Connect with us
Prague Gaming & TECH Summit 2025 (25-26 March)
728x90 banner available here

Latest News

Better Collective enters strategic partnership with NJ Advance Media

Published

on

Better Collective enters strategic partnership with NJ Advance MediaReading Time: 3 minutes

 

Better Collective launches a partnership division and signs an agreement with NJ Advance Media LCC to deliver its innovative technology and content for sports betting and casino on www.nj.com.

Better Collective, the world’s leading developer of digital platforms for bookmaker information, iGaming communities and betting tipsis joining forces with NJ Advance Media LCC to bring the best in sports betting and casino content to New Jersey’s largest news site, www.nj.com.

Partnering to deliver sports betting content

The strategic partnership, which will be co-branded with Better Collective’s flagship product, www.bettingexpert.com, includes Better Collective delivering its innovative technology and content for sports betting and casino to educate and empower the New Jersey audience of online bettors and help them navigate in a market of rapid growth. In the first year, where New Jersey allowed online gambling, effective as of September 2018, the total revenue for online gambling in the state was 277 mio. USD.

The collaboration provides Better Collective with an additional marketing channel to market, operate, and manage customer contacts to the betting and casino operators holding New Jersey betting licenses. The details of the financial terms of the partnership remain undisclosed. However, NJ Advance Media LCC will receive a fixed license payment and all future revenue generated in the partnership will be split between the parties balanced in favour of Better Collective.

Jesper Søgaard, CEO of Better Collective: “We aim to make sports betting and gambling entertaining, transparent and fair, and a partnership with a big brand like NJ Advance Media LCC and nj.com, which is clearly the go-to site for news and entertainment in New Jersey, allows us to empower millions of American online bettors, which is one of our key objectives.”

“This innovative partnership – in my mind – very well illustrates the future of the fierce media market. I think we will see more partnerships like this, and we will definitely be able to really benefit from each other’s expertise. I am proud that NJ Advance Media LCC has chosen us to assist them in developing their business,” continues Jesper Søgaard.

Danny Ortiz, VP of Strategy and Innovation at NJ Advance Media LCC: “We are excited about our new partnership with Better Collective and the value it will provide our readers.  As online gaming becomes more prevalent in New Jersey, it was important for us to partner with someone whose core values align with ours.  Better Collective was the clear choice because of their proven responsibility to journalistic standards, compliance and their commitment to fighting gambling addiction.  We look forward to a long-standing partnership.”

In connection with the transaction, Better Collective has established an office in New York. The partnership is the first of its kind set up by Better Collective. The media partnership division will be headed by former editor in chief of Metroxpress Denmark, Simon Hovmand-Stilling, who joined Better Collective late 2018 as Director Group Media Sites.

 

About Better Collective:

Better Collective’s vision is to empower iGamers through transparency and technology – this is what has made them the world’s leading developer of digital platforms for betting tips, bookmaker information and iGaming communities. Better Collective’s portfolio includes more than 2,000+ websites and products, including bettingexpert.com, the trusted home of tips from expert tipsters and in-depth betting theory. Better Collective is headquartered in Copenhagen, Denmark, and listed on Nasdaq Stockholm (BETCO).

About NJ Advance Media LCC:
NJ Advance Media is a data-driven marketing agency and the #1 provider of local news in New Jersey. The company focuses on developing a real-time approach to reporting news, sports and entertainment content across all platforms and devices, and drives daily conversations and engages millions through quality journalism on NJ.com, lehighvalleylive.com, newsletters, social channels and print publications, including The Star-Ledger and other daily and weekly newspapers throughout the state. As part of Advance Local, NJ Advance Media’s clients benefit from first-party data on more than 170M devices owned by consumers of 11 affiliated websites across the US. Providing insights into consumer behavior that is categorized into relevant targetable audiences, NJ Advance Media’s knowledge, experience and resources lead to innovative and effective cross-channel marketing solutions for clients locally, regionally and nationally.

 


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Better Collective enters strategic partnership with NJ Advance Media

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

Latest News

ComeOn Group unveils new live casino innovation with industry-first 7-seat Blackjack tables for its branded Nordic Ruby Lounge

Published

on

Reading Time: < 1 minute

 

ComeOn Group is excited to announce a groundbreaking addition to its Nordic Ruby Lounge portfolio: the launch of the industry’s first dedicated 7-Seat live casino Bet Stacker Blackjack.

Together with partner Evolution, this innovative live casino experience reinforces ComeOn Group’s commitment to delivering premium, player-centric gaming to its audience. Bet Stacker Blackjack joins an already solid lineup in the Nordic Ruby Lounge, which includes Native-Speaking Swedish Classic Blackjack and Free Bet Blackjack, further enhancing the diverse and immersive options available to players.

Greg Kett, Director of Casino at ComeOn Group, said: “The launch of Bet Stacker Blackjack marks another milestone in our mission to bring innovative and high-quality gaming experiences to our players. We are proud to continuously push the boundaries of live casino entertainment and set new industry standards.”

The Nordic Ruby Lounge is part of ComeOn Group’s prestigious Ruby Lounge portfolio, which debuted in early 2022 with a strong commitment to premium, safe, and exclusive entertainment. Designed as a “brand within a brand”, the Ruby Lounge live casino studio delivers an immersive experience, featuring expertly hosted Blackjack and Roulette tables by ComeOn’s dedicated live dealers.

With its tailored and personalised approach, the Nordic Ruby Lounge stands out as a truly one-of-a-kind live casino offering, setting new benchmarks in the industry. As live casino gaming remains a strategic focus for ComeOn Group, the launch of Nordic Ruby Lounge marks a significant milestone in the company’s ongoing growth and innovation efforts.

 

The post ComeOn Group unveils new live casino innovation with industry-first 7-seat Blackjack tables for its branded Nordic Ruby Lounge appeared first on European Gaming Industry News.

Continue Reading

Latest News

Shochiku Ventures (Shochiku Group) Launches $100K Game Accelerator

Published

on

Reading Time: < 1 minute

 

Shochiku Ventures, the CVC arm of Shochiku Group, a cornerstone of Japanese entertainment for over 125 years, is launching the Shochiku Game Accelerator 2025, which will offer startups up to $100,000 USD.

The accelerator’s funding is available to startups providing game-enhancing technologies such as middleware, SaaS, and infrastructure. This funding is not for game development itself but for services that improve existing games.

Building on Shochiku’s recent indie game publishing success (e.g., MiSide – 80,000+ Overwhelmingly Positive Steam reviews), the program focuses on Proof of Concept (PoC) development, leveraging Shochiku’s existing game titles. Selected companies will receive funding, a trip to Tokyo, and access to top Japanese VCs, publishers, and partners.

Key Details:

  • Funding: Up to $100,000 (USD) per selected company (non-equity)
  • Focus: Game-enhancing technologies (middleware, SaaS, infrastructure – not game development)
  • Opportunity: PoC development with Shochiku titles, Japan market entry/expansion, networking with key industry players.
  • Backed By: Shochiku Ventures, part of the historic Shochiku Group.
  • Application Deadline: May 19, 2025 (11:59 PM JST)

The full press lelease below:

The post Shochiku Ventures (Shochiku Group) Launches $100K Game Accelerator appeared first on European Gaming Industry News.

Continue Reading

Latest News

XSOLLA RELEASES Q1 2025 REPORT ON THE FUTURE OF GLOBAL GAMING AND GAME DEVELOPMENT: ANALYSIS OF METRICS AND EMERGING TRENDS

Published

on

Reading Time: 2 minutes

 

Key Topics Include the Global Gaming Market, Mobile Monetization Trends, Player Engagement Led by Gen Z and Gen Alpha, and Rising Investments Tools and Platforms

Xsolla, a leading global video game commerce company, proudly announces the release of the Q1 2025 Edition of “The Xsolla Report: The State of Play.” This detailed report provides crucial insights, trends, and opportunities shaping the gaming landscape, empowering industry professionals to adapt and thrive in today’s rapidly changing market.

The Q1 2025 Edition focuses on the rapid growth of the global gaming market, which is expected to reach $522.5 billion in 2025 and expand at a 7.25% Compound Annual Growth Rate (CAGR), hitting $691.3 billion by 2029. The United States, poised to generate the largest revenue share for mobile games, will further solidify its position as the world’s top gaming market, contributing approximately $141 billion to the total revenue. This surge is driven mainly by the continued rise of mobile gaming, fueled by increasing smartphone adoption, advancing technology, and a more connected global market. The mobile gaming market is expected to accelerate at a compound annual growth rate (CAGR) of 11.3%, with 9.9% growth projected for 2025 alone.

The report also highlights shifting player engagement trends, with Gen Z and Gen Alpha leading. These digital-native generations are redefining the gaming landscape by gravitating toward interactive, socially connected, and player-generated content. Platforms like Twitch and YouTube fuel deeper community interactions, solidifying gaming as not just entertainment but as a social and cultural force.

Technological advancements continue to shape the industry, with AI and cloud gaming at the forefront of innovation. Cloud gaming, projected to generate $25.3 billion by 2029, is breaking accessibility barriers by enabling high-performance, device-agnostic streaming. Meanwhile, AI is revolutionizing game development, optimizing workflows, and creating personalized player experiences boosting engagement and retention. As the gaming sector rapidly evolves, industry leaders such as Activision Blizzard, NVIDIA, and Microsoft are positioning themselves at the forefront of innovation, driving investment and expansion across cloud gaming, AI, and new monetization models.

“The convergence of AI and cloud gaming is revolutionizing the industry, making high-quality gaming experiences more immersive, scalable, and accessible than ever before,” said Chris Hewish, Chief Strategy Officer at Xsolla. “AI is streamlining development and enhancing player engagement, while cloud gaming is removing hardware barriers, allowing more players to connect seamlessly while providing alternative payment models like pay-as-you-go for users. This technological shift isn’t just shaping the future – it’s defining it.”

In addition to these findings, the report also highlights a defining trend shaping the industry: the democratization of game development, which is paving the way for social impact gaming. With game development tools increasingly accessible, a new generation of change makers is emerging—young creators leveraging gaming to address community challenges and drive meaningful social engagement.

The full report outlines the current trends and strategic opportunities in the global gaming market, offering invaluable insights for developers and industry stakeholders.

For more information and to access the Q1 2025 Edition of “The Xsolla Report: The State of Play,” visit: xsolla.pro/txrq125

 

The post XSOLLA RELEASES Q1 2025 REPORT ON THE FUTURE OF GLOBAL GAMING AND GAME DEVELOPMENT: ANALYSIS OF METRICS AND EMERGING TRENDS appeared first on European Gaming Industry News.

Continue Reading

Trending

EEGaming.org is part of HIPTHER, parent brand of various prominent news outlets and international conferences. These platforms and events span a wide range of industries, including Entertainment, Technology, Gaming and Gambling, Blockchain, Artificial Intelligence, Fintech, Quantum Technology, Legal Cannabis, Health and Lifestyle, VR/AR, eSports, and several others. This indicates that EEGaming.org is part of a larger network that focuses on a diverse array of sectors, particularly those related to cutting-edge technology and modern lifestyle trends.

Contact us: [email protected]

Editorial / PR Submissions: [email protected]

Copyright © 2015 - 2025 HIPTHER. All Rights Reserved. Registered in Romania under Proshirt SRL, Company number: 2134306, EU VAT ID: RO21343605. Office address: Blvd. 1 Decembrie 1918 nr.5, Targu Mures, Romania

We are constantly showing banners about important news regarding events and product launches. Please turn AdBlock off in order to see these areas.