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RLMS secure Prismatic production run as demand increases

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A cashbox that on average is up by 40 percent across Pub Retail is, according to RLMS Sales Managing Director, Tony Glanville, the stand out reason why Novomatic UK’s Prismatic digital gaming terminal is the most talked about and the most in demand product on the market.

Launched at January’s EAG and subsequently shown in various formats at ICE London, the Prismatic order book is now full, with RLMS the only source for games this side of May. “We could see how well the Prismatic was performing on site and consequently took the initiative by securing the remaining production capacity that existed during April” explained Glanville. “The fact is that RLMS is the only source for the Prismatic running up to the FA Cup Final and like Cup Final tickets the demand is intense.”

Glanville confirmed that enquiries for digital gaming terminals has never been greater. “There’s no doubt that the market is more interested in digital than at any time that I can recall. Our job as distributors is to provide choice and variety as the core part of our offering at the same time as responding to trends in the market. The industry has seen what the Prismatic is doing and is responding accordingly. This feedback both in terms of the cash box, and the anecdotal responses from players, operators and licensees alike, confirms Prismatic is exceeding our forecasts and the expectations of the industry, by growing the cash box without cannibalising machine income.”

Key to Prismatics’ success is the content delivery strategy which draws on games created not by one source but five, comprising, Astra, Bell-Fruit, Novomatic, Innov8 and Harlequin. Tony Glanville said: “ What we are seeing is that by ensuring that the game content is fresh and different Prismatic is succeeding in attracting lapsed, and in some cases new players. The stream of new content, which comprises ten games per year to add to the initial 27 that are available on the Cat C pub version, keeps the proposition fresh and helps to maintain income. Already this year three new games have been delivered comprising New York, New York, Austin Powers and Temple of Osiris. The calibre of the gaming entertainment experience that the industry delivers is crucial which is why the Prismatic monitors are comparable to the standards that we are all accustomed to at home. We recognise that the we have to earn every £1 that players spend and Prismatic pays testimony to that vision and commitment.”


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: RLMS secure Prismatic production run as demand increases

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Lottomatica Group FY 2024 financials and 2025 guidance

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Game Sales for Good: Kalypso Media and Humble Bundle Partner to Raise Funds for Charity

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$77,000 Raised: Supporting Oceana, One Tree Planted, and More

Publisher Kalypso Media proudly reports their initiative through partnership with Humble Bundle, raising $77,000 to support a wide variety of charities, including Oceana, One Tree Planted, Child’s Play, WWF, and Movember in 2024.

“We believe it is our responsibility at Kalypso Media to support global causes, and we are honoured to work alongside Humble Bundle to do so,” said Anika Thun, Managing Director of Kalypso Media. “Empowering gamers to enjoy our products while making a difference to meaningful causes, connects us to a larger purpose made possible through the joy of video games.”

“At Humble, we’ve always believed in the power of gaming to create positive change. Our partnership with Kalypso Media exemplifies our ongoing mission to support meaningful global causes and empower gamers to make a difference,” said Kamini Tiwari, VP of Social Impact at Humble.

Among the charities supported, there was a significant focus on environmental conservation, with Oceana and One Tree Planted. These charities focus on protecting and restoring some of our planet’s most vulnerable resources. Oceana focuses on ocean conservation and protection, including threats of overfishing, habitat destruction, oil and plastic pollution, and threatened species. One Tree Planted is dedicated to global reforestation, providing a simple way for anyone to become involved in nurturing the planet, protecting life, and inspiring hope through the power of trees.

Kalypso Media is dedicated to continuing its efforts to support global causes in 2025 and looks forward to providing ways for Kalypso Media gamers to become involved.

For more information on these charities, Humble Bundle and how you can personally support, please visit:

  • Oceana – oceana.org/
  • One Tree Planted – onetreeplanted.org/
  • Humble Bundle – humblebundle.com/

 

The post Game Sales for Good: Kalypso Media and Humble Bundle Partner to Raise Funds for Charity appeared first on European Gaming Industry News.

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ZITRO SECURES THE PRESTIGIOUS EILERS & KREJCIK GAMING (EKG) AWARD FOR LATAM’S TOP-PERFORMING GAME OF THE YEAR

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Zitro is proud to announce that Mighty Hammer Link Up has been honored with the Eilers & Krejcik Gaming (EKG) Award for the Top Performing Game in Latin America.

This prestigious accolade further solidifies Zitro’s leading position in the region, a fact underscored by the Eilers & Krejcik—Fantini report released this January, which ranked Zitro #1 with a performance index of 2.61x.

“We are absolutely delighted to receive this award. Mighty Hammer is undeniably a phenomenal success, captivating players across Latin America in both its LAP and WAP configurations,” stated Sebastián Salat, Zitro’s President-International. “This award is a testament to the hard work and dedication of our entire team and reinforces our unwavering commitment to developing innovative and engaging products for players throughout the region. We sincerely thank our Latin American clients for their continued support and unwavering trust in our offerings.”

Building on this momentum, Zitro will showcase its new CONCEPT cabinet line and exciting new games at the upcoming Zitro Experience Argentina on Tuesday, March 18th, during the same week of the SAGSE’25 trade show. We look forward to seeing you there!

 

The post ZITRO SECURES THE PRESTIGIOUS EILERS & KREJCIK GAMING (EKG) AWARD FOR LATAM’S TOP-PERFORMING GAME OF THE YEAR appeared first on European Gaming Industry News.

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