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NBA and William Hill US announce sports betting partnership
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The National Basketball Association (NBA) and William Hill, one of America’s leading sports book operators, announced a new partnership that will make William Hill a Proud Partner and an Authorized Sports Betting Operator of the NBA in the United States.
As part of the agreement, William Hill will have the right to use official NBA betting data and league marks across its mobile platforms and in its sports books throughout the United States. Additionally, William Hill will be promoted across the NBA’s digital assets including NBA.com, the NBA app, and the NBA’s social media platforms.
“William Hill is a globally respected brand that has set an early standard for sports betting in the U.S. market,” said Scott Kaufman-Ross, Senior Vice President, Head of Fantasy & Gaming, NBA. “We are delighted to partner with William Hill as they grow their business throughout the U.S. and are excited to work together to provide a world-class experience to our fans.”
“We are proud of this creative partnership that benefits our customers and our partners nationwide while promoting legalized wagering on NBA events. The NBA has been a leader in recognizing the benefits of a legal sports betting market,” said Dan Shapiro, Vice President of Strategy & Business Development of William Hill US. “We expect this to be the beginning of a long and mutually beneficial relationship with the league and its teams.”
An industry leader with an 85-year history in the space, William Hill is internationally recognized as an innovative pioneer in sports and sports betting. Following the U.S. Supreme Court’s decision that overturned PASPA in 2018, William Hill has led United States expansion of sports betting and now has operations in 10 states. The company currently accepts one out of every four bets placed in the U.S.
Throughout the partnership, William Hill and the NBA will collaborate on best-in-class practices to protect the integrity of NBA games.
About the NBA:
The NBA is a global sports and media business built around four professional sports leagues: the National Basketball Association, the Women’s National Basketball Association, the NBA G League and the NBA 2K League. The NBA has established a major international presence with games and programming in 215 countries and territories in 50 languages, and merchandise for sale in more than 100,000 stores in 100 countries on six continents. NBA rosters at the start of the 2018-19 season featured 108 international players from 42 countries and territories. NBA Digital’s assets include NBA TV, NBA.com, the NBA App and NBA League Pass. The NBA has created one of the largest social media communities in the world, with 1.6 billion likes and followers globally across all league, team, and player platforms. Through NBA Cares, the league addresses important social issues by working with internationally recognized youth-serving organizations that support education, youth and family development, and health-related causes.
About William Hill:
William Hill PLC is one of the world’s leading betting and gaming companies, employing over 16,000 people. Its origins are in the UK where it was founded in 1934, and where the company is listed on the London Stock Exchange. With headquarters in London and Leeds it has a national presence of licensed betting offices in Great Britain and Northern Ireland and is one of the country’s leading online betting and gaming services. In 2012, it established William Hill US with a focus on retail and mobile operations in Nevada, which is now the largest sports betting business in the USA. William Hill US (www.williamhill.us) currently operates 113 race and sports books in Nevada and the state’s leading mobile sports betting app. William Hill is operating in New Jersey at Monmouth Park Racetrack, Ocean Resort Casino, Tropicana Atlantic City, and online with the William Hill New Jersey sports betting app as well as in Indiana, Iowa, and West Virginia. William Hill is a licensed sports betting provider in numerous casinos in Mississippi, Pennsylvania, Rhode Island, and New Mexico, and serves as the exclusive risk manager for the sports lottery in Delaware. William Hill has licensed operations in The Bahamas, Italy, Spain and Sweden and serves online customers in the UK, Ireland and throughout the world from its digital hubs in Gibraltar and Malta. In February 2019 it completed the acquisition of MRG Group acquiring the Mr Green and Redbet brands and with it an expanded pan-European footprint in faster growing online betting and gaming markets.
Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: NBA and William Hill US announce sports betting partnership
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CEO of PIN-UP Global claims the charges against the Ukrainian partner to be legally absurd
The State Bureau of Investigation (SBI) of Ukraine initiated criminal proceedings against the owner of the PIN-UP Ukraine operator (Ukr Game Technology LLC), Ihor Zotko, on charges of high treason and aiding and abetting Russia. It entailed freezing of the company’s accounts and complete suspension of its operations.
The accusations are based on license payments that Ukr Game Technology LLC (Brand PIN-UP.UA) transferred to PIN-UP Global (GuruFlow Team LTD), an international iGaming holding company registered in a European jurisdiction.
Marina Ilina, CEO of PIN-UP Global, strongly denies the accusations, stating that these are legitimate payments under the software license agreement. She emphasizes that GuruFlow Team LTD has transparent operations, is licensed in Europe and has no financial transactions with Russia.
“These accusations do not stand up to criticism. I am a Ukrainian and openly support my country. All the activities of my company are transparent and can be easily verified. We have no financial transfers to Russia, but only legitimate business operations. The case against Ukr Game Technology LLC may create a dangerous precedent in which standard commercial operations, such as royalty payments to international companies, are equated with a crime,” Ilina said.
According to her, the mere fact of the investigation led by the SBI raises serious concerns and looks like an element of pressure, since, according to the legislation, cases of high treason are in the competence of the Security Service of Ukraine (SSU), not the SBI.
Ilina believes that the development of the situation around Ukr Game Technology LLC may affect the international business perception of the investment climate in Ukraine and create risks for operation of foreign iGaming companies in the country.
The post CEO of PIN-UP Global claims the charges against the Ukrainian partner to be legally absurd appeared first on European Gaming Industry News.
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Play’n GO unveils the dazzling Crystal Hall
Play’n GO welcomes players to the enchanting world of Crystal Hall, the latest addition to their ever-growing portfolio of innovative slot games.
This title combines engaging mechanics with the sleek, timeless aesthetic of titles like Big Win 777 – delivering a gaming experience that is as captivating as it is rewarding.
Crystal Hall transports players to a lavish hall adorned with sparkling gems and mystical symbols. At the heart of this shimmering sanctuary lies a grand slot machine, adorned with dynamic symbols.
The gameplay in Crystal Hall blends classic elements with modern innovations. The Poker Chip symbol can be triggered when the Crystal symbol lands on reel three, introduces random Neon Frames to the reels, transforming them into high-paying symbols to boost player rewards.
Meanwhile, the Fortune Roll Feature comes alive when three Scatters land on reels two through four offer players Instant Prizes ranging from x5 to an impressive x200 their total bet.
Free Spins take the excitement to the next level. Players start with eight Free Spins when three Scatters appear, with the potential to retrigger additional spins throughout the feature. During Free Spins, the reels expand by one row, and Neon Frames that land become Sticky, staying in place until the feature ends.
As a final flourish – all Neon Frames transform into a high-paying symbol, creating thrilling moments of anticipation and massive win potential.
Games Ambassador at Play’n GO, Magnus Wallentin, said: “Crystal Hall represents the perfect fusion of classic slot gameplay and modern design. By combining popular slot mechanics with glittering jewel-themed aesthetics, we’ve created a game that has a broad appeal. We’re confident that players will love exploring the mysteries of Crystal Hall and chasing its glittering rewards.”
With its luxurious aesthetic, innovative features, and engaging gameplay, Crystal Hall is set to dazzle both seasoned slot fans and newcomers. Step into the legend and spin for your chance at glory.
The post Play’n GO unveils the dazzling Crystal Hall appeared first on European Gaming Industry News.
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BMM INNOVATION GROUP ACHIEVES RECORD FINANCIAL PERFORMANCE IN 2024, ADDS 123 NEW EMPLOYEES
Company achieves highest revenue in 44-year history; expands employee base to serve emerging markets and enhance service levels
BMM Innovation Group (“BMM,” “BIG Group,” or “BIG”), a technology conglomerate focused on product compliance testing, training, and cybersecurity solutions for the global gaming industry, today announced record-breaking financial results for the fiscal year 2024. This milestone underscores the Company’s growth and commitment to innovation and service excellence.
In 2024, the BIG Group celebrated its eighth straight year of record growth, with a significant year-over-year revenue increase. The results were driven by strong demand for BMM Testlabs’ compliance testing services, the expansion of its global footprint, and growth in the Company’s BIG Cyber services and RG24seven Virtual Training business.
BIG Group Chairman, Chief Executive Officer, and President Martin Storm said, “Our record performance is a testament to our team’s talent and our customers’ trust. The addition of 123 new employees reflects our commitment to investing in people, innovation, and infrastructure to meet the global gaming industry’s needs.”
A Year of Growth and Investment
As part of its growth strategy, BIG expanded its global employee base by 22 percent year over year, adding new talent to support service delivery operations. The new team members, including mathematicians, testers, engineers, project managers, and quality assurance experts, will support the Company’s mission of transforming gambling industry performance.
Driving Innovation in Gaming Compliance
Through its BMM Testlabs business, BIG continues to lead in product testing and compliance by embracing emerging technologies such as AI and advanced automation. These innovations enable the Company to provide cutting-edge services that ensure the integrity, fairness, quality, and security of gaming products worldwide.
Storm added, “2024 was pivotal for BIG as we leveraged technology to set new industry standards. We look forward to growing in new markets like Brazil, UAE, Thailand, Nigeria, and Ghana, to name a few, and are now positioned to complete with GLI in all gaming markets for the first time in 23 years.”
Looking Ahead: A Focus on Cybersecurity and Responsible Gaming Training
BIG is positioned to continue growth in 2025 and beyond. BMM Testlabs will expand its global presence, enhance its technological capabilities, and strengthen partnerships with regulators, manufacturers, and operators worldwide.
For BIG Cyber services, BMM will fortify operators and suppliers with a robust suite of managed cybersecurity solutions. Through RG24seven Virtual Training, the Company will continue growing its learner base and adding new expert-led content on responsible gaming, anti-money laundering, and other important topics.
The post BMM INNOVATION GROUP ACHIEVES RECORD FINANCIAL PERFORMANCE IN 2024, ADDS 123 NEW EMPLOYEES appeared first on European Gaming Industry News.
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