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LOUD Capital Launches Legacy Entertainment Ventures to Help Celebrities Build Legacies Through Venture Capital

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LOUD Capital Launches Legacy Entertainment VenturesReading Time: 5 minutes

 

Entertainment and Influencer-Centered VC Firm Latest Offering in LOUD Capital’s Nationwide Expansion

 

LOUD Capital, a Columbus, Ohio-based alternative investment venture capital firm, announces today the launch of Legacy Entertainment Ventures, a company providing venture-focused services to “celebrities” in the music, eSports, and influencer markets. Legacy Entertainment Ventures focuses on leveraging celebrity brands to maximize investments and market impact. Brian Penick, a serial entrepreneur and former professional musician, will be the managing partner for Legacy Entertainment Ventures out of its recently opened New York office. Penick is also the chief marketing officer of  LOUD Capital.

Legacy Entertainment Ventures will build private-label venture funds surrounding a celebrity’s name and brand. These funds will focus on the passions and interests that define ­– as the name of the fund suggests ­– the client partner’s legacy. While funds will require direct client partner capital, additional investors such as institutional investors and LOUD’s nationwide network of limited partners will have the ability to contribute to celebrity funds. This structure will allow professional investors to buy in to their favorite celebrity brands. Legacy Entertainment Ventures’ mission is to empower client partners by using venture capital as a vehicle to increase their net worth, brand value, and social impact.

Legacy Entertainment Ventures presents an opportunity for client partners as well as their associated industries. While venture and entertainment have coexisted for some time, celebrity investments are often silent with no support or endorsement. Influencers’ most valuable asset is their brand and the impact they have on their audience.

“Aligning a celebrity’s brand to market a product or service – that is, actually being ‘LOUD’ about their involvement – will inherently increase the value of the investment. A celebrity appearance fee from a product placement is great, but the return would be significantly higher if the individual were an owner in that business, had control around the marketing, and had long-term association beyond a single appearance,” says Penick. “This is especially true if those investments target areas of social impact where a celebrity’s fan base aligns. This is personalized impact investing taken to the next level. This is the evolution of alternative revenue for the entertainment industry.”

As an example, Penick notes the rapid growth in the cannabidiol (CBD) market. If a musician were interested in CBD, Legacy Entertainment Ventures would help that celebrity identify the best companies, develop a private-label product around his or her name, and help that company manage the celebrity investment.

The CBD company benefits from the investment, business advisory services, and by leveraging the celebrity brand as a marketing channel. The celebrity benefits from Legacy Entertainment Ventures providing the market analysis, due diligence, and investment services that are necessary to manage a portfolio. Investing capital and becoming a business owner can create long-term value for a celebrity.

“This is exactly why you are seeing celebrities such as Snoop Dogg launch venture funds like Casa Verde Capital, which specifically targets the cannabis industry,” says Penick. “He’s the face of the products and owns a stake in each business. He’s using his influence to sell, which has a positive impact on his position. That’s the true power of leveraging your brand.”

Penick also notes the importance of Legacy Entertainment Ventures for early-stage artists and influencers, as well as eSports athletes.

“It’s never too early to start thinking about financial planning and management. The revenue is harder to control once it starts flowing, and fiscal discipline is unfortunately not as common of a topic as it should be in entertainment,” says Penick. “Young musicians and athletes are focused on whatever it takes to get that number-one hit or game-winning play. Many mistakenly believe they can stay at that level forever. They won’t ­– and I suggest the ESPN documentary Broke to anyone who thinks otherwise.”

Having a solid financial plan can help celebrities prepare, and implementing that plan early in their careers can put them in a much more comfortable position. Legacy Entertainment Ventures believes that the true value is in a celebrity’s brand and his or her ability to leverage it. Thinking about the bigger picture will allow them to better explore investments, such as venture capital, that present the opportunity for reaping strong returns.

Legacy Entertainment Ventures will be curating content and events which help tomorrow’s celebrities understand how to start planning for their own legacy.

“Providing value for everyone in the entertainment ecosystem – from client partners to their professional teams, regardless of where they are in their careers – is one of the reasons why we are launching Legacy Entertainment Ventures. We want to redefine what ‘venture’ means in entertainment,” says Penick.

LOUD Capital has been empowering entrepreneurs, investors, and partners through venture for several years. “What we are doing with Legacy Entertainment Ventures is to bring that empowerment model of entrepreneurship, education, and venture to the entertainment industry,” adds Navin Goyal, co-founder and managing partner of LOUD Capital. “We are so excited to have Brian on the LOUD team, to have his background as an entrepreneur and as a professional musician, and to lead Legacy Entertainment Ventures as a comprehensive model for building a legacy.”

Legacy Entertainment Ventures is based out of LOUD Capital’s New York office. Legacy Entertainment Ventures is an extension of LOUD’s Legacy Ventures, which focuses on athletes, thought leaders, and people of influence in other sectors.

LOUD Capital is a non-traditional venture firm. The company’s philosophy is to provide value beyond capital, including business development and advisory services, networking opportunities, and more. LOUD positions itself to be an entry into the venture capital community for both investors and entrepreneurs, primarily working with early-stage companies. LOUD also works to provide value to later-stage investors by mitigating risk with early-stage investments and portfolio management.

Legacy Entertainment Ventures similarly positions itself with the entertainment industry. Penick was an international touring and recording drummer for 12 years, and has since launched startups and worked as an advisor, mentor, and consultant for startups and corporations in the music, tech, and education sectors. Many of Penick’s companies have been focused on providing value to early-stage artists and entrepreneurs. While Legacy Entertainment Ventures focuses on managing celebrity investments, its mission will be to educate and inform early-stage influencers on how to better manage their finances and plan for their future.

 

About Brian Penick:
Brian Penick, chief marketing officer of LOUD Capital and Managing Partner of Legacy Entertainment Ventures, is a former professional musician, 20-year veteran of the music industry, and a serial entrepreneur with several notable music-focused startups, including Soundstr, which was acquired in 2018 by entertainment music technology company VNUE Inc. Penick will be at South by Southwest EDU this month as a moderator of the “Music Education & Employment: Bridging the Gap” panel, in addition to SXSW where he will be representing LOUD and Legacy as a part of MediaTech Ventures venture capital initiative, Funded House.

About LOUD Capital:
LOUD Capital is an early-stage alternative investment venture capital firm based in Columbus, Ohio. Since its founding in 2015, LOUD has deployed and manages at least $25 million in investments from multiple funds. LOUD Capital is headquartered in Columbus, with offices in Atlanta, Beijing, Chicago, Los Angeles, New York, Raleigh, and Taiwan. LOUD Capital: Entrepreneurship. Amplified.™ Learn more at www.loud.vc

 

Source: LOUD Capital


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: LOUD Capital Launches Legacy Entertainment Ventures to Help Celebrities Build Legacies Through Venture Capital

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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WSOP Online Returns to GGPoker This August with 33 Gold Bracelets and $5,000,000 in Special Promotions!

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Play for millions in prizes from August 17 through September 30

GGPoker, the World’s Biggest Poker Room, is thrilled to announce the highly anticipated return of WSOP Online this August, bringing the thrill and prestige of the World Series of Poker® directly to players’ screens. The six-week festival will run from August 17 to September 30, featuring 33 official WSOP Gold Bracelet events, tens of millions in guaranteed prizes, and a gigantic $5,000,000 in special promotions designed to reward players across the globe.

This year’s WSOP Online series on GGPoker promises an exhilarating journey for players of all skill levels, offering a direct path to poker immortality and a share of millions in guaranteed prize money. The schedule is packed with can’t-miss events, including:

  • August 25: $215 Mystery Millions – Featuring a staggering $1,000,000 top bounty and a $10,000,000 guaranteed prize pool

  • September 8: $1,500 MILLIONAIRE MAKER – With an impressive $1,000,000 guaranteed for first place and a total $5,000,000 guaranteed prize pool

  • September 22: $5,000 WSOP Online MAIN EVENT – The flagship tournament boasting a colossal $25,000,000 guaranteed prize pool

  • September 29: $10,300 GGMillion$ High Rollers – A premier event for high-stakes players with a $10,000,000 guarantee

Adding to the excitement, WSOP Online 2025 will include a suite of innovative promotions offering even more ways to win:

  • $3,000,000 Continental Flipouts: As in previous series, players will be assigned to one of four continents, and Continental Flipouts will be held following each bracelet event (open to bracelet-event participants from the same continents as the event winners). These special flipouts will feature prize pools of up to $250,000, fostering incredible regional rivalry

  • $1,000,000 Super Pass Bonus: Each of the 33 Bracelet winners will receive a coveted $30,000 Super Pass, granting them direct access to the record-breaking WSOP Paradise $60M Super Main Event in the Bahamas this December

  • $1,000,000 Ranking Freeroll: The top 10 countries in the Bracelet Rankings will unlock 10 exclusive freeroll tournaments for their players, with prize pools scaled according to each country’s final rank, adding another layer of national pride to the competition

“WSOP Online is about to deliver another incredible experience,” said Daniel Negreanu, GGPoker Global Ambassador. “With 33 gold bracelets up for grabs, huge prizes, plus millions in special bonuses like the Continental Flipouts and Super Passes to WSOP Paradise, this series is a must-play for any poker enthusiast. It’s a truly global celebration of the game, and I can’t wait to see who takes home the gold!”

The wider poker community can follow the WSOP Online action live at GGPoker.tv, with the final table of the $5K Main Event broadcast on September 23 at 18:45 UTC (hosted by Jeff Gross & special guest) and the final table of the $10K GGMillion$ High Rollers broadcast on September 30 at 18:45 UTC (hosted by Jeff Gross & Daniel Negreanu).

Players can qualify for each monumental WSOP Online event through satellites running around the clock on GGPoker, making the dream of winning a WSOP Gold Bracelet more attainable than ever. New players to GGPoker are also eligible to claim the Welcome Bonus, earn rewards with the Honeymoon for Newcomers promotion, and automatically join the Fish Buffet loyalty program, offering regular cash prizes.

The post WSOP Online Returns to GGPoker This August with 33 Gold Bracelets and $5,000,000 in Special Promotions! appeared first on European Gaming Industry News.

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Week 32/2025 slot games releases

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Here are this weeks latest slots releases compiled by European Gaming

Spinomenal has released 4 Horsemen III: Inferno to complement the wildly popular Mythology series. 4 Horsemen III: Inferno invites players into an apocalyptic hellscape where the reels are engulfed by a scorched wasteland under burning skies. A relentlessly surging and dark soundtrack creates an atmosphere thick with tension. The Horsemen return, Conquest, War, Famine, and Death, each carrying their own Free Spins feature, which is triggered with three or more full-sized Scattered Free Spins symbols.

Following the success of Money Coming and Money Coming – Expanded Bets, leading content provider TaDa Gaming has released Money Coming 2. A straightforward 3×1 grid with a bonus reel for Multipliers and a single payline means Money Coming 2 is all about the numbers. With no symbols, just numbers or blank positions on the first three reels, when the numbers land they are added sequentially to make the payout.

Relax Gaming, the award-winning iGaming aggregator and supplier of unique content, has launched Conquer Babylon, a bold release inspired by the ancient wonders of Mesopotamia. Set amidst the towering structures of Babylon, the high-volatility 6×8 slot offers up to 262,144 ways to win, combining immersive visuals with powerful bonus features and a maximum win of 15,000 times the stake.

Get your mops out, this ship is one big floating mess! Only the dirtiest of sailors can sail the seven seas aboard Nolimit City’s latest release, Seamen. If you’re 6ft tall, love the open sea and have a taste for working with seamen, then join the White Pearl today! This ship is used to carrying some big loads.

Gaming Corps – a publicly-listed game development company based in Sweden, has unveiled its latest instant win title: Bass Rewards. Packed with colourful fish and serious prize potential, the game takes players on the fishing trip of a lifetime. In Bass Rewards, every catch counts – inviting players to bait their hook and fish for fortune across a grid swimming with characterful catch.

Amusnet has released its latest video slot game, Tiki Tiki Boo Boo. With a colourful theme and invigorating soundtrack, Tiki Tiki Boo Boo is the perfect summer adventure, complemented by a bunch of special features to guarantee an unforgettable experience. The video slot’s toppling reels mechanics and its 243 ways to pay make the game a fun alternative to slots with standard paylines.

Blueprint Gaming™ has strengthened its long-term partnership with globally renowned operator bet365 through the exclusive release of bet365 Kong 3 Even Bigger Bonus. The 6×4, 4,096-way to win slot provides an intriguing update to the beloved Kong series, with revamped cash harvests and a new-look bonus trail.

Spinomenal has launched its mythology-themed Majestic Zeus slot. Set at the foothills of Mount Olympus, Majestic Zeus welcomes players to a Grecian world where the rewards are potentially as large as the mountains themselves. The 5×3 frame is nestled between two towering columns adorned with Grecian goddesses. A thunderous, powerful musical score evokes the might of Zeus and heightens the entertainment.

Just Slots has announced the launch of its latest title, ‘Unholy Mystery’. Building on strong momentum, this marks Just Slots’ fifth release since the breakout success of their debut game, Sugar Heaven. Following the ominous world of their last release, Book of Arcane 100, Unholy Mystery gives the theme a playful twist by blending dark undertones with a party-like atmosphere and a bold visual style that feels like a monster birthday jamboree.

TaDa Gaming has released Fortune Gems 500, a thrilling 3+1 reel video slot that dazzles with elegant visuals and dynamic rewards. Its core innovation lies in the special fourth reel, which randomly displays multiplier values up to 500x or a powerful Ex NUDGE symbol.

Playson welcomes the return of its lucky leprechaun in the charming new release, 4 Pots Riches: Hold and Winwith the mischievous figure on hand to elevate wins with a host of enriched features. The highlight is the Super Pot Bonus Game, which is triggered by the Super Clover Bonus Symbol.

BGaming puts a fresh spin on the popular fishing genre with the launch of Big Tuna Bonanza. This charming adventure pulls inspiration from some of the most popular titles in the category, inviting players to cast their lines and reel in big wins. Big Tuna Bonanza is bigger and bolder than the fishing games that have come before it.

Play’n GO revives one of its earliest icons with Lady of Fortune Destiny Spins. The Lady steps back into the spotlight with a refreshed presence, ushering in a wave of unpredictability that rewards attention and patience in equal measure. With a glowing crystal ball at her side, the Lady of Fortune transforms missed chances into charged potential.

 

The post Week 32/2025 slot games releases appeared first on European Gaming Industry News.

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GeoLocs and Shufti Join Forces to Streamline Player Onboarding and Compliance

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GeoLocs, the specialist geolocation platform for the iGaming, Sports Betting and iLottery industries, has partnered with identity verification provider Shufti to deliver a seamless and secure user experience for both operators and players in regulated markets worldwide.

The integration of GeoLocs’ precise geolocation technology with Shufti’s robust identity verification solutions allows operators to onboard players faster while maintaining full compliance with local regulations. The partnership reduces friction in the registration and verification process, enabling a smoother journey from sign-up to gameplay.

Will Whitehead, Commercial Director at GeoLocs, commented: “We’re excited to be working with Shufti to bring a more seamless, secure experience to clients and players alike. Both of our technologies have been built with compliance and UX at their core, and this partnership allows us to combine strengths—making onboarding and verification faster, smoother, and more robust for operators in regulated markets.”

With regulatory frameworks tightening in both emerging and established jurisdictions, the collaboration ensures that operators have access to integrated tools that deliver high standards of security, compliance, and user experience.

Roger Redfearn-Tyrzyk, SVP of Sales at Shufti, added: “We’re proud to be teaming up with GeoLocs to support operators in delivering frictionless onboarding and a high level of regulatory compliance. Our joint capabilities mean operators can verify users quickly and accurately while GeoLocs ensures they are playing from permitted locations—creating an end-to-end experience that puts both security and user satisfaction first.”

This partnership underscores both companies’ commitment to innovation and player-centric technology in the fast-evolving iGaming space.

The post GeoLocs and Shufti Join Forces to Streamline Player Onboarding and Compliance appeared first on European Gaming Industry News.

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