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In-play, mobile, virtual games, eSports and artificial intelligence are just a few of the digital trends driving the worldwide sports betting industry – NSoft offers it all, and much more, in its product portfolio palette
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NSoft, sports betting and gaming software company located in Mostar, Bosnia, and Herzegovina creates virtual games, sportsbook software, and a turnkey gaming management platform for retail betting shops, gaming terminals, web and mobile application channels. Games include virtual races and sports matches, lottery games, virtual draw-based games, and sports betting.
Lucky Six represents one of NSoft’s most popular products, even in the African market. Apart from the omnichannel support (retail, terminal, mobile, and web) NSoft provides the possibility to integrate Lucky Six to third party websites as a widget.
Being one of the most popular games in the casino world, NSoft wanted to bring roulette closer to the betting players. The brand new Roulette, available in two versions European & American has instantly become very popular among players in the African market.
As the online betting industry has grown exponentially in recent years, so too has NSoft’s global footprint. Deloitte has consecutively named NSoft a Fast 50 tech company in Central Europe in the past three years.
Africa’s rising opportunities
Especially in high-growth markets such as Africa, understanding new technologies will be essential to scalable success and differentiation in an increasingly crowded market. Beyond developing games and applications, NSoft must follow strict country-by-country legal compliance, tax policy, and security protocols. NSoft, by having its Data Protection office, does not solely ensure the company’s compliance with the GDPR, but promotes the importance of data integrity and data protection.
Doing Business captured a record 314 regulatory reforms between June 2, 2017, and May 1, 2018. Worldwide, 128 economies introduced substantial regulatory improvements making it easier to do business in all areas measured by Doing Business.
The economies with the most notable improvement in Doing Business 2019 are Afghanistan, Djibouti, China, Azerbaijan, India, Togo, Kenya, Côte d’Ivoire, Turkey and Rwanda.
One-third of all business regulatory reforms recorded by Doing Business 2019 were in the economies of Sub-Saharan Africa. With a total of 107 reforms, Sub-Saharan Africa once again has a record number this year.
“We’re traditionally very strong in Central and Eastern Europe, but the fastest growth we’re experiencing in Africa’s large market and we are fully aware of the huge potential that this region has. Africa as the rising star on the iGaming market has been especially interesting when it comes to a real omnichannel experience, explains Davor Konjevod, Regional Sales Manager.
‘’African countries are high on the agendas of all important operators due to their infrastructure, mobile penetration and legislation already in place. Even though the sportsbook is very popular, and will continue to grow, all aspects of the African industry will continue to register a growth of the mobile and online channels and NSoft is closely monitoring the market movements.’’, Davor adds.
‘’Nevertheless, the players’ interest in Sportsbook is undoubted, we have been closely collaborating with 100+ of our customers across the world in order to deliver the best Self Managed Pre-Match Application out there. We mostly work with Betradar’s MTS which is brilliant for small and medium customers – it reduces their operational costs, provides certainty in terms of profit and they only need to focus on marketing. Once they get to the point they are big enough that they want to take risk management in their own hands, we provide the option to continue working with us through Self Managed. So, Self Managed at its core is not revolutionary towards the players, it’s revolutionary for the betting operators because now – it is a sophisticated application that helps create small, fine details within customer’s Pre-Match sports betting operations, providing an extra mile in front of competition without jeopardizing player’s habits. As an alternative of printed Pre-Match betting offers NSoft has developed on-screen rotating visualizations with GUI¸ based configuration depending on different and specific clients’ needs.” adds Aluwani Mukhudwana, Regional sales manager.
Commenting on NSoft’s advancements for Africa’s market, Konjevod adds: ‘’Africa’s low internet speed coverage represents one of the main issues for betting businesses around the continent. This is why NSoft adjusted its products for the satellite stream solution, which is currently in the testing phase by NSoft’s selected clients.’’
Omnichannel presence as the imperative
NSoft creates interactive games played in a variety of settings, from users’ phones and computers to retail terminals and betting shops. The games and apps are developed in-house and licensed to providers and retailers across the world.
“Our games can be easily integrated into other platforms and we can customize our games to clients in their native language across the 30-plus countries we serve,” said Davor.
Notably, NSoft developed Seven – a comprehensive, turnkey platform for managing core betting business operations. Betting operators who were previously juggling a plethora of games and sportsbooks from different providers can now consolidate everything on NSoft’s platform.
Explaining the Seven’s power, Aluwani emphasizes: ‘’Seven includes modules, applications, and APIs that serve as a foundation for stacking products and offering them to their operator clients. The platform handles users, transactions and reporters on an intuitive framework to aggregate betting and gaming products from third-party vendors like NSoft. To simplify implementation and lower the client’s investment in new hardware needed for retail channel, NSoft has developed a preinstalled mini PC that satisfies all client requirements to run NSoft Seven products. Nevertheless, with the Internet era, web and mobile betting solutions have become very popular, and it demands multiple payment methods for players, so NSoft is developing a service that aims to implement easy integration of payment methods into Seven Platform enabling the integration of more than 200 different payment methods.’’
NSoft’s perennial innovation – NSoft Vision
NSoft’s development team is currently working on new AI facial recognition and video management solution, NSoft Vision, that will be available to all niches, regardless of business type or industry.
NSoft Vision is a facial recognition application that harvests the power of AI to improve security and data collection for retail-oriented businesses. Aluwani explains: ‘’Simply put, Vision is an AI video management software created with the user experience as a top priority providing support for easy-to-use tools for feature management, analysis, and utilization of video data and image data.’’
On the top of conventional video surveillance features built into the software, NSoft Vision is encompassed with the number of artificial intelligence inputs. An effective video surveillance system is a crucial component of a comprehensive security strategy including the diverse reporting insights of overall business performance, customer relationship and profit generation.
Powerful features such as Facial Recognition with the addition of age and gender prediction enable software users to identify their customers in relation to their business. Utilizing AI features allows businesses to do a thorough player profiling, get an overall understanding of customer behavior, obtain a wide range of demographic insights, adjust the decision-making process to customer needs and thus scale their business.
NSoft is pioneering with its innovative technologies and naturally wants to showcase its extensive product portfolio at Africa’s market where the gaming industry is growing exponentially.
For more information contact NSoft sales team at [email protected]
Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: In-play, mobile, virtual games, eSports and artificial intelligence are just a few of the digital trends driving the worldwide sports betting industry – NSoft offers it all, and much more, in its product portfolio palette
- Vixio forecasts that regulated online GGR in North and Latin America will grow at a compound annual rate of 3 percent from US$22.3bn in 2023 to US$56.3bn by 2028, drawing level with regulated European market.
Vixio, a leading provider of regulatory intelligence solutions, ahead of SBC Americas forecasts that the regulated online gambling market in the Americas to be worth US$32.5bn by 2026, compared to US$15.6bn in 2022, more than doubling in size in a period of four years. This growth rate is more than double the equivalent in Europe, with the European regulated online gambling market projected to be worth €37.3bn in 2026, up from just under €30bn in 2022.
By 2028, regulated online gambling markets in the U.S., Canada and Latin American countries are expected to generate US$56.3bn, drawing level with Europe or potentially surpassing it depending on currency fluctuations.
“Prior to 2018, the regulated online gambling market was highly euro-centric but legalization of sports betting and iGaming in various U.S. states as well as the major markets of Ontario and Brazil has coincided with stricter regulations in European countries that has restricted growth in a number of cases,” said James Kilsby, Chief Analyst, Vixio.
Vixio will be showcasing its data forecasting and regulatory intelligence solutions in more detail at the SBC Summit Americas 2026 at stand B175, with additional information in its Latin America Online Outlook report, available at vixio.com/research/latin-america-outlook-2025.
Vixio forecasts that regulated online GGR in North and Latin America will grow at a compound annual rate of 20.3 percent from US$22.3bn in 2023 to US$56.3bn by 2028, drawing level with regulated European market.
Providing further insight into one of the most closely watched online gambling markets globally, Kilsby, Vixio’s award-winning analyst, will be speaking during a panel session titled “Brazil 2025: A Surge in Licensing and Lessons So Far.” James was recently recognized as a Silver Stevie® Award Winner for Thought Leader of the Year in the 2025 American Business Awards®. The panel will take place on Wednesday, May 14, at 11 a.m. in conference room four.
In addition, Vixio has been shortlisted for Compliance Solution of the Year at the 2025 SBC Awards, which will be announced on the second day of the conference.
Visit us at stand B175 at SBC Summit Americas to learn more about how Vixio can help your business navigate the regulatory challenges of the gaming industry.
For more information, or to book a meeting with a Vixio representative at SBC Americas, visit vixio.com.
The post Americas Online Gambling Market To Soon Eclipse Europe’s, Finds Vixio Forecasts appeared first on European Gaming Industry News.
Drafting opens from today through Monday, May 26th, giving players the chance to compete for cash rewards
ACR Poker is bringing back its fan-favorite Fantasy Poker League promotion this month, offering players the chance to cash-in on Vegas’ biggest summer series without playing a single hand.
Building on the success of 2024’s inaugural Vegas edition, where over 700 teams were created, the Fantasy Poker League: Vegas 2025 gives fans and players worldwide a unique opportunity to engage with the action by drafting their ultimate lineup of poker pros and competing for cash prizes, glory and bragging rights.
“Fantasy sports are wildly popular, and after last year’s epic Vegas edition, bringing the Fantasy Poker League back was a no-brainer,” said 2003 WSOP Main Event champion and ACR Pro Chris Moneymaker. “Whether you’re railing your favorite pros or competing with friends, it’s the best way to stay connected to all the hot poker action in Vegas this summer.”
The drafting period for the Fantasy Poker League kicks off today and runs until Monday, May 26th (12pm ET). From Tuesday, May 27th through Wednesday, July 16th, participants will earn points every time their drafted players cash in live poker events during Sin City’s hottest summer series.
Here’s how the 2025 Fantasy Poker League works:
- Draft your fantasy squad(s) (between 4 to 8 players), staying within the $300 salary cap (May 12th–26th)
- Choose between three fantasy league buy-in options: $20, $100, and $500 (May 12th–26th)
- Check the leaderboard daily to see how your selected team(s) are performing against the competition (May 27th–July 16th)
In addition to the Public League, ACR Poker is enhancing this year’s Vegas edition with the introduction of Private Leagues. Players now have the ability to design their own custom league experience with friends and choose their own buy-ins, salary caps, and participation limits to create the perfect competition.
Moneymaker also noted that participants can easily register and assemble their dream poker team(s) by visiting the My Account page – Rewards tab in the ACR Poker client. Plus, they can enter as many teams as they like.
Alongside the Fantasy Poker League, players looking for more poker action this May can jump into ACR Poker’s largest Online Super Series XL, guaranteeing over $50 Million. Plus, the ‘Moneymaker May-Hem’ offers players a chance to join Chris Moneymaker in Las Vegas for the $10K Main Event when they play in any $109 Sunday Moneymaker Tournament this month.
To learn more about the Fantasy Poker League: Vegas, visit ACRPoker.eu.
The post ACR POKER’S FANTASY POKER LEAGUE RETURNS FOR VEGAS’ HOTTEST SUMMER SERIES appeared first on European Gaming Industry News.
Latest News
Rapid growth in sports traffic and 400+ participating teams – the Golden Boomerang Awards 2025 results.
The Golden Boomerang Awards 2025, a global affiliate traffic tournament hosted by Boomerang Partners, has officially concluded after three thrilling months of intense competition. From February 3 to May 11, the tournament brought hundreds of affiliate teams across two dynamic leaderboards: Sports betting and Casino.
Boomerang shared some impressive numbers and results from the tournament:
- Over 400 affiliate teams from around the world participated (last year, 226)
- The share of sports traffic to the Boomerang portfolio brands increased by 39% during the competition;
- Sports traffic attracted to the active segment during the competition remained at 86%;
- The top sports event during the contest period was the Champions League semi-final match between Barcelona and Inter;
- During the same period, the top game on the casino leaderboard was the Sugar Rush 1000
In addition to awards in 11 categories (these will be awarded to the winners in May at a special ceremony), Golden Boomerang Awards 2025 participants competed for exclusive prizes in monthly drawings. There were a total of four such drawings:
- Month 1 winner — RevPanda. They attended AC Milan vs Inter.
- Month 2 winner — HighRoller Gaming. The prize was a trip to F1.
- Month 3 winner — Boring Seo. The Boomerang Partners team will fulfil their wish.
Boomerang also held a special competition as part of GBA 2025. It was timed to coincide with the Champions League semi-finals. The winner was team FUMMA, which will receive the coveted ‘Home Stadium Fan’ VIP experience.
With the competition closed, the Top 30 affiliate teams are receiving official invitations to an exclusive award ceremony and networking event at the legendary San Siro Stadium in Milan. As the Official Regional Betting Partner of AC Milan, Boomerang Partners is proud to host the winners in true Italian style — with a show-stopping evening that combines recognition, entertainment, and football heritage. At the center of the celebration will be Andrea Pirlo, football icon and AC Milan legend, who will personally present the award nominations to the top-performing teams.
More details about the final event and winners will follow soon.
About Boomerang
Boomerang Partners is a rapidly growing global brand offering a wide range of services. Boomerang is the Official Regional Betting Partner of AC Milan and collaborates with women’s football star and influencer Alisha Lehmann. In 2024, it launched the inaugural Golden Boomerang Awards 2024, the first annual global affiliate tournament. Boomerang Partners’ betting segment surged 5x, and gambling — 2x in 2024. Its affiliate program demonstrated a 120% increase in partners, and the number of sports betting offers surged more than 6 times. Six new products were launched by Boomerang in 2024, which contributed to an almost 1.5-fold increase in product users.
Boomerang’s portfolio contains 15+ gambling brands, including sportsbooks. They cover over 35 GEOs and offer a wide range of betting options with favorable odds. These products provide personalized bonuses and 24/7 multilingual support.
The post Rapid growth in sports traffic and 400+ participating teams – the Golden Boomerang Awards 2025 results. appeared first on European Gaming Industry News.
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