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BetVictor Signs Harry Redknapp As Brand Ambassador
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BetVictor, one of Europe’s leading online gambling companies, has today announced the appointment of Harry Redknapp as Brand Ambassador on a two-year contract.
Former football manager Redknapp, who was named ‘King of the Jungle’ in December, kicks off his partnership with BetVictor by heading the #HeyHarry campaign for the brand, which will go live today.
The campaign will see Redknapp appearing on TV and radio ads – supported by digital, PR and social – as well as in content around major UK horse racing events, with casino and help centre integration also among his responsibilities for BetVictor.
Matt Scarrott, Director of Sportsbook said: “With his victory in the jungle, Harry proved that he is capable of bridging the worlds of sport and entertainment and knows how to reach out to new audiences. In the marketplace in which BetVictor operates, Harry’s experience and standout appeal are invaluable to us as we strive to capture new players and wider audiences.”
“Harry’s opinions on football are respected throughout the game and his knowledge of horse racing, which is part of our business’ heritage, makes him a tremendous asset for BetVictor and our customers to tap into – it’s clear that Harry represents the perfect Brand Ambassador for us” added Scarrott.
Ex-Tottenham, West Ham and Portsmouth boss Redknapp added: “I am delighted to announce my ambassadorial role with BetVictor and very excited to be working with such an established brand in the sports betting industry.”
“Football and horse racing are two sports that I am really passionate about and I cannot wait to help BetVictor reach new audiences – something I managed to achieve during my time in the jungle. Exciting times ahead.”
Redknapp joins Ex-England football star Michael Owen and 23-time TT winner John McGuinness as fellow BetVictor brand ambassadors.
Harry Redknapp is the face of BetVictor’s new chatbot feature. For more information, visit www.heyharry.co.uk.
About BetVictor:
BetVictor is one of Europe’s leading online gambling companies. Its focus is to offer customers a simple, intuitive and personal betting experience. Digitally data-led, BetVictor provides in-house technologies and product development capabilities enabling the company to build successful partnerships. With more than 500 employees, BetVictor is an established innovator in the gambling industry.
BetVictor is an Official Principle Partner of Liverpool Football Club since 2016 and the headline sponsor of Cheltenham’s November Meeting including the feature BetVictor Gold Cup.
Established in 1946, Michael Tabor acquired sole-ownership of BetVictor in 2014 having previously been a major shareholder in the business. BetVictor headquarters in Gibraltar with tech hubs in London and Budapest.
Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: BetVictor Signs Harry Redknapp As Brand Ambassador
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ACR PRO AND AMBASSADOR MEET-UP GAME RETURNS FRIDAY, JANUARY 31ST AT ACR POKER
Challenge Chris Moneymaker and top ACR Pros at the virtual tables in the ultimate global poker community meet-up
Following the success of last year’s inaugural event, ACR Poker is thrilled to announce the return of its highly-anticipated ACR Pro and Ambassador Meet-Up Game on Friday, January 31st, offering poker fans and players the unique opportunity to connect with ACR Pros and Ambassadors for a fun and interactive experience that unites the global poker community.
The ACR Pro and Ambassador Meet-Up Game kicks off on Friday, January 31st, starting at 12pm PT / 3pm ET, and runs for two hours. Joining the action this year will be ACR Pros and Ambassadors Chris Moneymaker, Chris Moorman, Ebony Kenney, Rene Nezhoda, and others. Players of all levels will have the chance to test their skills against the poker pros at custom cash game tables, featuring a variety of stakes to suit everyone.
“Last year’s ACR Meet-Up Game was awesome, we had a lot of people from the stream coming on and playing with us,” said ACR Pro Chris Moneymaker. “I can’t wait to dive in again on January 31st, it’s a great way to bring the poker community together and connect with fans of ACR Poker.”
Playing alongside the poker pros is easy. On the day of the event, players can visit the social media pages of any ACR Pro or Ambassador to find passwords for the “ACR Pro and Ambassador” cash game tables in the ACR Poker client.
For those looking to battle it out against the pros, watch the action unfold or potentially win prizes, players can tune in to catch all the excitement online on ACR Poker’s Twitch channel, featuring commentary from Justin Kelly and other special poker guests.
For a recap of last year’s event and to learn more about January’s ACR Pro and Ambassador Meet-Up Game, visit the ACR Poker blog.
The post ACR PRO AND AMBASSADOR MEET-UP GAME RETURNS FRIDAY, JANUARY 31ST AT ACR POKER appeared first on European Gaming Industry News.
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IGT Modernizes Central Lottery System for LOTTO Thüringen in Germany via Seven-Year Contract Extension
International Game Technology PLC announced that its subsidiary, IGT Global Services Limited, has signed a seven-year contract with the Thuringian State Lottery (“LOTTO Thüringen”) in Germany to deploy its retail central system technology, Aurora™, and related software upgrades. The contract term will begin upon go-live of the new platform, planned for March 2026.
An integral part of OMNIA™, IGT’s player-centric, omnichannel solution for lotteries, Aurora helps drive lottery innovation and profitability. The platform will provide intuitive, user-friendly applications, tools and reporting capabilities which will handle all of LOTTO Thüringen’s transaction processing, game management and back-office operations.
“LOTTO Thüringen has relied on IGT’s versatile and strong-performing central system technology throughout the course of our decades-long relationship,” said Jochen Staschewski, LOTTO Thüringen Chief Executive Officer. “Upgrading our central retail system to IGT’s advanced platform and back-end software will enable us to streamline our business processes and continue operating with the highest levels of efficiency.”
“IGT’s retail central system incorporates a suite of flexible solutions designed to help manage, transform and further grow LOTTO Thüringen’s business,” said Jay Gendron, IGT Chief Operating Officer, Global Lottery. “With this long-term contract extension, LOTTO Thüringen is well-positioned to continue benefiting from IGT’s secure, responsible and modernized technology and software. Leveraging these best-in-class solutions will aid in the Lottery’s goals of supporting good causes throughout the state.”
The post IGT Modernizes Central Lottery System for LOTTO Thüringen in Germany via Seven-Year Contract Extension appeared first on European Gaming Industry News.
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The new title from leading Spanish e-Gaming provider MGA Games is an innovative game with a truly original theme: a journey through carnival festivities filled with legendary creatures. Its design combines the excitement of street parties with the richness of mythological creatures from around the world, providing a totally unique experience.
This new casino slot features 25 paylines, with winning combinations paid from left to right. By landing 3 or more Scatter symbols, players gain access to the Free Spins screen, which includes an innovative prize system. Players can enjoy an accumulator feature and a final Super Respin spin that awards the accumulated winnings. It also includes Money and Collect symbols, which when combined offer an additional bonus prize.
Global Audience
By showcasing mythologies from all over the world, the game is set to appeal to a global audience, enhancing its market potential and attracting players from various countries. Its visual and auditory elements, featuring vibrant graphics and immersive music, will captivate players and deliver a fully immersive experience in a fantastic world.
In this new release, every spin of the reels will surprise players with its themed symbols. As if that weren’t enough, the game features an optional Buy Free Spins button, speeding up the path to big rewards. Mythical Legends Carnival will be available in all of Spain’s best online casinos starting February 3rd and across .com markets from January 27th.
The post Prepare to be Amazed in Mythical Legends Carnival, a Mythic Video Slot! appeared first on European Gaming Industry News.
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