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North American (USA and Canada) gambling industry opportunities discussed in the IMGL MasterClass™ at CEEGC2019 Budapest
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North America (USA and Canada) in the focus via a special IMGL MasterClass at CEEGC2019 Budapest.
There are over 1000 commercial casinos in North America and they generate approximately $29 billion in revenue each year. These include casino gaming establishments situated in the United States, Canada and Mexico. These numbers do not include the online gambling industry which is currently being legalized in state by state in the USA.
In a recent report, we can see that the online sports betting is gaining a lot of trend. Thirty-eight million American adults—15 percent of the U.S. adult population—are planning to bet on National Football League (NFL) games this season, according to a new survey by the American Gaming Association (AGA).
The rapid expansion of legal sports betting has provided increased opportunity for millions of Americans to bet safely with a licensed, regulated sportsbook. This year, 7 million Americans say they will bet legally at a casino sportsbook, 1.2 million more than last year, and tens of millions of others will place bets with friends, participate in pools or squares contests or place their bets online.
In Canada, a fresh report showed that at the end of the first quarter of the 2019–2020 fiscal year, Loto-Québec is reporting total revenues of $656.1M and a consolidated net income of $337.4M.
Most noted is the fact that revenues from the online gaming website—lottery and casino games combined—grew by $5.6M (+23.8%).
The quarterly report is available on Loto-Québec’s website.
During the 2019 edition of CEEGC Budapest, which will take place on the 24th of September, a panel of experts from the USA and Canada will join the IMGL MasterClass, which has been strategically titled as “Opportunities in North America”.
Some of the biggest names of the online and land based gambling industry from the USA and Canada will take part and the organizers are honored to announce them.
The IMGL MasterClass in Budapest will be joined by Jeremy Kleiman (Partner at the New Jersey law firm of Saiber LLC), Ilkim Hincer (Partner at McCarthy Tetrault – Canada), Bill Pascrell, III (Partner at Princeton Public Affairs Group, Inc.), and last but not least Andrew Cochrane (Chief Commercial Officer at SBTech).
The discussion will be moderator by IMGL Member, Jaka Repanšek (Media and Gaming Expert).
Make sure you take advantage of this unique opportunity of learning and networking with the gambling industry in the CEE and Balkans region via the CEEGC platform which is committed to bringing together industry shareholders and government officials from the region on a yearly base.
You can view the profile of each speaker bellow:
About Jeremy Kleiman
Jeremy Kleiman focuses his practice on gaming, regulatory and business law, representing casino operators, gaming equipment suppliers, technology providers and financial institutions involved in the gaming and lottery industries. He specializes in gaming-related corporate, regulatory, licensing and compliance matters, with an emphasis on the online and mobile gaming industry.
Prior to rejoining the firm, Jeremy served as Executive Vice President, Regulatory & Business Affairs for Coastal Development, LLC, a developer, investor and operator in casino resorts and racetracks. In that role, he was responsible for the company’s legal affairs, government relations and compliance functions, as well as sourcing, negotiating and executing on a number of business transactions. Jeremy’s background and experience on the business side of the gaming industry uniquely positions him to counsel and advise clients on transactional and regulatory matters while understanding the clients’ business objectives.
Jeremy had previously been a member of the Firm and head of its Gaming Law Practice Group prior to his time at Coastal Development. He advised financial institutions, gaming equipment manufacturers, lottery providers, and casino operators on all matters related to licensing, compliance and other regulatory matters.
Jeremy is a co-founder and director of iDevelopment and Economic Association (iDEA), an industry association seeking to grow jobs and expand online interactive entertainment business in the United States through advocacy and education.
Jeremy serves on the Board of Trustees of the International Association of Gaming Advisors, is a past Chair of the Casino Law Section of the New Jersey Bar Association, and is a member of the International Masters of Gaming Law. He is a frequent panelist at gaming industry conferences.
About Bill Pascrell, III
With a prominent career in state and federal public affairs, William J. Pascrell, III ESQ more commonly known as BPIII, is a partner with the Princeton Public Affairs Group, Inc. BPIII has worked as Counsel to the Governor of New Jersey, Chief of Staff for a member of Congress, and was Passaic County Counsel from January 1998-2019 with support from both sides of the political aisle. As County Counsel, BPIII drafted and worked to get the Freeholders to adopt the toughest ethics code in New Jersey. BPIII has held various positions on political campaigns at the federal and state level including New Jersey Governors James Florio, Jon Corzine, and Dick Codey. Additionally he has worked at a senior level on the Presidential campaigns of Bill Clinton, Al Gore, John Kerry, Hillary Clinton and Barack Obama.
BPIII is a founder and sits on the Board of Freedom Bank, a federally and state chartered New Jersey bank. Along with these distinctions BPIII also serves on the Board of Directors of the NJ Community Development Corporation, Habitat for Humanity, Juvenile Diabetes Research Foundation, North Jersey Country Club and the United Way of Passaic County.
BPIII graduated in 1982 from Don Bosco Technical High School in Paterson, Rutgers University Cum Laude with a BA in 1986, Seton Hall Law School with a JD in 1989 and the Kennedy School of Government at Harvard University with a MPA in 1992. Bill was admitted to the New Jersey bar in 1990 and is a member of the bar in Washington DC and has been admitted to practice before the United States Supreme Court.
In 1991 BPIII was selected as a delegate to the American Council of Young Political Leaders exchange program to Hong Kong, Taiwan, and China. In 1992 he was also a Leadership NJ Fellow.
BPIII has worked on behalf of many industries in both Trenton, New Jersey and Washington DC including Pharmaceutical, Petroleum, Energy, Transportation, Law Enforcement, Health Care along with major development projects.
In the area of gaming and casino, BPIII has various gaming interests throughout the United States, Europe, South America, Canada, and Israel. His clients include Trump, Pinnacle, The AC Chamber of Commerce, The NJ Casino Association, Sportech, Playtech, Camelot Lottery, Hard Rock Casinos, IMEGA, High 5 Games, Global Betting Exchange, Cashbet, Ezugi, PickLive, Line Gaming Holdings, Game Sports Network, The New Meadowlands Racetrack, Liberty Rising Casino, The Atlantic Club Casino Hotel, OTG Management, Rational Services, Vote Yes on Sports Betting in NJ Coalition and Poker Stars. He has become the state’s top expert with regards to internet gaming issues and has recently lead the campaign to pass a NJ Sports Betting law after a successful statewide referendum campaign which BPIII managed. BPIII continues to advise the Christie Administration, and the NJ State Legislature on the ongoing federal law suit involving sports betting, the NFL et. al. vs. Chris Christie.
Most notably BPIII lead a multi-year campaign to pass the New Jersey On Line Gaming Act recently signed into law by Governor Chris Christie. BPIII is also a member of the GiGSE (Global Internet Gaming and Sports Experts) Board of Advisors.
BPIII is also Executive Director of the newly formed AI2G American Institute for i-Gaming which was founded to promote legal, regulated Internet gambling at the state, tribal and federal levels through education, research advocacy and outreach to government and other key stake holders in the United States.
BP3 spearheaded the strategic alliance between H2 Gambling Capital and Princeton Public Affairs Group, Inc. (PPAG). The alliance merges H2 Gambling Capital, the leading authority regarding market data and operator intelligence in the gambling industry globally, with PPAG, the leading strategic advisory, government and public affairs, legal services and communications firm in the US gaming industry. This alliance will promote and support this joint ventures unique, global and leading-edge professional services in the US. The alliance will leverage BP3’s credibility and extensive direct hands-on experience with respects to the US sports betting industry to deliver the highest quality market data and operator intelligence to the emerging regulated sports betting marketplace.
The political web site, Politics NJ, named BPIII in their Power List of top 100 political players in New Jersey. In 2003, NJBIZ magazine featured Bill in their annual Forty Under 40 edition. For the past 10 years, NJBIZ has recognized 40 young men and women for their outstanding contributions to the New Jersey Business Community. BPIII is the star of the weekly show “The Battling Bills” which is on every Sunday on Comcast CN8. He is also a regular political commentator on talk shows like “It’s Your Call” with Lynn Doyle, “Diner Politics” with Laura Jones, News 12’s “Power and Politics” and has participated in live Court TV Internet discussions. In 2005 BPIII was nominated for a Mid-Atlantic Emmy award for performance on the “Battling Bills” weekly national political show.
About Ilkim Hincer
With deep sector expertise, Ilkim has the speciality and insights clients’ need to navigate the diverse challenges and opportunities facing the global gaming industry.
Ilkim Hincer is a partner and Head of the firm’s Gaming, Lottery and eSports Group, specializing in gaming and related technology law. He has profound experience advising local and multinational clients in compliance, regulatory, risk mitigation and transactional matters in the commercial gaming industry. His broad array of clients operate in internet gaming, casinos, bingo gaming, lotteries, eSports and related sectors.
With over a decade of experience both in-house and in preeminent law firms, he has an intricate knowledge of gaming legislation framework in local and global economies. Prior to starting his private practice in 2015, he served as Vice President and General Counsel at Trilliant Canada Gaming, General Counsel and Chief Compliance Officer for the Canadian subsidiary of Penn National Gaming, and General Counsel and Corporate Secretary of the British Columbia Lottery Corporation.
Given his experience on both sides of the table, Ilkim is considered a trusted advisor to his clients and is their first call for matters such as establishing compliance regimes, managing internal controls, and navigating Canada’s anti-money laundering and “conduct and manage” requirements. He also focuses on Indigenous gaming interests, with a proven ability to engage with diverse stakeholders, balance interests, and achieve favorable results for his clients.
Ilkim’s practice also draws from his supplementary experience in privacy, advertising and marketing, technology, corporate governance, mergers and acquisitions, securities, brand protection, licensing, and trademark law. Furthermore, he has also been responsible for retaining, directing and managing in-house counsel in various litigation and arbitration mandates, such as competition, intellectual property infringements, employment, and commercial issues.
Ilkim obtained his JD from the University of Windsor in 1995. He is a member of the Canadian Bar Association, the Law Society of Ontario, and the Law Society of British Columbia. He is also a member of the Canadian Corporate Counsel Association.
About Andrew Cochrane
Andrew Cochrane is Chief Commercial Officer for SBTech, the leading platform solutions provider to the sports betting and iGaming industry. He has worked across retail gaming, iGaming and sports betting sectors and has a proven track record of managing top-tier omni-channel operators in regulated markets. In his role at SBTech, he is responsible for cementing the company’s preeminent position in the industry by defining strategic objectives, identifying opportunities for further growth and maximising revenues across the board, contributing to SBTech’s ongoing global expansion. He is leading SBTech’s U.S. go-to-market strategy.
About Jaka Repanšek (panel moderator)
Jaka has worked for various TIME (Telecom, Internet, Media, Entertainment) companies since 1996. He is recognized as one of the leading experts on gaming, media and digital law in Slovenia. Jaka graduated from the Faculty of Law at the University of Ljubljana, Slovenia and gained his graduate degree from Cambridge University in England and Faculty of Law in Ljubljana (Diploma in European Community Law) and completed two-year MBA graduate studies at the University of Kansas in the USA. Jaka is an active member of IMGL (Slovenia) and a member of several other domestic and international organizations and is active also as a lecturer in various seminars and conferences.
Browse the official event website for more details: www.ceegc.eu
About the Central and Eastern European Gaming Conference
The Central and Eastern European Gaming Conference and Awards (CEEGC & CEEG Awards) has been launched in 2016 with the aim of bringing together gambling industry professionals, executives, and government representatives.
Every year, +125 like-minded delegates have the opportunity to discuss collaboration opportunities, learn about compliance updates and harvest the tech & marketing related information which is presented by industry leaders from the ever-evolving international gambling industry community.
Make sure you take advantage of this unique opportunity of learning and networking with the gambling industry in the CEE and Balkans region via the CEEGC platform which is committed to bringing together industry shareholders and government officials from the region on a yearly base.
About the organizer, European Gaming Media and Events
European Gaming Media and Events is a leading media and boutique event organizer company in Europe and produces the prominent conferences in the region such as:
CEEGC (Central and Eastern European Gaming Conference)
CEEG Awards (Central and Eastern European Gaming Awards)
Prague Gaming Summit
Mare Balticum Gaming Summit
Baltic and Scandinavia Gaming Awards
EGC (European Gaming Congress)
VIGE (Vienna International Gaming Expo)
The live events/conference division is in charge of organizing boutique style executive gaming events that focus on bringing inside information from the top gaming experts in the European Union and beyond.
In short, they cover most areas of Europe with international events that serve the local and global industry, optimize networking opportunities and bring the hottest topics into scope.
The event destinations in 2019 will include a further expansion for the company in their quest to enter the Western European region and bring their expertise to produce local gaming events.
For more details about the calendar, agendas and locations, visit the Live Events/Conferences section on europeangaming.eu
Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: North American (USA and Canada) gambling industry opportunities discussed in the IMGL MasterClass™ at CEEGC2019 Budapest

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Atlaslive Receives Nominations at the Esteemed GamingTECH CEE Awards 2025
Atlaslive is proud to announce that it has been nominated for multiple awards at the upcoming GamingTECH CEE Awards 2025, an esteemed recognition in the gaming and technology sectors.
As part of the provisional shortlist, has demonstrated its leadership and creativity in an increasingly competitive market. Each nomination reflects their relentless pursuit of excellence and drive to innovate in the realms of sports betting and online casino experiences.
Atlaslive has been nominated in the following categories:
- Best Sports Betting Provider in CEE. Atlaslive’s commitment to customer satisfaction and innovative features make it the premier choice for bettors in the region.
- Rising Star in Sports Betting Technology in CEE. Atlaslive makes sports betting exciting with features like live betting and easy-to-read stats, showing they have what it takes to lead in the industry.
- Best Online Casino Provider in CEE. Their commitment to quality and excellent customer service makes playing at Atlaslive a fun and safe experience for players across the region.
- Rising Star in Online Casino Technology in CEE. Atlaslive’s professionals bring exciting games and smooth technology that keeps players engaged.
This acknowledgment underscores their commitment to excellence and innovation and their dedication to providing outstanding gaming solutions to their clients.
“We are incredibly honored to be recognized as a nominee in several prestigious categories at the GamingTECH CEE Awards,” said Lidiia Vakulenko, COO at Atlaslive. “This recognition is a testament to our team’s hard work, creativity, and commitment to pushing the boundaries of what’s possible in the gaming industry. We remain dedicated to providing our users with cutting-edge technology and a seamless gaming experience.”
The Prague Gaming & TECH Summit will serve as a convergence point for industry leaders and innovators, offering a unique platform for networking, collaboration, and knowledge sharing. Attendees can expect insightful discussions and the opportunity to connect with industry peers.
As the awards process progresses, only attendees of the Prague Gaming & TECH Summit 2025 will have the opportunity to vote for the final winners. This collaborative approach adds an element of excitement and community engagement, allowing those within the industry to shape the outcome of these renowned awards.
Atlaslive’s team encourages their supporters and industry colleagues to stay tuned for updates as they approach this exciting milestone.
This document is provided to you for your information and discussion only. This document was based on public sources of information and was created by the Atlaslive team for marketing usage. It is not a solicitation or an offer to buy or sell any gambling-related product. Nothing in this document constitutes legal or business development advice. This document has been prepared from sources Atlaslive believes to be reliable but we do not guarantee its accuracy or completeness and do not accept liability for any loss arising from its use. Atlaslive reserves the right to remedy any errors that may be present in this document.
About Atlaslive
Atlaslive, formerly known as Atlas-IAC, underwent a rebranding campaign in May 2024. It is a B2B software development company that specializes in creating a multifunctional and automated platform to optimize the workflow of sports betting and casino operators. Key components of the Atlaslive Platform include Sportsbook, Casino, Risk Management and Anti-Fraud Tools, CRM, Bonus Engine, Business Analytics, Payment Systems, and Retail Module. Follow the company on LinkedIn to stay updated with the latest news in iGaming technology.
The post Atlaslive Receives Nominations at the Esteemed GamingTECH CEE Awards 2025 appeared first on European Gaming Industry News.
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GoldenRace unveils Big5: The ultimate Virtual Football innovation
GoldenRace, leading provider of award-winning Virtual Sports and betting solutions, is proud to introduce its latest innovation: Big5.
Big5 is a dynamic online platform that allows operators to select and combine the top five football leagues or tournaments of their choice into a single, exciting offering. This unique product consolidates players’ favorite football competitions into one seamless, mobile-optimised interface, providing a diverse range of betting options that are easier and faster to access. As a result, Big5 enhances player engagement and boosts business revenues for operators.
With over 40 betting markets to choose from, Big5 offers a comprehensive array of wagering opportunities, including match outcomes, over/under goals, exact scores, and more. The platform also integrates live video feeds and real-time scores, delivering an immersive and fast-paced betting experience that stands apart from the competition.
In addition, the Easy Wins Tracker keeps players informed about their betting performance, while Predefined Combi Bets streamline the betting process, making it quicker and more convenient for users.
“Big5 offers operators a powerful multileague platform that keeps players engaged and encourages them to return, driving increased revenue,” said Martin Wachter, CEO and Founder of GoldenRace. “With a wide selection of betting options and an intuitive, user-friendly interface, Big5 is designed to captivate players and enhance betting volume.”
True to GoldenRace’s commitment to excellence, Big5 features the company’s award-winning technology, ensuring a hyper-realistic experience with lifelike player movements and match events. It’s the most immersive Virtual Football experience available today.
The post GoldenRace unveils Big5: The ultimate Virtual Football innovation appeared first on European Gaming Industry News.
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Mastering Digital PR in iGaming: Insights from Digital Web Solutions
HIPTHER, the organizer of the Prague Gaming & TECH Summit 2025, is excited to welcome Digital Web Solutions (DWS) as the Selfie Mirror Sponsor and valuable contributor in this year’s event. In this exclusive interview, we speak with Vaibhav Kakkar, CEO and Founder of DWS, to explore how digital PR can help iGaming businesses stand out, the challenges of managing multi-country websites, and the strategies that drive effective link-building in this highly competitive industry.
Digital Web Solutions (DWS) is known for its expertise in securing high-authority backlinks and delivering data-driven digital PR. What sets DWS apart in the competitive digital marketing landscape, particularly when working with iGaming clients?
When I started building my first SEO company, SEO Next, in 2008, I saw firsthand how challenging it was to secure quality backlinks, especially in competitive industries like iGaming.
We had to build a system from the ground up, ensuring every link was high-authority, safe, relevant, and impactful. That experience shaped how we operate at Digital Web Solutions today.
For iGaming, link building isn’t just about getting placements. It’s about keeping up with regulations, avoiding risky footprints, and securing real, ranking-driven links.
That’s why we built Boogle, our proprietary tool that scans over 500 million sites each month to uncover the exact links helping competitors win.
With access to 250,000+ publishers and a 30-point quality check, we ensure our clients get links that truly move the needle—without the guesswork.
At our core, we don’t just sell backlinks. We solve SEO problems which is why we love what we do.
Managing multiple country websites is a challenge for many iGaming businesses. What advice would you give to operators looking to run multi-location websites effectively while maintaining consistency and compliance?
That’s a great question. When we scaled my previous company, we managed operations across the UK, Australia, and the US, and I quickly learned tha t running multi-location websites is more than just duplicating content—it requires a well-structured strategy.
For iGaming businesses, the biggest challenge is balancing localization with compliance. Regulations vary by country, and what works in one market could lead to penalties in another.
My advice? Invest in a strong technical SEO foundation. Use hreflang tags properly to signal language and regional variations to Google. Maintain separate URLs for each region (e.g., country-specific subdomains or subdirectories) and ensure your content isn’t just translated—it’s localized to reflect cultural and legal differences.
After years of working on this problem like any other agency, we decided to acquire Hreflang Builder—a tool designed to eliminate traffic cannibalization and ensure search engines understand which page to rank in each market.
Many enterprise CMS platforms struggle with implementing hreflang tags, and for large-scale websites, manually managing them is nearly impossible. Hreflang Builder automates the entire process, generating XML sitemaps that keep multi-location websites properly indexed and recovering lost revenue.
So, to answer your question, hreflang tags was one part of the solution but the other one is local backlink building.
From a backlink perspective, local authority matters. A .co.uk site ranking in the UK won’t benefit much from links on US-based domains. That’s why, at DWS, we focus on securing geo-relevant backlinks to help brands rank where it matters.
With multiple locations, tracking performance manually can be a nightmare. Tools like Boogle simplify this by helping businesses analyze competitors, track backlink health, and discover high-authority opportunities across different regions.
Since my team and I had been through multi-country issues countless times, I was keen on building tools and automations around it so we can solve our own problems but also serve other companies with the same solution!
Digital PR has become a buzzword in recent years. Could you share your approach to leveraging digital PR to help iGaming brands differentiate themselves in a crowded market?
Digital PR has become a buzzword because, frankly, traditional link-building isn’t enough anymore. Google’s algorithm updates have made it clear—authority, trust, and relevance matter more than ever.
Everyone in SEO is talking about Digital PR now, but many are just repackaging outdated strategies with a new name or fail to deliver to their clients. This game isn’t easy to play.
At Digital Web Solutions, we focus on what actually works: securing high-impact, niche-relevant placements that drive both rankings and brand authority.
I saw firsthand that random guest posts and directory links weren’t enough to stand out. You need to earn coverage from the right sources—where your audience actually pays attention.
Here’s how we do it differently:
- We go beyond vanity mentions. Many PR campaigns focus on getting brand names out there, but without proper SEO value. We secure editorial links on high-ranking pages, ensuring real authority transfer.
- We create stories that get picked up. Instead of generic press releases, we craft exclusive insights, data-driven reports, and unique industry trends that journalists actually want to write about.
- We leverage automation to scale where others fail. The reality is, not every agency can secure these placements—outreach alone isn’t enough. That’s why we built Boogle, our AI-powered tool that scans 500M+ sites monthly to identify and secure competitor-grade backlinks at scale.
- We understand compliance, especially in iGaming. Many agencies don’t realize how strict this industry is. A single misstep can lead to fines or de-indexing. Our team ensures every campaign meets regulatory standards while still making an impact.
Digital PR isn’t just about getting your name in the press—it’s about building credibility, earning trust, and improving rankings in a way that Google rewards.
DWS prides itself on using an AI-powered approach to link-building. Can you walk us through how this technology works and how it benefits your iGaming clients?
Absolutely. At Digital Web Solutions, we’ve spent years refining our approach to link-building, and AI has been a game-changer. Traditional link-building is slow, manual, and often hit-or-miss.
With Boogle, our AI-powered tool, we’ve automated the process of finding, analyzing, and securing high-value backlinks at scale—something no other solution offers.
Here’s how it works:
- Massive Data Processing – Boogle scans 500 million+ websites every month, identifying link opportunities that align with our clients’ SEO strategy. Instead of relying on outdated lists or guesswork, we get real-time data on what’s working now.
- Competitor Link Acquisition – iGaming is a fiercely competitive industry, and ranking well often comes down to who has the best links. Boogle analyzes competitors’ backlinks to pinpoint where they’re getting their SEO power, then finds a way to help our clients secure those same placements or even better ones.
- Advanced Filtering & Quality Control – Not all links are created equal. Our 30-point quality checklist ensures that every link meets strict SEO standards, covering factors like traffic manipulation, relevancy, and target country traffic. This is critical in iGaming, where compliance and authority matter just as much as rankings.
- Scaling What Others Can’t – Many agencies struggle to secure placements on top-ranking pages because it’s a slow, manual process. Boogle eliminates that bottleneck by using AI to automate outreach, track responses, and optimize success rates—allowing us to deliver high-quality backlinks faster and more efficiently.
If you book a call with us, we can also just guide you through the process and help your website get better links!
At the Prague Gaming & TECH Summit 2025, you will be making a Keynote Presentation titled “Game-Changing AI & SEO Strategies to Skyrocket Your Traffic.” Can you give us a sneak peek into the key insights and strategies you’ll be sharing with the audience?
Sure, let me share a little sneak peak!
I’ll be sharing real, battle-tested AI & SEO strategies from my decade of experience in SEO that help iGaming brands rank higher, attract more players, and drive real revenue.
You will walk away with tips to build better backlinks at scale, fix multi-market SEO and how to stay ahead on the SERP.
If you have any questions, there will be a Q&A session as well, and we will be having a booth at the conference too. I am excited to meet every attendee, speaker, and sponsors!
With Digital Web Solutions at the Prague Gaming & TECH Summit 2025, this year’s event promises invaluable insights into digital PR, SEO, and the evolving iGaming market. Don’t miss the opportunity to connect with industry leaders, gain exclusive market perspectives, and be part of the most dynamic gathering in the CEE region!
Join us on 25-26 March 2025 in Prague – Register now and explore the full agenda!
The post Mastering Digital PR in iGaming: Insights from Digital Web Solutions appeared first on European Gaming Industry News.
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