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GVC Australia completes integration on MyAffiliates

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GVC Australia has completed the final phase of their migration with the introduction of Ladbrokes onto the MyAffiliates platform.

GVC Australia purchased the online bookmaker Neds in December 2018.  Neds was already using the MyAffiliates platform for their affiliate solution. GVC Australia migrated two of their three brands over to MyAffiliates in April of this year in Bookmaker and Betstar.

Chief Digital Officer Chris Ward commented on the transition: “MyAffiliates had been a key partner in the successful launch of Neds. Ladbrokes had built their own affiliate marketing software in the past, but the resourcing required to maintain and improve our internal software had become increasingly difficult to justify with such a cost effective multi-brand solution available through MyAffiliates.”

GVC Australia Head of Affiliates, Dean Bosci, stated that “We’d like to thank the MyAffiliates team for the seamless and stress-free transition from the previous system to the MyAffiliates platform.  With our entire suite of brands now under the one roof, our affiliate staff can manage our affiliate clients and operations faster and more accurately than ever before.”

MyAffiliates General Manager, Clemence Dujardin, said ‘’ it is always a great satisfaction to see that through merger and acquisition, our clients chose to retain the MyAffiliates system, rather than going to other 3rd party or using their internal system. This is a true seal of confidence in our product and support’’. ‘’It is a great privilege for us to be serving the GVC Australia Group and hope to strengthen our collaboration in the future’’.


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: GVC Australia completes integration on MyAffiliates

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Stretch Network Launches CRAZY?! Mystery Bounty Freeroll

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Stretch Network has announced the launch of the CRAZY?! Mystery Bounty Freeroll, one of the largest tournaments on its B2B online poker platform, set to take place on November 12, 2025.

Returning with the popular Mystery Bounty format, this event features a €10,000 guaranteed prize pool, with 50% allocated to Mystery Bounty rewards. Designed to drive player engagement and activity, it’s a high-visibility tournament that poker operators won’t want to miss.

Tournament Details:

Date: November 12, 2025

Start time: 17:00 (UTC+0)

Prize pool: €10,000 GTD (50% Mystery Bounty)

Buy-in: €0

Max players: 3000

Registration: Opens 24 hours before the start

Format: Mystery Bounty Freezout (no rebuys/re-entries)

Table: 6-max

Seats are limited – only 3000 players can register.

The post Stretch Network Launches CRAZY?! Mystery Bounty Freeroll appeared first on European Gaming Industry News.

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Blask reaches 100 market milestone with new additions

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Blask, the market intelligence ecosystem for iGaming, has crossed the 100-country threshold with the addition of new Asian, Africa and European markets to its platform.

Blask now provides AI-driven, real-time analytics on more than half of the world’s nations, with an in-depth overview of the operator landscape provided in 107 countries, and game analytics in 17.

The latest markets added include Turkey, Saudi Arabia, the United Arab Emirates, Ukraine, Qatar, Kuwait, Moldova, Tunisia, Zimbabwe, Jordan, Madagascar, Chad, Somalia, Niger, South Sudan and Mauritania.

Max Tesla, CEO and co-founder of Blask, said: “When we launched Blask last year, we made a commitment to bring in-depth, real-time iGaming market intelligence to the whole world. We’re now more than half-way towards completing this mission. Every new market we add brings more clarity to an industry that has operated in the dark for far too long.”

Blask shines a light on the performance of brands and entire markets where data-led intelligence has previously been lacking.

This latest update shows that as the United Arab Emirates prepares to roll out a new regulatory framework for online gaming, more than 155 brands are already active in the country. The Blask Index, a measure of engagement and interest across all brands in the UAE, is up 36.14% year-on-year.

Meanwhile, the once thriving  Ukraine iGaming market has seen a 49.11% YoY decline, with just 86 now active.

The post Blask reaches 100 market milestone with new additions appeared first on European Gaming Industry News.

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Betsson Group Shortlisted at the Global Regulatory Awards 2025

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Betsson Group has been shortlisted for “Legal Team of the Year” at the upcoming Global Regulatory Awards 2025 (GRAs), while its General Counsel, Corinne Valletta, has been nominated for “Chief Compliance Officer of the Year.”

Organised by Vixio Regulatory Intelligence, the Global Regulatory Awards celebrate excellence across the compliance and responsible gambling sectors, recognising individuals and teams who continuously raise industry standards and champion best practices.

These accolades testify to Betsson’s commitment to raising standards in compliance to ensure a safe and stable business.

The post Betsson Group Shortlisted at the Global Regulatory Awards 2025 appeared first on European Gaming Industry News.

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