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Blueprint Gaming unveils innovative marketing and promotional tools kit
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Flexible features to support operators and advance player acquisition and retention strategies
Innovative slots developer Blueprint Gaming has developed a new range of marketing and promotional tools for its leading range of games, designed to support operator promotional activities and bring exciting new gaming experiences for players.
Following extensive customer and consumer research, the new tools are flexible to allow operators to use them at any stage of the player lifecycle, offering new opportunities to attract new customers, retain existing players and increase dwell time.
Complementing Blueprint’s existing range of successful tools including Free Spins and Win Spins, the new features include:
- Award Game which is closely linked to Blueprint’s hugely successful Jackpot King series of games.
- Leaderboard feature with a twist, which appeals to all levels of play.
- Powerful in-game messaging tool.
- Series of game lobbies to allow improved mobile player journeys.
The range of new marketing features will be overseen by Alex Naspe, Head of Promotions and Marketing Tools, who joins Blueprint Gaming following a successful career holding senior positions at Genting and Rank Interactive.
Commenting on his appointment, Alex Naspe, said: “I’m delighted to have joined Blueprint Gaming and am excited to be helping the team with the continued development of its industry leading games portfolio, as well as bring innovative new marketing and promotional tools to enhance the player experience.
“Coming from the operator side of the industry means the input I can impart will ensure Blueprint’s tools continue to be developed with the operator and players at the heart of the experience.”
Matt Cole, Managing Director at Blueprint Gaming, added: “These new tools are a key focus for us this year. We’ve worked closely with numerous top tier operators to gain feedback on their desired promotional activities and how best we can support them.
“Alex has gained valuable experience through his previous roles at leading operators and will prove to be a valuable asset to the Blueprint team as we provide the highest standard of support to our customers.”
Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Blueprint Gaming unveils innovative marketing and promotional tools kit

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Race Estoril Track With F1 Legend Barrichello During SBC Summit 2025
SOFTSWISS, a global tech provider with over 15 years of iGaming expertise, invites SBC Summit Lisbon delegates to take a spin on the iconic Estoril Formula One circuit on 16 September 2025. The experience features remote-controlled car racing on a true-to-scale replica of the track. The programme begins at 10:00 with an opening race at Space EN08, with the circuit then open all day for drop-in challenges and networking.
At 10:00 on 16 September, a showcase race on the Estoril mini‑track will bring together Rasmus Sojmark, CEO & Founder of SBC, Rubens Barrichello, F1 legend and Non‑Executive Director for Latin America at SOFTSWISS, and Ivan Montik, Founder of SOFTSWISS. Delegates are welcome to cheer on the participants and then take the controls themselves on the very same circuit layout.
Beyond the track, Barrichello and Montik will also appear together on the Super Stage for their fireside chat, Excellence Under Pressure: Evolving in a Fast‑Moving Space. Taking place on 16 September, the discussion will explore the shared disciplines of motorsport and iGaming innovation, highlighting how speed, reliability and agility translate into long‑term business advantage. Barrichello will also share lessons from F1’s rapid technological changes, while Montik will show how SOFTSWISS applies similar agility in iGaming, innovating quickly while ensuring compliance and stability.
The SOFTSWISS team looks forward to meeting partners and friends throughout the show. Visit us at Stand B160 to explore collaboration opportunities and learn more about our product ecosystem.
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience developing innovative solutions for the iGaming industry. SOFTSWISS provides certified software for managing iGaming projects. The company’s product portfolio includes the Casino Platform, the Game Aggregator with over 30,000 casino games, the Affilka affiliate platform, the Sportsbook Software and the Jackpot Aggregator. The expert team counts over 2,000 employees.
The post Race Estoril Track With F1 Legend Barrichello During SBC Summit 2025 appeared first on European Gaming Industry News.
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GLI Returns as Sponsor of the Regulators’ Roundtable at EEGS 2025
The Eastern European Gaming Summit (EEGS) proudly announces that Gaming Laboratories International (GLI) will once again return as a sponsor of the highly anticipated Regulators’ Roundtable at EEGS 2025, taking place on 27–28 November at Inter Expo Center, Sofia.
As the global leader in testing, certification, and professional services for the gaming industry, GLI has supported regulators, suppliers, and operators across more than 480 jurisdictions worldwide for decades. With a strong mission to ensure integrity, fairness, and transparency, GLI plays a pivotal role in shaping a trusted and sustainable global gaming environment.
The continued sponsorship of the Regulators’ Roundtable underscores GLI’s dedication to fostering dialogue, collaboration, and knowledge exchange between regulators and industry stakeholders. As one of the flagship sessions of EEGS, the Roundtable offers an exclusive platform to address pressing regulatory challenges, explore innovative solutions, and discuss strategies that will define the future of the sector.
EEGS 2025 will once again unite regulators, operators, suppliers, and thought leaders for two days of high-level discussions, networking, and knowledge sharing, reinforcing its position as the leading forum for gaming innovation and regulation in Eastern Europe and beyond.
Learn more & register here: https://eegamingsummit.com/register-for-super-early-bird-ticket/
For any sponsorship availabilities, see here: https://eegamingsummit.com/sponsorship-2025/
Together with partners like GLI, EEGS continues to be the meeting point for innovation, regulation, and collaboration in the gaming industry.
The post GLI Returns as Sponsor of the Regulators’ Roundtable at EEGS 2025 appeared first on European Gaming Industry News.
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The post Trigger Xtreme Power: A 400% Deposit Bonus Plus 30 Free Spins Await on Thor Hammer Strike at SlotsCapital.lv appeared first on European Gaming Industry News.
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