Latest News
Big game player: Betinvest engage lucrative LATAM sports betting market
Reading Time: 4 minutes
After scouting out a whole host of opportunities on the rise in South America Betinvest’s VP of Business Development Valentyn Kyrylenko explained that the solutions provider is catering its products to the specific requirements of the LATAM market.
In recent weeks you’ve attended both Juegos Miami and LIMA in Peru, what makes Latin America and the Caribbean so exciting for you at this time?
Yes, we’ve attended a lot of industry events recently. We also exhibited at the Brazilian Gaming Congress, which took place shortly after the Peru Gaming Show in June, and we visited FADJA in Colombia earlier in the year. We’ve gathered a lot of useful information about the key features of the market at panel discussions and through face-to-face communication with local businesses and regulators. We firmly believe that there’s a huge potential for the gambling industry in Latin American countries and that their governments have taken a positive step in regulating it. As a leading provider of sports betting solutions, we’re obliged to keep abreast of and be active in the places and markets where the industry needs to be driven. That’s why the LATAM region is not the only region we’ve got our eyes on, although it is a very important one. The market is huge and it has limitless potential for companies in the iGaming sector. It’s only going to get bigger, better and more lucrative in the years to come, and that’s good news all around. Sport is an important part of LATAM culture; people love to watch sports, and to cheer on and support their favourite teams by placing bets. At the moment, locals don’t have particularly good or relevant industry experience so they need high-level sports betting products and must learn how to work with them. This is one of the upcoming tasks for European providers. In fact, if estimates are to be believed, Latin America could be more lucrative than all the regulated gambling markets in the United States for the foreseeable future.
Could you give an indication of the scale of Betinvest’s initiatives in the region at this time?
We’re still researching and exploring this region. We decided to visit these countries ourselves to participate in the biggest events, to network with partners, local operators and regulators, and to get industry insights. In accordance with the knowledge we now possess, we can tailor our plan for entering this market as a sports betting supplier and start new projects with our LATAM partners, but it’s going to take time. Long term, we plan to open a Betinvest office in Brazil, the largest South American country, and continue to provide our products and solutions to local operators who’ll be able to operate legally under the new legislation. In our opinion, Brazil is an excellent point of entry into the whole region.
When measuring players habits and regulatory red-tape, how different is it to working within Europe and do you feel you’re still having to make a name for yourself in this emerging market?
People in this region live and breathe sport and, what’s more, they love to bet. You can see this on the streets where almost everyone watches football matches on their mobile phones and glances through windows into houses where there’s a match showing on TV. They’re obsessed with sport, especially football. It’s the favourite sport of almost all the men and roughly 50 percent of the women (these figures are not based on official statistics). If we look at the behaviour of Latin American players, we can see that people usually place bets with small stakes of around $5-10. It would be very unusual to see a stake as big as $1,000. We can see that their gaming style is quite different to that of European bettors and generally less advanced. Taking Peru as an example, having just a few markets and only around 4,000 events is sufficient. Another important point is that local players are more likely to trust you as an operator if you have physical betting shops as well as online services. This is not due to the quality of the internet connection – it’s perfectly stable and having a mobile application is vital for every operator in order to meet their customers’ needs. The reason is simply that people have more confidence in a company when they’re used to seeing it in their local area. On average, the audience for gambling in Europe is younger than it is in South America. Some sports, including those that have a huge following in Europe, are practically non-existent in the LATAM region. Many will be surprised to hear about the passion for lotteries, as well as the rise in search traffic for sites that focus on games of chance. Regulators are very open and it’s easy to find all the necessary information. Making a name for yourself is an important step when you enter any new market. It’s something we do every time we exhibit or visit industry events and promote our sports betting products. We expect this market to show impressive growth. We’re ready to invest in it and to help the region to develop experienced players and reliable operators.
With such an engaged player base in the region, how are you adapting your business model to ensure your pricing and infrastructure is both profitable and sustainable?
We plan to open a Betinvest office in this region and to supply our time-tested sports betting products and solutions. Our products are 100 percent compliant with LATAM market requirements. We’ll be reconsidering our pricing for this region, since the offers we have for our European partners won’t suit those in the LATAM market very well. They don’t need as many events or markets in their Sportsbook, which means that we can reduce the price for them. We’re also working on creating some special offers for our partners in Latin American countries.
Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Big game player: Betinvest engage lucrative LATAM sports betting market

Latest News
Pragmatic Play Launches 40,000x Jackpot Spellmaster Slot
iGaming software studio, Pragmatic Play, has unveiled its latest online slot, Spellmaster.
With its wizard-themed gameplay and 40,000x maximum jackpot, it will likely appeal to a broad audience, including big prize hunters and lovers of arcane fantasy.
Launched on August 18, the game is played on a 5×3 grid with 50 paylines. Reels are filled with card ranks as well as magical sceptres, spell books, potion bottles and wise owls.
Wild symbols feature the eponymous spellmaster wizard. Wilds can land at any time during the base game and feature in all but the far left reel.
The base game offers relatively standard fare. Basic symbols like the card symbols pay low prizes, which are enough to keep you in the game. Matching five premium symbols returns up to four times the original bet.
Respins And Jackpots
Players have the opportunity to win big prizes during respins. The game has different types of respin bonuses, depending on which of the three bonus orbs triggered the event. These bonuses are applied to money symbols that land during the spins.
Golden orb respins are played on a 5×6 grid. Golden orbs that land on the grid reveal one of five random jackpot names, and if the player matches three of the same jackpots, they win that prize.
Prizes range from the 12.5x Mini to the 1,875x Grand Jackpot. With red orbs, players receive multipliers between 2x and 10x any money symbols that hit, and the money symbols can be multiplied up to four times each.
Blue orbs multiply the value of randomly selected money symbols on the grid.
During the respins feature, if the entire grid is filled with money symbols, the player wins the impressive 40,000x jackpot.
Spellmaster offers bets ranging from 10p to £5 in the UK, although higher maximum bets up to €250 are available in other jurisdictions.
The game has a high volatility level, and RTP options include 94.5%, 95.5% and 96.5%. Interested bettors can play a demo of the Spellmaster game on the Pragmatic Play website.
The post Pragmatic Play Launches 40,000x Jackpot Spellmaster Slot appeared first on European Gaming Industry News.
Latest News
Endorphina Releases Electrifying New Title – Thunder Crown
Endorphina, a leading B2B iGaming provider, has announced the release of its newest electrifying title, Thunder Crown, which will be available to players in online casinos starting on 21 August.
Featuring a dynamic 5×5 grid, 50 fixed paylines, and a suite of powerful features, the new slot is designed to deliver a captivating and full-sensory gaming experience.
The game invites players into a realm where the legendary Thunder Crown awaits. As lightning strikes charge its crystals, the very reels and symbols are infused with the storm’s raw power, creating an electrifying atmosphere that builds with every spin.
Thunder Crown combines classic slot mechanics with lightning-charged features, including Free Games with a guaranteed Wild symbol, a Thunder Hold Bonus Game with multipliers up to x30, Column Jackpots from 50x to 1000x total bets, and Endorphina’s Classic Risk Game to double winnings up to 10x.
The release of Thunder Crown reinforces Endorphina’s commitment to crafting memorable and visually stunning games that appeal to a wide range of players.
Will you be the one to unlock the Crown’s full power? Try the Thunder Crown demo: demo.endorphina.network.
The post Endorphina Releases Electrifying New Title – Thunder Crown appeared first on European Gaming Industry News.
Latest News
NODWIN Gaming Acquires Sony Interactive Entertainment’s Stake in Evo; Becomes Majority Holder
EVO ANNOUNCES NEXT PHASE OF INTERNATIONAL EXPANSION
Multi-year partnerships with Qiddiya and Sony Interactive Entertainment, and new ownership of Evo by NODWIN Gaming alongside existing shareholder RTS, will fuel the global growth of events, content, and experiences
The future for Evolution Championship Series (Evo) takes a major step forward today as the world’s largest and longest-running fighting game festival enters new ownership and multi-year partnerships. Strategic agreements with NODWIN Gaming, Qiddiya, Sony Interactive Entertainment (SIE), and RTS will drive Evo’s international expansion, engaging content, and immersive experiences through 2028 and beyond.
SIE has sold its stake in Evo to NODWIN Gaming, a company backed by SIE’s parent, Sony Group Corporation. SIE will become a new global sponsor of Evo through 2028, and will continue its commitment to the fighting game community through the PlayStation Tournaments platform and key products currently in development that appeal to fighting game players.
“When SIE acquired Evo alongside RTS in 2021, our goal was to help the Evo community grow and spotlight the skills and passion of fighting game fans on a global stage,” said Phil Rosenberg, SVP and Head of Global Partner Development & Relations at Sony Interactive Entertainment. “As SIE transitions to become an Evo sponsor, the momentum for Evo has never been stronger, following a successful Las Vegas event and upcoming expansion to new regions. We look forward to supporting the continued growth of Evo globally.”
New co-owner NODWIN Gaming is a leading name in the South Asian gaming, esports, and youth entertainment industries, with Evo complementing its wide range of properties.
“Evo was built by a team whose authenticity and passion for the fighting game community are unmatched,” said NODWIN Gaming Co-Founder and Managing Director Akshat Rathee. “We will continue SIE’s great work and honor the legacy of everyone who has made it what it is today, while opening the door for a new generation to experience the spirit of Evo.”
Qiddiya, which became a global partner of Evo in 2024, announced today that the company is investing in RTS, co-owner and operator of Evo, and will extend its global partnership with Evo through 2027.
“Teaming up with Qiddiya strengthens the future of RTS and what we’re building with Evo, an event that lives up to its name by driving real transformation in the fighting game community through new opportunities, deeper connections, and meaningful growth,” said Stuart Saw, CEO of RTS.
The realignment and new partnerships will also support Evo’s vision for more original content to engage the community and continue to push the boundaries of creating more profound immersive experiences during the live events.
The popularity and global presence of Evo has continued to grow. Most recently, Evo’s flagship event in Las Vegas attracted fans and competitors from more than 60 countries and crowned champions across 16 fighting game titles. The festival show floor covered 14 acres, featuring major brand activations from Chipotle as the presenting sponsor, alongside AT&T, PlayStation®, Qiddiya, Nacon, Zenni, Red Bull, White Claw Zero Proof, Under Armour, Voodoo Ranger IPA, and Grand Archive TCG.
Beyond the US, Evo returned to Japan at Tokyo Big Sight and became the largest in-person tournament in the country’s history, with approximately 30,000 attendees. Evo will make its European debut at the Palais des Expos in Nice, France, on October 10-12, which has already broken a record for registrations. The event series is expanding to Singapore in 2027.
“In recent years, Evo hosted record-setting events in the USA and Japan, and our upcoming premiere in France is already breaking European records,” said Rick Thiher, General Manager of Evo. “These latest partnerships join the ongoing support from our global and regional partners in accelerating Evo’s expansion from hosting renowned live events to serving as a nexus point for fighting game culture worldwide.”
The post NODWIN Gaming Acquires Sony Interactive Entertainment’s Stake in Evo; Becomes Majority Holder appeared first on European Gaming Industry News.
-
Latest News3 months ago
LEGENDS by Fire & Ice: July 1st at The BOX Soho
-
Latest News2 months ago
New Resort & Casino Selects IvedaAI for Intelligent Video Surveillance Ahead of Grand Opening
-
Latest News2 months ago
HIPTHER Movement Launched: Fitness Community & Summer Run-Off Challenge Powered by GameOn
-
Latest News2 months ago
Brand-new projects debuting at iGB L!VE: Casino&You and Win&You Partners!
-
Latest News2 weeks ago
Light & Wonder to Participate in the 2025 Australasian Gaming Expo
-
Latest News1 week ago
ReferOn Shortlisted for Acquisition & Retention Partner of the Year at SBC Lisbon 2025
-
Latest News1 month ago
2025 PUBG MOBILE WORLD CUP KICKS OFF WITH GROUP DRAW AHEAD OF ESPORTS WORLD CUP
-
Latest News2 weeks ago
Gavin Hamilton Joins Sports & Wellbeing Analytics as Chairman to Accelerate Global Expansion
You must be logged in to post a comment Login