Fast-betting content and data provider earns the highest  recognition from the Esports Integrity Commission

BETER, the award-winning provider of fast betting content, data, and live streaming for esports and sports, has been awarded the prestigious Gold Standard Accreditation by the Esports Integrity Commission (ESIC)—the highest possible recognition offered by the organization for esports betting products. This achievement follows BETER’s designation as a Tier 1 Anti-Corruption Supporter earlier in May.

This esteemed accreditation was granted following a comprehensive and rigorous audit process. It highlights BETER’s unwavering commitment to fair play and robust integrity measures in conducting its flagship ESportsBattle tournaments, which deliver over 36,000 events every month.

The ESIC Gold Standard sets out a framework of best practices for tournament organizers, ensuring that events operate with the highest levels of integrity and safety for all participants and stakeholders. Only a few organizers globally have met the stringent criteria necessary to earn this status.

The audit covered several key areas, including governance, educational and awareness initiatives, physical security, preventative measures, CCTV monitoring, restrictions on communication device usage, referee supervision, and overall compliance with ESIC’s integrity guidelines.

BETER’s dedicated Integrity team ensures that all in-house tournaments are conducted with exceptional oversight and transparency. Their extensive measures include mandatory e-learning programs for all participating athletes, a 24/7 whistleblowing platform, the Integrity BOOTCAMP program, comprehensive incident reporting systems, partnerships with law enforcement agencies and sporting bodies/federations, and more. As a result of this broad integrity ecosystem, only 0.01% of events over the past 12 months have been flagged as suspicious.

Andrii Nekrutov, Chief Integrity Officer at BETER, commented: “This is a major milestone for both our Integrity team and the entire BETER organization. It reflects the strict measures and unwavering commitment to fair play that we uphold in all ESportsBattle tournaments.

“We are one of the most experienced esports betting content providers in the industry, and our educational programs are second to none. This Gold Standard accreditation further strengthens our mission to eradicate match-fixing and promote transparency and fairness in esports and beyond.”

Stephen Hanna, CEO of ESIC, added: “BETER joins a prestigious group of esports content providers who meet the exceptionally high standards required for ESIC Gold Standard Accreditation.

“This accreditation is reserved for operators and providers who show an uncompromising commitment to stamping out match-fixing and investing in robust anti-corruption education and awareness. We congratulate BETER on meeting these demanding standards. Each new certification strengthens trust and safeguards the future of esports.”

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Following the widespread success of the Footprints in the Market podcast, Digital Footprints is proud to announce the launch of a new dedicated platform aimed specifically at iGaming marketing professionals: www.footprintsinthemarket.com.

The new site is set to become a leading destination for CMOs, marketing directors, brand leads, and digital strategists in the iGaming sector. It will offer exclusive insights, interviews, and industry thought leadership — all with a singular focus on helping marketers stay ahead in this dynamic and highly regulated space.

Footprints in the Market began as a podcast series highlighting the voices behind some of iGaming’s most innovative marketing campaigns. The new website builds on this foundation, featuring original content from key industry figures, best practice guides, and marketing playbooks tailored for iGaming’s unique challenges.

“We’ve had such an overwhelming response to the podcast – marketers wanted more depth, more voices, and a space of their own. This site is our answer to that,” said Sharon McFarlane, Managing Director of Digital Footprints.
“Our goal is to create a living resource — a hub where iGaming marketers can learn from their peers, stay informed, and get inspired by what’s really working in the field.”

The site launches with a host of new interviews, including features with top-level executives from leading sportsbook, casino, and affiliate brands. Visitors can also expect regular content updates, trend analysis, and opportunities for community engagement.

To explore the platform or pitch an idea for collaboration, visit www.footprintsinthemarket.com.