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Champion Partners with Foot Locker to Host eSports Fans Live NYC Tournament

George Miller
May 8, 2019
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Champion Partners with Foot Locker to Host eSports Fans Live NYC TournamentReading Time: 1 minute

 

Athletic retailer Foot Locker has made deal with Champion for promotion of esports teams. This partnership will debut branded apparel from five of the best know esports teams in the world, including a line of jerseys, sweatshirts and T-shirts.

Champion will also be hosting an esports tournament in its flagship Times Square store in New York City. The competition will feature Counter Logic Gaming, Renegades, Spacestation Gaming, OpTic Gaming and Dignitas, and will also be live-streamed on gaming platform Twitch.

Both advertisers and athletic brands are giving more attention to esports, as they recognise the potential for advertising in the entertainment-based arena.


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Champion Partners with Foot Locker to Host eSports Fans Live NYC Tournament

George Miller

George Miller

George Miller began his career in content marketing before joining the HIPTHER team in 2016 as an Editor and Content Manager. His ability to distill complex regulatory data into newsworthy B2B content led to his appointment as Head of Content in 2017.…

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Experience the Power of EEGaming.org – The Global Intelligence Hub

At the heart of the ever-evolving gaming and technology sectors lies EEGaming.org, a premier B2B platform and the definitive Intelligence Hub for industry leaders. As a flagship publication of HIPTHER, we bridge the gap between regional heritage and global innovation, redefining how the industry connects, informs, and inspires.

Expertise & Evolution – More Than Just News

Reaching a vast network of decision-makers, EEGaming.org goes beyond the headlines to deliver high-stakes intelligence and strategic foresight. From the intricacies of European regulations to the rapid evolution of global tech, we provide comprehensive coverage across the verticals that drive the industry:

  • ✔ Online and Land-Based iGaming
  • ✔ Strategic Betting and Esports
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Whether through our daily "Zero Fluff" news, exclusive executive interviews, or in-depth market reports, our content provides the Expertise required to navigate today’s markets and the Evolution needed to lead tomorrow’s.

Bringing the Industry Together

Our impact extends far beyond the digital page. EEGaming.org is a proud host of virtual meetups and industry-leading conferences that spark dialogue, foster collaboration, and drive innovation. Through detailed reports and live events, we create a space where operators, suppliers, regulators, and professional services come together to shape the future of gaming.

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Business & Advertising: [email protected]

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