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Betfred launch Racing Post Sport content across their website

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racing-post-betfred Betfred launch Racing Post Sport content across their websiteReading Time: 2 minutes

 

Betfred has become the first high street bookmaker to roll out the full Racing Post Sport package across their website and mobile app to help engage customers across an array of different sports. The launch of the sports content follows the success of other Racing Post products on Betfred’s digital and retail platforms.

The new deal amplifies the strength of the partnership between Betfred and Racing Post, with the bookmaker now using Racing Post tipping content for horse racing, greyhounds and football. The sports data and content covers all major global sports from golf to basketball. The API gives in-depth tipping verdicts for the biggest events in the sporting calendar covering all major betting markets specific to the sport.

High-quality, original content is proving a powerful tool to increase dwell time, engage customers and improve retention in the competitive online market. The sports content helps to inform customers on a range of sports and is key to increasing bet stimulus.

Speaking about the launch Lewis McMillan, Head of Digital Product at Betfred said: “The hyper-competitiveness of the online space demands the evolution of our products and customer engagement strategies. So, complementing our existing Racing Post data package with a huge range of new sports was an obvious next step. Our online customers now have access to stat-rich betting tips across the biggest events spanning the full sporting calendar. This product breaks through the humdrum approach of delivering raw sports data to customers and blends data with expert opinion to offer a truly compelling customer proposition.”

McMillan continued by discussing the partnership between Racing Post and Betfred saying: “We have worked closely with Racing Post for a number of years on horse racing, greyhounds and football products and this is the next chapter in a great partnership.”

Racing Post Key Partnerships Manager, Jack O’Reilly spoke about the relationship with Betfred and Racing Post B2B expansion into sport: “We’re really excited to continue our partnership with a brand like Betfred on our full sports product. The content that is produced across all sports rivals the content we produce for horse racing and it is great that punters will now have the opportunity to be informed across an array of events. With access to our expert content, combined with a slick betting journey, Betfred really has created a product that engages the sports betting audience.”  


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Betfred launch Racing Post Sport content across their website

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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New Jersey Governor Signs Bill which Allow Golden Nugget to Take NBA Bets

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9-10 New Jersey Governor Signs Bill which Allow Golden Nugget to Take NBA BetsReading Time: 1 minute

 

New Jersey Governor Phil Murphy has signed a bill which allows the Atlantic City’s Golden Nugget casino to accept bets on most National Basketball Association (NBA) games.

Tilman Fertitta, a billionaire from Texas, is the owner Golden Nugget casino. He also owns the NBA’s Houston Rockets team. When New Jersey lawmakers legalised sports betting last year, a provision in the law banned team owners from placing or accepting bets on any games involving their sport.

“We’re grateful, and appreciative that people eventually realized this was an overreaction. It allows us to compete,” Steve Scheinthal, general counsel for the Golden Nugget’s parent company, Houston-based Landry’s Inc., said.

The ban on all NBA bets cut badly into the Golden Nugget’s New Jersey sports betting business. A gambler wanting to place bets on football at the Golden Nugget had to go somewhere else to bet on basketball, making it much less likely he or she would visit the Golden Nugget at all for sports betting.

“It was like going into a boxing ring with one arm tied behind your back. You just can’t compete that way. It gave everyone a year’s head start on us,” Scheinthal said.

 


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: New Jersey Governor Signs Bill which Allow Golden Nugget to Take NBA Bets

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ESA Expresses Discontent with Recommendation of the UK’s DCMS to Regulate Loot Boxes Under Gambling Act

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8-12 ESA Expresses Discontent with Recommendation of the UK’s DCMS to Regulate Loot Boxes Under Gambling ActReading Time: 1 minute

 

Entertainment Software Association (ESA) has expressed discontent with the recommendation of the UK’s Department of Digital, Culture, Media and Sport to regulate loot boxes under the Gambling laws.

Following an investigation on loot boxes, the UK Department for Digital, Culture, Media and Sport’s (DCMS) parliamentary committee termed loot boxes as gambling and called for immediate measures to protect the children by regulating them under gambling laws.

In a statement, the ESA said that they take seriously the issues raised in the UK Parliament’s Digital, Culture, Media and Sport Committee report but strongly disagree with its findings.

“As demonstrated by the recent announcement of policies regarding the disclosure of the relative rarity or probability of obtaining virtual items in paid loot boxes, as well as the robust parental controls that empower parents to control in-game purchases, the video game industry is a leader in partnering with parents and players to create enjoyable video game experiences.”


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: ESA Expresses Discontent with Recommendation of the UK’s DCMS to Regulate Loot Boxes Under Gambling Act

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Kentucky AG Andy Beshear Reveals Plan for Casinos, Sports Betting Across State

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7-9 Kentucky AG Andy Beshear Reveals Plan for Casinos, Sports Betting Across StateReading Time: 1 minute

 

Andy Beshear, the Democratic candidate of Kentucky gubernatorial election, has unveiled his plan to expand gaming and bring casinos, sports betting, fantasy sports and potentially online poker into the Bluegrass State.

Beshear, the state’s current Attorney General, faces Republican incumbent Gov. Matt Bevin in the November general election. Bevin has spoken out against gaming, especially as an option to increase funding for public pensions.

Beshear’s plan resembles what Illinois officials pushed through in their state earlier this year. While Illinois already had casino gaming, the new law expands the number of casino licenses available and allows sports betting across the state. Illinois plans to use the revenue stream to shore up the state’s infrastructure and fund pensions.

Kentucky is one of the 10 states in the US without a commercial or tribal casino. The border states of Kentucky such as Illinois, Indiana, and Ohio have casinos or racinos located just across the Ohio River near major population centres in Kentucky. Beshear said that the state loses out on $500 million in tax revenue annually to its neighbouring states.


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Kentucky AG Andy Beshear Reveals Plan for Casinos, Sports Betting Across State

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