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Monopoly Casino Advert Faces ASA’s Ban

George Miller
May 7, 2019
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Monopoly Casino Advert Faces ASA’s BanReading Time: 1 minute

 

The Advertising Standards Authority has banned an online casino advert of Monopoly Casino, after finding that it breached their code. Monopoly Casino is owned and operated by Entertaining Play Limited.

The banned advert features Monopoly’s familiar cartoon mascot Rich Uncle Pennybags, was deemed by the ASA to appeal to children, which in turn goes against the ASA’s guidelines.

Entertaining Play has argued that the use of the character Rich Uncle Pennybags in their advert for their online casino was not likely to appeal to minors. With it “not possessing exaggerated features and that it did not mimic any cartoon character in current children’s programming.”


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Monopoly Casino Advert Faces ASA’s Ban

George Miller

George Miller

George Miller began his career in content marketing before joining the HIPTHER team in 2016 as an Editor and Content Manager. His ability to distill complex regulatory data into newsworthy B2B content led to his appointment as Head of Content in 2017.…

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At the heart of the ever-evolving gaming and technology sectors lies EEGaming.org, a premier B2B platform and the definitive Intelligence Hub for industry leaders. As a flagship publication of HIPTHER, we bridge the gap between regional heritage and global innovation, redefining how the industry connects, informs, and inspires.

Expertise & Evolution – More Than Just News

Reaching a vast network of decision-makers, EEGaming.org goes beyond the headlines to deliver high-stakes intelligence and strategic foresight. From the intricacies of European regulations to the rapid evolution of global tech, we provide comprehensive coverage across the verticals that drive the industry:

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Whether through our daily "Zero Fluff" news, exclusive executive interviews, or in-depth market reports, our content provides the Expertise required to navigate today’s markets and the Evolution needed to lead tomorrow’s.

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Our impact extends far beyond the digital page. EEGaming.org is a proud host of virtual meetups and industry-leading conferences that spark dialogue, foster collaboration, and drive innovation. Through detailed reports and live events, we create a space where operators, suppliers, regulators, and professional services come together to shape the future of gaming.

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Business & Advertising: [email protected]

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