Connect with us
NSoft

Latest News

“The Godfather of Esports Racing” Takes Top Step at Millennial Esports

Published

on

Millennial_Esports_CEO_Darren_Cox “The Godfather of Esports Racing” Takes Top Step at Millennial EsportsReading Time: 2 minutes

 

Darren Cox, Founder of Nissan’s famed GT Academy, now behind the wheel as CEO

Millennial Esports Corp. (“Millennial” or the “Company,” TSX VENTURE: GAME, OTCQB: MLLLF), has appointed Darren Cox as company CEO and President, effective immediately. The founder of Nissan and Sony’s GT Academy, Cox previously served as Nissan’s Head of Global Motorsport. Also the man behind World’s Fastest Gamer, Cox has spent more than two decades immersed in the automotive, motorsport, and gaming industries, earning the moniker “The Godfather of Esports Racing.”

“Darren has proven throughout his career and during his time with Millennial that he is an innovative thinker with an innate ability to get things done,” said Board member Peter Liabotis. “In appointing Darren as CEO, we have not only secured the best man for the job, we have also reaffirmed our commitment to esports racing and marketing data for the growing esports industry.”

Cox made his mark in the motorsport industry as Global Motorsport Director for Nissan and head of Global Sales and Marketing for the Nissan Motorsport Brand. During his time with Nissan, Cox was responsible for the ground-breaking GT Academy program between 2008 and 2015, which took PlayStation gamers and turned them into international racing drivers for the Japanese manufacturer.

Previously, during his 18-year tenure at the Renault Nissan Alliance, Cox held several senior positions including Digital Marketing Director for Europe where he was responsible for, amongst other areas, customer data for marketing. It was in this role that Cox first realized the incredible value of data collection and analysis.

“I have seen the potential of Millennial Esports from day one and am excited to shape the company’s future with the talented group of people we have assembled,” said Cox in welcoming his move from Global CMO and President to CEO and President.

“That future is an unwavering focus on esports racing and data provision for the esports industry as a whole. These are still white spaces with a huge upside in terms of revenue that we can exploit through a combination of my background and our assets, such as our in-house gaming studio Eden Games and our data experts at Stream Hatchet.”

Cox replaces hospitality and technology industry veteran Steve Shoemaker, who has successfully completed his work in restructuring the company. “Steve has done a tremendous job leading the company to focus on its core esports racing and data analytics assets while reducing its overhead cost structure and moving the company towards profitability. We would like to thank Steve for his efforts in positioning the company for its next phase of growth and wish him well in his next endeavour,” said Board member Bryan Reyhani.

About Millennial Esports Corp.
Millennial Esports Corp. (MEC) recently restructured its business and leadership team. MEC now focuses exclusively on two areas – esports racing and esports data provision. With publishing, IP, content, and data expertise in its portfolio, combined with a new board and management team, MEC is ready to lead the rush to profitability in the esports industry.

MEC aims to revolutionise esports racing and the racing gaming genre via its industry-leading gaming studio Eden Games (Lyon France) which focuses on mobile racing games and its unique motorsport IP, including World’s Fastest Gamer (created and managed by wholly-owned subsidiary IDEAS+CARS, Silverstone UK).

Building on the leading position of Stream Hatchet (a Barcelona, Spain-based wholly-owned subsidiary) MEC provides robust esports data and management information to brands, sponsors, and industry leaders. This data allows the esports industry to use this data to monetize the huge number of eyeballs in the gaming and esports space.

SOURCE Millennial Esports Corp.


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: “The Godfather of Esports Racing” Takes Top Step at Millennial Esports

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

Latest News

iSoftBet scores slot hit with Hot Shots 2

Published

on

hot-shots-2 iSoftBet scores slot hit with Hot Shots 2
hot-shots-2-1 iSoftBet scores slot hit with Hot Shots 2Reading Time: 2 minutes

 

Supercharged sequel sees players shoot for epic wins with unlimited multipliers and unique Ultra Bet feature

 iSoftBet, the leading online and mobile casino content provider, has launched Hot Shots 2, inviting players to lace up their boots and score huge wins in this supercharged sequel.

Always at the forefront of innovation, iSoftbet has included their new Ultra Bet* feature on this slot-based football extravaganza, allowing players to place a single wager to unlock 50 high-octane games, collecting wins, multiplier stars and bonus rounds along the way. Ultra Bet offers a unique way to play, prioritising the most exciting game features for a more engaging player experience.

Launched at the same time as live action football leagues resume, Hot Shots 2 takes the proven successful model from the original Hot Shots, with expanding Wilds, and takes it to another level with an unlimited increasing win multiplier during Free Spins for even more ways to strike it lucky.

Five quirky footballers are the high paying symbols, each one representing their own country. A German Shepherd, French cockerel, Spanish Bull, British Bulldog and Portuguese Fox all battle it out for possession of the reels, ready to fire up players’ fortunes in this feature-filled slot.

Players can win big in a host of ways, including from win multipliers, expanding Wilds, Free Spins bonuses and the special Wild Golden Ball. Hit the back of the net with this symbol during Free Spins and the ball expands both vertically and horizontally as well as increasing the win multiplier.

Three or more Hot Shots symbols will see you qualify for the Free Spins round, where the unlimited win multiplier is in play and regular footballs on reels 2, 3 or 4 will expand to form multiple wilds. And it’s not full-time yet, as Free Spins can also be retriggered via bonus symbols during the feature.

Mark Claxton, Head of Games at iSoftBet, said: “Hot Shots was so popular we decided to launch a sequel with a supercharged bonus for players to score even bigger wins. Launching our new Ultra Bet feature on this game made perfect sense as it embraces the exciting and frantic nature of the “beautiful game” while also offering players a whole new way to play slots.

“The launch of Hot Shots 2 is perfectly timed with the restart of many football leagues around the world, something so many people have been eager to see. We are delighted with the result of the game and confident it will prove to be the perfect strike partner for sport-starved slot fans.”

(*Ultra Bet not available in some markets)

iSoftBet is a leader in compliance, licensed in 17 regulated markets across the globe and providing brands with the highest quality casino games and maximum speed to market.


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: iSoftBet scores slot hit with Hot Shots 2

Continue Reading

Latest News

Pragmatic Play Gets Summer Started With Fruit Party

Published

on

fruit-party Pragmatic Play Gets Summer Started With Fruit Party
fruit-party-1 Pragmatic Play Gets Summer Started With Fruit PartyReading Time: < 1 minute

 

 Pragmatic Play, a leading content provider to the gaming industry, has released its colourful new title, Fruit Party.

The 7×7 videoslot is packed with fruity flavour and colour, with a cluster pay mechanic setting it apart from your traditional game. With every successful spin, more fruit cascades down onto the reels with Pragmatic Play’s tumbling wins feature.

The Golden Fruit acts as a scatter symbol and triggers the bonus feature when three or more land on the reels. In the Free Spins mode, every winning block has the chance to be randomly multiplied by 2x or 4x, which can be expanded further if any other blocks in the combination also contain a random multiplier, up to 256x the initial win, for lucrative results.

Melissa Summerfield, Chief Commercial Officer at Pragmatic Play, said: “Fruit Party has all the colour and fun of any great summer bash, but this time it’s packed with wins.

“With an innovative cluster-style wins system and plenty of multipliers, Fruit Party can turn one spin into big payouts with its high volatility and action-packed Bonus Round!”

Pragmatic Play currently delivers up to four new slot titles a month, as well as an extensive range of Live Casino and Bingo products through its multi-vertical offering. The company’s entire portfolio is available through a single API integration.


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Pragmatic Play Gets Summer Started With Fruit Party

Continue Reading

Latest News

Kalamba Games appoints Piotr Simon as Product Owner

Published

on

piotr-kalamba Kalamba Games appoints Piotr Simon as Product Owner
piotr-kalamba-1 Kalamba Games appoints Piotr Simon as Product OwnerReading Time: < 1 minute

 

Kalamba Games has appointed Piotr Simon as Product Owner as the company looks to deepen and expand its product offering and Remote Gaming Server (RGS).

With substantial industry experience gained from his time at Game Desire and Yggdrasil, Simon will spearhead the company’s product development as it is set to fully roll-out its own RGS and promotional tools later this year.

Piotr Simon, said: “It’s a really exciting time to be joining Kalamba and to be working on such a key project. I look forward to contributing to Kalamba’s growth as it enters a new phase of its product offering and continues to innovate and lead on creating great content for the industry.”

Alex Cohen, COO at Kalamba Games, said: “As we move into another year of unprecedented growth, we are naturally looking to further strengthen the team with top talent and we’re really pleased to have Piotr on board to help build even more great products.

“Piotr has deep experience of developing great promotional tools and this will be invaluable to Kalamba as we enter a new stage of growth over the coming months.”


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Kalamba Games appoints Piotr Simon as Product Owner

Continue Reading

Trending

European Gaming Media and Events is a leading media and boutique event organizer in the European Union with a monthly reach of +50,000 readers. The official company (PROSHIRT SRL), has been listed for 4 years in a row among the top 3 Advertising and market research agencies in the local Top Business Romania Microcompanies based on the Financial Reports.

Contact us: sales@europeangaming.eu

Editorial / PR Submissions: editor@europeangaming.eu

Copyright © 2015 - 2020 European Gaming Media and Events. Registered in Romania under Proshirt SRL, Company number: 2134306, EU VAT ID: RO21343605. Office address: Blvd. 1 Decembrie 1918 nr.5, Targu Mures, Romania

We are constantly showing banners about important news regarding events and product launches. Please turn AdBlock off in order to see these areas.