize and pushes the player up one level. The Golden Star can randomly appear at levels two to five to double the win instantly, no guess required.
“Santa Yeti brings together everything players love about Tom Horn games – fun, engaging mechanics, and a great story to match. It’s festive, it’s fresh, and it’s packed with features that keep the excitement rolling. We wanted to end the year on a high note, and Santa Yetti does exactly that with humour, charm, and plenty of win potential,” said Ondrej Lapides, CEO at Tom Horn Gaming.
Blending simple yet fast-paced gameplay with dynamic mechanics, Santa Yetti offers short, mobile-optimised sessions that are sure to delight both casual spinners and seasoned players. Its engaging format and rewarding features make it a perfect choice for operators looking to boost engagement during the high-traffic festive season. With its playful theme, quirky light-hearted style, and generous win potential, Santa Yetti is set to make this Christmas truly santastic.
The post Tom Horn Gaming Unwraps a Frosty Treat with Santa Yetti appeared first on European Gaming Industry News.
Latest News
Ygam appoints Emily Tofield as new Chief Executive
Reading Time: 2 minutes
Emily Tofield has been the appointed as the new Chief Executive Officer of Ygam, the UK’s leading charity dedicated to preventing gaming and gambling harms among children and young people. She will officially join the charity on the 6 January 2026.
Emily joins the charity following a 20-year career in leadership roles across UK government, local government, higher education and research, the media, and the not-for-profit sector. Her previous roles include posts in the Cabinet Office, the Ministry of Justice, the Department for Environment, Food & Rural Affairs, the University of Sussex, and at the City of London Corporation. With a distinguished breadth of expertise in strategic communications, she is recognised as a leading adviser across strategy, corporate affairs, reputation, marketing, policy, and fundraising.
Emily is an experienced non-executive, currently serving on the board of the Kent homelessness charity, Porchlight. She is Chair Designate of the Girls’ Learning Trust (GLT), the largest all-girls state multi-academy trust in the UK and was recently appointed to the Board of the British Dietetic Association (BDA).
Mike Wojcik, Chair of Ygam, said: “I’m delighted to welcome Emily to Ygam following a highly competitive recruitment process. Her depth of experience and proven leadership across stakeholder and political engagement, and social impact, will be instrumental as we enter our next strategic cycle. Emily joins an exceptionally strong leadership team, and this appointment marks an important new chapter for Ygam as we continue to strengthen our position as a trusted expert voice and sector leader dedicated to preventing gaming, gambling, and digital harms among young people.”
Emily Tofield, Incoming Chief Executive of Ygam, said: “Ygam has reached record numbers of young people as part of its critical mission to protect children and young people from gaming and gambling harms and to help safeguard their digital futures. As a passionate advocate for the benefits of prevention, it is a huge privilege to take on the role of Chief Executive of such a respected national education and prevention charity whose work already makes a difference to so many. High-quality, inclusive, evidence-based, preventative education around gaming and gambling harms remains as important today as when Ygam was founded, and I’m looking forward to working with the impressive Ygam team to further grow its reach, partnerships and impact in the years ahead.”
The post Ygam appoints Emily Tofield as new Chief Executive appeared first on European Gaming Industry News.
Latest News
ZEAL and bet-at-home launch joint gaming initiative
Reading Time: < 1 minute
- bet-at-home integrates ZEAL Instant Games titles into its German website
- First selection of ZEAL slots now available
- Partnership boosts reach, portfolio strength, and growth for both companies
ZEAL Instant Games, a brand of the ZEAL Group and a provider of online games, announces a new strategic partnership with online gaming operator bet-at-home. As part of the collaboration, bet-at-home seamlessly integrates the growing portfolio of ZEAL slots into its website. The first titles are already available to customers on bet-at-home.de.
Stronger together: Premium content meets established brand presence
Both partners stand to benefit from the collaboration: While bet-at-home expands its portfolio offering with ZEAL titles – enhancing its appeal and reach within the online games segment – ZEAL Instant Games gains another prominent partner whose market presence accelerates the brand’s dynamic growth and enables access to a broader user base.
In addition to best-selling ZEAL titles such as “The Bookmaker”, “Crime Scene”, “Vegas Blaze“, and other premium slots, the portfolio will continue to grow steadily in the coming months.
Shared perspectives
“Our mission is to make innovative, high-quality games accessible to the widest possible audience,” says Alex Green, Vice President Games at ZEAL. “With bet-at-home, we are gaining a partner that has held a strong position in the market for many years. This collaboration opens up new opportunities for expanding our reach and underscores the enormous potential of our growing games portfolio.”
From bet-at-home’s side: “We are delighted to have ZEAL Instant Games as a partner known for quality, creativity, and reliable performance,” says Claus Retschitzegger, CEO, bet-at-home. “The new ZEAL titles are a great addition to our offering and provide our customers with exciting and varied gaming experiences. This partnership is an important element of our growth strategy.”
The post ZEAL and bet-at-home launch joint gaming initiative appeared first on European Gaming Industry News.
-
Latest News3 months ago
Duels for Friends in Trophy Hunter. Invite your friends and create a shared space for fun and competition.
-
Latest News2 months ago
Announcement: 25th September 2025
-
Latest News3 months ago
Flamez – A Fiery New Online Casino Contender from Ganadu
-
Latest News3 months ago
GR8 Tech’s Bet It Drives Wraps Season 1 with Stephen Crystal—From Las Vegas Legends to Global Gaming Leadership
-
Latest News2 months ago
AI-Powered Gamification Arrives on Vegangster Platform via Smartico
-
Latest News2 months ago
The Countdown is On: Less Than 3 Months to Go Until The Games of The Future 2025 Kicks Off in Abu Dhabi
-
Latest News3 weeks ago
JioBLAST Launches All Stars vs India powered by Campa Energy: A New Era of Creator-Driven Esports Entertainment
-
Latest News2 months ago
Adidas Arena Set to Welcome the 2026 Six Invitational




You must be logged in to post a comment Login